• Title/Summary/Keyword: SNS 신뢰

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The Defense Strategies against Consumer Unethical Behaviors (소비자의 비윤리적 행동에 대한 방어전략)

  • Lee, Un-Kon;Park, Jong Pil;Choi, Young Eun;Oh, Yonghui
    • The Journal of Society for e-Business Studies
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    • v.17 no.4
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    • pp.17-37
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    • 2012
  • The evolution of the IT facilitated the social actions of the consumers by supporting social communication of the online users. At the same time it help for the consumer to post malicious comments on the Internet or to spread the unproven news for distorting the public opinion in the SNSs. Although the number of the consumer unethical behaviors and the estimated damage of the innocent companies have been increased, a few studies had investigate on this issue. Based on the Literature on the consumer unethical behaviors and the institution based trust, we had developed the defense strategies against the consumer unethical behaviors. This study would introduce the new perspective that the consumer could always not be innocent. Also, the defense strategy developed in this study could contribute to make the guideline for consumer service manual.

Research Trends Investigation Using Text Mining Techniques: Focusing on Social Network Services (텍스트마이닝을 활용한 연구동향 분석: 소셜네트워크서비스를 중심으로)

  • Yoon, Hyejin;Kim, Chang-Sik;Kwahk, Kee-Young
    • Journal of Digital Contents Society
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    • v.19 no.3
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    • pp.513-519
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    • 2018
  • The objective of this study was to examine the trends on social network services. The abstracts of 308 articles were extracted from web of science database published between 1994 and 2016. Time series analysis and topic modeling of text mining were implemented. The topic modeling results showed that the research topics were mainly 20 topics: trust, support, satisfaction model, organization governance, mobile system, internet marketing, college student effect, opinion diffusion, customer, information privacy, health care, web collaboration, method, learning effectiveness, knowledge, individual theory, child support, algorithm, media participation, and context system. The time series regression results indicated that trust, support satisfaction model, and remains of the topics were hot topics. This study also provided suggestions for future research.

User satisfaction analysis for layer-specific differences using the IoT services (IoT 서비스를 사용하는 사용자 계층별 차이에 대한 만족도 분석)

  • Park, Chong-Woon;Kwon, Chang-Hui
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.1
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    • pp.90-98
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    • 2017
  • Since 2010, SNS was holding the explosive spread of smartphones has created a place of public advertising platform, and it entered the Internet of Things (IoT) is born gradually countdown of the era came to us already. In utilizing a variety of location-based services IoT services (beacon, O2O) The focus of this paper to analyze the differences in satisfaction with the oil layer by experienced users of what is being used. We consider the type and overall utilization of the concepts typical IoT service in the current service is made to expand the contents of the paper. Hypothesis was reconstructed ease, attractiveness, a survey reliability, value four kinds of models, called Honeycomb UX, User Experience Honeycomp Peter Mobil. Company that provides the service IoT in this study are expected to be used as basic data to help provide a more accurate personalized service according to the user's satisfaction difference.

A Study on Application for Super Speed Maglev Railway of System Engineering Technology (시스템 엔지니어링 기법의 초고속 자기부상철도 적용에 관한 연구)

  • Han, Young-Jae;Jo, Jung-Min;Lee, Jin-Ho;Kim, Dong-Hyun;Lee, Chul-Ung
    • Journal of the Korean Society for Railway
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    • v.18 no.4
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    • pp.317-324
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    • 2015
  • A super speed maglev is a complicated system integrating electric, electronic, mechanic, civil and construction engineering. So, there must be an integrative system to monitor and manage operation requirements and standard features of each subsystem and the interfaces between each technology. As an indispensable part that can ensure whole system performance, a secure interface for each individual subsystem is an important management item of system engineering. By securing the interface performance of each individual subsystem, system failure can be effectively prevented in advance. Based on system engineering techniques, improvement of security and reliability for a super speed maglev is described in this research.

A Study on the Ontology-Based Regional User-centric convergence content design information retrieval (온톨로지 기반의 사용자 중심 융합 컨텐츠 디자인 정보 검색에 관한 연구)

  • Park, Ju-Ok;Yeom, Mi-Ryeong;Jung, Doo-Yong
    • Journal of the Korea Convergence Society
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    • v.7 no.2
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    • pp.19-24
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    • 2016
  • On a huge space of information called the Internet, users can use a smart mobile web to get information on various intellectual fields and can access to various Medias such as personal blogs and social networking sites (SNS). This is why a vast amount of information on the web has been effectively managed and researched nowadays through a technology named Semantic Web. However, it still needs for an improvement for studies on searching for intellectual information, though it is enhanced to integrate variously spread information and search for intellectual information user-oriented. Thus, this study aims to research on searching information and knowledge spread around a knowledge-filled information space, which can improve credibility according to user-oriented logic.

Design and Analysis of Social Network Service Model Using a Ubiquitous Business Card (RFID가 내재된 비즈니스 카드를 활용한 유비쿼터스 사회 연결망 서비스 모델 설계 및 분석)

  • Oh, Jae-Suhp;Lee, Kyoung-Jun
    • Journal of Intelligence and Information Systems
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    • v.15 no.2
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    • pp.75-95
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    • 2009
  • The aim of this research is to design and analyze a social network service model using mobile RFID based business card. This paper suggests how the behavior of exchanging business cards will be changed in ubiquitous environment and designs a social networking service model using a ubiquitous business card, which embeds a RFID tag. We describe the scenarios and analyze a role, value and potential benefits of participants of the u-SNS service model. For the proof of the superiority and the feasibility of our model, we compare it with its related researches and products based on the calculation of the benefits and costs of the alternatives.

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Digital News Innovation and Online Readership: A Study of Subscribers Paying for Online News (언론사의 디지털 혁신과 구독자 되찾기: 온라인 뉴스의 유료이용 경험에 관한 연구)

  • Sun Ho Jeong
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.6
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    • pp.1111-1117
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    • 2023
  • Recently, South Korean newspapers began trying to charge for online news. This study attempts to shed light on the factors that influence payment for online news by analyzing Korea Press Foundation's 2022 Media Audience Survey (N = 58,936). The results of this study showed a steady increase in past payment and paying intent for online news since 2020. Predictors of past payment for online news included gender, age, and education, and interest in political and social issues. News use through specific media (i.e., newspapers, magazines, portals, messengers, social media, video sites, and podcasts), as well as mobile applications and e-mail newsletters, were found to contribute to paid subscriptions. Based on the findings of the study, news organizations should prepare to offer differentiated news content through their own news platforms and establish concrete plans to build trust in news.

Time Series Analysis of Park Use Behavior Utilizing Big Data - Targeting Olympic Park - (빅데이터를 활용한 공원 이용행태의 시계열분석 - 올림픽공원을 대상으로 -)

  • Woo, Kyung-Sook;Suh, Joo-Hwan
    • Journal of the Korean Institute of Landscape Architecture
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    • v.46 no.2
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    • pp.27-36
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    • 2018
  • This study suggests the necessity of behavior analysis as changes to a park environment to reflect user desires can be implemented only by grasping the needs of park users. Online data (blog) were defined as the basic data of the study. After collecting data by 5 - year units, data mining was used to derive the characteristics of the time series behavior while the significance of the online data was verified through social network analysis. The results of the text mining analysis are as follows. First, primary results included 'walking', 'photography', 'riding bicycles'(inline, kickboard, etc.), and 'eating'. Second, in the early days of the collected data, active physical activity such as exercise was the main factor, but recent passive behavior such as eating, using a mobile phone, games, food and drinking coffee also appeared as a new behavior characteristic in parks. Third, the factors affecting the behavior of park users are the changes of various conditions of society such as internet development and a culture of expressing unique personalities and styles. Fourth, the special behaviors appearing at Olympic Park were derived from educational activities such as cultural activities including watching performances and history lessons. In conclusion, it has been shown that people's lifestyle changes and the behavior of a park are influenced by the changes of the various times rather than the original purpose that was intended during park planning and design. Therefore, it is necessary to create an environment tailored to users by considering the main behaviors and influencing factors of Olympic Park. Text mining used as an analytical method has the merit that past data can be collected. Therefore, it is possible to form analysis from a long-term viewpoint of behavior analysis as well as to measure new behavior and value with derived keywords. In addition, the validity of online data was verified through social network analysis to increase the legitimacy of research results. Research on more comprehensive behavior analysis should be carried out by diversifying the types of data collected later, and various methods for verifying the accuracy and reliability of large-volume data will be needed.

Topic Sensitive_Social Relation Rank Algorithm for Efficient Social Search (효율적인 소셜 검색을 위한 토픽기반 소셜 관계 랭크 알고리즘)

  • Kim, Young-An;Park, Gun-Woo
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.38B no.5
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    • pp.385-393
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    • 2013
  • In the past decade, a paradigm shift from machine-centered to human-centered and from technology-driven to user-driven has been witnessed. Consequently, Social search is getting more social and Social Network Service (SNS) is a popular Web service to connect and/or find friends, and the tendency of users interests often affects his/her who have similar interests. If we can track users' preferences in certain boundaries in terms of Web search and/or knowledge sharing, we can find more relevant information for users. In this paper, we propose a novel Topic Sensitive_Social Relationship Rank (TS_SRR) algorithm. We propose enhanced Web searching idea by finding similar and credible users in a Social Network incorporating social information in Web search. The Social Relation Rank between users are Social Relation Value, that is, for a different topics, a different subset of the above attributes is used to measure the Social Relation Rank. We observe that a user has a certain common interest with his/her credible friends in a Social Network, then focus on the problem of identifying users who have similar interests and high credibility, and sharing their search experiences. Thus, the proposed algorithm can make social search improve one step forward.

A Study on the Mission Reliability of Combat System through the Design Structure Matrix and Interface Matrix (설계구조행렬(DSM) 및 인터페이스 매트릭스 설계를 통한 전투체계 임무신뢰도에 관한연구)

  • Lee, Jeong-Wan;Park, Chan-Hyeon;Kim, So-Jung;Kim, Eui-Whan;Jang, Joong Soon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.9
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    • pp.451-458
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    • 2019
  • Reliability in the course of weapons system development and operation is a key measure of the ability of a system to perform the required functions under specified conditions over a specified period of time, and the mission confidence for the assessment of mission fulfillment is an important indicator of victory or defeat in a battle. Mission reliability indicates the probability that a given task will succeed or fail in an event or environmental situation over a given period of time. The existing mission reliability was calculated after creating a confidence blow map with only physical connections based on the mission. However, as modern weapons systems evolve and advance, the related equipment structure becomes increasingly complex, making it impossible to express mission relevance when mission classification is required based on functional or physical connections. In this study, the mission reliability was calculated for a gun control system, which is part of a ship's combat system, by expressing the association between the physical and functional structures using the design structure matrix technique and the interface matrix technique. We expect the study results to be used as verification data for mission reliability.