• 제목/요약/키워드: Service substitution

검색결과 109건 처리시간 0.024초

이용행태 분석을 통한 통신서비스 보완 및 대체성 분석 (An Analysis on the Complementarity and Substitutability of the Telecommunications Services in Usage Pattern Analysis)

  • 안춘수;황문영;이동형
    • 산업경영시스템학회지
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    • 제34권4호
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    • pp.120-128
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    • 2011
  • Recent development of communication technology and evolution of telecommunications services, various needs of users are giving Telecom operators difficulties in discovering new services and its promotion strategies. In addition, at the launching of new services, if carriers does not consider complementary and substitution relationships with competing services or self-encroachment problem with the existing service profitability is reduced or lost in the current market. In this study, by analyzing usage pattern of telecommunications services respect to changes in supply and demand environment, the complementarity/substitutability analysis and systematic analytical framework is proposed. This study proposes approaches to establish mobile operators' business strategies and to identify new services demand.

기업용데이터서비스 간 대체성 분석 및 신규서비스 포지셔닝 전략 제언

  • 유광숙;최문기
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2001년도 추계학술대회 논문집
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    • pp.350-353
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    • 2001
  • As different service classifications for existing and new business data services, it is hard to gather necessary data for the service providers to set their strategies and regulations are also applied asymmetrically to each service provider. Therefore an appropriate market classification is required for the business data services. The Hendry model is selected in this paper to analyze substitution degree among services and then Hendry model is applied to competition among four business data services. As a result, it is shown that these services compete directly and future market shares of services are forecasted and positioning strategy for new services is considered.

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이동통신기술과의 연관성을 고려한 차세대 이동통신서비스의 수요예측에 관한 연구 (A Study on a Forecasting the Demand for the Future Mobile Communication Service by Integrating the Mobile Communication Technology)

  • 주영진;김선재
    • 한국경영과학회지
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    • 제29권1호
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    • pp.87-99
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    • 2004
  • In this paper, we have developed a technology-service relationship model which describes the diffusion process of a group of services and relevant technologies, and have applied the developed model to the prediction of the number of subscribers to the next generation mobile service. The technology-service relationship model developed in this paper incorporates the developing process of relevant technologies, a supply-side factor, into the diffusion process of specific services, while many diffusion models and multi-generation diffusion models in previous researches are mainly reflect the demand-side factors. So, the proposed model could effectively applied to the telecommunication services where the developing of the relevant technologies are very essential to the service Penetration. In our application, the Proposed model provides a competitive substitution between the next generation mobile service and the traditional mobile service.

이동통신기술과의 연관성을 고려한 차세대 이동통신서비스의 수요예측에 관한 연구 (A study on a forecasting the demand for the future mobile communication service by integrating the mobile communication technology)

  • 주영진;김선재
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2003년도 추계학술대회 및 정기총회
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    • pp.74-78
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    • 2003
  • In this paper, we have developed a technology-service relationship model which describes the diffusion process of a group of services and relevant technologies, and have applied the developed model to the prediction of the number of subscribers to the next generation mobile service. The technology-service relationship model developed in this paper incorporates the developing process of relevant technologies, a supply-side factor, into the diffusion process of specific services, while many diffusion models and multi-generation diffusion models in previous researches are mainly reflect the demand-side factors. So, the proposed model could effectively applied to the telecommunication services where the developing of the relevant technologies are very essential to the service penetration. In our application, the proposed model provides a competitive substitution between the next generation mobile service and the traditional mobile service.

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N 스크린 서비스와 홈TV간 대체 및 보완관계에 대한 실증적 연구: 국내 대표 N스크린 서비스인 티빙을 중심으로 (Relationship between N-screen Service and Home TV: Focusing on the Korean Representative N-Screen Service, Tving)

  • 한윤;이상우
    • 한국콘텐츠학회논문지
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    • 제12권5호
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    • pp.144-153
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    • 2012
  • 본 연구는 국내에서의 N스크린 서비스 이용이 홈TV시청행태에 어떠한 영향을 미치는지 규명하는데 그 목적이 있다. 이를 위해 본고에서는 CJ헬로비전의 N스크린 서비스인 티빙(tving) 가입자를 대상으로 설문을 하여 미디어 대체 및 보완 관계에 대한 실증 분석을 실시하였다. 총 유효설문 132개를 대상으로 티빙의 이용이 홈TV의 이용을 대체 또는 보완하는지 알아보았고, 장르별 대체, 보완 관계 또한 알아보았다. 실증 분석 결과, 티빙을 많이 이용하는 사람일수록 홈TV의 시청량이 36.4%정도 증가하는 것으로 나타났다. 이는 N스크린의 등장이 홈TV시청을 촉진 시키는 보완적인 역할을 하고 있음을 의미한다. 본 연구의 결과는 N스크린 사업자와 콘텐츠 제공자 간의 콘텐츠 수급가격 산정에 대한 방향성을 제시해 줄 수 있고, 둘째, 유료방송사들과 N스크린 사업자의 협력적 사업 전략의 가능성을 제시해 주며, 셋째, 유료방송 사업자들과 PP 간 콘텐츠 사용료 협상에 대한 단초를 제공해 준다.

투입·산출 구조분해를 통한 해운항만산업 성장구조분석 (Input-Output Structural Decomposition Analysis on the Growth Structure of Korean Maritime and Port Industry)

  • 김상춘
    • 무역학회지
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    • 제46권1호
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    • pp.83-111
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    • 2021
  • This paper conducts a Structural Dcomposition Analysis on the structure of factors contributing to the output growth of Korean Maritime and Port Industry during year 2000~ year 2017. Some of results are as follows. The output growth rates of the industry (yearly average 4.3%) was far lower than the average growth rates of Service as well as of Manufacturing Industries (yearly average 9% and 6.8%, respectively) due to the lower output growth of Maritime Industry. Among the growth contributing factors, change in domestic demand for final goods is the first contributing factor, and then change in technology, change in export and import substitution for intermediate goods are followed in order, but import substitution for final goods decreased its output. However, in each respective sub-periods of pre-global financial crisis and post-global financial crisis, change in the export, especially change in the export of Maritime Industry is the dominant determinant of output change in the Maritime and Port Industry in opposite ways. In the periods of the former the increase in the export of Maritime Industry overwhelmingly led the output growth of the Maritime and Port industry, but in the periods of the latter the decrease in its export was the culprit of lower output growth of the industry. On the other hand, among all industries of service and manufacturing sectors, Wholesale and Retail industry is the leading industry in contributing to the output growth of the Maritime and Port Industry, and Transportation Equipment industry is the leading industry among all manufacturing industries.

통신방송융합 시장의 경쟁전망과 최적경쟁정책 : 한국 IPTV사례를 중심으로

  • 최종일;황준석;고대영
    • 기술경영경제학회:학술대회논문집
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    • 기술경영경제학회 2006년도 제28회 동계학술발표회 논문집
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    • pp.248-263
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    • 2006
  • The convergence in telecommunication and broadcasting is one of the most popular topics in these days. For example, the characteristic of IPTV -internet protocol television-is controversial in the extreme. In Korea the IPTV operators are mainly the telecommunication service operators. So it is natural that the IPTV services are categorized to the telecommunication services. But the Broadcasting service providers, especially the CATV providers who can serve the TPS-triple play service- like IPTV players insist that the IPTV should be regulated as a broadcasting service. This paper will analyze whether the regulation in which the IPTV is categorized to one of the broadcasting services is better than the case of telecommunication services. To examine this, the social welfare analysis is conduced and the differential oligopoly market model is used. Together with that, this paper suggests that we can improve the social welfare by the asymmetric regulation between IPTV and D-CA TV. This means that in Korea the IPTV has a weak substitution relation with the D-CA TV and the IPTV should be dealed as a new convergence service that differs from traditional broadcasting services.

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무선통신기술의 진화: 무선통신산업 경쟁하의 기술 경로 탐색 (Evolution of Wireless Technologies: Exploring the Technology Trajectory in Competitive Wireless Industry)

  • 김학주
    • 경영정보학연구
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    • 제13권2호
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    • pp.43-54
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    • 2011
  • 이 논문은 무선통신 산업에 있어서 경쟁하의 무선통신기술의 진화 경로를 밝히고자 하였습니다. 저자는 과거 자료를 분석하기위해 로가렛분석(Loglet Analysis) 기법을 도입하였습니다. 초기 연구결과는 기술경로상에서 네트워크 효과와 대체효과가 존재한다는 것입니다. 이 논문의 결과는 무선통신 서비스 사업자에게 그들의 네트워크에서 이익을 최대화할 수 있는 방향과 차세대 무선통신기술 이전 전략을 수립하는데 이용될 수 있을 것입니다.

Quantification of Carbon Reduction Effects of Domestic Wood Products for Valuation of Public Benefit

  • Chang, Yoon-Seong;Kim, Sejong;Kim, Kwang-Mo;Yeo, Hwanmyeong;Shim, Kug-Bo
    • Journal of the Korean Wood Science and Technology
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    • 제46권2호
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    • pp.202-210
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    • 2018
  • This study was carried out to quantify degree of contribution of harvested wood product (HWP) on mitigation of climate change by valuation of public benefits, environmentally and economically. The potential carbon dioxide emission reduction of HWP was estimated by accounting carbon storage effect and substitution effect. Based on 2014 statistics of Korea Forest Service, domestic HWPs were sorted by two categories, such as wood products produced domestically from domestic and imported roundwood. The wood products were divided into seven items; sawnwood, plywood, particle board, fiberboard (MDF), paper (including pulp), biomass (wood pellet) and other products. The carbon stock of wood products and substitution effects during manufacturing process was evaluated by items. Based on the relevant carbon emission factor and life cycle analysis, the amount of carbon dioxide emission per unit volume on HWP was quantified. The amounts of carbon stock of HWP produced from domestic and from imported roundwood were 3.8 million $tCO_{2eq}$., and 2.6 million $tCO_{2eq}$., respectively. Also, each reduction of carbon emission by substitution effect of HWP produced from domestic and imported roundwood was 3.1 million $tCO_{2eq}$. and 2.1 million $tCO_{2eq}$., respectively. The results of this study, the amount of carbon emission reduction of HWP, can be effectively used as a basic data for promotion of wood utilization to revise and establish new wood utilization promotion policy such as 'forest carbon offset scheme', and 'carbon storage labeling system of HWP'.