• Title/Summary/Keyword: Orientation Program

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An Empirical Study on the Emotional Intelligence and Customer Orientation Call center Consultants in e-Business Marketing (e-비즈니스 마케팅에서 콜센터 상담사의 감정지능과 고객지향에 대한 분석)

  • Song, Hyung-Cheol
    • Journal of Digital Convergence
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    • v.19 no.10
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    • pp.203-208
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    • 2021
  • This study is to investigate the impact of emotional intelligence of online shopping mall call center counselor on customer orientation. The SPSS 25.0 ststistics program was applied for the empirical analysis 148(87.05%)of 170 copies are used for final data analysis. The implications of results are as follows. First, use of emotion, a subfactor of emotional Intelligence, has shown to have a significant positive effect on customer orientation. Second, other's emotional appraisal, a subfactor of emotional Intelligence, has shown to have a significant positive effect on customer orientation. Third, self emotional appraisal, a subfactor of emotional Intelligence, has shown to have a significant positive effect on customer orientation. Fourth, regulation of emotion, a subfactor of emotional Intelligence, has shown to have a significant positive effect on customer orientation.

The Mediating Effects of Positive Psychological Capital on the Relationship between Small Business Enterpreneur's Learning Goal Orientation and Work Engagement (소상공인의 학습목표지향성과 업무열의 관계에서 긍정심리자본의 매개효과)

  • Lee, Hyung Woo;Kim, Man Soo;Kim, Jung Won
    • Journal of Convergence for Information Technology
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    • v.11 no.8
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    • pp.151-159
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    • 2021
  • The purpose of this study was to examine the mediating effects of Positive Psychological Capital on the relationship between Small Business Enterpreneur's Learning Goal Orientation and Work Engagement. In order to achieve the purpose of research, the survey results of 300 small business Enterpreneurs who participated in the K-BIZ's Small Business Enterpreneurs Support Program were used for analysis. The collected data were analyzed using frequency analysis, reliability analysis, confirmatory factor analysis, descriptive statistical analysis, correlation analysis and structural equation model. The results of this study were as follows: First, learning goal orientation of small business enterpreneurs had positive effect on positive psychological capital. Second, positive psychological capital of small business enterpreneurs had positive effect on work engagement. Third, positive psychological capital of small business enterpreneurs had full mediating effect on the relationship between learning goal orientation and work engagement. Based upon these results, several suggestions were suggested to promote small business enterpreneurs' learning goal orientation, work engagement, and positive psychological capital.

A Study on the Role of Locomotion Orientation as an Antecedent of Salespeople' Selling Behavior

  • Lee, Ihn Goo;Ji, Seong Goo
    • Asia Marketing Journal
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    • v.15 no.2
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    • pp.175-194
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    • 2013
  • The purpose of this study is to investigate the effects of the locomotion orientation on salespeople' sales performance with the mediating effect of selling behavior(adaptive selling behavior, SOCO). And we figure out the relationship between customer-oriented selling behavior and adaptive selling behavior because those relationships are not clear. The authors infer research hypotheses based on literature review. We have confirmed the reliability and validity test and those results can be acceptable. Hypotheses test were conducted with structural equation modeling, AMOS. All paths in the research model reasoned by authors have been supported statistically at the significant level. This study with the theoretical implications is as follows. First, this study is the first attempt to investigate the path between locomotion orientation and adaptive selling behavior and SOCO. Secondly, there is an empirical conflict between our study and Franke and Park(2006)'s study. Our study was contradictory to Franke and Park(2006)'s consequences. And so, figuring out clearly those causal paths remains. This study with practical implications are as follows. First of all, the salespeople' selling performance was affected by adaptive selling behavior, customer-oriented selling behavior, and sales-oriented activities, such as the importance of selling behavior once again proven. It is necessary to enhance the capabilities that can be transformed into action appropriate to the needs of customers each sales step-by-step in the process of salespeople for various system through education and incentives, and to interact with customers and understand their customers relative to salespeople will. In order to enhance adaptive selling behavior, the company needs to do educational program and monitoring system with the positional promotion when salespeople get the high adaptive selling behavior. Secondly, the locomotion orientation of the salespeople is to cause this selling behavior. Management style to increase locomotion orientation is needed, which means, salespeople' superior about something should be conducted. In order to stimulate the selling behavior of the salespeople, most supervisors should use some managerial tools such as feedback, engagement, and rewards.

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Sexual Orientation, Knowledge and Attitudes toward AIDS among Military Personnel in Korea (일부 군 사병의 성 의식과 에이즈에 대한 지식 및 태도)

  • Kim Nam Cho;Oh Jeong Ah;Han Hye Ja;Kim Mee Hye;Kim Joon Kweon;Lee Hye Ja;Kim Mee Jung
    • Journal of Korean Public Health Nursing
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    • v.16 no.2
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    • pp.225-238
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    • 2002
  • The purpose of this descriptive study was to assess sexual orientation and Knowledge and attitudes with regards to AIDS in military personnel, and to provide basic data for developing a further sex education program for them. The data were collected in June 2002 on 242 service members of A Branch of the Ground Army located in Chung-Chung Do Region. They responded to a survey questionnaire that consisted of 68 items: 14 items on sexual orientation. 39 items on knowledge about AIDS, and 15 items on attitudes toward AIDS. The data were analyzed using SAS program. The study results are as follows: 1. Sexual orientation of the military personnel 1) In terms of sexual orientaion, harassment and assault, only $26.4\%$ of the subjects responded as, 'know well'. Appropriate awareness of the legal liability was reported by $21.6\%$ of the subjects regarding sexual harassment and $78.1\%$ of the subjects regarding sexual assault. 2) Pre-marital cohabitant was supported by $89.2\%$ of the subjects. 3) The Korean military personnel showed liberal attitudes toward sexuality as $46.4\%$ of them reported having sexual-relationship with the dating partner is acceptable. 4) The attitudes of the most subjects toward homosexuality was found to be unfavorable. 5) Subjects were m the need of appropriate sex education. of which substantial knowledge on sexual intercourse was the most needy area. 2. Knowledge and attitudes toward AIDS of the military personnel 1) The subjects' level of knowledge on AIDS was relatively low, showing the average score of $22.31\pm7.23$ points (range: 0-39 points). The higher level of knowledge was reported by those who had high level of education, father alive. and less number of brothers in their family. 2) The subjects' attitudes toward AIDS was relatively positive. The attitude toward AIDS was also found to be more positive in those who had high level of education and less number of brothers. 3) There was a positive but weak correlation between knowledge and attitude toward AIDS. The study finding showed that the sexual orientaion of the Korean military personnel was moderately positive and liberal. However, their awareness of sexual harassment and assault and AIDS was still found to be low. As Korean enlisted military service men are likely to be in the ages with strong sexual desire, it may be important for them to have appropriate sexual orientation and attitudes toward AIDS. Therefore, it is recommended to develop further practical and sound sex education programs within the military unit in order to meet their education needs as well as to utilize sex education specialists as the instructors of those programs.

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A Study on the Needs for Housewives' Educational Program (주부교육프로그램에 대한 요구도 분석)

  • 이기영;송혜림;이승미;김선미;김유경
    • Journal of Families and Better Life
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    • v.21 no.3
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    • pp.47-60
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    • 2003
  • The purpose of this study was to analyze the housewives' needs for educational program. In this study the needs lot housewives educational program are consisted on 3 areas ; 1. program contents, 2. program management and 3. program activization plan. For the survey and statistical analysis the questionares from 445 full-time housewives who participate in educational program at present are used. The results of this study are following; 1, in the area of program contents the needs for housing/health, nutrition, family life planning for elderly stage and enhancement of parents-children relationship are very high. This contents are very related with research topics of human ecology. So the researcher of our science are expected to be involved more in the related program development and actualization in the field. 2. in the area of program management the needs for the concret management process such as human resource management and education period are much higher than the educational provision. 3. in the area of program activization the systematization of the program incording with program level is most needed. 4. the housewive who are keeping the social characteristics such as social orientation, the motivation of social integration, the participation in the social-oriented educational program have higher needs for the most entire program contents, management and activization plan.

The Development of Marital Enhancement Program Based on Reality Therapy (RT를 적용한 부부관계향상 프로그램 개발)

  • Jeon, Young-Ja
    • Korean Journal of Human Ecology
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    • v.14 no.2
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    • pp.241-250
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    • 2005
  • The purpose of this study is to develop a marital enhancement program based on reality therapy. The program consists of 8 session contents: program orientation, need strength profile between husband and wife, quality world and marital life, perception about marital life, comparison between quality world and perceived world, total behavior in marital life, communication between husband and wife, integration and application. This study mainly focuses on applying counseling theory (choice theory and reality therapy) to family life education for enhancing a conjugal relationship. In this way, participants of Marital Enhancement Program can experience a therapeutic effect as well as an educational effect.

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(100) Textured Si Films with Controlled Microstructures Obtained via Hybrid SLS

  • Wilt, P.C. Van Der;Chitu, A.M.;Turk, B.A.;Chung, U.J.;Limanov, A.B.;Im, James S.
    • 한국정보디스플레이학회:학술대회논문집
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    • 2006.08a
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    • pp.768-771
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    • 2006
  • Uniformity and performance characteristics of LTPS TFTs are important parameters for making advanced active-matrix displays. In this paper, we describe an SLS-based crystallization approach for producing orientation-controlled Si films with reduced concentrations of planar defects that stand to potentially deliver unprecedented levels of device uniformity and performance. Specifically, a 2-step process referred to as hybrid SLS has been developed that produces a variety of high-quality {100} surface-oriented Si films.

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Effect of Self-growth Program on Morality and Achievement Motivation of Adolescents on Probation (자기성장프로그램이 보호관찰소 청소년의 도덕성과 성취동기에 미치는 영향)

  • Heo, Jeong-Cheol
    • The Journal of the Korea Contents Association
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    • v.13 no.9
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    • pp.155-163
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    • 2013
  • This study aims to look into what influences a self-growth program has on morality and achievement motivation of adolescents on probation. As a result of the study, it was discovered that after the self-growth program, there was a statistically significant difference in interest in others(altruism) and their social devotion while there was no significant difference in the interest in self and social issues. Also, there was a statistically significant difference in future-orientation, confidence, a sense of responsibility, having a mind to face challenges, and task orientation while there was not a significant difference in having an adventurous mind. The results above indicate that the self-growth program has a significant influence on the morality and achievement motivation in adolescents on probation. Therefore, to enhance the morality and achievement motivation of adolescents, more organized research on self-growth programs is needed and their utilization should be improved.

The Effects of Career Orientation on the Entrepreneurial·Reemployment Intention: Focused on the Mediating Effects of the Social Capitals (경력지향성이 창·재취업의도에 미치는 영향 연구: 사회적자본의 매개효과를 중심으로)

  • Kang, Gyung Lan;Park, Cheol Woo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.5
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    • pp.177-189
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    • 2017
  • The purpose of this research is to investigate the factors which effect the intention to reemploy after the retirement and the mediation effect of the social capitalism for retired and prospective retired baby boomers. Starting from 2010, baby boomers have been retiring at a large scale. However retirement at a large scale without securing provision for fiancial wise in later life can lead to many issues regarding social and fiancial wise such as instability of labour market and increase of spending in society welfare cost and such on. Change of individual's self prospective and institutional support to help prepare find new career for next 3decade after the retirement needs to be concretized. The results of this study suggest that the management orientation affects the social capital positively and the autonomous orientation does not affect the relationship between career orientation and social capital. In terms of the relationship between career orientation and reemployment intention, management orientation does not affect the intention of the entrepreneur but affects the reemployment intention positively, while the autonomous intention affects neither entrepreneurial intention nor reemployment intention (+), Respectively. Social capital has a positive effect on the intention of reemployment, and the mediating effect of social capital on the relationship between career orientation and reemployment. Also, while in the work force, potential retiring baby boomer workers should be systematically supported with education, training and reemployment program based on individual's career orientation and allowing them to stay for a longer period in the labour market can be the implication to the solution for the economic stability and increasing social cost such as public pensions.

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Relation of Market Orientation and Organizational Performance in Nonprofit Human Service Organization toward Social Service Marketization (사회서비스 시장화에 따른 비영리 사회복지조직의 시장지향성과 조직성과 관계 연구)

  • Kwon, Sun-Ae;Kim, Gyo-Jung
    • The Journal of the Korea Contents Association
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    • v.12 no.5
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    • pp.227-242
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    • 2012
  • This study is to experientially verify that market orientation affect organizational performance toward social service marketization. social service marketization put pressure upon financial environment in nonprofit human service organizations and exacerbate competition between nonprofit human service organizations and profit organizations each other. For survival, nonprofit human service organizations in social service market where various supply organization participate needs sensitivity to the environment. For this purpose the need of introduction of market orientation is being raised. At this point this study is useful that measure the level of market orientation and analysis impact of market orientation toward organizational performance in nonprofit human service organizations. Data was collected from busan nonprofit human service organizations in participate voucher program, number of total organization is 92. The level of market orientation was 3.63. Analysis of the impact of market orientation to organizational performance used regression analysis through structural equation modelling. As a result of the analysis, market orientation was affected by organizational performance. Based on the results, this study suggests that nonprofit human service organizations should need market orientation centered organization management and sensitive response toward external environment.