• Title/Summary/Keyword: Strategic Success Factors

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The Competitiveness of the Korean Deep-sea Fisheries Firms : A Qualitative Analysis (우리나라 원양업체의 경쟁력 분석 : 정성적 분석을 중심으로)

  • 김창완;정형찬;장영수
    • The Journal of Fisheries Business Administration
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    • v.31 no.1
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    • pp.95-113
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    • 2000
  • This paper aims to analyze the competitiveness of the Korean Deep-sea Fisheries firms in the firm level. The extant researches on this topic have been done mainly in the macro-or industry-level perspectives and depended on the quantitative analyses using the aggregated data. The results of these researches are useful to figure out the main features of the industy, however, hardly give any implications on the strategic or competitiveness-related problems in the firm level. To accomplish the research purposes this study analyzes the competitiveness of the Korean Fisheries firms on the value chain scheme using qualitative tools. Specifically this paper focuses on the industry competition characteristics, key success factors, the competitiveness, and the supporting systems and policies of the Korean Government. Data are gathered by questionaire and analyzed by factor analysis and Kruska-Wallis one-way ANOVA. The results shows that the competitiveness of the Korean Deep-sea Fisheries firms is not behind the foreign competitors. However the resource securing, the market development, R&D investment are the main obstacles to the firms. The governmental supports are kedined to improve the competitiveness of the Korean Deep-sea Fisheries firms.

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The Study of success factors of Korean Market for entry strategies of foreign companies (유럽기업들의 아시아시장 초기진입 전략에 관한 연구 -독일기업을 중심으로-)

  • Kim, Jin-Suk
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.10
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    • pp.4314-4321
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    • 2011
  • The aim of this paper is to analyze the success factors of European companies operating in Korea. Special attention is given to German companies seeking to enter the Asian market. The advantages and disadvantages of the Korean market as an gate to other Asian markets are discussed. Furthermore, it is introduced a measure by which other foreign companies could be induced to invest in the Korean market. Chapter two introduces a theoretical framework for market entry strategies of German companies in Asia. Chapter three and four analyses empirical cases. In chapter five a conclusion and implications is provided.

마케팅과 정보기술의 통합적 활용 효과에 관한 실증연구

  • 김상수;문준연
    • The Journal of Information Systems
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    • v.7 no.1
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    • pp.99-128
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    • 1998
  • The increasing importance of IT rose to the top of list of marketing managers' key concerns and IT has been used widely in performing various marketing activities and decisions. However, little was known about how to employ IT in various marketing activities and how to use IT as a strategic marketing means. Also, comprehensive empirical studies have rarely been conducted. This study examines the effectiveness of integrative use of marketing and IT. More specifically, this study attempts to identify the factors that influence the effectiveness of marketing information systems. The manufacturing firms listed in the Korean Stock Market were surveyed. the major findings of this study are as follows. First, the variables of organizational characteristics such as formalization of decision making cooperation between marketing function and IS function, and degree of decentralization were significantly related to the success of marketing information systems. The variables of user highly associated with the success of marketing information systems. Second, it was also found that the support capability of marketing information systems is the major factor of the effectiveness of marketing information systems. Third, the variables marketing function and IS function, and ratio of export sales to total sales were three variables such as marketing knowledge of marketing managers, cooperation were the main factors to affect the users' satisfaction with the information system. These results imply that, in order to increase the effectiveness of marketing information systems, a firm should enhance a cooperation between marketing function and IS function, diversify the support capability of IS, and strengthen the computer mind and computer knowledge of end-uses.

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Organizational Citizenship Behavior in the ERP System Context: The Relationships between Work Efficiency, Information Quality, Intention of IT Innovation, and Organizational Citizenship Behaviors (ERP시스템 영역에서의 조직시민행동: 업무효율성, 정보의 질 및 IT혁신의도와의 관계)

  • Yoon, Cheol-Ho
    • Asia pacific journal of information systems
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    • v.16 no.3
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    • pp.29-47
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    • 2006
  • Many companies have been implementing Enterprise resource planning (ERP) systems for their organizational transformation in order to survive and achieve strategic advantages in an increasing competitive business environment. Thus, it is meaningful to identify factors that affect ERP system operation positively. Organizational citizenship behaviors (OCB) are discretionary, extra-role behaviors of employees which go beyond the prescribed formal roles, and are known as to be the contribution factors for organization performance. The purpose of this study is to develop the measurements for the OCB constructs in ERP system context and empirically test the relationships between the OCB construct and ERP system success. The four constructs - altruism, conscientiousness and courtesy, civic virtue, and sportsmanship - and fifteen measurements on the OCB were developed based on previous studies (i.e. Organ 1988) and empirically verified by confirmatory factor analysis. The results of testing the relationships between the OCB and ERP system success show that the OCB have a significant direct impact on the information quality and intention of IT innovation while they have an indirect impact on work efficiency mediated by information quality. This study enhances the OCB model into information system arena and helps better understand the user behaviors of information systems.

An Exploratory Study on Information System Adoption and Implementation in a Small and Medium Enterprise : A Case of Hwacheon (중소기업의 정보시스템 도입과 실행과정에 대한 사례연구 : 화천기공을 중심으로)

  • Kim, JaeJon;Cho, Geon;Cho, Seong-Do;Koh, Joon;Lee, Sang-Joon;Lee, Gil-Hyung
    • Knowledge Management Research
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    • v.10 no.4
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    • pp.185-207
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    • 2009
  • One of the most important issues in a small and medium sized enterprise (SME) is to identify how to apply IT to the organization so that it maximizes the effectiveness of IT. In general, a large company mainly plans to adopt, implement, and stimulate a new IT in a viewpoint of advanced IT system's capability for maximizing the effectiveness of IT. However, SME requires a totally different approach since SME's situation is different from a large enterprise's one. In this study, we investigate several factors that have an influence on the successful IT adoption and implementation of a SME through the case of Hwacheon. We also find out that CEO's support, CEO-initiating strategic meeting, IT development ability, and organizational compatibility in the introduction stage of IT are relatively more important than those in the implementation stage of IT, whereas IT flexibility, system quality, training and support, overcoming organizational resistance and performance improvement in the implementation stage of IT play critical roles in the IS success. Our results show that the advance of IT may not guarantee the success of IT implementation.

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Analysis of the Success Factors of Open Innovation fromthe Perspective of Cooperative Game Theory: Focusing on the Case of Collaboration Between Korean Large Company 'G' and Startup 'S' (협조적 게임이론 관점에서 본 대기업-스타트업 개방형 혁신 성공 요인 분석: 대기업 'G사'와 스타트업 'S사'의 협업 사례를 중심으로)

  • Jinyoung Kim;Jaehong Park;Youngwoo Sohn
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.19 no.2
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    • pp.159-179
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    • 2024
  • Based on the case of collaboration between large companies and startups, this study suggests the importance of establishing mutual cooperation and trust relationships for the success of open innovation strategy from the perspective of cooperative game theory. It also provides implications for how this can be implemented. Due to information asymmetry and differences in organizational culture and decision-making structures between large companies and startups, collaboration is likely to proceed in the form of non-cooperative games among players in general open innovation, leading to the paradox of open innovation, which lowers the degree of innovation. Accordingly, this study conducted a case study on collaboration between large company 'G' and startup 'S' based on the research question "How did we successfully promote open innovation through cooperative game-type collaboration?" The study found that successful open innovation requires (1) setting clear collaboration goals to solve the organizational problem between large companies and startups, (2) supporting human resources for qualitative growth of startups to solve reliability problems, (3) leading to strategic investment and joint promotion of new projects to solve the profit distribution problem. This study is significant in that it contributes to expanding the discussion of the success factors of open innovation to the importance of interaction and strategic judgment considering the organizational culture and decision-making structure among players, and empirically confirming the success conditions of open innovation from the perspective of cooperative game theory.

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An Empirical Study on the Performance and Success factors of Transformation from OEM Exporting companies to ODM (OEM 수출기업의 ODM 전환 성과와 성공요인에 관한 실증연구)

  • Kim, Gwi-Ok;Bae, Jung-Han
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.37
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    • pp.361-389
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    • 2008
  • The purpose of this study is to detect the factors which have an effect on transformation level and performance and to provide the ways of successful transformation and vitalization from OEM to ODM. This study was proceeded by an empirical analysis. A model and hypotheses were set up and they were verified through the empirical analysis. Those factors were divided into four, inner company factors, strategic factors, core competence factors and purchase determining factors. In the result of the model suitability analysis on the study model of relationship among 'influencing factors of ODM transformation - ODM transformation level-export performance', every factors, $X^2=912.067$, DF=261, p value=0.000, GFI=0.737, AGFI=0.620, NFI=0.786, IFI=0.837, CFI=0.834, Q value=3.495 were rather insufficient to be a good model, but they were good enough for the general analysis. Taking these accounts into consideration, this study suggests the following implications. First, making a plan and setting up strategies in advance are required. Second, financial plan has to be prepared. Third, trends in global markets have to be analyzed. Fourth, companies have to focus on developing new materials and products through R&D. Fifth, quality competitiveness and quality control systems are required.

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An investigation into the Online Sales Channels of Small Business Fashion Retailers on Portal Shopping and Fashion Shopping Malls (소상공인 패션판매업자의 온라인 판매채널 연구: 포털쇼핑몰과 패션쇼핑몰(종합물/전문몰)을 중심으로)

  • Son, Mi Young
    • Human Ecology Research
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    • v.59 no.4
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    • pp.449-463
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    • 2021
  • The aim of this study was to analyze the perceptions and entering status of small business online fashion retailers on portal shopping and fashion shopping malls. Case studies were conducted on a total of 10 research samples. The results were as follows: first, regarding the strategic factors of online fashion stores, 'price competitiveness' is important, especially in portal shopping and low-cost brands; 'product assortment' is important but not essential in all platforms; and 'differentiation' is important to continuously secure loyal customers in fashion shopping malls. Customer satisfaction leads to customer loyalty, and customer loyalty affects the sales conversion rate and brand growth of online sales channels. Factors that promoted sales activities in online sales channels were exposure, advertisements, SNS, events, special exhibitions, and events. Hindrance factors were low price competition, overheated competition, and the MD of sales channels. Second, the research samples used multiple online sales channels, including portal shopping malls and fashion shopping malls, in addition to their own malls. The selection factors were platform reputation and commission, branding, and customer inflow through exposure. Portal shopping malls were perceived as providing easy access, advertising/customer communication, exposure/search, price competitiveness, scalability, and intense competition, whereas fashion shopping malls were perceived as providing a brand image and concept, brand promotion, high commissions, difficult entry, and low profits. The factors for success in portal shopping malls were exposure/search, price competitiveness, and brand recognition, whereas the factors for success in fashion shopping malls were differentiation, brand, exposure/advertisement, product assortment, and MD.

An Empirical Study of Factors Affecting the Value Gap in IS Investment (정보시스템 투자의 성과격차 유발요인에 관한 실증연구)

  • Park Kiho;Cho Namjae
    • Korean Management Science Review
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    • v.21 no.2
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    • pp.145-165
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    • 2004
  • Frequently. lots of organizations have experienced the value discrepancy between the expected value and the realized value from IS (information systems) investments. Being positive or negative the difference is. however, the existence of discrepancy itself is an evidence of less-than-sound management and measurement of IS projects. Analyzing the factors that cause such discrepancy has become an issue of scrutiny both in academia and in practice. We model which factors. as predictors, will affect the value discrepancy, as dependent variables. in IS investment. This research will establish and examine the research model. the validity of category classification of value discrepancy factors and the perceptual level of IS value discrepancy by survey research. As a result of the survey research. the strategic alignment. the proper system design for staffs. the project planning capability. and interdepartmental task cooperation are perceived as the factors that significantly affect the value discrepancy. And known as IS success factors such as the managerial support, the change management, the standardized process. and the competitive investment are not significant factors. The research findings will provide and emphasize useful implications which factors should be deliberately investigated in IS investment both for practices considering IS deployment and for academia.

Digital-hospital Research on the Factors that Lead to the Success of the Overseas-hospital Export Business through an Analysis of the Bidding Documents (해외병원 입찰분석을 통한 디지털병원 수출사업 성공요인)

  • Cha, Maengkyu;Kim, Jung Ok;Yu, Kiyun
    • KIISE Transactions on Computing Practices
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    • v.23 no.6
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    • pp.359-370
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    • 2017
  • In overseas-hospital construction, the digital hospital is a trend that is based on the developments of the information and communication technologies, state-of-the-art medical equipment, smart health, and telemedicine. Along with the increasing proportion of IT, this has resulted in the spreading of the concept throughout city-like hospitals and their transformation into digital hospitals. In the hospital-construction business, IT is a key element that will link the modernization of the mechanical, electrical, and equipment systems, construction, and medical equipment for efficiency maximization through integration. The purpose of this study is the analysis of the market-expansion success factors through the construction of a success-story-based, IT-driven overseas-hospital business. The digital-hospital concept and the development process are analyzed through a literature review, and the success factors are analyzed in terms of the cost, time, and quality that are proposed in the project-management body of knowledge. The main contributions of this study regarding the success factors are as follows: First, a cost-side need exists regarding the establishment of strategic-value engineering in terms of increasing the value from the perspectives of the IT and operational infrastructures; second, in terms of the construction time, all of the hospital systems must comply with the established deadlines for the integrated test and commissioning; and lastly, in terms of quality, it is important to ensure that the System Integration digital-hospital services are delivered according to the user requirements.