• Title/Summary/Keyword: Service Economy

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A CASE STUDY ON IMPROVEMENT OF SERVICE PRODUCTIVITY IN THEME PARK INDUSTRY (테마파크 산업분야의 서비스 생산성 향상 방안 사례 연구)

  • Park, Sung-Hoon;Kim, Hyun-Soo
    • 한국IT서비스학회:학술대회논문집
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    • 2007.11a
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    • pp.691-696
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    • 2007
  • The structure of industry has changed from manufacturing economy to service industry economy. Especially when it comes to the standard of the countries with OECD membership, the ratio of the service industry regarding the total industry as well as the total working labor has been reaching to 70%. Considering these facts in mind, the productivity of service industry has become crucial day by day. Under this situation, this study aims to help seeking the solution to enhance the productivity by comparing and analyzing the productivity level of theme park industry in Korea with that of an advanced country. The service productivity of two companies that represent tour and leisure industry in Korea and Japan are compared and analyzed, and through this it suggests ways to improve service productivity of theme park industry in Korea.

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The Financial Crisis of Korean Economy and the Changing Economic Space of Gwangiu City (IMF금융위기와 광주권 경제공간의 변화)

  • 김재철
    • Journal of the Economic Geographical Society of Korea
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    • v.3 no.1
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    • pp.5-20
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    • 2000
  • Recently as globalization of financial capital is progressed, possibility of crisis and unreliability of world economy is more growing. Korean economy required radical restructuring because of the financial crisis and the economic changes occurred in that process. This study is to explain the economic changes of Gwanagju city is produced by the financial crisis of Korean economy The most important industries are service and transportation equipment in Gwangju city. These industries began to decrease after financial crisis but machinery equipment, electrical machinery & electronics and rubber goods & plastic industry is growing relatively. Because of the decrease of service, the economy of inner city which service industry relatively agglomerated in is reducing. And agglomeration space for the optical photonics industry was built up by the upbringing policy of government on high-technology industry to overcome the economic crisis and micro industrial space such as venture building and establishment nursery center was built up. But high-technology industries have many geographical limits to embed in Gwanagju city, so there needs to construct regional innovation system for knowledge based economies

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Exploring the Influence of Pop-Up Store Experiences on Consumer Word-of-Mouth Intentions: The Mediating Role of Brand Charisma

  • Yitong Jiang;Md. Mukitul Hoque;Bok-Jae Park
    • International journal of advanced smart convergence
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    • v.12 no.4
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    • pp.246-259
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    • 2023
  • This study explores the evolving landscape of consumer experiences in the context of pop-up stores, considering the shifts from product economy to service economy and now the experience economy. It investigates the factors influencing consumer word-of-mouth intentions by examining the interplay of pop-up store experiences, brand equity, brand charisma, and verbal intent. Using Schmitt's strategic experience modules and the Aaker brand equity model, the study employs quantitative methods and data analysis to uncover the relationships among these variables. Surprisingly, it finds limited associations between the aspects of the pop-up store experience and brand equity. However, it highlights the direct impact of brand equity on brand charisma, which subsequently influences consumers' intentions to share brand-related information. This research contributes to our understanding of word-of-mouth marketing for pop-up stores, filling a knowledge gap and offering valuable insights for academics and businesses navigating the evolving marketing landscape. It also emphasizes the significance of brand charisma in the context of transient in-store experiences and evolving consumer preferences.

A Research on the Activation of Service Trade in FTA (FTA에 있어 서비스무역의 활성화방안에 관한 연구)

  • Lee, Jae-Young
    • International Commerce and Information Review
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    • v.14 no.3
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    • pp.407-428
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    • 2012
  • Service trade is very important in Korea Economy. The world economy is changing with the FTA. Lots of FTAs are going on between countries and economic blocs in the world economy, as the battle field of FTA. Therefore, Service trade should be activated in FTA. The conclusion of this study are as follow. First of all, the government quickly create a service-related laws. and establish the principles and criteria for recognition systems. Also, Exports should change developed countries. and the government should establish a policy for attracting investment to expand overseas markets in FTA. The field of service trade is very important for the growth of the Korea Trade. If we neglect to increase the competitiveness of service trade, we can not expect the growth of the Korea trade. We should strive to strengthen the competitiveness of service trade.

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Service model development and importance analysis using shared economic service - As a specialization center for mail service (공공서비스의 공유경제 서비스모델 도입 위한 중요요인 분석 -우체국 서비스를 중심으로)

  • Park, Sung Hwan;Leem, Choon Seong
    • Journal of the Korea Convergence Society
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    • v.10 no.5
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    • pp.181-188
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    • 2019
  • People can easily use a shared economic service system based on ICT technology. Most of the shared economic services are provided by private companies, and discussion on public goods is insufficient. If we look at the current shared economic service from the point of view of courier service, $\ddot{U}ber^{\prime}s$ system can be an alternative. The post office courier service uses ICT technology but differs from the service of the shared economy. This study uses Delphi analyzer method and AHP methodology to derive important factors in introducing shared economic system. As a result, socioeconomic characteristics were found to be the most important in the upper tier, and the shared economic platform, sharing of idle resources, popularization of smartphone, and increase of e - commerce were the four important factors in the lower tier. In order to maximize efficiency, which is the essence of the shared economy, the necessity of introduction into the shared economic system and important factors in the introduction of public goods are presented.

Service Science: Theory Review and Development of Analytical Framework (서비스사이언스: 이론적 고찰과 분석 프레임워크 개발)

  • Nam, Ki-Chan;Kim, Yong-Jin;Nam, Jung-Tea;Bae, Young-Woo;Byun, Hee-Sun;Lee, Nam-Hee
    • Information Systems Review
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    • v.10 no.1
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    • pp.213-235
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    • 2008
  • Recent reports about economic structure and changes show that global economy changes to rely on service rather than manufacturing. This phenomenon can be explained in two ways: the growth of service industry itself and the increasing reliance on service by other industry areas. The importance of service is indicated by the fact that the contribution of research and development, marketing, and finance to the revenue generation of companies is getting greater than that of manufacturing. This change in the economic structure calls for researchers' attention on the importance of service and the service-based economy. In the service-based economy, firms are considered value proposition providers and consumers actual value creators so that the concept of co-value creation becomes a key thesis to study. However, there are a variety of definitions of service and diversified measurements of service anchored in the supplier-oriented understanding of service yet. This lack of understanding of the service and the economic paradigm change causes a lot of problems in the areas of service productivity, service quality, and service innovation. Even though a new movement called service science started and rigorously pursues the way of enhancing the understanding of the economic change and service productivity, there is no framework that provides a unified view about the new role of service, service productivity, service quality, and thus service innovation. This study proposes a unified framework to provide a structured view about service provision and to facilitate the research on service. The framework is built on the concepts from previous studies about service marketing and service science: service life cycle and service networks including value activity network, resource integrator network, and capability network. We hope this study can be used as the basis for future studies on service science.

ICT Utilization for Optimization of SME Decision Making (중소기업 의사결정 최적화를 위한 ICT 활용 방안)

  • Park, Ji-Young;Kim, Kyung-Ihl
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.275-280
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    • 2018
  • Companies are now rapidly entering the realm of the realtime economy named 'Now Economy'. 'Now Economy' features the measurement and assessment, accelerating speed of decision making about business. According to this, companies intend to change their disposition to be able to make quick and accurate decision by gathering informations rapidly and correctly, and then by processing that. Applications of ICT can be possible to change the new decision system of companies. In this thesis, the new decision system through amalgamations of BPMS, Mobile, Cloud Service, Hadoop, BI and AI is presented. It will be able to make decision quickly and accurately by collecting all information between the most efficiently managed process and formal and informal data inside company through this, and then by combining changes with situations outside company.

Development of an IoT-Based Human Interactive Advertising Service for Sharing Economy (공유경제를 위한 IoT 기반의 휴먼 인터랙티브 광고 서비스 구현)

  • Jung, Wonseok;Lee, Chang-Kyo;Ko, Wan-Jin;Seo, Jeongwook
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2019.05a
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    • pp.413-415
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    • 2019
  • In this paper, we develop IoT-HiAS(IoT-Human Interactive Advertising Service) for sharing economy. The HiAS device shooting the front of the device via a webcam and recognizes the person in real time through the SSD model using MobileNet. If the number of persons above the set threshold is recognized by counting the recognized person, the advertisement is reproduced on the idle resource through the beam projector. At the same time as the advertisement is reproduced, the captured image of the advertisement start time in the front of the device and the number of recognized persons are sends the IoT server of an oneM2M-compliant HiAS server using the IoT client. When the advertisement is finish, the webcam is shooting the front of the device and the image is sends the IoT server. We implemented the IoT-based human interactive advertising service by transmitting the received data to the advertiser and the advertising producers through the SNS(Social Network Service) agent of the HiAS server.

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Korea Service Insensity and Economic Growth in Korea Economy (한국 경제의 서비스화와 생산성: 중간재 생산자 서비스와 비생산자 서비스의 비교를 중심으로)

  • Seok, Jun-Ho;Kim, Soo-Eun;Kim, Chul
    • International Area Studies Review
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    • v.15 no.2
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    • pp.125-150
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    • 2011
  • As the economy grows, there is a concern that the economic development causes a productivity reduction because of the service intensive growth. However, the economy of developed countries encounter with the productivity growth as their economy grows, which phenomenon called Baumol's paradox. Oulton (1999, 2001) find out the reason of Baumol's paradox in a forward and backward chain effects. So, this paper is aimed at verifying the theory of Oulton (1999, 2001). Moreover, we test the difference effect between a consumer service and producer service input using a dummy variable. We use the Input-Output Table (1990, 1995, 2000, 2005) that is offered by the Bank of Korea to accomplish the purpose of our research that is represented above. We find out that the Korea's intermediate producer service inputs cause a multifactor productivity growth. That result is matched with the Oulton (1999, 2001)'s theory. But, the intermediate consumer service inputs don't have a significant effect on a multifactor productivity. The result of verifying the effect of intermediate producer service inputs among industries shows that the effects on manufacture industries are less than other industries.

Service R&D Strategies in the Era of Boundless Industries (산업간 경계해체 시대의 서비스R&D 전략)

  • Kim, Hyunsoo
    • Journal of Service Research and Studies
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    • v.7 no.2
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    • pp.79-90
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    • 2017
  • The current research investigates the service R&D strategies from the service's nature perspectives. In the current economy, manufacturing and service industries are becoming boundless, and thus, they are competing with each other in a customer-centric environment. Because customers' needs and wants are realized through services, service industry has become one of the most important industries in the world. However, there have been conflicting opinions about service R&D policies due to different definitions of services. The current research specifically focuses on the nature of services to discuss strategies for service R&D. Service R&D strategies are suggested considering the nature of the current economy where industries are becoming boundless. In addition, the current research considers the service's relational, bidirectional, horizontality, and harmonization nature of services, and also, intangibility, inseparability, heterogeneity, perishability were considered in suggesting strategies for service R&D. For manufacturing industries, strategies to strengthen servitization R&D were proposed, and for service industries, strategies to strengthen manufacturization R&D were proposed. The results from the current research can be used for developing corporate service R&D strategies, and developing policies for developing both service and manufacturing industries in the current economy.