• Title/Summary/Keyword: Multi-level Strategy

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Business Intelligence Design for Strategic Decision Making for Small and Midium-size E-Commerce Sellers: Focusing on Promotion Strategy (중소 전자상거래 판매상의 전략적 의사결정을 위한 비즈니스 인텔리전스 설계: 프로모션 전략을 중심으로)

  • Seung-Joo Lee;Young-Hyun Lee;Jin-Hyun Lee;Kang-Hyun Lee;Kwang-Sup Shin
    • The Journal of Bigdata
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    • v.8 no.2
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    • pp.201-222
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    • 2023
  • As the e-Commerce gets increased based on the platform, a lot of small and medium sized sellers have tried to develop the more effective strategies to maximize the profit. In order to increase the profitability, it is quite important to make the strategic decisions based on the range of promotion, discount rate and categories of products. This research aims to develop the business intelligence application which can help sellers of e-Commerce platform make better decisions. To decide whether or not to promote, it is needed to predict the level of increase in sales after promotion. I n this research, we have applied the various machine learning algorithm such as MLP(Multi Layer Perceptron), Gradient Boosting Regression, Random Forest, and Linear Regression. Because of the complexity of data structure and distinctive characteristics of product categories, Random Forest and MLP showed the best performance. It seems possible to apply the proposed approach in this research in support the small and medium sized sellers to react on the market changes and to make the reasonable decisions based on the data, not their own experience.

Combination of Curcumin and Paclitaxel-loaded Solid Lipid Nanoparticles to Overcome Multidrug Resistance

  • Li, Rihua;Xu, Wenting;Eun, Jae-Soon;Lee, Mi-Kyung
    • Journal of Pharmaceutical Investigation
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    • v.41 no.6
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    • pp.381-386
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    • 2011
  • Multi-drug resistance (MDR) has been known as a major hurdle in cancer chemotherapy. One of the most clinically significant causes of MDR was the efflux of anticancer agents mediated by p-glycoprotein (p-gp) over-expressed in MDR cancer cells. To overcome MDR, there have been several strategies such as co-administration with p-gp inhibitors and encapsulation of anticancer drugs into drug delivery systems. In the present study, curcumin was evaluated for its potential as p-gp inhibitor and MDR reversal activity when combined with paclitaxel incorporated into lipid nanoparticles (PTX/LN). Western blot assay showed curcumin did not modulate the level of p-gp expression in MCF-7/ADR which is a MDR variant of human breast cancer cell line, MCF-7, and over-expresses p-gp. However, curcumin inhibited p-gp-mediated efflux of calcein in a dose-dependent manner even though it showed lower activity compared to verapamil, a well-known p-gp inhibitor. Incorporation of paclitaxel into lipid nanoparticles partially recovered the anticancer activity of paclitaxel in MCF-7/ADR. The combined use of curcumin and PTX/LN exhibited further full reversal of MDR, suggesting susceptibility of PTX/LN to the efflux system. In conclusion, combined approach of using p-gp inhibitors and incorporation of the anticancer agents into nano-delivery systems would be an efficient strategy to overcome MDR.

An Efficient Code Assignment Algorithm in Wireless Mesh Networks (무선 메쉬 네트워크에서의 효율적인 코드할당 알고리즘에 대한 연구)

  • Yeo, Jae-Hyun
    • Journal of Information Technology Applications and Management
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    • v.15 no.1
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    • pp.261-270
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    • 2008
  • Wireless Mesh Networks (WMNs) have emerged as one of the new hot topics in wireless communications. WMNs have been suggested for use in situations in which some or all of the users are mobile or are located in inaccessible environments. Unconstrained transmission in a WMN may lead to the time overlap of two or more packet receptions, called collisions or interferences, resulting in damaged useless packets at the destination. There are two types of collisions; primary collision, due to the transmission of the stations which can hear each other, and hidden terminal collision, when stations outside the hearing range of each other transmit to the same receiving stations. For a WMN, direct collisions can be minimized by short propagation and carrier sense times. Thus, in this paper we only consider hidden terminal collision while neglecting direct collisions. To reduce or eliminate hidden terminal collision, code division multiple access (CDMA) protocols have been introduced. The collision-free property is guaranteed by the use of spread spectrum communication techniques and the proper assignment of orthogonal codes. Such codes share the fixed channel capacity allocated to the network in the design stage. Thus, it is very important to minimize the number of codes while achieving a proper transmission quality level in CDMA WMNs. In this paper, an efficient heuristic code assignment algorithm for eliminating hidden terminal collision in CDMA WMNs with general topology.

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A Study on the Consumer Complaining behavior Regarding Functional Health Foods (건강관련식품 구매 후 소비자의 불만호소행동)

  • Jae Mie-Kyung;Kim Young Ok;Lee Kyung Ok
    • Journal of the Korean Home Economics Association
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    • v.43 no.7 s.209
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    • pp.23-35
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    • 2005
  • This study examined the consumer complaining behavior after purchasing functional health foods and investigated the variables which influence public and private consumer complaining behavior. The subjects of this study were 206 consumers who were dissatisfied after purchasing functional health foods. The survey was conducted during September. 15-October 6, 2003. Percentiles, frequencies, means, $X^2$ and logistic regression were utilized for data analysis with SPSS program. Major findings were as follows: 1 The groups reporting public complaining behavior were over college graduate, high income workers, professional and clerical workers(demographic variables). Purchasing related variable were high purchasing price, strategy of sales person and. ad, purchasing channel through door to door sales, telemarketing, multi level sales, and home shopping, purchasing purpose of weight control and cosmetic. 2. The groups reporting private complaining behavior were high school graduate, low income workers, housewives and the unemployed(demographic variables). Purchasing related variable were low purchasing price, the case of consumer need, purchasing in the shop, purchasing purpose of health restoration.

Seismic multi-level optimization of dissipative re-centering systems

  • Panzera, Ivan;Morelli, Francesco;Salvatore, Walter
    • Earthquakes and Structures
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    • v.18 no.1
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    • pp.129-145
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    • 2020
  • Seismic resilience is a key feature for buildings that play a strategic role within the community. In this framework, not only the structural and non-structural elements damage but also the protracted structural dysfunction can contribute significantly to overall seismic damage and post-seismic crisis situations. Reduction of the residual and peak displacements and energy dissipation by replaceable elements are some effective aspects to pursue in order to enhance the resilience. Control systems able to adapt their response based on the nature of events, such as active or semi-active, can achieve the best results, but also require higher costs and their complexity jeopardizes their reliability; on the other hand, a passive control system is not able to adapt but its functioning is more reliable and characterized by lower costs. In this study it is proposed a strategy for the optimization of the dissipative capacity of a seismic resistant system obtained placing in parallel two different groups dissipative Re-Centering Devices, specifically designed to enhance the energy dissipation, one for the low and the other for the high intensity earthquakes. In this way the efficiency of the system in dissipating the seismic energy is kept less sensitive to the seismic intensity compared to the case of only one group of dissipative devices.

Does Lean Inventory Lead to Firm Performance? An International Comparison between the US and Japanese Manufacturers

  • Roh, James Jungbae;Lee, Jooh
    • Journal of Distribution Science
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    • v.11 no.7
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    • pp.23-30
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    • 2013
  • Purpose - The study attempts to investigate the relationship between inventory management and firm performance using a multi-dimensional aspect of inventory management with respect to lean management practices across countries. Research design, data, and methodology - 1643 manufacturing firms from Japan and the US that SIC ranges from 2000 to 3999 were chosen to conduct the empirical test. This study employs hierarchical OLS regression analysis to examine the impact of control variables, ABI, EBI, and the interaction between ABI and EBI on firm performance. Results - The result indicates that in Japan high level of inventory negatively influences the accounting flows of business, while US manufactures exhibit strong positive impact of ELI on firm performance across accounting and market measures. The results show that the complementarity between the amount and the speed of inventory does exist. Except for Tobin's q, the sign of interaction term coefficient is negative, suggesting that when the amount of inventory increases and it stays longer in a firm, market values, ROS, and ROA suffers. Conclusions - The major finding of this study is that there exist some complementarities between the scope and implication of inventory management for lean strategy across countries, particularly in U.S. and Japanese firms.

The Relationship between Hospital Specialization and Operational Performance: Focusing on Diseases of the Musculoskeletal System and Connective Tissue (병원의 전문화 전략과 운영성과 간의 관계: 근골격계 및 결합조직 질환을 중심으로)

  • Seo, Seul-Ki;Kim, Yang-Kyun
    • Korea Journal of Hospital Management
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    • v.25 no.3
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    • pp.53-66
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    • 2020
  • This study is aimed at investigated and compared the differences in the affect of hospital specialization according to hospital size using claims data of the Health Insurance and Review Assessment National Inpatient Sample in 2018 for diseases of the musculoskeletal system and connective tissue. To this end, we used multivariate hierarchical linear models(a.k.a., multi-level models) using two-tier data from 106,599 patients discharged after diseases of the musculoskeletal system and connective tissue from 734 hospitals. Multivariate results indicate that patients who were discharged with diseases of the musculoskeletal system and connective tissue from specialized hospitals with 200 beds or less stayed shorter and paid less inpatient charge than those who were discharged from less specialized hospitals. But for hospitals with 201-300 beds, no positive impact relationship was found between hospital specialization and operational performance. This finding may be limited evidence that the affect of a hospital's specialization strategy may vary depending on the size of the hospital. We discussed several managerial and health policy implications below.

A Study on Customer Characteristics in B2B Transactions Using Three-dimensional Positioning Map and Web-shape Customer Needs Analysis (B2B 거래에서 3차원 포지셔닝 맵과 웹 모양 고객 니즈 분석을 통한 고객 특성 연구)

  • Park, Chan-Ju;Park, Yunsun;Kim, Chang-Ouk;Joo, Sang-ho;Kim, Sun-il
    • Journal of Korean Institute of Industrial Engineers
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    • v.28 no.3
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    • pp.274-282
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    • 2002
  • This paper discusses a multi-dimensional analysis for Customer Relationship Management (CRM). For this, We propose a decision-making methodology which employs three analysis models. The first model is a three-dimension positioning map to derive a strategy which achieves the Process Value Line (PVL). The second model is the web-shape analysis model to visibly understand the individual based on the customer CSI (Customer Satisfactory Index) data. The third model which supports the web-shape analysis model, is the relative satisfactory analysis model. It considers a satisfaction level after purchasing against before purchasing. Then we perform overall analysis based on the three analysis models to provide marketing strategies to decision makers.

Perceived Risk in Online Purchase of Sporting Goods (스포츠용품 인터넷 구매의 위험지각에 관한 연구)

  • Min Dai-Hwan;Lee Seung-Yeop;Rim Seong-Taek
    • Journal of Information Technology Applications and Management
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    • v.13 no.2
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    • pp.127-143
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    • 2006
  • As the number of Internet users increases, online shopping malls are gradually flourishing and sales are continuously growing. However, since consumers are not able to check what they purchase when buying products on the Internet, they are bound to have higher risk perception than buying directly from off-line stores. Especially, sporting goods require a special attention because a preliminary test is important. Therefore, the risk perception is much higher when people purchase sporting goods online. This study first identifies the multi-dimensionality of risk perception. Then, it investigates whether online purchasing experience of sporting goods makes differences in the level of risk perception. In addition, it examines whether the risk perception by those who had an experience in purchasing sporting goods online affects the customer satisfaction. This study has identified five dimensions in the concept of risk perception, such as financial risk, performance risk, security risk, delivery risk, and psychological/physical risk. A statistical analysis shows that people without an experience in purchasing sporting goods online have perceived significantly higher performance risk, security risk, and psychological/physical risk than those with online purchasing experiences. Finally, this study has found that delivery risk, financial risk, and psychological/physical risk have significant negative influences on the customer satisfaction.

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A Genetic Algorithm Application for the Load Balancing of Ship Erection Process (조선 탑재일정의 부하 평준화를 위한 유전 알고리듬)

  • Min, Sang-Gyu;Moon, Chi-Ung;Lee, Min-Woo;Chung, Kuy-Hoon;Park, Ju-Chull
    • IE interfaces
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    • v.13 no.2
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    • pp.225-233
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    • 2000
  • In this paper, we develope a genetic algorithm for the erection scheduling in shipbuilding. Erection, the final manufacturing stage of shipbuilding, involves the landing and joining of blocks at drydock. Since several ships are built simultaneously at the same drydock and they compete with the common constrained production resource such as labor, space, and crane, we should consider both ship-specifics and common resource constraints for the desirable erection scheduling. Ship erection should also satisfy the predetermined dock cycle given from higher level production planning. Thus, erection schedule of a ship can be represented as a PERT/CPM project network with its own deadline. Since production resources are shared, the erection scheduling become the so-called multi-project scheduling problem with limited resources, which can not be solved easily due to the large size of project network. We propose a function as a minimization of load index which represented the load deviation over time horizon considering the yard production strategy. For the optical parameter setting, we tried various experiments. We verified that the proposed approach was effective to deal with the erection scheduling problem in shipbuilding.

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