• Journal of Internet of Things and Convergence
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• v.8 no.5
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• pp.47-54
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• 2022

The development of the Internet of Things led to new services that did not exist before. This required a change to the existing network. This study aims to verify the service quality, satisfaction, repurchase intention relationship, and the moderating effect of online reviews of Chinese consumers using fashion shopping malls. The results of the study showed that from the perspective of consumers in their 20s and 30s in China, the type, reliability, convenience, and interaction of service quality had a positive effect on customer satisfaction and repurchase intention. In addition, negative reviews among online reviews had a great influence on repurchase intention. Based on the results of the study, it will help improve the effect on online product reviews and in-depth understanding of the acceptance of online product reviews for online fashion shopping malls, and establish strategies for fashion companies to effectively manage online product reviews information.

• Asia Marketing Journal
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• v.16 no.3
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• pp.57-75
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• 2014

This paper explores the possibility of segmentation of consumers based on their quality expectations toward the automotive telematics service. Hypotheses on utilizing consumers' expectations toward the automotive telematics service for the market segmentation and linking the segments with optimal product designs are formulated. Samples are segmented based on their perceived service quality to the service attributes from various configurations of automotive telematics service. Then, a regression analysis on the segmented groups of users is performed to check whether they have qualitatively differing evaluation on the service quality. The result indicates that the proposed segmentation is operational and differing product attributes configuration is desirable according to the characteristics of the consumer segment. Hence, according to the characteristics of each consumer segment formed based on their expectation toward the telematics service, a product differentiation strategy of the automotive telematics system can be designed and be proposed to the product line designer.

• Journal of the Korea Fashion and Costume Design Association
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• v.10 no.2
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• pp.163-178
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• 2008

The purpose of this study is to search the characteristics and strategy of sales promotion in on-line fashion SOHO (Small Office Home Office) shopping malls. 87 of these shopping malls have been selected through a ranking service called 100HOT (http://www.100hot.co.kr), and 906 cases of sales promotion activities have been executed on web-sites of these shopping malls. The cases have been analyzed by descriptive statistics and chi-square analysis. The results are as follows: First, on-line fashion SOHO shopping malls have frequently used sales promotion tactics such as demonstration, display, viral marketing, sale, event, customer compensation, community marketing, experimental marketing, coupon, premium, reserve fund and delivery service. Second, there are significant differences between shopping malls for men and women in sales promotion tactics such as demonstration, viral marketing, sale, and community marketing, but there is no significant difference in tactics such as demonstration, event, and customer compensation. Third, the shopping malls have used various sales promotion strategies such as maximizing the sales, characterizing product features, procuring new customers, preserving existing customers, enhancing customer loyalty, improving customer relationship and controlling returns.

• Proceedings of the International Microelectronics And Packaging Society Conference
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• 2003.09a
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• pp.109-119
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• 2003

o In order to start SIP Project .Marketing (& ASIC team) should present biz planning, schedule, device/SIP specs., in SIP TFT prior to request SIP development for package development project. .In order to prevent (PCB) revision, test, burn-in, & quality strategy should be fixed by SIP TFT (PE/Test, QA) prior to request for PKG development. .Target product price/cost, package/ test cost should be delivered and reviewed. o Minimum Information for PCB Design, Package Size, and Cost .(Required) package form factor: size, height, type (BGA, QFP), Pin count/pitch .(Estimated) each die size including scribe lane .(Estimated) pad inform. : count, pitch, configuration(in-line/staggered), (open) size .(Estimated) each device (I/O & Core) power (especially for DRAM embedded SIP) .SIP Block diagram, and net-list using excel sheet format o Why is the initial evaluation important\ulcorner .The higher logic power resulted in spec. over of DRAM Tjmax. This caused business drop longrightarrow Thermal simulation of some SIP product is essential in the beginning stage of SIP business planning (or design) stage. (i.e., DRAM embedded SIP) .When SIP is developed using discrete packages, the I/O driver Capa. of each device may be so high for SIP. Since I/O driver capa. was optimized to discrete package and set board environment, this resulted in severe noise problem in SIP. longrightarrow In this case, the electrical performance of product (including PKG) should have been considered (simulated) in the beginning stage of business planning (or design).

• Proceedings of the Korean Society for Quality Management Conference
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• 2004.04a
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• pp.513-516
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• 2004

Evolutionary operation is useful to improve on-line full-scale manufacturing processes by systematically changing the levels of the process variables while meeting production schedule. Evolutionary operation was developed using two or three process variables for process operators who are not good at statistics. Recently, when a product is developed, it is very important for the engineers to make the production line stable as soon as possible. And there are many causes which have influences to the product performance. This paper presents an evolutionary operation procedure with many process variables using saturated two level fractional factorial designs including Plackett-Burman design.

• Journal of Korean Institute of Industrial Engineers
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• v.29 no.4
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• pp.334-344
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• 2003

A mixture experiment is a special type of response surface experiment in which factors are the ingredients or components of a mixture, and the response is a function of the proportions of each ingredient. Evolutionary operation is useful to improve on-line full-scale manufacturing process by systematically changing the levels of the process variables without jeopardizing the product. This paper presents an evolutionary operation procedure with mixture variables for large-scale mixture production process which can be beneficial to practitioners who should improve on-line mixture quality while maintaining the production amount of the mixture product.

• Proceedings of the Korean Information Science Society Conference
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• 2005.07b
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• pp.421-423
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• 2005

제품계열(Product-Line) 개발 방법은 특정 영역에 대해 핵심 자산을 구축한 후 제품 특성에 맞게 자산을 변경하여 신속하게 제품을 생산하는 방법이다. 제품계열의 이용한 제품 생산이 생산성과 효율성을 높이기 위해서는 자산 구축이 제품 패밀리로부터 정확히 추출, 생성되어져 있어야 한다. 특히 핵심 자산 중에서 가장 중요한 자산인 제품계열 아키텍처이 중요하다. 본 논문에서는 도메인 전문가가 제품 영역에 대한 분석을 끝낸 후 제품계열 아키텍처를 생성, 편집을 용이하도록 도와 줄 수 있는 기능과 제품계열 아키텍처에서 제품 아키텍처로 쉽게 유도할 수 있도록 도와주는 기능을 고려하여 설계하고자 한다. 또한 설계된 내용을 기반으로 아키텍처 다이어그램 편집기 프로토타입을 구현하였다.

• The Transactions of the Korea Information Processing Society
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• v.6 no.2
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• pp.377-384
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• 1999

In this paper, client/server model for remote conveyor control and monitoring system is designed and implemented to simulate the product line of vehicles. The client system located at the monitoring office is using a web applet based system, and sends some commands to the server system which guards and controls the conveyer system directly. And server system is implemented as the web based system by using Java programming language too. The system has a distributed database system environments to manage and maintain the product line of conveyor system.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.35 no.1
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• pp.1-9
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• 2012

It is well known that internet shoppers are very sensitive to sale prices. They visit the various shopping malls and collect the product information including purchase conditions for goods purchase decision-making. Recently the necessity of information support is increasing because of increase of information amount which is necessary and complexity of goods purchase decision-making process. The comparison shopping agent systems have provided price comparison information which is collected from various shopping malls to satisfy internet shoppers information craving. But the frequent price change caused by keen price competition is becoming the primary reason of information quality decline among price comparison sites. RSS which is a family of web feed formats used to publish frequently updated is applied even in on-line shopping malls. This paper develops a RSS product information collection system to get real-time product information. The proposed product information system consists of (1) web crawler module for searching RSS feed shopping malls automatically, (2) RSS reader module for parsing product information from RSS feed file, (3) product DB and (4) product searching module. Performance of the proposed system is higher than the comparison shopping agent systems when it is defined with the volume of collecting product information per unit time.

• Transactions of Materials Processing
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• v.11 no.2
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• pp.165-170
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• 2002

The preform design of forging processes plays a key role in improving product qualities, such as defect prevention, dimensional accuracy and mechanical strengths. In the industry, preforms are generally designed by the iterative trial-and-error approach, but it results in significant tooling cost and time. It is thus necessary to minimize lead-time and human intervention through an effective preform design method. In this paper, the equi-potential lines designed in the electric field are introduced to find the preform shape, and then the optimization process is used to choose the equi-potential lines that will keep the die wear to a minimum Because, in the forging process, the die wear is a function of various important factors, such as forming stress and strain, microstructure and mechanical properties of a Product.