• Journal of Information Technology Applications and Management
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• 제27권6호
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• pp.31-51
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• 2020

During the last decade, social live streaming service like Periscope, Ustream, and YouNow has developed from a niche market into a mainstream activity. In this media environment, social live streaming service has a tremendous impact on the social behaviors of users. Despite the rapid development, there are a lack of studies to make better understand the media environment changes through social live streaming service. This study adopted an affordances approach that leads us to identify six distinctive social affordances (visibility, accessibility, information sharing, social interaction, role-taking, interactive revenue) for user engagement in social live streaming service. Specifically, this study explores the impact of social affordances on perceived flow, followed by user engagement including passive and active engagement. Empirical data analysis with 258 questionnaires suggests that social affordances affected users' flow perception, and flow has an effect on active as well as passive engagement. Contrary to the expectation in a hypothesized research model, only the impact of accessibility on flow was rejected.

• 대한수학교육학회지:수학교육학연구
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• 제12권3호
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• pp.331-351
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• 2002

It is widely recommended that teachers should actively mediate students' engagement with tools such as manipulative materials. This paper is to help to parse classroom life so that both social and psychological aspects are accounted for and coordinated. Building on the theory of affordances from ecological psychology and the activity theory from sociocultural perspectives, the main strategy of this paper is to view manipulative materials as simultaneously participating in social and psychological activity systems. Within these activity systems it is charted how both mathematical affordances related to the structure of mathematical concepts and ecological affordances related to socially situated classroom practices need to be considered by teachers in effective mediation of mathematical manipulatives. This paper has three major sections. The first section develops a theoretical extension of Gibson's theory of affordances from natural to social environments. The second section introduces mathematical and ecological affordances using empirical data from a grade two elementary school classroom. The third section illustrates the need of coordinating the two affordances as embedded in different activity systems.

• 한국콘텐츠학회논문지
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• 제17권5호
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• pp.410-422
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• 2017

본 연구에서는 이용과 충족이론(Uses and Gratification, U&G)을 통해 소셜 미디어에서의 디지털 준언어 행동유도(PDA : Paralinguistic Digital Affordances)의미를 연구하고자 한다. 이 연구에서 PDA는 페이스북이나 인스타그램의 '좋아요'(Like)나 트위터의 '즐겨찾기'(Favorites)처럼 동일한 행동과 의미는 아니지만 그것을 누르는 행동을 의미한다. 본 연구에서는 왜 사람들은 PDA를 사용하며, 송신자일 때와 수신자일 때 그것을 어떻게 해석하는 지를 알아보고자 한다. 이를 위해 수도권 대학생 36명을 대상으로 포커스 그룹 인터뷰를 통해 이용과 충족 프레임 안에서, 반 구조화된 이론을 적용하여 PDA의 이용 동기와 만족을 파악하고자 하였다. 그 결과 PDA를 이용하는 사람들이 송신자와 수신자로서 접촉할 때 언어를 통한 커뮤니케이션 이상으로 만족을 하는 것으로 나타났다. 또한 각 SNS 종류에 따라 PDA가 갖는 의미가 다른 것으로 나타났다. 즉 인스타그램의 '좋아요'는 페이스북의 '좋아요' 보다 더 가볍고 의미 없게 사용됨을 알 수 있었다. 또한 PDA를 사용함에 있어서 대부분 아주 부담 없이 사용하는 경우가 많았다. 아울러 PDA를 충실하게 사용하는 경우가 대부분이었으나 때로는 모순되게 사용되는 경향이 많은 것으로 나타났다.

• 한국의류학회지
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• 제47권3호
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• pp.560-576
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• 2023

Drawing on gamification affordance theory, this study examines the relationships among key affordances of avatar fashion styling, perceived enjoyment, and engagement behavior intentions-defined as the intention to share content on avatars in the metaverse platform-and the moderating role of metaverse familiarity. Based on survey data collected from 198 Korean ZEPETO users with avatar fashion styling experience, the hereby proposed research model was tested with structural equation modeling. The results demonstrated that self-expression and competition positively influenced perceived enjoyment, which subsequently affected customers' engagement behavior intention. Furthermore, metaverse familiarity as a moderating effect intensified the positive association between affordances and perceived enjoyment as well as between perceived enjoyment and engagement behavior intentions. The individual interaction effect of each affordance dimension on perceived enjoyment was different, with self-expression having a greater influence on enjoyment among the high-familiarity group and competition having a greater influence on enjoyment among the low-familiarity group. Considering that users with low metaverse familiarity might have higher needs for social interaction for adaptation, competition, being more socially triggering, might have affected these users more crucially.

• 지식경영연구
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• 제24권2호
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• pp.161-183
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• 2023

소셜 Q&A 사이트에서는 사용자들이 서로 질문하고 답변한 내용들이 실시간으로 저장되어, 지식 저장소로서 중요한 역할을 수행한다. 이러한 소셜 Q&A 사이트가 지속적으로 성장하려면 신규 질문자와 답변자가 지속적으로 유입되어야 한다. 하지만 선행 연구는 기존 사용자, 그 중에서도 답변자의 자발적 지식 공유에 주로 초점을 맞추었고, 신규 참여자에 대한 관심이 부족했다. 본 연구는 동기부여 어포던스 이론과 자기결정이론을 이론적 근거로 하여 신규 참여자들이 소셜 Q&A 사이트를 지속적으로 사용하도록 하는 요인에 대해서 살펴보았으며, 신규 참여자가 질문자인지 답변자인지에 따라 영향요인에 차이가 있는지도 알아보았다. 추가적으로, 전환 비용의 개념을 활용하여 신규 사용자의 다른 멤버 사이트에 대한 사전 경험이 지속사용 영향요인에 대해서 가지는 조절효과도 확인해 보았다. Stack Exchange Network의 5개 주요 사이트에서 수집된 25,000명의 온라인 활동 데이터를 로지스틱 회귀분석과 XGBoost 기법을 통해 분석한 결과, 자기결정 이론에서 제시하는 근본적인 욕구 세가지(역량, 자율, 관계)와 연관된 동기부여 어포던스들이 신규사용자의 지속사용 행위에 유의한 영향력을 보여주었다. 멤버 사이트 사용 경험은 사용자들의 전환비용을 높여서 지속사용 선행요인들의 영향력을 약화시켰다. 흥미로운 점으로, 규제 관련 어포던스는 신규 사용자 전체를 대상으로 한 분석에서 유의하지 않은 결과를 보였으나, 질문자와 답변자를 구분한 분석에서는 서로 반대 방향으로 유의한 영향력을 보였다.

• 한국실내디자인학회논문집
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• 제15권6호
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• pp.89-100
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• 2006

This paper researched social, cultural background, psychological bases, design method and design types with regard to user's participation in space design. This issue of user's participation became one of major paradigms of 21st century not only for space design but also for every other cultural phenomenon. First chapter is an introduction. Second chapter tried to assert the fact that user's participation will be the important aspect for future space design by proving the correlation between user's participation in space design and the important social changes. It also tried to prove the psychological reasons why the users' participations affect the level of user satisfaction. It can be explained by Behaviorism which insisted that our outer behaviors affect our inner attitudes and preferences. Third chapter explained the affordances in design which works as a means of inducing user's participatory behaviors. Fourth chapter proposed the types of participatory space designs classified by the users' behavioral features and their characteristics, intending that they will verify the realization of the theories which we discussed in the former chapters regarding the users' participation in space design. The fifth chapter is a conclusion which says that outwardly, those participations are simply making external changes in design. but actually, they are reflecting more profound social changes and making important psychological effects on users.

• Asia pacific journal of information systems
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• 제33권4호
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• pp.899-933
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• 2023

The second-generation mobile instant messaging (SMIM) proliferates with various relationship management functions: group chats, audio/video chats, file sharing, real-time location sharing, and nonverbal graphics, such as emojis and stickers. This study integrates the important but often overlooked affordances theory into innovation diffusion and proposes an SMIM continuance intention model. SMIM is a social affordance platform for users to develop new friendships and maintain their relationships. Integrated diffusion of innovation and affordance theoretical frameworks, this study investigates the influence of four factors on the success of using SMIM apps to improve friendship development and relationship management. Data were collected from 231 participants using a survey questionnaire in a public university in Taiwan. The findings confirm the effects of friendship development and relationship maintenance on the intention of users to continue using SMIM apps. Implications for research and practice are discussed.

• 한국초등과학교육학회지:초등과학교육
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• 제42권1호
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• pp.161-177
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• 2023

과학적 설명은 글, 도식, 그래프와 같이 다양한 표상들로 구성되는데, 각 표상들은 하나의 '모드'로서 비슷하나 조금씩 다른 의미들을 연결하며 과학적 의미를 확장한다. 이러한 사회기호학의 관점을 토대로, 본 연구에서는 학생들이 구성한 과학글쓰기와 과학그리기가 각각 시각적 모드와 언어적 모드의 표상으로서 지니는 의미 형성의 특징을 파악하고, 다중모드적 표상의 교육적 활용에 대해 논의하였다. 이를 위하여, 초등과학영재 학생들이 공기의 압력에 대해 구성한 과학그리기와 과학글쓰기 각 18편을 수집하고, 과학그리기와 과학글쓰기에서 구성된 설명의 특징을 어포던스 관점에서 분석하였다. 분석 결과, 과학그리기에서 학생들은 시각적 모드가 지니는 어포던스를 통해, 공기입자의 움직임, 공기입자의 수, 입자의 충돌과 같은 입자적 관점에서의 변화를 구체화하여 추론하는 경향을 보였다. 반면, 과학글쓰기에서 학생들은 언어적 모드가 지니는 어포던스를 통해, 공기 압력 개념과 다른 요인들 간의 인과적 관계를 추상적 차원에서 추론하는 경우가 많았다. 이러한 결과를 바탕으로, 각 모드가 가지는 고유한 어포던스를 상호보완적으로 활용할 수 있는 방법에 대해 구체적인 사례를 들어 논의하였다.

• 한국실내디자인학회논문집
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• 제17권3호
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• pp.77-85
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• 2008

The purpose of this study is to examine how the floor heating system is affecting to users in childeren's libraries. This study included the method that extracts the affordance of the floor heating system, after surveyed using behavior in children's libraries and referred to J. J. Gibson's affordance and surface concepts. As the positive affordance, it was grasped that the floor heating system promotes social relationships and affords various surfaces for library using, but also as the negative affordance, that hinders users in the public usings and the behaviors for reference and using. The behaviors of these various characters can be regarded as life behaviors resulted from the sitting life style and the natural using behavior can give to children emotional rest and autonomous reading experience. For the function as the children's library, the learning of sociality in the public building and the various reading space, the space planning of children's library should be done after the positive and negative affordances extracted from this study are reflected. The guidelines for space planning are summarized as the followings: the layout of book furniture, the shoe chest and the space around that, the furniture hight and children's eye level, and the practical using of the table for sitting life style.

• 의료ㆍ복지 건축 : 한국의료복지건축학회 논문집
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• 제16권2호
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• pp.37-45
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• 2010

This study is the analysis of characteristics of hospital space for the holistic healing environment of children on the basis of the healing theory on emotion of Max L$\ddot{u}$scher and the healing theory on senses of Rudolf Steiner of the overseas children's hospitals. According to the theory of Rudolf Steiner, children make comprehensive advancement of physical, spirit and soul through the interaction of 12 senses. In addition, Max Luscher asserts that the psychological health can be maintained when the 4 emotional status in content, confidence, self-esteem and liberty make the balance. The 4 elements of Luscher have correspond with spatial expression elements for refuge, flow, prospect and void, and this is analyzed in conjunction with the eight kinds of behavior affordance of ying and yang (-, +) that helps our the advancement of 12 senses of Steiner. WORK & STUDY(+), REST(-), MOBILITY(+), VISUAL SEQUENCE(-), SOCIAL EXCHANGE(+), REFRESHMENT(-), COMMUNITY(+) and MEDITATION (-) would be the 8 kinds of behavioral affordances to make the healing environment as presented in this study and the case analysis for children's hospitals have been undertaken.