• 제목/요약/키워드: Success Strategies

검색결과 644건 처리시간 0.022초

E-로지스틱스의 발달과 3PL 기업의 글로벌 네트웍 구축전략 (Strategies for global e-logistics industries: formation of global strategic alliances)

  • 이헌수
    • 무역상무연구
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    • 제20권
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    • pp.441-465
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    • 2003
  • This research attempts to identify growth potential of e-logistics market and opportunities provided by its growth; analyze requirements and critical success factors for logistics industries to make most of such opportunities; and analyze various strategic alternatives for e-logistics industries. Subsequently this paper looks at strategies that may enable logistics companies to grow into competitive e-logistics and e-fulfillment companies. This would involve the close interface between advances in IT and logistics activities and formation of global strategic alliances.

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The Effective Factors of Cloud Computing Adoption Success in Organization

  • Yoo, Seok-Keun;Kim, Bo-Young
    • The Journal of Asian Finance, Economics and Business
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    • 제6권1호
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    • pp.217-229
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    • 2019
  • The purpose of the research is to verify how task characteristics for business and technology characteristics, economic feasibility, technology readiness, organizational factors, environmental factors of cloud computing affect the performance of cloud computing adoption through Fit and Viability. The research aims to verify the relationship among the success factors for adopting cloud computing based on the Fit-Viability model. Respondents who work for IT companies which is using cloud computing in South Korea were chosen. The data was analyzed by the structural equating model. As a result, Task characteristics and Technology characteristics affected Fit in a positive manner, while Technology readiness, Organizational factors and Environmental factors also positively impacted Viability. Fit and Viability both affected the successful adoption of cloud equally. In particular, Environmental factors were proven to have the biggest impacts on Viability, and affected highly indirect impact on the Performance of cloud computing adoption through Viability. Entering the era of the fourth industrial revolution, corporations have established digital transformation strategies to secure a competitive edge while growing continuously, and are also carrying out various digital transformation initiatives. For the success of adoption of foundational technologies, they need to understand not only the decision-making factors of adopting cloud computing, but also the success factors of adopting cloud computing.

조직내 정보시스템 보안 전략의 성공적 구현을 위한 정보시스템 보안 전략의 특성 (Features of Information Systems Security Strategies Affecting Their Successful Implementation in Organizations)

  • 박상서;박춘식
    • 융합보안논문지
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    • 제8권3호
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    • pp.101-106
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    • 2008
  • 조직의 정보시스템 보안을 향상시키기 위해서는 전략의 도입이 필수적이다. 그리고, 이들 전략을 조직내에 성공적 효율적으로 구현하기 위해서는 전략의 특성 중 전략의 구현에 영향을 주는 요인들을 고려하여야 한다. 본 논문에서는 전략의 여러 특성들 중 이러한 특성들을 연구하였다.

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성공적인 국제거래를 위한 인도상인과의 협상전략에 관한 연구 (Understanding negotiating dynamics across cultures by Indian businessmen)

  • 박양섭
    • 무역상무연구
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    • 제43권
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    • pp.457-480
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    • 2009
  • The objective of this study is to understand negotiating dynamics across cultures by Indian businessmen and suggest proper negotiating strategies to Korean businessmen when they make a deal with Indian firms. The study proposes, as a result, twelve countermeasures as effective negotiating strategies against negotiating cultures of Indian businessmen. Better understanding on business cultures of the country with which Korea makes international transactions leads more fruitful outcome in concluding the international agreement. So cross-cultural studies are very much required for successful negotiations. Recently many Korean firms want to try to penetrate into Indian market and do successful operation because India becomes a compulsory subject for most of Korean firms. To increase possibilities of success in India, such Korean firms may consider applying the suggested negotiating strategies to the Indian business fields.

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인터넷 패션 쇼핑몰의 마케팅 전락략- 인터넷 패션 쇼핑몰의 사례조사를 중심으로 - (A Study on the Marketing Strategies of Internet Fashion Shopping Malls - Focused on the Case Study of Internet Fashion Shopping Malls -)

  • 신수연;김민정
    • 복식문화연구
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    • 제12권1호
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    • pp.41-58
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    • 2004
  • The purpose of this paper was to propose the efficient strategies of internet fashion shopping malls to success in the internet shopping mall market growing rapidly. Representative 5 internet fashion shopping malls - Halfclub, Fashionplus, e-Hyundai, Hansol CSClub and LGeShop - were selected and in-depth interviews were performed to analyze their marketing 4P's strategies. The results of this study are as fellows. Five shopping malls'main targets are women in twenties and early thirties. The price strategies are various according to shopping malls'character. In general, there are small amounts of discounts on new products(about 5%) which are sold by department stores. Shopping malls executed delivery of goods by cooperation with distribution companies and direct distribution of subcontract companies. Shopping malls are sending e-mails to the members as a promotion strategy. CRM(Customer Related Management) is partially implemented. Joint purchase and various events are conducted frequently. Shopping malls guarantee exchange and refund services.

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인터넷 쇼핑몰의 온라인.오프라인 균형전략에 대한 연구 (Balancing Shopping Mall Strategies on the On-line vs. on the Off-line)

  • 조남재;박상혁
    • 정보기술과데이타베이스저널
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    • 제7권1호
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    • pp.83-97
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    • 2000
  • Internet-based retail business spreads rapidly in Korea. Companies are trying to develop and use various strategic capabilities. The strategies employed by those companies include activities related to the design of shopping sites, market positionsing, facilitation of purchasing process, payment mechanism, and the provision of various consumer services. However, the success of these strategies depends on various environmental factors and internal capability of the companies. Especially, balancing activities performed on-line with those performed off-line is suggested to be essential. In this study, we examined three successful Internet shopping mall companies and compared them to draw useful guidelines for balancing shopping mall strategies - on - line vs. off - line. These three companies were selected because they are all considered sucessful by now, but brought different backgrounds.

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A Review for the Successful Implementation Factors of Performance Management Systems

  • Chung, Yang-Hon;Youn, Su-Jin
    • 한국경영정보학회:학술대회논문집
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    • 한국경영정보학회 2007년도 International Conference
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    • pp.807-813
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    • 2007
  • Although firms are adopting strategic performance management systems (PMS) that provide information that allows the firms to identify the strategies offering the highest potential for achieving the firms' objectives, many firms still suffer from making the implementation of PMS a success. The purpose of this paper is to identify those factors that influence the successful implementation of performance management systems. This paper performs a comprehensive literature scrutiny on the implementation factors of PMS including the Balanced Scorecard, Performance Prism, Intellectual Capital Navigation, and Activity-based Costing, as well as traditional performance management systems. The findings of this research will provide useful insights into the anatomy of the success factors for implementing performance management systems and will help management to all the different sized organizations in the different sectors and industries. This paper also provides some future directions for research.

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공기업에서의 식스시그마 성공요인에 관한 연구 (A study on the success factors for six sigma in Public Corporations)

  • 조인희;윤성필;정경희
    • 대한안전경영과학회지
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    • 제10권3호
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    • pp.183-191
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    • 2008
  • Many companies desperately effort to find out more effective management method to survive in keen competition. Jack welch of past GE's CEO had said that an excellent result of today's GE management is thanks to Six sigma work. Many korean companies are introduced Six sigma method in their management since late 1993. Six sigma uses a set of strategies, statistics and methods to improve the processes we use to do everything from designing to manufacturing a product from marketing products and services to providing business information to our internal and external customers. The purpose of this study is to overcome these problems and to help make an important decision in establishing introduction strategy by abstracting the reasons and success factors and result indices which are important sources for introducing Six sigma management.

지식경영 성공요인이 지식경영활동과 경영성과에 미치는 영향에 관한 연구 - 국내 제조기업과 비제조기업을 중심으로 (A Study on Effects of Success Factors of Knowledge Management for Business Activity and Business Performance - Korean Manufacturing Companies and Non-Manufacturing Companies)

  • 강병영;김은정
    • 한국정보시스템학회지:정보시스템연구
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    • 제16권2호
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    • pp.145-169
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    • 2007
  • The purpose of this research is to investigate success factors of knowledge management in Korea companies. The research scheme was experimented through a questionnaire survey answered by 87 companies. The research model was composed of five groups : 1) CEO support and business strategics, 2) organization culture 3) information technology characteristic of knowledge workers 4) a reward and performance measurement 5) knowledge management system. The results of this research indicated that the CEO support and organization culture are important factors for knowledge activities. The information technology characteristic of knowledge workers and a reward have small effects for knowledge activities. Manufacturing companies and non-manufacturing companies need different knowledge management strategies. The results of this study will be helpful for the success implementation of knowledge management in Korean companies.

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한국과 이태리의 국가 및 지역 기반 섬유.패션 브랜드 전략 비교 (Comparison of Textile & Fashion Brand Strategies Implemented by Textile Industries in Korea and Italy)

  • 이은옥
    • 복식문화연구
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    • 제16권1호
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    • pp.22-32
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    • 2008
  • The purpose of this paper is to compare and analyze the national brand strategies between Korea and Italy and the ragional brand strategies between Jinju in Korea and Como in Italy. The study is conducted via periodicals and publication of related institutions, reports of various newspapers and academic journals, and interviews of Jinju Silk Research Institution and Tessile di Como. This study then examines the implication of the success of Italian national and regional brands to the Korean textile products and the adoptability of Italian brand strategies for Korean textile brand. Our findings suggest that the Italian brands have been successfully developed in terms of product quality and brand marketing based on their traditional products. The findings also indicate that the Korean traditional textile products have the potential to be the world wide products but lack the consist and brand strategies supported by the central government as well as the regional government. This paper further suggests that it is necessary to study the development of brand strategy based on the traditional textile products and its implimentation.

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