• Journal of Korea Society of Digital Industry and Information Management
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• v.8 no.2
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• pp.213-227
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• 2012

Recently MVNO has been adopted to reform the monopoly structure of mobile telecommunication industry in Korea. MVNO is expected to not only enable mobile telecommunication industry more free, but also provide various welfare service with customers, in particular mobile payment system service. Based on TAM, this paper is to investigate the affecting factors of intention to use of mobile payment system service in MVNO environment. The results indicate that all system quality factors are significantly related to both perceived usefulness and perceived easy of use, but only stability of service quality factor is significantly related to the perceived usefulness. Perceived easy of use was found to be siginificantly related to the intention to use of mobile payment system in MVNO environment, but percevied usefulness was not.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.38C no.9
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• pp.733-739
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• 2013

Recently mobile service industry has grown very rapidly. In this paper, I investigated the changes in mobile service industry as well as new direction of human life in future global society. Under these changing market conditions, competition has been also changed into global and ecological competition. But compared to the platform initiatives and ecological strategies of global companies, Korean companies' vision of building ecosystems is still unclear. New directions of mobile service industry are smart phone oriented open market, UCC, QPS and cloud computing. As such, I investigate the structure of mobile service ecosystem in order to gain strategic implications and insights in this paper.

• Journal of Korea Society of Digital Industry and Information Management
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• v.6 no.4
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• pp.83-94
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• 2010

Mobile network infrastructure is being completed with the development of hardware and software for mobile devices. Network in mobile devices has evolved for telematics that is expanded much more than its existing concept. Telematics is compound word that is formed from the words "telecommunication" and "informatics". It means that telematics performs control and monitoring service with using mobile device resources. These services provide their services for users' requests through wired or wireless network from mobile devices and server that offers contents and network service collects management information of mobile devices. Map service is one of the preferred services for many telematics users. However, mobile map service has a limit between traffic and information sharing. Therefore it is very important to supply their information for both service provider and terminal user. In this paper, we design a new interactive sketch map using routes and information on the space to be applied effectively, and provide an extended document format that is defined to an extensible and dynamic clustering scheme to have portability map service for mobile device.

• Journal of Information Technology Services
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• v.12 no.3
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• pp.55-71
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• 2013

Mobile communication industry is attracting a lot of attention all over the world and is expected to continue developing endlessly with the current rapid development of IT industry. Nowadays, mobile communication companies of vietnam are competing about service quality in order to retain existing customers and improve customer satisfaction and customer loyalty. This study attempts to research about the effect of mobile communication service quality on customer satisfaction and affecting relationship between customers satisfaction and customer loyalty. In this research empirically examine how mobile communication service quality influence customer loyalty in Vietnam. To do this, after considering characteristics of mobile communication service quality, quality measurement instrument was designed including call quality, call charge, cellphone, added service quality, corporate image, employee's attitude, and behavior. The study finds that all factors of call quality, added servces quality, corporate image, employee's attitude and behavior have positive effect on customer satisfaction except call charge and customers satisfaction also effects customers loyalty positively. From these results, Vietnam domestic mobile communication companies and foreign companies can grasp the general information about Vietnam mobile communication industry, and then, establish customers satisfaction strategies more effectively.

• Journal of Information Technology Services
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• v.8 no.2
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• pp.229-245
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• 2009

The Korean mobile telecommunication service market is faced with a tremendous competitive period, in which the market is entering into the maturity stage with launching of the 3rd generation service and with introduction of mobile number portability. In general, it is more important to sustain the old customers than to attracting new customers, as the life cycle of an industry is entering the maturity stage in which the growth rate of new customers is decreasing gradually or becoming stagnant. Thus, mobile telecommunication business has to seek a way to maintain the existing customers instead of promoting new customers. So this study investigates whether the service quality of mobile telecommunication could have effects on the switching barrier of the industry. In order to test the hypothesis on the effects of service quality of mobile telecommunication in Korea on switching barrier, this study collected the questionnaire response data of students including middle and high school students and undergraduates, who are regarded as the major customers in that mobile telecommunication industry.

• The Journal of Industrial Distribution & Business
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• v.12 no.1
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• pp.15-30
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• 2021

Purpose: Year of 2020, COVID-19 has been changing the people's everyday life to ways never been thought of before all over the world. The IT and electronic industry, the methods of supplying goods and services have been changed from contact to un-tact environments based on un-tact systems very rapidly. COVID-19 has been striking the tourism and the travel industry, especially the airline and hotel industry of which services are provided by human. For the passenger service of airliner, automation has been propelled and un-tact style of service has become mainstreams except cabin service since 2000's. For passenger transportation, due to traffic regulations and exclusions etc., switching to new ways is not easy. However, under the new environment made by COVID-19, kiosk check-in, web check-in and mobile check-in has become more important. In this study, the characteristics of airline customers using mobile goods are investigated to find ways to raise the rate of utilizing mobile check-in and to increase the efficiency of boarding process. Research design, data, and methodology: Considering the COVID-19 environment, survey was done by online research company. The research model is designed to integrate the user characteristics and usage/purchase motive and technology acceptance theory. Especially considering infectious diseases prevention, concern of safety is adopted as one of the usage motive variable. Results: Extraversion or conscientiousness characteristics prefers counter check-in(contact service), while openness characteristics prefers mobile check-in(un-tact service). Concern of safety for infectious disease shows strong non-preference on counter check-in. Conclusions: Regarding service type regardless of type of the industry, automation and un-tact have been mainstreams due to high costs of labor, efficiency and standardization issue, etc., and COVID-19 has given impetus to them. For airliner, un-tact service including boarding process service has been more and more important. To raise the rate of un-tact service use, the characteristics of the user should be analyzed first. The study results indicate that for extraversion or conscientiousness, some kinds of methods to induce them to use un-tact service more are needed.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2006.05a
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• pp.672-674
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• 2006

Information and communication technology joins in and with development the mobile service pattern which the tourist uses is various and it is changing. Jeiu area is the domestic maximum tourist resort which the annual 5 million visit. The mobile service pattern change from mobile market predition does to be possible. Research analysis against sightseeing industry which is major industry and a mobile service market it led from the research which it sees location base and the mobile fusion technology.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.25 no.2
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• pp.84-91
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• 2002

The progress of information technology triggered the rapid progress of tourism industry and the industry has now grown to be the biggest and the highest value added producing industry. Tourism industry is characterized by its high information dependency and is subject to the frequent changes of schedule. Therefore, dynamic cooperations between the service provider and the service agent is essential. One of the latest trend in information technology is the popular adoption of XML as the standard means of document exchange in the internet environment. This paper proposes a supply chain management system which enhances the productivity and customer satisfaction in the tourism industry by exploiting the exchange of information in XML among the tourism society, which consists of the producer, the agents, and the consumer. This Paper is especially addressed to the applicability of e-SCM for the productivity enhancement in the tourism industry, which is known as the leading service industry in the internet environment.

• The Journal of the Korea Contents Association
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• v.5 no.6
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• pp.255-263
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• 2005

Recently, the mobile telecommunication industry is increasing rapidly; nevertheless it is competing severely with other mobile telecommunication industries in the world and it is projected that in the future the mobile telecommunication industry will compete more fiercely and increase more rapidly. By means of looking into the relationship of the mobile telecommunication service characteristics and satisfaction loyalty, therefore, it can be said that it can help the companies which want to survive in such a competitive society. And then we investigated how these classified characteristics(economical incentive, convenient incentive, symbolical incentive) on mobile service could influence on customer satisfaction and customer loyalty.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.34 no.1B
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• pp.34-46
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• 2009

The remarkable growth of Korean telecommunication market has based on the introduction of competition as well as mobile technology like CDMA. It was well Down that such a conspicuous growth has been towed by mobile service rather than fixed telephone service. In telecommunications service the number of subscribers to mobile was over 40 millions in 2006 and also, while the traffic amount of fixed telephone has been more decreased, that of mobile, which already outnumbers the fixed, has been constantly increased and will be much more in future. It will accelerate the substitution of access and call demand of fixed service by mobile. This change of technology and demand does affect directly the market performance of telecommunications. And regulation has also an effect on market structure, which finally affects on market performance. In this paper we suppose the fixed and mobile telecommunications services are in a same industry. After reviewing the relations among the demand, cost, charge structure and revenue structure in the one fixed and mobile telecommunications market using the framework of an industrial structure analysis, we discuss the current issues of telecommunications regulation and implications for the future regulation.