• 한국조경학회지
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• 제26권3호
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• pp.189-198
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• 1998

This study explored the effects of expectatioin, performance, and disconfirmatoni on satisfaction of theme park users. Everland was chosen as the study area, and 260 users were selected by the nonprobability sampling. In expectation disconfirmation paradigm, expectation should be measured before purchase, and performance, disconfirmation and satisfaction should be measured after purchase. An entrance survey was done to measure expectation, and an exit survey to measure performance, disconfirmation, and satisfaction. Maximum likelihood method was used to estimate structural equation model by the LISREL 7.2. Performance had the most significant effect on satisfaction among three variables. The satisfaction of theme park users depends largely on it, therefore, the consideration of visitors' performance should e essential for managers.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제11권8호
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• pp.4146-4161
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• 2017

This study is intended to examine the roles of the social capital and absorptive capacity in technology-intensive firms and verify these roles in an empirical way for the purpose of improving the technology commercialization performance in technology-intensive firms. To achieve the purpose, this study examined the concept and dimensions of social capital through a literature review, empirically verified the effect relationship between the social capital, and absorptive capacity, and technology commercialization performance in technology-intensive firms. This study is meaningful in that it has determined the importance in the formation of social capital and the enhancement of absorptive capacity and suggested strategic directions to improve technology commercialization performance.

• 아태비즈니스연구
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• 제14권1호
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• pp.73-91
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• 2023

Purpose - The purpose of this study is to re-examine the disclosure effect of stock splits and long-term performance after stock splits using stock split data over the past 10 years, and infer the motivation (signal or opportunism) of stock splits. In addition, we focus on exploring the determinants of the short- and long-term market response to stock splits. Design/methodology/approach - We measure the short-term market response to a stock split and the long-term stock performance after the stock split announcement using the event study method. We analyze whether there is a difference in the long-term and short-term market response to a stock split according to various company characteristics through univariate analysis and regression analysis. Findings - In the case of the entire sample, a statistically significant positive excess return is observed on the stock split announcement date, and the excess return during the 24-month holding period after the stock split do not show a difference from zero. In particular, the difference between short-term and long-term returns on stock splits is larger in companies with a large stock split ratio, small companies, large growth potential, and companies with a combination of financial events after a stock split. Research implications or Originality - The results of this study suggest that at least the signal hypothesis for a stock split does not hold in the Korean stock market. On the other hand, it suggests that there is a possibility that a stock split can be abused by the manager's opportunistic motive, and that this opportunism can be discriminated depending on the size of the stock split, corporate characteristics, and financing plan.

• 한국산학기술학회논문지
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• 제13권12호
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• pp.5759-5763
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• 2012

정부의 소상공인 정책자금, 교육, 컨설팅 지원에 대한 효과 분석을 통하여 정부지원정책이 경영성과에 미치는 영향과 소상공인특성이 경영성과에 미치는 영향을 고려한 구조모형 분석을 실시하였다. 연구 결과 소상공인특성 및 정부지원정책은 경영성과에 유의한 영향을 미치는 것으로 나타났으며 구조모형에서 유의한 독립변수는 고객진입용이성, 사업홍보용이성, 상품이동용이성, 고객확보용이성과 자금지원의 효과성, 교육지원규모, 교육지원의 효과성, 컨설팅지원규모의 만족도 등으로 나타났다.

• 통상정보연구
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• 제10권2호
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• pp.349-369
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• 2008

The purpose of this study was to investigate the impact of the performance of small and medium companies located in Chungbuk according to their export ratio. First, there were significant the differences in those companies' performance depending on their export ratio. Such variables as operating incomes, current ratio, R&D, and the number of employees showed differences when those companies were divided into two groups whose export ratio were less than and more than 10%. Second, the impact of determinants which consisted of the size of total assets, R&D, advertisement, and export ratio on those companies' performance which consisted of profitability, stability, productivity, growth, liquidity, and activity was analyzed.

• Journal of Information Technology Applications and Management
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• 제27권4호
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• pp.1-19
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• 2020

Infringement of information security has caused the corporate image to be damaged and share price to fall, and it is emerging as an organizational risk. The value of information assets in enterprises has led to a higher level of security than in the past. As a result, companies are aware of the need for officers to protect information and to oversee a security management system. However, despite the growing importance of information security officers, there is a lack of research on their roles and characteristics. This study validates the relationship between determinants that affect the performance of information security. And a structural equation model was presented and empirically analyzed to see the impact of the internal and external characteristics of the staff in charge of information security on the organization's information security performance.

• 한국정보시스템학회지:정보시스템연구
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• 제16권3호
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• pp.69-90
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• 2007

Recently, Service Level Management(SLM) including SLA has been developing to manage the level of information systems service. Although previous SLA studies have provided the conceptual model and critical success factors, the studies have not tested the effectiveness of the SLA by way of the empirical study. In this study, we applied an innovation decision making theory to our model and tested an empirical study using of a firm survey data. We suggested a SLM model, which consists of SLA planning, application, management dimensions. We found that the SLM's management stage has an impact on performance, whereas SLM's planning and application has not. At each sub dimensional analysis, there are found that adequate SLA indicators in the application stage influences performance and change management and feedback & reporting in the management stage influence performance.

• 한국정보시스템학회지:정보시스템연구
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• 제27권4호
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• pp.229-249
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• 2018

Purpose The purpose of this paper is to conduct exploratory comparative research on the determinants of successful crowdfunding projects, focusing on multiple crowdfunding platforms in Korea, U.S., and Japan. Design/methodology/approach This study collected data from three representative crowdfunding platforms: Wadiz (Korea), Kickstarter (U.S.), and Readyfor (Japan). Based on 1,906 crowdfunding projects from Wadiz, 3,864 projects from Kickstarter, and 3,060 projects from Readyfor, multiple regression models were applied. Findings Focusing on the crowdfunding projects which have overly achieved goal amount, the analysis results show that the number of comments, the number of Facebook likes and the number of backers have an positive impact on the performance of crowdfunding projects, while target amount has a negative impact. Comparatively, word counts of project description have an impact on funding performance in U.S. and Japan, while the number of images in project description affects funding performance in Korea and U.S. Meanwhile, video clips in project description has little impact on crowdfunding performance in all of the three funding platforms.

• 유통과학연구
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• 제21권1호
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• pp.53-63
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• 2023

Purpose: Big Data analytics (BDA) has been recognized to improve firm performance because it can efficiently manage and process large-scale, wide variety, and complex data structures. This study examines the determinants of Big Data analytics adoption toward marketing and financial performance of global logistic companies in Thailand. The research framework is adopted from the technology-organization-environment (TOE) model, including technological factors (relative advantages), organizational factors (technological infrastructure and absorptive capability), environmental factors (industry competition and government support), Big Data analytics adoption, marketing performance, and financial performance. Research design, data, and methodology: A quantitative method is applied by distributing the survey to 450 employees at the manager's level and above. The sampling methods include judgmental, stratified random, and convenience sampling. The data were analyzed by Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM). Results: The results showed that all factors significantly influence Big Data analytics adoption, except technological infrastructure. In addition, Big Data analytics adoption significantly influences marketing and financial performance. Conversely, marketing performance has no significant influence on financial performance. Conclusions: The findings of this study can contribute to the strategic improvement of firm performance through Big Data analytics adoption in the logistics, distribution, and supply chain industries.

• 디지털융복합연구
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• 제10권10호
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• pp.247-259
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• 2012

본 연구의 목적은 기능적 성능에 초점을 맞춘 기존 스마트폰 연구의 한계점을 개선하고, 스마트폰이 확산된 원인이 무엇인지 이해하는데 있다. 이를 위해 지배적 디자인 결정요인을 적용하여 스마트폰 수용에 어떤 영향을 미치는지 제시했다. 연구결과, 스마트폰의 기술적 효용, 고객기반 수, 보완재의 가용성은 수용태도와 지속적 사용의도에 긍정적인 영향을 미치는 것으로 나타났다. 본 연구는 국내에서 아직 많은 연구가 이뤄지고 있지 않은 지배적 다자인에 대한 개념을 소개하고 스마트폰 수용시 고려해야하는 주요 선행변수를 구체적으로 제시함으로써 스마트폰 수용과정과 지배적 디자인에 대한 이해의 폭을 넓히는데 공헌했다.