• 제목/요약/키워드: Product-type

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필름형 혼합폐플라스틱의 열분해로부터 얻은 왁스오일의 고급화연구 - 촉매 양과 반응온도의 영향 - (A Study of Upgrading Wax Oil Obtained from Pyrolysis of Mixed Plastic Waste with Film Type - The Influence of Catalyst Amount and Reaction Temperature)

  • 이경환;송광섭;남기윤
    • 신재생에너지
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    • 제5권4호
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    • pp.52-58
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    • 2009
  • Upgrading of pyrolysis wax oil using HZSM-5 catalyst has been conducted in a continuous fixed bed reactor at $450^{\circ}C$, 1hour, LHSV 3.5/h. The catalytic degradation was studied with a function of catalyst amount and reaction temperature. The raw pyrolysis wax oil shows relatively high boiling point distribution ranging from around $300^{\circ}C$ to $550^{\circ}C$, which has considerably higher boiling point distribution than that of commercial diesel. The catalytic degradation using HZSM-5 catalyst shows the high conversion of pyrolysis wax oil to light hydrocarbons. The liquid product obtained shows high gasoline range fraction as around 90% fraction and considerably high aromatic fraction in liquid product. Here, the experimental variable such as catalyst amount and reaction temperature was influenced on the product distribution.

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무료 이단계 보증에 대한 최적의 보증 정책 (Optimal Warranty Policy for Free Two-phase Warranty)

  • 정기문
    • 통합자연과학논문집
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    • 제17권2호
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    • pp.43-51
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    • 2024
  • Jung et al.(2015) suggest the two-phase warranty model, which is a general type of warranty model. Under the two-phase warranty, the warranty period is divided into two intervals, one of which is for renewing replacement warranty, and the other is for minimal repair warranty. And warranty policies play a very important role in product marketing. In this paper, we suggest the optimal warranty policy for free extended two-phase warranty. To determine the optimal warranty period, we adopt the expected profit per unit product. So, the expressions for the total expected cost, the sale price and the expected profit per unit product from the manufacturer's point of view are derived. Also, we discuss the optimal warranty period and the numerical examples are provided to illustrate the proposed the warranty policy.

온라인 구전 커뮤니케이션: 온라인 쇼핑몰에서의 소비자 사용후기 작성동기 (Online Word-of-Mouth: Motivation for Writing Product Reviews on Internet Shopping Sites)

  • 김성희
    • 패션비즈니스
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    • 제14권2호
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    • pp.81-94
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    • 2010
  • The online shopping environment has radically changed consumer shopping behavior. Without the actual physical shopping experience in a brick-and-mortar store, consumers make purchasing decisions over the Internet. They make an effort to obtain product information not only from online merchants, but also from previous purchasers in order to make an informed decision. Accordingly, customer comments are expected to have a significant impact on decisions to purchase goods and services online. This paper focuses on one type of electronic word-of-mouth, the online consumer review. It derives several motivations why customers post product reviews on shopping mall sites. Customer motives were identified through an in depth one-on-one interview with twenty female respondents conducted twice from June $17^{th}$ to September $11^{th}$, 2009. The interviews lasted between 40 and 60 minutes. The results showed that consumers write product reviews based on six motivations: to receive a reward or remuneration for writing a product review, to share information with other customers, to improve the quality of goods and services, to reduce customer dissatisfaction, to recommend products and services, and to derive pleasure.

패션, 예술, 산업의 협업사례 고찰 (Collaborations in Fashion and Arts Across Industry Disciplines)

  • 박경애;김수경
    • 한국의류학회지
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    • 제33권7호
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    • pp.1152-1163
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    • 2009
  • Product development and marketing that appeal to consumer emotions are important as shown by a variety of product and service industries that integrate fashion and arts into product design and marketing through collaboration. This study attempted to analyze the patterns in the collaborations of fashion and arts across industry disciplines. A total of 278 collaboration cases reported in news articles were collected from internet databases. Cases were categorized into 5 disciplines of fashion-fashion, arts-arts, fashion-arts, fashion-other industries, and arts-other industries, with each category analyzed in frequency distribution and collaboration type along with related partner and industry characteristics. Collaborations with other industries were observed more than internal ones, and individuals (rather than firms) were more involved in collaborations. Though the collaboration characteristics were different by partner category and sub-category, by individual or firm, and by related industries, a variety of collaborations integrating fashion and arts into product design and development, a new brand launching, product line extension, and co-marketing were observed across product and industry disciplines. The study also described fashion and arts that were integrated into consumer life styles.

카테고리 킬러형 온라인 상점의 특성과 쇼핑태도에 대한 제품유형의 조절효과 (Moderating Effects of Product Types on the Relationship between Online Category Killer Store Characteristics and Shopping Attitudes)

  • 최재원;김성호;김경규
    • 지식경영연구
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    • 제15권4호
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    • pp.79-103
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    • 2014
  • This research investigates whether product types moderate the relationship between e-tailer characteristics and shopping attitudes in the context of online category killer stores. To identify the antecedents of consumer attitudes for category killer stores, the product types are characterized by the two dimensions of hedonic and utilitarian. A total of 268 responses were collected from consumers who experienced online category killer stores. The results show that the quality of information contained in a website, customer review, relational benefits, and the expertise of the e-tailer are important determinants for shopping attitudes of consumers. Regarding the moderating effects of product types, hedonic value significantly moderates the relationships between shopping attitudes and relational benefits/e-tailer expertise. However, utilitarian value does not significantly moderate the relationships between shopping attitudes and any of the e-tailer characteristics. Theoretical contributions of this study are the findings of moderating effects of hedonic value on the relationships between e-tailer characteristics and shopping attitudes. In addition, this study practically implies how companies can utilize these characteristics strategically for marketing and the selection of products.

제품 사용 경험과 선호도에 따른 감성어휘의 표현 특성 (A Characteristic of Emotional Word According to Experience Using and Preference of Product)

  • 허성철
    • 감성과학
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    • 제11권3호
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    • pp.375-385
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    • 2008
  • 본 연구에서는 인간의 제품에 대한 이미지 연상과 관련된 인지 반응 특성을 파악하고, 제품 선호도 및 경험과의 상관관계 분석을 목적으로 하였다. 이를 위하여, 휴대폰과 제안형 제품사진을 실험자극으로 선정하여, 연상되는 감성어휘를 표현하는 실험과 각 제품사진의 선호도를 평가하는 실험을 진행하였다. 실험 결과로부터 두 가지 결론이 도출되었다. 먼저, 사용 경험이 있는 제품에 대한 언어적 지각 반응에서는 비유 언어와 정서적 이미지의 표현을 혼용하며 선호도 수준이 높아짐에 따라 정서적 표현의 적용이 많아진다. 두 번째는, 제품의 비사용 경험은 선호도와 관계없이 인지 대상을 단지 지각적으로 이해하고 자신의 일반적 경험 정보와 유사성을 고려하여 대응시키는 반응을 유발한다.

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선박 의장 BOM을 Lifecycle을 고려한 BOM 통합 방안 연구 (Integration of Ship Outfitting BOM with Lifecycle Stages)

  • 김대석;이경호;이장현;이정민;이광;김진호
    • 한국CDE학회논문집
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    • 제16권3호
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    • pp.187-196
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    • 2011
  • Generally, BOM (Bill of Material) means a part list which is needed to manufacture or assemble a product or part. During manufacturing processes, BOM is inevitably required for most of enterprise processes such as design, procurement, production planning/control, resource planning, and financial works. Every manufacturing industry uses many kinds of BOM's that are adjusted to the requirement of functions of their work division. Moreover, BOM evolves in different forms according to the product development phases such as conceptual design; function design, detail design, and production design because it is necessary to use different product structures to keep product data generated throughout the lifecycle of a product. This includes all data and information related to the all the product development phases. Shipbuilding works also are processed and controlled based on BOM. However, effective maintenance of ship outfitting BOM data is getting difficult as the amount and complexity of data have increased due to variety and long lifecycle of ship. For the effective management of outfitting BOM data, two aspects must be considered. One is how to classify numerous BOMs type and the others how to display BOMs. So this study suggests a method to classify BOM types and propose two categories - Structure BOM, Display BOM. Base on this result, we propose the integrated ship outfitting BOMs model and analysis outfitting BOMs.

석유화학 공정부산물의 연소특성에 대한 연구 (A Study on the Combustion Characteristics of Petrochemical Process By-Product)

  • 이용일
    • 대한기계학회논문집B
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    • 제26권11호
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    • pp.1578-1584
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    • 2002
  • Combustion stability is one of the most important factors that must be considered in burning of heavy fuel oil, especially low-grade oil. This paper describes the combustion characteristics of petrochemical process by- product in the combustion furnace of heavy fuel oil. Main experimental parameters were combustion load, excess 02, fuel preheating temperature and air/fuel ratio. The capacity of CRF(combustion research facility) used in this study was 1.0 ton/hr and the burner is steam jet type suitable far heavy oil combustion and manufactured by UNIGAS in Italy. The fuel used in this experiment were 0.5 B-C, petrochemical process by-product and 3 kinds of 0.5 B-C/process by-product mixtures. The combustion stability was monitored and exhaust gases such as CO, NOx, SOx and particulates were measured with the excess $O_2$ and combustion load. The main purpose of this study is to clarify whether process by-product can be used as a boiler fuel or not in consideration of flame stability and emission properties.

공공장소에서의 전기 자동차 충전기 디자인 콘셉트 제안 (Proposed concept design for electric vehicle charger in public places)

  • 진아영
    • Design & Manufacturing
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    • 제16권2호
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    • pp.13-19
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    • 2022
  • Recently, electric vehicles are gaining popularity among many domestic and foreign users due to their eco-friendly advantages of reducing fine dust and environmental greenhouse gases. As the demand and supply of electric vehicles increase, the demand for electric vehicle charging infrastructure is also growing together. Many users are experiencing inconvenience due to poor charging infrastructure, which makes them hesitant to buy electric vehicles. Research on the user experience of chargers in apartment complexes, a common residential type in Korea, is being conducted somewhat, but research on the design of electric vehicle charging devices in public places is insufficient. The purpose of this research is to identify user requirements and complaints based on the product design of the electric vehicle charger in public places and propose a new electric vehicle product design concept that meets the requirements. The research method understood the charging base and status of electric vehicles in public places through literature research and examined and analyzed the characteristics and problems of product design cases that improved the charging problem of electric vehicles recently released in the market. It is intended to identify and analyze the problems of the charging device product design through user interviews, a qualitative research method, and based on this, it is intended to propose a user-centered product design concept that improves major complaints.

화장품 광고이미지와 자아이미지의 일치성이 소비자 태도에 미치는 영향 (The Effects of the Congruence between Cosmetic Advertising Image and Self-Image on Consumer Attitudes)

  • 최정선;전중옥
    • 대한가정학회지
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    • 제46권7호
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    • pp.35-45
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    • 2008
  • For the highly involved and emotional product, such as cosmetic product, the consumer focuses on the information about the symbolic meaning of a product. As a continuum, cosmetic advertising frequently requires a celebrity and/or cue since it provides identification between customer and cosmetic. Although many studies have examined the effectiveness of the congruence between brand image and self-image, there are little research regarding the congruence between advertising image and self image. The objective of this study is to examine the attitudinal effectiveness of the congruence between cosmetic advertising image and self-image. For the experiment, 2(ad type: rational vs emotional) factorial designs were performed. A total of 240 undergraduate female students participated in the experiment. The results of the study are as follows. First, the congruence had a significantly positive influence on advertising attitude, but not on brand attitude. Second, the type of cosmetic advertising caused differences in attitudinal persuasiveness affected by the congruence.