• 제목/요약/키워드: Response Differences

검색결과 2,346건 처리시간 0.028초

의류광고효과에 미치는 감정반응 연구 (A Study Affection response on Clothing Advertisement Effect)

  • 이선재
    • 복식
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    • 제28권
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    • pp.187-204
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    • 1996
  • Clothing is high-involvement products which is closely related with human being both physically and psychologically. It is the prod-uct bought by consumer repeatedly and needs lots of information according to the changing of modes. The comsumer is very sensitive to the advertisement when they purchase the clothing products. Therefore the importance of the advertising is remakably emphasized in these days. According to the qualitative and quantitat-ive growth of advertisement the unique mar-keting strategy must be deviced that is differ-ent from the past. This thesis focuses onthe importance of afection which is more pre-ferred when consumer contacts the advertise-ment. And this study purposes on the provid-ing the basic data to plan effective clothing advertisement by way of analyzing how atti-tude-forming affects the purchase intend of the comsumer. The findings of the study are as follows. 1. Sense-pursuit tendency is strongly ap-peared among the low-age not-married groups. 2. By the factor analysis of consumer re-sponse in each advertisement 5 factors proved to be valid ones 3. There were significant differences be-tween the brand-used and advertisement ex-perienced customers according to the adver-tisement/brand attitudes. 4. There were no significant differences be-tween the application of clothing advertise-ment and demographic character. 5. The affective response more affects on cognitive response and purchase intend in 4 modes of advertisement. 6. From the pathes of the brand-used experi-enced to purchase intend the characteristics showed up in each advertisement.

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The Effects of Infant Massage on Weight, Height, and Mother-Infant Interaction

  • Lee, Hae-Kyung
    • 대한간호학회지
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    • 제36권8호
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    • pp.1331-1339
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    • 2006
  • Purpose. The purpose of this study was to test the effects of infant massage (auditory (mother's voice), tactile/ kinesthetic (massage) and visual (eye to eye contact) stimulation) on weight and height of infant and mother-infant interaction with normal infants over a period of 4 weeks. Method. This study was designed as a nonequivalent control group pretest-posttest design. The experimental group infants (aged 2-6 months) participated in one of the infant massage programs at the health district center for 4 weeks. The control group (N=26) was paired with the experimental group (N=26) by matching the infant's age and sex. Infant weight, height, and mother-infant interaction were measured two times and recordings of the mother-infant interaction were done using the video equipment in a room at the health center for 10 minutes. Results. After 4 weeks of massage, there were no significant differences weight gain and height increase between the two groups. Comparison of the total scores for the mother-infant interaction between the two groups showed a significant difference (t=5.21, p=.000). There were also significant differences on maternal response (t=3.78, p=000), infant response (t=5.71, p=000) and dyadic response (t=4.05, p=000) in the mother-infant interaction between the two groups. Conclusion. Overall, the results of this study reassure that infant massage facilitates the mother-infant interaction for infants and mothers who give massage to their baby.

한의사 직종에 대한 한의대생의 인식 연구 - 성별에 따른 차이를 중심으로 (A Study on Korean Medicine College Students' Perception of Korean Medicine Doctors: Focus on Gender Differences)

  • 정하룡;이재혁
    • 동의신경정신과학회지
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    • 제26권3호
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    • pp.211-224
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    • 2015
  • Objectives: This study aimed to investigate gender differences in the Korean Medical Community. Methods: Participants in the research study included 90 students regularly attending the fourth grade in Korean Medicine College, of which 48 were male and 42 were female. Results: 1. Patient's preferences for female KMD (Korean Medicine Doctor) had the lowest response rate in Korean Medical Society. Preferences for male KMD were due to factors including comfort level, rationality, good training, and patient's preference. 2. Patient's preferences for female KMD had the highest response rate in Gynecology, and Pediatrics. On the other hand, patient's preferences for female KMD had the lowest response rate in the other 7 specialty subjects. 3. The reasons for gender discrimination against male KMD were lack of subtlety, lack of empathy, authoritative attitude, and lack of patient management skills. The reasons for gender discrimination, against female KMD were childcare burden, social prejudices, lack of physical strength, and housekeeping burdens. Conclusions: The study results indicated that there was a lower preference for female KMD than male KMD among the Korean Medical Society and in patients' consciousness. Male-centered culture of Korean Medical Society had no role in this finding, but masculine image for KMD jobs and work-family double burden for female KMD were important contributing factors.

일부 인문계 고등학생의 성지식 (Sexual Knowledge in Academic High School Students)

  • 성명숙;송병선
    • 기본간호학회지
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    • 제10권3호
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    • pp.408-414
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    • 2003
  • Purpose: The purpose of this study was to identify the positive aspects of sexual knowledge in high school students. Method: The participants were 1,106 students from two high school in Hong Cheon, Korea. Data were collected between June 1st and June 30th, 2001. Collected data were analyzed using the SPSS program to investigate responses to a structured questionnaire. Result: The level of sexual knowledge in the high school students was 13.83 (range 1 to 19). In terms of the response distribution for sexual knowledge by items, the correct response rate was highest for 'wet dream', and the incorrect response rate was lowest for 'sexually transmitted disease'. There were significant differences in sexual knowledge according to the general characteristics of gender and grade (women: 14.07, men: 13.48; 12th grade: 14.52, 11th grade: 13.92, and 10th grade: 13.12). It was found that there were significant differences in sexual knowledge according to method of sex education, teacher, and effect of sex education. Conclusion: The level of sexual knowledge in high school students was low; thus, more effective methods to enhance the sexual knowledge of men students on sexually transmitted diseases and contraception are needed.

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산전 Lamaze 교육의 효과에 관한 연구 -영아모의 태도와 모아 상호작용에 미치는 효과- (A study on the Effects of the Lamaze Prophylaxis)

  • 한경자;박영숙
    • 대한간호학회지
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    • 제15권2호
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    • pp.16-24
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    • 1985
  • This study considered the problem of whether the method of Lamaze education changes maternal attitudes toward childrearing, material-infant interaction and is feasible for Korean culture in nineteen mother. infant dyads. Among those mothers, nine were assigned experimental group who received Lamaze education at the period of 7th and 8th month of gestation, and ten were assigned control group who received obstetric routine care. Maternal attitudes were assessed with selected items from Cohler's Maternal Atttiude Scale. Maternal Play Interaction Scale was used during play session to evaluate maternal sensitivity, infant response and mother-infant dyadic synchrony. There were no significant differences not only between the two groups, but also between the period of pre-lamaze education and post-delivery on the Cohler's maternal attitude scale. Experimental mothers and babies scored significantly higher on maternal sensitivity and infant response. But no differences in mother-infant, dyadic synchrony were found. This findings mean that the effect of the lamaza education on the maternal attitudinal change related to be needed the change of cognitive structure is delayed while the effect of that on the maternal infant behavioral response showed immediatly. Modification of Lamaze method is necessary for practical use in our sociocultural system.

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강원도 일개 군 지역 남자 고등학생의 성지식 (Sexual Knowledge of the Male High School Students in a Rural Area of Gangwon Province)

  • 송병선;성명숙;김춘길
    • 기본간호학회지
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    • 제12권3호
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    • pp.374-381
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    • 2005
  • Purpose: The purpose of this study was to identify the level of sexual knowledge of male high school students. Method: The Participants were 503 male students from a high school in one county of Gangwon Province. The data were collected from May 1 to May 30, 2004. Collected data were analyzed using SPSS program to investigate the responses to the structured questionnaires used in the study. Results: The level of sexual knowledge of high school students was 10.25(range 0 to 17). In terms of response distribution of sexual knowledge by items, the correct response rate was highest for 'wet dream is discharge of semen during sleep', and the wrong response rate was lowest in 'gonorrhea occurred most frequency in 15-25 year old adolescents'. General characteristics showed significant differences in sexual knowledge depending on grade(grade 3 :10.45, grade 2: 10.40, grade1: 9.88). Depend on the sexual impulse and the solutions to sex problems, there were significant differences in sexual knowledge with respect to sexual characteristics. Conclusion: As a whole the sexual knowledge of the male high school students was low, sexual education programs for high school students should focus on sexually transmitted diseases and contraception.

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비대칭 활성화 확산 이론을 이용한 휴대폰 메뉴 구조 디자인 (Menu Structure Design using Asymmetric Spreading Activation in Mobile Phone)

  • 오세응;명노해
    • 대한인간공학회지
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    • 제28권1호
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    • pp.1-7
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    • 2009
  • As products are getting more diverse and new products are entering the market faster, customers have trouble learning how to use them. User-oriented menu structures may solve this problem. In order to design user-oriented menu structures, spreading activation theory has been studied. The spreading activation test shows that the strong associative relationship between words has shorter response times. Based on the spreading activation test, asymmetric spreading activation was introduced and a hypothesis that in a well-designed menu structure, association between upper-low menu pairs is not affected by an activation direction was tested for this study. In this study the menu of a cellular phone (Model: SPH-w2900) was extracted, and underwent 1st spreading activation tests. Then, on each menu pair, response time differences (asymmetric transition) by accuracy and directions were analyzed to find out problems in labels and improve menu structures and vocabulary. Second spreading activation tests were conducted to check whether asymmetric transitions decreased. The results showed that response time differences (asymmetric transition) for activation directions were found to be dropped significantly. Asymmetric transitions in spreading activation presented in this study will be helpful to define user-oriented menu structures.

Responses of Soybean Cultivars to Excessive Soil Moisture Imposed at Different Growth Stages

  • Seong, Rak-Chun;Sohn, Joo-Yong;Shim, Sang-In
    • 한국작물학회지
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    • 제45권5호
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    • pp.282-287
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    • 2000
  • Soybean [Glycine max (L.) Merrill] crops, grown in a rice soybean rotation, can suffer when grown in soil with excessive moisture. The objective of this work were to determine the reduction in growth and yield, responses of vegetative and reproductive growth of soybean to excessive soil moisture achieved by prolonged irrigation. Responses of different cultivars were determined at growth stages from V6 to R8 to clarify the sensitive growth stages or characteristics to excessive soil moisture. Cultivar differences in response to excessive soil moisture condition were conspicuous in seed dry weight and harvest index (HI) but not in the response of seed number or pod number per plant. The timing of irrigation causing the condition of excessive soil moisture influenced the vegetative or reproductive traits. Soybean plants were more affected by irrigation commencing at the pre-flowering than at the post-flowering stage. Post-flowering irrigation did not reduce growth of vegetative organs significantly; in fact the growth of stems and leaves was facilitated by the prolonged irrigation commencing at flowering. Differences between cultivar response to prolonged irrigation were assumed to relate to the reduced amount of assimilates translocated to the reproductive organ.

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Latent Profile Analysis of High School Students' Fire Safety Awareness

  • Lee, Soon-Beom;Kim, Eun-Mi;Kong, Ha-Sung
    • International journal of advanced smart convergence
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    • 제10권4호
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    • pp.124-133
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    • 2021
  • The purpose of this study is to analyze the types of latent profiles of high school students' fire safety awareness and to identify the characteristics of related variables. For this purpose, a survey was conducted from March 22 to May 25, 2021 for 1054 high school students (male; 569, female; 485) in 3 cities, in Jeollabuk-do. The latent profile was analyzed using a scale consisting of 4 sub-factors: 'fire prevention', 'fire preparedness', 'indirect fire response', and 'direct fire response'. It was checked whether there were differences according to the inter-individual differences of the latent group. As a result of the analysis, fire safety awareness of high school students was classified into three latent profiles. The three groups were named 'High Perception Type', 'Moderate Perception Type', and 'Low Perception Type' according to their types. In fire safety awareness, there is a significant difference in the individual differences according to the gender and academic achievement of the latent profile. These results are meaningful as the first study to analyze the latent profile of high school students' fire safety awareness, and it is also meaningful to provide a useful basis for the contents and methods of customized fire safety education by identifying the tendencies of spontaneous groups and their fire safety awareness.

정상인에서의 스트레스 반응 정도와 산화스트레스 사이의 상관관계 연구 (The Relationship between Stress Response and Oxidative Stress among Healthy Volunteers)

  • 변순임;김지영;조성훈;김종우;황의완
    • 대한예방한의학회지
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    • 제13권2호
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    • pp.27-38
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    • 2009
  • Objective : This study was to examine a relationship among subjective psychological stress, physical stress response and oxidative stress. Methods : The subjects were consisted of 87 healthy volunteers. To assess subjective psychological stress, SRI(stress response inventory) was completed. To assess psychological and physical stress response, HRV(Heart Rate Variability) were tested. To assess oxidative stress, d-roms(Derivatives of reactive oxygen metabolites test) test was conducted. Subjects were divided into 3 groups depending on SRI(Stress Response Inventory) score, low stress response(LSR: lower than 30 percentile), Medium(MSR: 30-70 percentile) and high stress response(HSR: higher than 70 percentile). The Relationship between Stress Response and Oxidative Stress was estimated by correlation and One-way ANOVA analysis. Results : There were no significant differences of demographic data among 3 groups. There was a significant difference of oxidative stress among 3 groups. Conclusion : Our results suggest that there is a weak positive correlation between subjective psychological stress and oxidative stress. There is a significant difference of oxidative stress between HSR group and LSR group.

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