• Title/Summary/Keyword: RECREATION EXPERIENCE

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Market Segmentation to Identify Forest Recreation Welfare Consumers (산림휴양복지 수요자에 대한 시장 세분화 연구)

  • Seung Yeon Byun;Seong Yoon Heo;Ja-choon Koo
    • Journal of Korean Society of Forest Science
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    • v.112 no.2
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    • pp.248-257
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    • 2023
  • Because of various societal changes, such as the recent improvement in income levels and extension of the flexible work system, the demand for forest recreation activities and their use patterns are undergoing a change. Accordingly, it is necessary to identify the characteristics of each type through the segmentation of the overall forest recreation and welfare markets and to plan differentiated policies for each market type. This study classifies the forest recreation and welfare activities according to four types of users (i.e., passive usage type, ordinary type, active lover type, and indifferent type) using the Latent Class Analysis and examines their demographic and socioeconomic characteristics to explain the differences between the groups. Three policy implications were derived from the results obtained: 1) the group experiencing forest recreation welfare is subdivided; 2) the socioeconomic characteristics that distinguish the groups undertaking forest recreation activities were identified; and 3) the policy targets and characteristics that can increase the experience of forest recreation welfare were identified. This study is insightful as it suggests differentiated policies for each group and proposes policy measures to move to the desirable group.

Surveying Visitors′ Behavior in Hallyo-Haesang National Park (한려해상국립공원 이용객 행태조사)

  • 김용근;유기준
    • Korean Journal of Environment and Ecology
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    • v.12 no.4
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    • pp.389-397
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    • 1999
  • The purpose of this study was to analyze visitors' behavior in Hallyo-Haesang National Park, Korea. To accomplish the purpose, questionnaire survey, using self-developed questions, was employed from August 21 to 23 in 1998. 303 samples for the survey were selected in 4 different zones(Koje, Tongyong, Namhae, and Odongdo) within park boundary. As the results, socioeconomic characteristics, such as gender, education and income level, age, and others, were showed similar trends with results from visitor surveys in other national parks. Most respondents were pointed out unintentional violation due to habit as a major reason of littering. And, majority of respondents didn't know the Clean-up-Time Movement Program in this park. In addition, ecosystem condition, natural landscape, trash problem, safety, and kindness of park rangers were recognized as the major influencing factors that can affect to visitors' recreation experience in this park but existing conditions for each influencing factor were evaluated lower than level of their expectation. Overall level of recreation satisfaction in Hanryohaesang national park were, however, perceived in the affirmative.

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Determinant Paths of Recreation Forest Visitors' Satisfaction and Revisit by Expectation-Disconfirmation Theory (기대불일치이론에 의한 자연휴양림 이용객의 만족 및 재방문 결정경로)

  • Han, Sang-Yoel
    • Journal of Korean Society of Forest Science
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    • v.95 no.3
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    • pp.291-298
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    • 2006
  • This study analyzes how expectations, perceived performance and expectation-disdonfirmation of the recreation-forest visitors affect their satisfaction and revisit using path analysis. These results which would maximize visitors' satisfaction and revisit will enhance recreational forest management. As the results, factors of expectation-disconfirmation positively effected visit satisfaction are experience-facilities, natural resources, access and valley factors. In addition, natural resources factor effects positively their selection-satisfaction. Also, visit-satisfaction and selection-satisfaction effect positively to their revisit intention. This result show seeking the visitors' satisfaction through recreation-forest manager try to expectation-disconfirmation of experience-facilities, natural resources, access and valley factors exchange to positive expectation-disconfirmation.

A Study on Social Carrying Capacity by Normative Approach of Perceived Crowding (혼합지각의 규범적 접근에 의한 사회적 수용능력에 관한 연구 : - 내장산국립공원 단풍이용객 대상의 사례연구 -)

  • Park Chung-In
    • Journal of the Korean Institute of Landscape Architecture
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    • v.33 no.1 s.108
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    • pp.10-18
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    • 2005
  • The main concept of social carrying capacity is based on the principle that 'there are limits to the number of users a given recreation site can accommodate in order to provide quality of recreation experience'. The quality of the experience is revealed as user's satisfaction and perceived crowding. In this respect, studies of social carrying capacity have been frequently conducted by measuring perceived crowding and satisfaction. The purpose of this study is to identify the variables affecting perceived crowding, and causality bet-ween satisfaction and perceived crowding. Four hundred seventy six visitors were selected at Naejangsan National park on peak day of autumn excursion through on-site survey. The collected data were applied by factor analysis for categorizing the research variables, and multiple regression for finding the causality among variables. The study results are follows. The expectation of crowding, as a normative variable for perceived crowding, are categorized by three factors; circulation, user facility, and landscape. The circulation factor is the most powerful affecting perceived crowding among three factor. The landscape factor, however, do not have statistical significance on perceived crowding. The causality between satisfaction and perceived crowding is found. Although this relation is significant in statistics, magnitude of the coefficient is very small. It might be interpreted that satisfaction cannot be predicted simply from a user's perception of crowding, but a multi-dimensional concept such as adaptation and coping behavior.

A Study on Mountain Eco-Village Revitalization through Social Economic Promotion (사회적 경제 지원을 통한 산촌생태마을 활성화 방안에 관한 연구)

  • Kim, Seong-Hak;Seo, Jeong-Weon
    • Journal of Korean Society of Rural Planning
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    • v.20 no.3
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    • pp.21-31
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    • 2014
  • The purpose of this study is to develop promotion strategies for revitalizing mountain eco-villages through social economic support. In order to fulfill this purpose, this study analyzed operation conditions, income creation structures of 240 mountain eco-villages formed by Korea Forest Service, and reviewed systems for social economic support. As summarized in research outputs, this study confirmed that the activities of organizations for joint projects had not been properly implemented due to the absence of supporting systems following the construction of mountain eco-villages. In addition, 159 villages formed as experience villages could not be qualified for enterprise systems due to aging population and absence of network systems. As for income creation, as indicated by comparing net incomes for joint projects calculated based on the classification of village management evaluation, the average net income of 51 highly-rated villages was 22 million Won and that of 128 moderately-rated villages was 3.5 million Won. Experience-based projects and the sales of processed forestry products made by young adult associations or women's societies were major sources of income, and the absence of inner economic bases or villages' jobs caused young adults and returned farmers to focus on working for outside economic activities. Finally, this study developed strategies for mountain eco-village's social economic promotion and suggested four stages of social economic revitalization provisions.

A Process Model of E-Government Development: A case of E-Government Portals in Town of Amherst

  • Braynov, S.;Rao, H.R.;Song, Y.I.
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2003.11a
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    • pp.345-357
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    • 2003
  • The paper discusses a novel educational initiative in e-commerce pedagogy where students work on an e-government project. The paper describes a two-semester joint e-government project conducted by the town of Amherst, NY, and the State University of New York at Buffalo. During the first semester, students in a graduate e-commerce course in the School of Management were instructed to identify and analyze management issues valuable for small or middle size local government. In the second semster graduate students from the Department of Computer Science and Engineering designed and implemented prototypes of three e-government portals: an on-line action site for governmental procurement (E-Procurement), a portal for reservation of community recreation facilities (E-Recreation), and a portal for online dog registration (E-DogRegistration) combining a central registry of dog owners with distributed veterinarian databases. The objective of this initiative is twofold. First, it saves the local government resources by eliminating duplication of services and by using students as developers. Second, it provides students with real life hands-on experience. The paper discusses both the technical issues involved in the implementation of the project, and the management issues that need to be taken into account to enhance the e-commerce experience for the ordinary citizen and local governments.

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A Study on Attributes to Recreation Experience and Satisfaction in the Korean Coastal National Parks -A Case Study in Taean Coast National park- (해안형국립공원에서의 휴양경험의 영향요소와 휴양만족에 관한 연구 -태안해안국립공원을 중심으로-)

  • Yoo, Ki-Joon
    • Korean Journal of Environment and Ecology
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    • v.20 no.1
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    • pp.20-28
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    • 2006
  • The purpose of this study was to provide basic visitor information through understanding visitors' attitudes to the attributes for recreational experiences. To accomplish the purpose of the study, a questionnaire survey was conducted on major entry points in Taean Coast National Park. As for the results, socioeconomic characteristics of the visitors' parks were similar to the findings of previous studies of national park visitors. The visitors' overall attitudes to significance levels of the 20 attributes which are related to the recreation experience were perceived as from normal to not serious, but a few dissatisfaction factors were indicated in park facility use. The satisfaction level was evaluated in the affirmative.

Motivation Influencing Visitor' Satisfaction Moderating Effects of Involvement - Case of Insect Exhibition - (방문동기의 만족 영향관계에서 관여도 조절효과 - 애완곤충경진대회 사례 -)

  • Kim, So-Yun;Park, Haechul;Park, Duk-Byeong;Kim, Seonghyun
    • Journal of Agricultural Extension & Community Development
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    • v.27 no.1
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    • pp.17-31
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    • 2020
  • The study aims to identify the moderating effects of involvement on satisfaction, recommendation, and revisit intention in insect exhibition. Tourism motivation and involvement are crucial factors influencing visitors satisfaction. Particularly, the study aim to examine the moderating effects on tourism involvement between tourism motivation and visitors' satisfaction. Data were collected from 346 usable questionnaires among visitors of the pet insect competition. Results of a factor analysis yielded three dimensions of tourism motivation which are insect experience/learning, recreation/escape, and social and friendship. Hierarchical regression analysis indicates that insect experience/learning motivation and recreation/escape motivation influence visitors' satisfaction, Results also show that visitors' involvement has moderating effects on satisfaction. It was suggested that visitors' motivation and involvement be considered in insect exhibition and events.

A Choice Model of Visitor's at National Park in the Case of Mt. Kyeryong (국립공원 탐방객의 등산로 선택모형 -계룡산 국립공원을 중심으로-)

  • 박청인
    • Journal of the Korean Institute of Landscape Architecture
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    • v.29 no.1
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    • pp.11-21
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    • 2001
  • This study investigates how motivations, preferences, and past experiences vary by each hikers trail choice at the Mt.Keyryong National Park. The purpose of this study is to find out the factors influencing behavioral choice in the recreation areas, and establish the fundamental theory for the efficient management of the resource and visitors. For this study, we have collected 472 respondents by on-site self-administrated questionnaire from the hikers in the park. The collected data were analyzed by the descriptive statistics and the discriminant analysis. The motivations variable of hiking participation on mountain trail were categorized three types; close-nature, escapism, and physical improvement. The preferences for trail environment were classified as four categories by factor analysis; preference for nature, safety, use density, and facilities. In descriptive statistics, the study showed that the experienced hikers prefer natural trials and hikers who have preference for close-nature select longer and deeper forest trails. The results of discriminant analysis indicate that the level of past experience is the most affectable in classification of trail choice. Such variables as motivation for close-nature and preference for nature were also appeared as affecting factors on classification of trail choice. Two discriminant functions were available, and 90.5 percent of analysis sample were correctly classified. In the validity analysis, 89 percent of holdout sample were correctly classified. These hit ratios ensures an accuracy by Press Q test. The result of this study is to be useful knowledge of the choice of detailed use environments in the same recreation areas.

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A Study on Activation of Green Tourism - with an Emphasis on Boseong County - (그린 투어리즘 활성화 방안에 관한 연구 -보성군 지역을 중심으로-)

  • Song, Kyung-Hwan
    • Korean Journal of Organic Agriculture
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    • v.15 no.2
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    • pp.171-183
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    • 2007
  • Green tourism is a stay-flow activity between people in urban and rural area, using a natural view, tradition, and life in agricultural area. And green tourism provides rest, recreation, and new experience fur people living in urban area as well as opportunities to increase income for people in rural area. In recently, amenity is rapidly rising as a main factor fur a regional competitiveness. Boseong county shows a typical agriculture industrial structure with a weak independent base, but has a beautiful tea fields in full seasons. Boseong county is making an effort to activate the regional economy, but the result fall short of one's expectation. Several methods to activate the green tourism of Boseong county are as follows: i) introduction of specialized theme relating Boseong green tea; ii) provision of information regarding tourist resort and development of experience-program related to green tea business; iii) establishment of a sales network of products through accommodations in private houses; iv) establishment of networks among regions to achieve systematic sales of tourist experience, accommodations in private houses, and local speciality simultaneously.

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