• Title/Summary/Keyword: Q-sort 방법론

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Subjectivity Study on Smoking Cessation of Korean Adult Males: Q-Methodological Approach (성인 남성의 금연에 대한 주관성 연구: Q 방법론적 접근)

  • Park, Youngrye
    • Journal of Korean Biological Nursing Science
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    • v.21 no.2
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    • pp.141-151
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    • 2019
  • Purpose: The purpose of this study was to identify subjectivity on smoking cessation of Korean adult males, and to provide basic data, for non-smoking policies. Methods: Q-methodology, a method of analyzing subjectivity of each item, was used. Thirty-nine adult males, classified 36 selected Q-statements into normal distribution, using a 9-point scale. Collected data were analyzed, using the pc-QUNAL program. Results: Among the Korean adult males, three types of smoking cessation were identified. The name for Type I was 'pursuit of faith', for Type II, 'factor of relationship disturbance' and for Type III 'ambivalence'. Conclusion: Results of this study indicate that different approaches to intervention on smoking cessation are best served for Korean adult males, based on the three types of smoking cessation, and their characteristics.

A Study on the Subjectivity of University Students' Recognition of Food Delivery Service (대학생들의 음식배달대행서비스 인식에 관한 주관성 연구)

  • Kim, Ho-Seok
    • The Journal of the Korea Contents Association
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    • v.19 no.11
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    • pp.92-101
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    • 2019
  • This study used the Q-method to derive the structure of subjective opinions and perceptions of university students about the behavior of food delivery agency service provided by staff not directly employed in restaurants. For this purpose, the Q factor analysis was performed using the PC QUANL program for the Q-sort, which consists of a statement card, a P-sample, and a classification process. The results were classified into three types. The factor names were set as the first type (N = 7): efficiency seeking type, the second type (N = 19): benefit seeking type, and the third type [(N = 6): cost-effectiveness seeking type. The characteristics of each type are Type 1:Types that recognize aspects that are efficient for both consumers and restaurants, Type 2: Types of recognizing aspects of being benefited from speed, convenience and benefit, Type 3: Although it contributes to labor cost savings, it appears to recognize price and quality aspects in the initial market, which is burdened by consumers. The purpose of this study is to derive the problems of food delivery agency service business according to the three types and to provide strategic implications for the development direction and improvement plan.

Subjectivity Study on Consumer Perception of Processed Meat Food (육가공식품의 소비자 인식에 관한 주관성 연구)

  • Park, Sang-un;Kim, Ho-Seok
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.404-412
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    • 2021
  • This study was conducted by using the Q research method, one of the qualitative analysis methods, in order to approach consumers' perceptions of processed meat food in an essential and in-depth approach. To this end, Q-sort, which goes through the task of distributing responses by setting P samples by creating a question-and-answer table of positive and negative, was analyzed by using the PC QUANL program and analyzing the Q factor. As a result of the analysis, it was divided into three single types. Type 1 (N= 10) : Preferred types of processed meat food, Type 2 (N= 7) : Types of Pursuing Functionality of Processed Meat Food, Type 3 (N= 4) : The name of the factor was set as the non-preferred type of processed meat food. Each type has different characteristics, and the subjective perception of each factor detected through this analysis can be used as various basic research data in the future, and for the purpose of the study, the perceptions of consumers who use processed meat foods were classified and classified by type. It is to suggest future improvement directions by checking the characteristics of the variables.

A Study on the Subjectivity of the Restaurant O2O Service Operation Behavior according to the Corona Pandemic (코로나 팬데믹에 따른 레스토랑O2O서비스 운영 행태에 관한 주관성 연구)

  • Jeon, Mi-Hyang;Kim, Ho-Seok
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.340-350
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    • 2021
  • This study was conducted by utilizing the Q research method, which is one of the qualitative analysis methods that can approach the in-depth and essential meaning of consumers' restaurant O2O service operation behavior. The purpose of this study is to classify the behavior of restaurant O2O services by type, to find out the characteristics of variables, and to suggest future improvement directions. An exploratory study was conducted using the Q-methodology to analyze the subjective perception of the restaurant O2O service behavior. To this end, positive and negative statement cards were prepared, P samples were selected, and Q-sort, which was subjected to classification, was analyzed using the PC QUANL program and Q factor analysis. As a result of the analysis, it was classified into three single types. Type 1 【(N= 7: Restaurant O2O Service Convenience Syndrome Type】, Type 2 【(N= 7): Restaurant O2O Service Benefit Pursuit Type】, Type 3 【(N= 6): Restaurant O2O Service Convenience Type】 The name of the factor was set as [Type], and it was found that each type has different characteristics. Through this analysis, the marketing strategy according to each factor detected is presented, and the point of supplementing the restaurant's O2O service and the direction of future operation. services in future studies.

A Study on the Subjective of Designation as the Resonable Price Restaurants on Customer (착한가격업소에 대한 소비자의 주관성연구)

  • Cho, Yong-Hyen;Kim, Ho-Seok
    • The Journal of the Korea Contents Association
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    • v.18 no.2
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    • pp.396-404
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    • 2018
  • The purpose of this study is to do the subjective research on how the designation of reasonable price restaurants has an influence on customers' visits to those places and to find out how much the government support policy affects the customers. For these, researchers chose and conducted Q methodology known as Q sort for the analysis of the subjective views of customers to visit the restaurants with a designated resonable price. The analysis work will be conducted in the way that the respondents sort the statement cards. In this process, P samples will be chosen among the statements written by Q target population. Q-sort produced among classified samples is going to be analyzed through Q factor analysis using PC QUANL program. The results can be summarized as follows. customers divide into 4 types. Firstly, type 1 (N=5) is the people who pursue the quantity on value for money. Secondly, type 2 customers (N=2) prefer foods with good taste on value for money. Thirdly, type 3 ones (N=2) put a great value on cleanliness. Finally, type 4 ones (N=1) pursue foods with certification mark. The result shows that each has the unique features, respectively. Each subjective opinion derived from the research looks forward to becoming the foundation for further and various study and being applied to restaurants support policy that the government leads to.

Exploration of Anger Expression Patterns of Female Nursing Students using Q Methodology (Q방법론을 활용한 여자 간호대학생의 분노표현 양상 탐색)

  • LEE, Eun-Ju;PARK, Euna
    • Journal of Fisheries and Marine Sciences Education
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    • v.27 no.3
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    • pp.682-695
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    • 2015
  • The purpose of this study was to identify subjective perception types on anger expression among female nursing students and to investigate characteristics according to the subjective perception types. In order to achieve this purpose, the study used Q-methodology. There were 30 study participants and they completed the Q-sort activity, rating each statement relative to the others using 32 Q statements. The data were analyzed using the QUANL PC program. There were three types of forms extracted from anger expressions among female nursing students; a type on 'embracive soothing', a type on 'reasonable expression', and a type on 'ambivalence over emotional expression'. The commonality of the three types were: talking about their anger emotions with others, asking for help in religion and pushing their opponent. Therefore, Adequate strategies based on anger expression types need to be developed to resolve anger among female nursing students.

Subjectivity about North Korean refugee : A Q-methodology Approach (북한이탈주민에 관한 주관성 연구 : Q방법론적 접근)

  • Ahn, Lee-Su
    • Journal of Digital Convergence
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    • v.16 no.2
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    • pp.37-45
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    • 2018
  • The purpose of this study is to analyze the cognizance of North Korean refugee by applying Q methodology, as well as to provide preliminary data for improving North Korean refugee's image. The study process let P sample, the study participants, use Q-sorting methodology to sort Q sample, which is composed of statements. 18 participants sorted 32 statements and 3 types of North Korean refugee cognizance were produced as a result. Those types are 1(N=8), 2(N=6), and 3(N=4), which are type favorable, type whereas negative stereotypical, and type neutralist. Favorable types agreed to ensure North Korean refugee groups' rights as a general protection, whereas negative stereotypical types had strong discrimination and prejudice towards North Korean refugee groups due to lack of related knowledge. Furthermore, neutralist types showed an objection to negative stereotypes against North Korean refugee, but they did not entirely agree to North Korean refugee either. It is necessary to develop a detailed strategy to improve the social image of North Korean refugee.

Subjectivity about Sexual Minority : A Q-methodology Approach (성소수자에 관한 주관성 연구 : Q방법론적 접근)

  • Ahn, Lee-Su
    • The Journal of the Korea Contents Association
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    • v.18 no.1
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    • pp.527-539
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    • 2018
  • The purpose of this study is to analyze the cognizance of sexual minority by applying Q methodology, as well as to provide preliminary data for improving sexual minority's image. The study process let P sample, the study participants, use Q-sorting methodology to sort Q sample, which is composed of statements from July 1 to 20, 2017. 21 participants sorted 32 statements and 3 types of sexual minority cognizance were produced as a result. Those types are 1(N=8), 2(N=5), and 3(N=8), which are type friendly human rights enthusiast, type whereas negative stereotypical, and type neutralist. Friendly human rights enthusiast types agreed to ensure sex minority groups' rights as a general protection, whereas negative stereotypical types had strong discrimination and prejudice towards sex minority groups due to lack of related knowledge. Furthermore, neutralist types showed an objection to negative stereotypes against sex minorities, but they did not entirely agree to homosexuality either.

A Study on Clinical Nurses' Coping to Workplace Bullying: Q Methodological Approach (임상간호사의 직장 내 괴롭힘에 대한 대처 경험: Q 방법론적 접근)

  • Lee, Hye Jin;Sim, Won Hee;Lee, Dain
    • Journal of Korean Clinical Nursing Research
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    • v.29 no.3
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    • pp.283-295
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    • 2023
  • Purpose: The purpose of this study was to provide basic data to understand the organizational culture of nurses by categorizing nurses' experience of coping with bullying in the workplace through Q methodology and analyzing the characteristics of each type, and to induce correct policy measures and interventions to create an atmosphere created in the nursing clinical field to be more advanced and positive. Methods: To form the Q population, focus group interviews were conducted with nurses working for more than six months at two general hospitals in Seoul and Gyeonggi. Interviews were conducted by 12 nurses introduced to participants who can provide researchers with a wealth of information on workplace bullying experiences without filtration. In addition, the Q population was extracted by reviewing the results. Based on the results derived from this, 38 Q statements in total were extracted. Forty clinical nurses were required to classify Q sample statements, and the data collected through this were analyzed using the pc-QUANAL program. Results: As a result of the analysis, a total of five types of clinical nurses' experiences of coping with bullying in the workplace were identified: 'tense emotion-based tolerance response,' 'positive thinking-based self-effort response', 'individualistic thinking-based passive response', 'support system-based emotional expression response' and 'active response centered on problem-solving'. Conclusion: The derived response types are expected to be guidelines for suggesting strategies to eradicate bullying in the workplace at the organizational level, individual level, prevention level, and organizational culture level.

Untact Medical Services Campaign Awareness of Univ. Students in the COVID-19 Era using Q Methodology (Q 방법론으로 분석한 코로나 시대의 의료 언택트 서비스 캠페인에 관한 대학생 인식)

  • Lee, Jei-Young;Kim, Jee-Hee
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.8
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    • pp.411-421
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    • 2021
  • The purpose of the study was to identify the untact medical services campaign awareness in COVID-19 era using Q methodology. We used subjective analysis for this purpose and examined 1) what are the types of untact medical services campaign awareness? and 2) what are the homogeneous characteristics and implications between each type? We composed a Q concourse through interviews with university students to write Q statements, selected a P sample, and used Q-sort obtained from the sorting process to analyze it through Q-factor analysis in the PC QUANL program. Q methodology was used to examine the subjective tendency of untact medical services campaign awareness in COVID-19 era. As a result of the analysis, four types were identified. 1) Type 1 (N=7): Belief & official announcement type, 2) Type 2 (N=4): Governmental notice type, 3) Type 3 (N=3): Medical information public notice type, 4) Type 4 (N=2): Sympathetic information type. An insightful analysis was derived in that the analysis could identify factors in the schema of respondents related to untact medical services in COVID-19 era.