• 서비스연구
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• 제4권1호
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• pp.123-132
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• 2014

본 연구에서는 기업에서 서비스 상품의 개발 프로세스를 수행하는 과정에서 서비스 설계에 적용되는 서비스 컨셉의 개념을 고찰하였다. 서비스 컨셉은 전략적인 새로운 서비스 개발이나 서비스의 리모델링 작업 등의 계획 단계에서 의사결정에 관하여 중요한 역할을 하게 된다. 특히 다양한 서비스 요소들의 결합을 통해서 서비스전달시스템의 최적화된 운영계획을 수립하거나 또는 서비스 회복 등을 다루는데도 유용한 개념이며, 서비스 컨셉의 결과를 통해서 개발대상 서비스 상품에 대한 고객의 수용성과 비즈니스 모델로서의 성공가능성을 평가하는데 중요하다. 따라서 본 연구에서는 서비스 개발의 전반적인 과정에서 서비스 컨셉을 적용하는 모델과, 설계과정에서의 서비스 컨셉을 평가할 수 있는 모형을 제시하였다.

• 무역상무연구
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• 제13권
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• pp.681-698
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• 2000

As volume of international trade is growing importance for service business and service trade are also increasing. Increasing importance of service trade in Korea is also a reflection of such international trading. In this treatise this writer did not address various topics in relation to international trade arising from service trade. But confined the topic to study of concept of service and concept and patterns of service trade. Depending on scholars concept of service may be varied and this holds true also with concept of service trade which also lends itself to various classification. Among them if the focus is concentrated to tax standard in international trade then it can be classified into service transaction. In other words classification can be made according to service trade separated from commodities transaction with embodiment of service and service trade accompanying commodities transaction. In this treatise this writer confined the topic to introduction of international service trade but issues arising in relation to such trade internationally are varied. For this reason more study on such topics will be required in future.

• 대한지구과학교육학회지
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• 제6권2호
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• pp.145-151
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• 2013

The aim of this research is clarify the relationship between concept understanding degree about the environment and environmental sensitivity and heighten understanding of environmental education target to pre-service elementary teacher. The subjects of this study are science education intensive course 65 students of B educational university. Concept understanding degree about the environment was separately investigated by 'the definition of environmental education', 'Write The positive concept of the natural environment education and briefly describe.''The negative concept of the natural environment education and briefly describe'. Next clarify the relationship between concept understanding degree about the environment and environmental sensitivity target to pre-service elementary teacher. Based on these results, propose an alternative to cultivate pre-service elementary teacher's knowledge about environmental education. Degree of understanding of the concept environmental education research results are as follows. First, Cognition degree about definition of environmental education of pre-service elementary teacher is correctly recognized generally. Second, They do not think deeply about natural environment when it comes to the positive concept of the natural environment of pre-service elementary teacher. Third, They have only a little interest in natural environment when it comes to the negative concept of the natural environment of pre-service elementary teacher. Correlation research results of degree of understanding of the concept of environmental and environmental sensitivity are as follows. High understanding degree of environmental education is high environmental sensitivity. Heighten environmental sensitivity of pre-service elementary teacher will be sustainable environmental education so education is necessary for environmental Sensitivity training.

• 서비스연구
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• 제11권2호
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• pp.95-105
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• 2021

본 연구는 KSC(kano, Score Model, Concept Position)평가방법을 활용하여 제공할 서비스디자인 만족도에 대한 정확도를 높이는 것이 연구의 목적으로 부산지역을 중심으로 6개 지점을 운영하고 있는 P사 헬스장을 중심으로 건강한 뉴실버세대를 위한 다양한 헬스장 서비스모델을 제시하여 사례연구를 진행하였다. 더블다이어몬드(Double Diamond)방법을 활용하여 P사의 5개 지점 중 연산점을 중심으로 사례연구를 진행하였는데 이는 연산점을 중심으로 노인을 위한 다양한 여가생활 인프라가 잘 구축 되어 있었기 때문이다. 본 연구를 통하여 고객에 대한 다양한 인사이트(Insight)를 추출하였고 발굴한 인사이트(Insight)를 기반으로 관리자와 트레이너의 관점에서 서비스디자인 모델을 최종적으로 9가지 도출하였다. 최종적으로 도출한 9가지 모델을 기반으로 카노(Kano)만족도 평가, 스코어모델(Concept Score), 콘셉트포지션(Concept Position)평가를 통하여 9가지 제시한 안들 중 3, 6번을 제외한 모든 안들이 유효하다는 것을 알 수 있었고 최종적으로 투자비용과 효과성으로 구분하여 실행 로드맵을 제안하였다.

• 간호행정학회지
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• 제17권1호
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• pp.96-105
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• 2011

Purpose: This study was performed to investigate the perceived relationship among professional self-concept, head nurse's leadership, and nursing clinical competency by clinical nurses. Methods: This study was a cross-sectional survey. Participants were 601 nurses working at the five general hospitals in four provincial cities, Gyeungbuk, Korea. Data were collected from July 14, 2010 to August 31 and analyzed by SPSS/PC ver 18.0 programs. Results: Professional self-concept and head nurse's leadership were slightly above the middle average, but nursing clinical competency was good. According to participants' age, marital status, job satisfaction, and length of service, there were perceptional differences in professional self-concept, head nurse's leadership, and nursing clinical competency. Nursing clinical competency could be explained by head nurse's leadership, professional self-concept, job satisfaction and length of service. Head nurse's leadership was independent variable affecting nursing clinical competency, professional self-concept was partial mediating variable, and job satisfaction and length of service were extraneous variables. Conclusion: It is concluded that head nurse's leadership is more important than professional self-concept to improve nursing clinical competency. Nursing managers should plan various strategies to improve head nurse's leadership and professional self-concept, to increase clinical nurses' job satisfaction and length of service.

• 산업경영시스템학회지
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• 제30권3호
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• pp.82-88
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• 2007

Service engineering is a new discipline which aims at basically understanding of service and a concrete methodology using engineering approach for service design. In this paper is introduced the serviset graph [7] which is a comprehensive concept to represent service products, processes, and operation activities. The proposed concept is a degree of commonality index in a service product in order to deal with service mass customization using the input-output analysis in economic model.

• 품질경영학회지
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• 제29권4호
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• pp.170-178
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• 2001

The objectives of this paper are to introduce some characteristics of two-dimensional concept of quality and to find out the possibility of the application of two-dimensional quality concept for improving the service quality. The concept was applied to small & medium-sized foreign language Institute. In order to select some service quality dimensions and decide attractive qualify factors among numerous factors, factor analysis and frequently analysis were used. The result. is that all quality factors in empathy dimension are identified as attractive quality factors. This implies that customization program is necessary in small & medium-sized foreign language institutes for improving their competitiveness. However, all quality factors in tangibles dimension are identified as must-be quality factors.

• 한국콘텐츠학회논문지
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• 제20권9호
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• pp.628-637
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• 2020

최근 사회서비스의 문제해결을 위해 공공성 강화 논의가 대두되고 있다. 그 중요성도 부각되고 있으나 공공성의 의미와 중요성에 대한 논의는 충분하지 못하다. 이에 본 연구에서는 선행연구들에 나타난 사회서비스 공공성의 개념을 범주화하여 살펴보고, 이를 종합하여 사회서비스 공공성 개념을 재구조화함으로 향후 과제를 모색해 보고자 하였다. 사회서비스 공공성은 주체의 공공성, 과정의 공공성, 내용의 공공성 차원에서 여러 요소들이 유기적으로 결합된 개념으로 다양하게 이해될 수 있다. 이에 기존의 공공성 개념보다 확장되고 전체적인 관점에서 논의할 필요가 있다. 또한 공공성에 대한 경험적인 검증과 유형화 연구는 현재의 공공성을 이해하는데 유용한 방법이 될 수 있다. 나아가 사회서비스 공공성은 단순한 개념 정립보다 담론의 과정을 통해서 현실적인 의미를 구체화하는 것이 필요하다. 본 연구는 기존의 사회복지분야 선행연구들에서 나타난 사회서비스 공공성의 구성요소들을 재구조화하여 새로운 관점에서 정의하고자 하였으며, 앞으로의 연구방향성을 제시했다는 점에서 의의가 있다.

• 한국항해항만학회지
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• 제42권5호
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• pp.311-316
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• 2018

IMO introduced the concept of e-Navigation and proposed MSPs(Maritime Service Portfolios) concept to reduce marine accidents, to improve efficiency of ship operation, port operation, and ship operation technology. Korean e-Navigation defines S1 ~ S5 services, as the service concept focused on domestic e-Navigation service corresponding to IMO MSPs, and is constructing a system as an ongoing project. S2 service (onboard system remote monitoring service) among the concepts of Korean e-Navigation services, is a service concept that judges the emergency level according to risk if an abnormal condition occurs during navigation, and provides corresponding guidance to accident ships based on emergency level. The purpose of this paper is to provide a basic architecture proposal of Korean e-Navigation S2 service navigation safety module, based on the S2 service operation concept. To do this, we conducted a questionnaire survey to ask experts with experience with sailors, to respond to the subjective risk experienced by sailors considering effects of anomalies, including equipment failure relative to sailing and navigational safety. Risk level for each abnormal condition was classified. The basic algorithm design of the navigation safety module is composed of safety index (SI) calculation module based on results of questionnaire and expert opinions, safety level (SL) determination module according to safety index, and corresponding guidance generation module according to safety level. To conduct basic validation of basic architecture of the navigation safety module, simulation of the ship anomaly monitoring was performed, and results have been revealed.

• 간호행정학회지
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• 제5권1호
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• pp.63-76
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• 1999

The main objective of this study was to develop a concept of service marketing promotion in nursing that is derived from the concepts of service marketing theory. This research was a descriptive study, at the factor isolation level. The principle of concept derivation suggested by Walker and Avant (1988) and the Hybrid model suggested by Schwarz-Barcott and Kim (1993) were employed as the research method. The data were collected from December, 1997 to April. 1998 at a large general hospital located in Seoul. The procedures of this study were as follows: First. at the theoretical phase: the meaning, attributes, and definition of service marketing promotion were identified through an extensive review of the literature. Second, at the empirical phase: fieldwork was done to identify the promotional activities and events in nursing. Top nurse managers from 4 units (Director of Nursing, Head nurses of inpatient nursing unit, outpatient nursing unit. and home care nursing unit) were interviewed and the content of the interview was analyzed to identify the meaning and attributes of promotion in nursing. Other methods such as brochures and other audio-visual materials which were relevant to nursing promotion were used to supplement the interviews. Finally, the results of the theoretical and empirical analyses were intergrated to develop a concept of service marketing in nursing practice. A final definition of service marketing promotion in nursing was identified as follows. 1. Promotion as a marketing function in nursing service is concerned with communication to target markets on all information related to nursing service in order to satisfy the objectives of both a nursing service organization and the target markets. 2. The goals of nursing service promotion include: 1) increasing visibility of nursing services and delivering the information on nursing services, 2) affirming the value of nursing services, so it can contribute to formulation of reimbursement policy for nursing services. 3) advancing the general image of the nursing profession and nursing services. 4) achieving and attaining a desirable positioning for nurses among health care professionals. and 5) creating and stimulating the demand for nursing services. 3. In order to obtain these goals it is necessary to provide information on nursing services, to persuade target markets. to remind them about nursing services. and to establish a collaborative relationship with related departments. 4. The tools used to carry out the above functions of promotion in nursing are the providing nursing services, public relations and publicity. QA of nursing, advertising, and sales promotion. 5. The target markets of nursing service include the nursing customer markets. the internal markets, the influence markets. the recruitment markets. the supplier markets. and the nursing referral markets. In conclusion, the concept of promotion in other service marketing areas can be applied to the promotion of nursing service marketing. The promotion of nursing service is more than just effective communication in nursing service. it is the effective use of the concepts of service marketing promotion. Promotion of nursing service will contribute to create and expand nursing services.