Many oil refinery companies have been proactively carried out marketing activities to survive in highly intensified service station industry. In 2012, SK Energy ranked number one in three customer satisfaction surveys (NCSI, KCSI, and KS-SQI). SK Energy's success is in its differentiated customer satisfaction business strategy. SK Energy has been implementing various marketing activities. As a part of the activities, it issued an affinity credit card with on spot discount privilege for the first time in the oil refinery industry. SK Energy also issued EnClean bonus card for OK Cashbag points that can be used for discounts at the service stations. On top of all, SK Energy generated point value-up with '3K Exclusive Privilege' program. In addition, team 'CS 119' was formed to noticeably improve the service. 'CS 119' visited each service station, diagnosed its CS service level then provided customized field training for improvement. Long-termimplementation of 'ACE Program', a field-base CS monitoring system, regularly checked customer satisfaction level. 'ACE Program' has significantly contributed improving SK Service Station's service quality and customer satisfaction. This case reviews customer satisfaction marketing activities SK Energy carried out. The focus is on distinctive factors that distinguish SK Energy's customer satisfaction marketing activities from competitors.
Journal of the Korea Fashion and Costume Design Association
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v.19
no.4
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pp.105-121
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2017
This study determined the reality of how middle school students are doing with their free learning semester and what they think about it. Also, the study looked at how many parts of Home Economics and the area of clothing curriculum are being taken and, especially, how many parts of this curriculum content are being required as free learning semester activities. This study aims to not only develop free learning semester activities according to student demand but also at providing a basic resource that can help activate the area of clothing curriculum in subject of Home Economics. In short: 1) Middle school students are attending activities such as career exploration activities, student selection activities, club activities, arts activities and physical education activities thoroughly through the free learning semester. These mostly take place in school and most of the students were taught by teachers from their own school. 2) The students are aware that the free learning semester's activities are helpful for them. The most helpful part was that it reduces the load they get from the school's exam and also the fact that they can investigate areas in which they are interested. 3) The number of students who have already taken or are taking activities related to Home Economics were 145, which is about 1/3 of the 451 students overall. The area where the most of the activities were held out of those activities related to Home Economics was the domain of food while the clothing curriculum accounted for a very small part compared to it. 4) The study found that need for a clothing curriculum for middle school student free learning semesters was about 2.79 on a scale from 1 to 5. The areas of most interest in this topic were highly related to 'making and mending clothes'.
Today's fundamental purpose of environmental education is to fulfill people's desire of living in a pleasant environment and at the same time promoting individualistic and collective environmentally friendly behaviors. In order to achieve these purposes, it is very important that each person holds an environmentally friendly mind that constantly tries to preserve and protect the environment which should be acquired through experiencing the importance of the environment. In order to increases the sense of attachment of people and the natural environment, the direction of environmental education should carry out education on environment related knowledge and the condition of environment damage side by side. The direction of environmental education should consider the cultivating student's awareness for active participation on matters related to the environment and to change their behaviors towards the environment. This study has tested the effect of reflective writing activities about the environment on the environmental sensitivity and willingness to act of 5th grade primary school students. For the sole purpose of this study, 70 students out of 141 5th graders of M Primary School were divided as the experimental group, and another 71 students were divided as the control group. The experimental group participated in 10 activities in where they were asked to express their thoughts and feelings in writing regarding 10 environmental problems occurring near the M Primary School. The control group participated in 10 environmental education lectures focusing on the lecturer. The results were as following. First, the reflective writing activities about the environment were effective in the environmental sensitivity of primary school students. Second, the reflective writing activities about the environment can affect the environmental willingness to act of primary school students. Third, there was a statistically significant correlation between environmental sensitivity and environmental willingness to act.
This study set out to analyze the learning types that most students were engaged in after school, to review the efficiency of private education through academic institutions or tutoring, and to examine the directions in the after-school learning in math under the current system. It also aimed to analyze the impacts of those after-school learning activities on school classes and to suggest some plans to help public education get back on the track. In the study the after-school learning activities in the math subject were categorized into taking classes at academic institutions, tutoring, and autonomous learning. The grades of the subject students were compared and analyzed for three semesters to find the directions right for the school classes.
Objective: The purpose of this study was to prepare evidence for the prevention and management of nonspecific chronic neck pain (NSCNP) by examining the correlation between activity of daily living and physical activities of office workers with NSCNP. Design: Crossed-sectional study Methods: 89 patients with NSCNP were recruited for this study. But 2 subjects met the exclusion criteria and were dropped out, and 86 subjects finally participated. Numerical pain rating scale (NPRS) and neck disability index (NDI) were used to check the pain intensity and disability of patients with neck pain, respectively. For the activity of daily living, computer use time, sleep time, and driving time were used. To find out the physical activities of the subjects, International Physical Activity Questionnaires (IPAQ-SF) was used. Correlation analysis was performed to find out the correlation of each variable. Results: A clear positive correlation was established between computer use time and pain (p<0.05), and a clear positive correlation was established between computer use time and disability index (p<0.05). The correlation between NPRS and NDI and physical activity total time, high intensity activity score, moderate intensity activity score, and walking score were not statistically significant (p>0.05). Conclusions: In treating patients with NSCNP, it is necessary to reduce the computer usage time as a professional factor or to educate the proper posture. In addition, rather than emphasizing physically comprehensive physical activity, grafting therapeutic exercise directly related to neck pain could have a more positive effect on NSCNP patients.
Middle and high school students in Korea spend a lot of time at school. In other words, many Korean teenagers spend most of their time studying, and have little time for other activities, such as physical workouts. Fewer physical activities, and consumption of many snacks, etc. may lead to overweight or obesity in some teenagers. This study was conducted to find out the activity levels of teenagers' in order to calculate their daily energy expenditures. A total of 1,192 students (461 middle school students and 731 high school students) who lives in either a city or a country area were recruited for this study. One-day Activity Diaries were collected using questionnaires and analyzed by means of SPSS /win. The participating students spent about 7 hours 24 minutes resting including sleeping; 6 hours 28 minutes studying ,4 hours 4 minutes in leisure activities , 1 hour 32 minutes in personal hygiene activities such as washing, dressing and undressing, etc., 50 minutes on transportation : and 23 minutes on household chores such as cleaning, doing the laundry, etc. The average activity factor was 1.49. That of middle school female students was the lowest at 1.47, followed by middle school male students at 1.48, high school female students at 1.49, and high school male students at 1.51. The daily energy expenditure of middle and high school male students was 2,289 kcal and 2,600 kcal, respectively. That of female students was 1,959 kcal and 2,067 kcal, respectively.
The purpose of this study is to investigate what kind of activities by specialized highschool students who have a sense of learned helplessness do after school, and then to inquire if there would be any of differences between their school activities and after school activities. The students in J specialized highschool for vocational education, located in D city participated in the program of improving learning motivation for students with learned helplessness. We selected 15 out of them as the subjects who were judged to be suitable for this study through 'Convenience sampling'. The research methods of this study is qualitative research methods by observation and in-depth interviews. The results are as in the following. First, daily activities after school of the specialized highschool students with learned helplessness can be divided into 3 groups; leisure activities, learning activities, and sustenance activities. Most of the students spend a lot of time doing leisure activities such as playing with a computer, watching TV, doing something with their friend, and killing time. Secondly, the character of daily activities after school of the specialized high school students with learned helplessness is different from that of the students' school activities connected with their daily activities after school. Based on the results we need to consider the character of the students' daily activities after school so as to help the students with learned helplessness, especially in specialized school.
A Science Camp Program was developed and applied as an intensified course for gifted students. The implications for the development and implementation of out-of-school science activities were also deduced through the analysis of the preliminary application results. The key point of the science camp program is to boost students' science inquiry skills through self-directed activities. Several positive effects in terms of interest and participation in the program were observed and some implications were derived as follows; (1) The program should provide the students with more opportunities for discussion and debate in group activities. (2) The tasks need be divided into two parts; basic tasks and optional tasks in order to ensure that the students engage in fewer tasks more intensively. (3) Each activity needs sufficient orientation taking consideration of the possibility that not all students may be ready for the inquiry. (4) The use of real examples of scientific research processes can help the students develop open inquiry skills and problem posing skills.
Journal of Korean Library and Information Science Society
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v.46
no.4
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pp.599-620
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2015
The purpose of this study was to examine effects of writing future autobiography program using information activities in school library on improving high school students' ego-identity. This study was conducted 198 high school students in grade 2. Writing an autobiography using information activities in library was conducted 15 times in total, once a week for 50 minutes, and students had done information activities to get to know about themselves and their own lives and they wrote their future autobiography based on those activities. Then they made their own books. As a result of analyzing the change of students' ego-identity before and after writing the future autobiography through t-test, it turned out that there were some meaningful differences.
The purpose of this study was to investigate Korean elementary school children's extracurricular activities by gender, grade and area from a sample of 3,608 children in six Korean provincial areas except Jeju-do. They responded to the questionnaire developed by the researchers. Data were analyzed by frequency and percent using the SPSS PC 15.0 program. Results were as follows: Firstly, 3,337 children(92.5%) participated in extracurricular activities, and the rest(7.5%) did not. This result illustrates that the majority of Korean elementary school children are taking part in at least one or more out-of-school activities. Secondly, the average number of extracurricular activities in which elementary school children participated was 8.48 and the average time allotted was 655.24 minutes; each child took about 8 activities and spent approximately 10 hours per week. Thirdly, main extracurricular activities in which children participated were to go to educational institutes, to take art/physical education lessons, and to study self-learning materials. Lastly, what elementary school children wish to do most in their spare time was to play the computer games, to take a rest, to enjoy family and friend relationships, and to watch the television.
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