• Title/Summary/Keyword: Public Relations Design

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A Study on the Media Characteristics of Contemporary Interior Design (현대 공간 디자인의 매체성에 관한 연구)

  • Shin, Hong-Kyung
    • Korean Institute of Interior Design Journal
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    • v.16 no.5
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    • pp.30-37
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    • 2007
  • According to the passage of an age, a method which communicates each other between the city and space, and space and a human has changed. Recently, as the city is developing related with the public, the sphere and a territory of activity of a public has been wider in an environment of the city. Therefore, development of night scenery and the rise of a medium of a vision are accompanied with a new material and the high-technology. Innovation of abundant techniques tends to being surface and mass media, and breaks from the architectural aspect of space as mutual expansion of relations between interior and exterior, and making a boundary obscurely. Space design represents peculiarity of non-territorial which modern art, an advertisement, a media and a reflection are integrated as getting over above tendency. As we find out methods which the public can communicate with the space in wider territory, the public and the space can extend mutual relations and the design of modern space is been varying a part as the space which has a context of city and synthetic sociality for the public by avoiding independent objects.

A Study of the Expressional Characteristics of the Context of Public Space - Focused on the Case of the CheongGye-Cheon and the Gwanghwamun Square - (공공공간의 컨텍스트 표현 특성 연구 - 청계천 거리, 광화문 광장 사례를 중심으로 -)

  • Yong, Eun-Young;Lee, Chan
    • Korean Institute of Interior Design Journal
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    • v.20 no.6
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    • pp.88-96
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    • 2011
  • In contemporary urban space, the identify is absent because of the object-oriented plans that ignore the context of urban space, and the ignorance of the regional characteristics and the historicity of places. Due to this reason, urban space lost its unique characteristics and becomes a mismatch with its surroundings. To solve these problems, the ideological trend of post-modernism emerged and new spatial paradigm rose based on the contextual concept to go with this trend. This contextual concept should be considered more importantly in the public space with discontinuous many and unspecified behavioral patterns. The components of space do not exist independently with individual identity. They should be considered based on a holistic view formed by the relations among elements and the establishment of those relations, and through this, correct identity can be established. Thus, this paper aims to analyze the context of spatial components through new contextual views on public spaces and study the expressional characteristics unveiled between these relations.

A Study on the Logics and the Meta-design of a Public Restroom "Between you & me" (공공화장실 "Between you and me" 의 작업논리와 메타디자인적 성격에 대한 연구)

  • 오창섭
    • Korean Institute of Interior Design Journal
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    • v.13 no.3
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    • pp.93-103
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    • 2004
  • This thesis aims to show the design logics and the meta-design of a public restroom "Between You and Me." This work reinterprets a public restroom regarded as the typical public space by means of spatial agency's influences, on the assumption thor spatial agency controls the properties of public space. This thesis examines our representational system against the public space, and our specific experience in it with the conceptual model of meta-design. Meta-design is a design beyond the design usually we think of. Experiential meta-design, "Between You and Me" presented as the object of this thesis, is a constructive design project which converts our negative perception of the restroom to a new one, "interface." This project, composed of the surrealistic spatial arrangement, urges us to reconsider our fixed thoughts of the restroom and try a creative experience in it. Finally this thesis shows how the space's way of existence fixes our acts and thoughts, and what enables the repetitive acts and thoughts often emerged In our relations with the public space through a meta-design.c space through a meta-design.

Effects of a Happiness Choice Program Based on Reality Therapy on Subjective Well-being and Interpersonal Relations in Nursing Students (현실치료를 적용한 행복선택 프로그램이 간호대학생의 주관적 안녕감과 대인관계능력에 미치는 효과)

  • Lee, Eun Sook
    • Journal of Korean Public Health Nursing
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    • v.29 no.3
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    • pp.503-514
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    • 2015
  • Purpose: The purpose of this study was to determine the effects of a happiness choice program based on reality therapy on subjective well-being and interpersonal relations in nursing students. Methods: A nonequivalent control group pre-posttest design was used. The participants were 45 nursing students, 22 in the experimental group, and 23 in the control group. They were from 2 different colleges of nursing located in 2 regions. The happiness choice program based on reality therapy was held 6 times over 6 weeks, taking 120 minutes per session. Nursing students' subjective well-being and interpersonal relations were measured. SPSS 18.0 using the ${\chi}^2$-test, t-test, and paired t-test were used in data analysis. Results: Nursing students in the experimental group showed significantly higher life satisfaction (t=3.81, p<.001), positive emotion (t=2.09, p=.042), and interpersonal relations (t=4.11, p<.001), while significantly lower negative emotion (t=-2.59, p=.013). Conclusion: The findings of this study suggest that a happiness choice program based on reality therapy could be a useful intervention for improving subjective well-being and interpersonal relations of nursing students.

Developing a Promotional Design of Pyeongtaek City for the Improvement of its Image (도시 이미지 개선을 위한 평택시 홍보 디자인 개발)

  • Lee, Young-Hwa;Seok, Seung-Min
    • Journal of the Korea Convergence Society
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    • v.10 no.6
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    • pp.147-155
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    • 2019
  • In the glocal era, the competition becomes more intense in regional development centered around cities rather than countries. This suggests that increasing the city's unique charms through a positive city image can allow the city to gain a competitive edge in the competition for regional development. In this background, this study would contribute to improving the positive image of Pyeongtaek City, presenting the value and development direction of the image it would pursue, aiming to develop a promotional design for the improvement of the city image. As the details of the research, this study recognized the city image as an efficient means of public relations of the city from its concept and necessity. Thus, this study conducted a survey on the analysis of status and image of Pyeongtaek City. This study would contribute to improving the positive image of Pyeongtaek City, presenting the results of the development of a promotional design of its administration and a plan for utilization in the manual, proceeding by stages.

A Study on the Consciousness of Exhibition Administrator of National Museums (국공립 박물관 전시 행정담당자의 의식 연구)

  • Cha, Dong-Ik
    • Korean Institute of Interior Design Journal
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    • v.19 no.5
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    • pp.182-189
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    • 2010
  • An exhibition administrator, one who works in the exhibition space of museums and exhibition halls, has carried on various tasks in order to improve the exhibition standard and viewer's satisfaction. Although exhibition administrators have a variety of direct perceptions regarding an exhibition in the actual on-site space, a study on their consciousness was absent. Thus, this study was to comprehend the awareness of how the consciousness of exhibition administrators, who directly understand the various matters regarding the exhibition on-site, was structured and to investigate the difference between the consciousness of exhibition viewers and designers. For the study, Q-Methodology, which can scientifically manage the consciousness such as awareness and the acquired attitudes through individual experiences from a specific group, was applied. The classification of 33 Q-methodology research questions was carried out with 18 exhibition administrators, who are working at either national or public museums and exhibition halls in Korea, and the Principal Component Analysis (PCA) using the QUANL PC program was performed. The results of the analysis provided the following 4 types: 'viewer attraction and exhibition method oriented', 'exhibition standard oriented', 'public relations oriented' and 'the public and government's interest oriented'. Each type showed significant characteristics. Additionally, n showed that 'exhibition standard oriented' was the common type after comparing the type of consciousness among the 3 groups of people, such as an exhibition administrator, an exhibition designer, and a viewer. It indicated that the types of 'public relations oriented' and 'the public and government's interest oriented' from the consciousness category for the exhibition administrator were the most independent type, not being found in any of the other groups. And the Significant correlation between the exhibition viewers and designers was identified after examining the Pearson's correlation among the 3 groups.

Case Study on Realistic Content Development Process of Public Enterprise - Focus on case of Korea Industrial Complex Corporation Gallery - (공기업의 실감콘텐츠 개발 프로세스 사례연구 - 한국산업단지공단 홍보관 사례를 중심으로-)

  • Chung, Hae Won;Cho, Woo Ri
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.2
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    • pp.91-97
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    • 2024
  • Recently, with the rapid development of digital media technology, Realistic content that stimulates users' five senses is being used in various fields. This study focused on the case of the development of the Korea Industrial Complex Corporation's public relations center as the subject of the study to study the realistic content development process of public enterprises. First, the realistic content development process was divided into 10 stages and practical guidelines were presented to help develop realistic content in the future by presenting important development points and methods at each stage. Second, among the realistic content development processes, the importance of storytelling was analyzed at the scenario stage. Third, various methods of displaying content were analyzed. In the case of the Korea Industrial Complex Corporation's public relations center, it was proposed in three ways: story video, experience video, and media wall. It is suggested that the role of branding, promotion, and PR can be performed in one public relations center through an effective development process.

A Longitudinal Study Of Korean Government's New Communication Policy and Encroachment (정부 홍보책임자 개방직 도입과 인크로치먼트의 상관관계 연구)

  • Lee, Wan-Soo;Jo, Jung-Yul
    • Korean journal of communication and information
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    • v.37
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    • pp.171-203
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    • 2007
  • Since 2003, Korean government went thru biggest and the most significant 'innovation' communicating the government itself as well as its policies. Following Jo's research design conducted in 2003 (published in 2004), this study adopted a longitudinal design to see how Korean government agencies have been changed by the president 'Noh' administration. The concept, 'encroachment' has been utilized to measure professional level of public relations departments of Korean government agencies. 'Encroachment' occurs when a communication department is managed by a person without proper experience or education/training in the field of public relations. After interviewing public relations managers (19 from central agencies, 16 from local government), encroachment has been found to be 'almost not changed' while, opportunities for professional 'on the job' training increased to a certain level.

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A Study on the Development of Clothing Products for University PR - Focusing on the Case of Chonnam National University - (대학홍보용(大學弘報用) 의류상품개발(衣類商品開發)에 관(關)한 연구(硏究) - 전남대학교(全南大學校)의 사례(事例)를 중심(中心)으로 -)

  • Bae, Soo-Jeong
    • Journal of Fashion Business
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    • v.7 no.1
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    • pp.160-178
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    • 2003
  • Recently, the field of university PR(public relations) and UI(university identity) come to be emphasized as a remarkable one because the applicants to the universities are consistently reduced in Korea. The purpose of this thesis is to present a souvenir for university PR which is designed in a clothing commodity, easily accessible to visitors, helping students and university officials to keep a pride to our university. We have designed four kinds of clothing, ie T-shirts, polo-shirts, trousers, and hats, after scrutinizing those of other universities. By making change the length of sleeves and slacks, the four kinds were transformed into eight kinds of clothing commodities. The basic trend of this design is on the trompe l'oeil, with the colors being white, grey and black ones, which are of 100% cotton.

A Study on Fire and Evacuation in the Public Relations Room of Waste Treatment Facilities (폐기물 처리시설 홍보실내 화재 및 피난에 관한 연구)

  • Lee, Jae-Young;Jeon, Yong-Han
    • Journal of the Korea Safety Management & Science
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    • v.23 no.1
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    • pp.17-22
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    • 2021
  • The public relations room of the waste disposal facility is a space that can be visited by a large number of unevaluated personnel. Therefore, it is essential to design against fire, and research on fire and evacuation is essential. In this study, in order to evaluate the safety of the occupants in the event of fire and evacuation based on the life safety standards of occupants, the increase in risk due to heat, visible distance, and toxic gases on a plane 1.8m from the floor, which is the limit of breathing of the evacuee, over time. It was analyzed by location. As a result, the RSET of the P-01 exit was 93.0 seconds and the ASET was 272.6 seconds, the RSET of the P-02 exit was 45.8 seconds, the ASET was 147.7 seconds, the RSET of the P-03 exit was 106 seconds, and the ASET was 182.9 seconds.