• Journal of Korea Society of Industrial Information Systems
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• v.22 no.5
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• pp.51-64
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• 2017

This Paper Aims to Provide Economic Implications to Activate College Start-ups by Performing an International Comparative Study on the Personality Characteristic Elements that Affect Entrepreneurial Intention of University Students. This Investigation Employed Entrepreneurial Self-efficacy, Entrepreneurial Preference, Desire of Achievement, and Fear of Failure as Personality Characteristic Factors. Furthermore, Social Perception was used as the Moderating Variable. The Result Shows that Entrepreneurial Self-efficacy and Entrepreneurial Preference had a Positive Effect, while fear of Failure had a Negative Effect on Entrepreneurial Intention. Moreover, Desire of Achievement did not have any Effects. The Analysis of Moderating Effect of Social Perception between Personality Characteristics and Entrepreneurial Intention Shows that the Moderating Effect did not Appear.

• Proceedings of the Korean Association for Survey Research Conference
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• 2001.04a
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• pp.37-57
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• 2001

Much effort has been made to measure regional difference showing the pattern of regionalism in Korea. Focusing the concept of social distance, this paper examines various election and regional preference data. The paper presets three major findings. First current election data show clear regional cleavage. Second, regional discrimination and prejudice is often found in one' s everyday life. Third, political aspect of regionalism is strongly related to social aspect of regionalism. These findings suggest that regionalism in Korea will survive for the time being. The regionalism is rooted in everyday life. To political elites, it became an attractive and economic way to maintain their power. This tendency will promote the preference for parliamentary system among political elites and the possibility of appearance of regional party.

• Survey Research
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• v.2 no.1
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• pp.37-57
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• 2001

Much effort has been made to measure regional difference showing the pattern of regionalism in Korea. Focusing the concept of social distance. this paper examines various election and regional preference data. The paper presets three major findings. First. current election data show clear regional cleavage. Second. regional discrimination and prejudice is often found in one's everyday life. Third, political aspect of regionalism is strongly related to social aspect of regionalism. These findings suggest that regionalism in Korea will survive for the time being. The regionalism is rooted in everyday life . To political elites. it became an attractive and economic way to maintain their power. This tendency will promote the preference for parliamentary system among political elites and the possibility of appearance of regional party

• Journal of Agricultural Extension & Community Development
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• v.23 no.2
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• pp.169-180
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• 2016

This paper assesses the role of informal institutions in determining risk preference among smallholders in Tigray, Ethiopia. We use data from a household survey conducted by the Institute of Poverty Alleviation and International Development (IPAID). We find that households which participate in Debo, an informal labor-sharing institution, or have a friend from whom they can receive help are less likely to be risk-averse. However, participation in Iddir, a traditional form of insurance, is not significantly associated with risk preference. Hence, the existence of social institutions that provide assistance and social connections through reciprocity may be affording security against risk beyond that brought by more monetary forms of insurance. Given the importance of risk attitude in mediating the adoption of improved agricultural production, a policy suggestion is to provide selected aid to households which are less risk-averse agricultural investors. Also, Debo as a labor-sharing institution may serve as a nexus for managing aid and knowledge sharing.

• Journal of the Korea Convergence Society
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• v.9 no.11
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• pp.529-538
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• 2018

The purposes of this study were to examine the stress, quality of sleep, Social support according to Myes-Briggs Type Indicator(MBTI) personality type in nursing students. Structured questionnaires were used for survey with a convenience sample of 290 nursing students. Data were analyzed using descriptive statistics, t-test, Pearson's correlation coefficient, and multiple regression with SPSS/WIN 18.0. Extroversion preference(${\beta}=.23$, p=.047) in quality of sleep, thinking prefernce((${\beta}=.06$, p=.025) in tangible support, judgement preference(${\beta}=.24$, p=.014) in appraisal support and perception preference(${\beta}=-.21$, p=.011) in Self-esteem maintenance were significantly associated factors with stress. Therefore, intervention programs for managements of stress should include systematic and indivisual intervention through the convergence of departments, university and specialists in nursing students.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.585-593
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• 2021

In this study, Author supposed that consumer preferences for domestic cosmetics may be different depending on the level of social support and advice & inducement from people around them, and analyzed whether these variables have mediating effects in the impact relationship between cosmetic-related factors and consumer preferences. For data collection, a questionnaire was conducted on women under 40 years of age living in the metropolitan area and analyzed through AMOS8 structural equation modeling. As a result of the analysis, it was found that advice & inducement had a very significant mediating effect on the consumer preference for domestic cosmetics, but social support did not have a mediating effect. Therefore, in order to increase the consumer preference for domestic cosmetics, it is necessary to find a way to activate the advice & inducement of the people.

• The Research Journal of the Costume Culture
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• v.31 no.6
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• pp.705-719
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• 2023

The study aimed to investigate the factors influencing genderless fashion preferences. The questionnaires were collected from men and women participants aged 20 to 49 living in Seoul City and Gyeonggi Province. Data analysis involved factor analysis, t-test, ANOVA, and regression analysis. The findings revealed that genderless fashion preference comprised four factors, namely individuality pursuit, deviation from norms, fashion pursuit, and social recognition pursuit. Self-esteem encompassed two factors positive self-esteem, and negative self-esteem. while sociocultural attitude toward appearance consisted internalization, and awareness. Second, positive self-esteem significantly influenced individuality pursuit and deviation from norms in genderless preference factors. Third, sociocultural attitude toward appearance had a significant effect on genderless fashion preference, with awareness particularly exerting a significant effect on individuality pursuit, fashion pursuit, and social recognition pursuit. Fourth, genderless fashion preferences exhibited differences based on gender role identity in factors such as individual pursuit, norm avoidance, and trend pursuit. Lastly, demographic characteristics such as age, education, occupation, and monthly income revealed significant differences in genderless fashion preferences. From the results of the study, it was found that consumers perceived individuality pursuit, fashion pursuit, and social recognition pursuit as important influencing factors of genderless fashion preferences. In addition, it is necessary to create an independent brand identity by developing various items to express consumers' individuality, differentiated brand concepts from other brands, and store displays.

• Korean Journal of Human Ecology
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• v.8 no.2
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• pp.339-353
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• 1999

This research was to identify the relationships between sex role attitude and the preference of fashion advertising formatted by sex role expression, and to examine the relationships among sex role attitude and sociographic variables. This research has been done for 618 university students and working group who are living in Cheongju and Seoul. For data analysis, descriptive analysis, ANOVA, and t-test were used. The results are the following: 1. In the view of the preference of fashion advertising, the stereotypical fashion advertising has more point than the androgynous fashion advertising. 2. The advertising formation preference showed a little difference significantly by sex role attitude. The group with conservative sex role preferred the stereotypical fashion advertising. The group with open-minded sex role preferred the androgynous fashion advertising. 3. Women preferred the androgynous advertising. As the aged, they preferred the stereotypical fashion advertising and have the conservative sex role. University students have more intention to buy with an androgynous fashion commercial than working group have and they have the open-minded about sex. The group subscribed the fashion magazine has more preference for androgynous fashion advertising, as they have more open-minded sex role than other group not subscribed the fashion magazine. This results imply that the androgynous formatted advertizing is still hard to get the influence of a general market promotion because most consumers have a low androgynous fashion advertizing preference. The preference of the fashion advertizing which expressed a sex role showed significant differences as social demographics, and a sex-role attitude. Therefore, the market segment and advertising strategies which are based on sex role and consumer characteristics would be very effective.

• Korean Journal of Culture and Social Issue
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• v.18 no.2
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• pp.191-213
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• 2012

The purpose of this study was to examine the differences of the explicit and implicit attitudes towards the elderly according to age and gender. For this research, 64 college students and 64 older people completed Explicit Attitudes Rating Scales (likability/ trustfulness/ companionship/ group membership), Explicit Preference Test, and Young-Old Implicit Association Test. The college students presented in-group preference and out-group bias on both explicit and implicit level whereas our-group favoritism was presented in the older participants on both explicit and implicit level, which meant the older participants preferred the young to the old. In both the groups, however, there were no significant correlations between explicit and implicit age attitude. In addition, college students showed an explicit preference for the old over the older participants whereas only interaction effect(age and gender) was appeared on implicit preference toward older people. The theoretical and practical implications and limitations of this study were discussed.

• Korean Journal of Culture and Social Issue
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• v.20 no.1
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• pp.1-18
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• 2014

In some studies regarding acculturation strategies developed Berry(1997), not the preference for integration, but the preference for assimilation showed the best adjustment, which is different from the results of the majority of studies. For the reason of these results, we supposed that when the people of the host society expect the minority members to be assimilated to the host society and the minority members have very similar culture to the host society, the preference for assimilation in the minority members would show the best adjustment. And we tested this hypothesis with Korean-Chinese who had very similar culture to Korean culture and Han-Chinese who had very different culture from Korean culture. For two hundred and twenty five students(63 Korean-Chinese and 162 Han-Chinese), we asked them to complete a questionnaire including Acculturation Strategies Scale, Psychological Well-being Scale, and Depression Inventory. Data from the survey were analysed using two-way ANOVA. As a result, the interaction effect of acculturation strategies and ethnic types affected both of psychological well-being and depression. In details, for Korean-Chinese students, the preference for assimilation showed the highest levels of psychological well-being and the lowest levels of depression, but the preference for integration showed the lowest levels of psychological well-being and the highest levels of depression. For Han-Chinese students, the preference for integration showed the highest levels of psychological well-being and the lowest levels of depression, and the preference for marginalization showed the lowest levels of psychological well-being and the highest levels of depression. We discussed the meanings of the results, implications, and interventions to help Chinese students adjust Korean society.