• Title/Summary/Keyword: Media Using

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The Learning Effects of Instructional Media on Anatomy Classes in a Nursing College (해부학수업에서 교수매체 적용에 따른 학습효과)

  • Sim, Jeoung-Ha
    • Journal of Korean Biological Nursing Science
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    • v.11 no.1
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    • pp.51-58
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    • 2009
  • Purpose: It is to verify learning effect of the instructional media on anatomy classes at a nursing college and to develop an alternative instructional media instead of cadaver. Method: Four groups pretest-posttest experimental design were used. One hundred twenty students who attended an Anatomy lecture in September, 2009 were selected After attending the anatomy lecture, the subjects were divided into four group (30 for each group) conveniently. The heart anatomy knowledge level were measured by a self evaluation questionnaire and quiz before and after a different instructional media being applied for each group including making heart shape using colored clay, taking picture of a real heart, sketching the heart model with color pencil and drawing heart presented in the anatomy textbook. Data was analyzed by t-test, ANNOVA test using the SPSS/PC WIN 12 version. Result: A statistically significant differences in the level of heart anatomy knowledge acquirement was noted after four different instructional media being applied, and four different instructional media was effective to the anatomy practice education. However, no difference in statistical post test results was noted among the four groups. Conclusion: It is recommended that further comparative studies on the learning effect between human cadaver practice and different instructional media is necessary.

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The Moderating Effect of Media Synchronicity in the Communication Media Use and Knowledge Creation

  • Ryoo, Sung-Yul;Koo, Chul-Mo
    • Asia pacific journal of information systems
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    • v.20 no.2
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    • pp.103-124
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    • 2010
  • Social communications using information and communication technologies (ICT) for social interactions have been making a significant impact on task performance in organizations. However, most of the existing studies on ICT (e.g., telephone and email) have only focused on technical improvement of communication efficiencies (e.g., information exchange and storage). In this paper, we claim that ICT may be another alternative source of knowledge creation that enables employees to work, find solutions, and achieve their goals faster and better. We investigate the impact of ICT in terms of both tasks and social aspects with knowledge creation as task performance. Also, we investigate the moderating effect of media synchronicity on these relationships. This study contributes to the understanding of contemporary communications media usage and its performance in organizations. We collected and analyzed survey data of 248 company employees, using PLS. The results indicate that task urgency and social influence directly affect ICT usage, and even knowledge creation. Also the media synchronicity moderates the relationship between the characteristics of a given task and ICT usage and the relationship between ICT usage and knowledge creation. Theoretical and practical implications of these findings are also discussed in the paper.

Interactive Media Art Approaching Communication through the Nonverbal Communication (비언어 커뮤니케이션 관점에서 바라본 인터랙티브 미디어아트에 대한 접근 및 분석)

  • Mok, Seonah;Paik, Joonki
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.585-594
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    • 2013
  • In this study, we studied methods of communication among audiences, artwork and artist and analyzed interactive media art using the nonverbal communication methods. We analyzed the 4 types of nonverbal communication based on sign and meaning[1] and reclassified suitably for analysis of interactive media art. According to the analysis result, we draw typical characters by analyzing interactive media artwork which were corresponding to the each types. Also we analyzed overlap area and classify. Through these processes, we found communication methods in interactive media artwork connect audiences and artwork by organic combination of several nonverbal communication. In this paper, we suggest a new approach about the communication among audiences, artwork and artist through analyzing interactive media art using nonverbal communication.

Measuring a Valence and Activation Dimension of Korean Emotion Terms using in Social Media (소셜 미디어에서 사용되는 한국어 정서 단어의 정서가, 활성화 차원 측정)

  • Rhee, Shin-Young;Ko, Il-Ju
    • Science of Emotion and Sensibility
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    • v.16 no.2
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    • pp.167-176
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    • 2013
  • User-created text data are increasing rapidly caused by development of social media. In opinion mining, User's opinions are extracted by analyzing user's text. A primary goal of sentiment analysis as a branch of opinion mining is to extract user's opinions from a text that is required to build a list of emotion terms. In this paper, we built a list of emotion terms to analyse a sentiment of social media using Facebook as a representative social media. We collected data from Facebook and selected a emotion terms, and measured the dimensions of valence and activation through a survey. As a result, we built a list of 267 emotion terms including the dimension of valence and activation.

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Prospects and Challenges of Social Media Marketing: Study of Indian Management Institutes

  • Bhandari, Ravneet Singh;Bansal, Sanjeev
    • Asian Journal of Business Environment
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    • v.8 no.4
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    • pp.5-15
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    • 2018
  • Purpose - The research aimed to reveal real decisional behavioral of management institutes in India for social media marketing usage, and analyses of empirical elements of social media consumption pattern. Research design, data, and methodology - The investigation was based around a research methodology using quantitative analysis with appropriate statistical techniques on random surveys of consumers, detailed exploratory and confirmatory factor analyses are applied to assess the empirical validity of the model and multiple regression employed using R studio edition to validate the reliability of the developed models. Results - A new conceptual framework is proposed - the management institutions decision model, providing a tool for effective and more focused decision-making strategies for developing better utilization techniques for social media. Management institutions have different requirements based upon objectives and resources available. The evidence suggests that the administrators need to be more aware of consumer indicators when targeting and designing social media marketing strategy. Conclusions - The research was based on samples and not the entire population of target consumers, providing limitations. As an inferential statistical method was chosen, the results might be susceptible to inaccuracy. The model developed from different age users, thereby providing rich perspectives into social media usage pattern.

Microwave Orbital Angular Momentum Mode Generation and Multiplexing Using a Waveguide Butler Matrix

  • Lee, Wangjoo;Hong, Ju Yeon;Kang, Min Soo;Kim, Bong Su;Kim, Kwang Seon;Byun, Woo Jin;Song, Myung Sun;Cho, Yong Heui
    • ETRI Journal
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    • v.39 no.3
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    • pp.336-344
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    • 2017
  • In this paper, we propose a convenient microwave orbital angular momentum (OAM) mode generation and multiplexing method operating in the 18 GHz frequency band, based on a $2{\times}2$ uniform circular array and a $4{\times}4$ Butler matrix. The three OAM modes -1, 0, and +1 were generated and verified using spatial S-parameter measurements; the measured back-to-back mode isolation was greater than 17 dB in the full 17 GHz to 19 GHz range. However, the radiated OAM beam centers were slightly dislocated and varied with both frequency and the mode index, because of the non-ideal characteristics of the Butler matrix. This resulted in mode isolation degradation and transmission distance limitations.

The Development of Fashion Design with Korean Images Using Digital Media - 3D Modeling Based On Maya (Qualoth) Program - (디지털 매체를 활용한 한국적 이미지 패션 디자인 개발 - Maya(Qualoth) 프로그램을 활용한 3차원 모델링 -)

  • Lee, Yoon-Kyung;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.58 no.6
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    • pp.42-53
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    • 2008
  • This study is about the development of Fashion Design using of Korean Motive applied Digital Medium. With rapid change during the 21st century, digital media has emerged as the most important communication tool to facilitate speedy and interactive conversation. The recent emergence of 'Mass Customization' is a good reflection of digital transition's interactive features, realizing product variation and customization through flexibility and immediate responsiveness. In this so-called digital era, fashion is a tool that facilitates the use of digital media, while acting as the object, or the purpose, where digital media can be applied. This study looked at the development situations and future utilization method regarding digital fashion, which was recreated through digital media. In this study, a new design process was developed through digital media and actually manufactured Korean image clothing to reflect the motif of plant found in Korean folk paintings. Three-Dimensional(3D) digital shape was dressed in virtual clothing for comparison, thereby adding some features of textile design to three-Dimensional(3D) shape. Through the process, the study can provide various potential accesses to future development of fashion design utilizing digital media.

A Study on Analysis of Using the New Media Instead of Printed Materials (원문대체자료로서 뉴미디어 도입의 효과분석 - Business Periodicals On disc와 Router Business Briefings를 중심으로 -)

  • Kim, Yun-Sil
    • Journal of Information Management
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    • v.27 no.2
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    • pp.1-32
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    • 1996
  • By the 1990s, Database Online Searching and CD-ROM Searching have been used universally in libraries. Due to their ease of use and facilitation, it is believed that such new media searching will produce more benefits than the usual printed materials. Furthermore, from the library management's point view, the new media searching's ability to minimize holding space will be another example of the advantage. The new media searching will have ever the printed materials. However, since it Is necessary to have an objective appraisal of the cost effectiveness in the implementation and the design of the new media system, it will be compared the new media searching with the conventional searching by using printed materials at the KIEP Library and Data Bank.

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The Effects of Message Tone and Formats of CSR Messages on Engagement in Social Media

  • CHAE, Myoung-Jin
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.10
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    • pp.501-511
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    • 2020
  • As more consumers are interested in sustainability issues and evaluate brands based on their social responsibility issues involved, firms are using social media platforms in order to communicate with consumers about Corporate Social Responsibility (CSR) activities. However, the current literature focuses mostly on factors drive engagement of promotional messages, while little evidence was found in the literature on how to design effective CSR messages on social media to engage consumers. Using over 3,000 branded posts on Facebook and Twitter, this research explores factors that help CSR messages become more engaging in social media. The results show that, on average, CSR messages had a negative significant effect on consumer engagement. However, CSR messages became more engaging when designed with emotional appeals, longer texts, and a hashtag. While marginal, CSR messages with informational appeals and humor undermined the effect of CSR messages on engagement. Finally, we explore different types of CSR messages by their beneficiary scope and the role of brands in the message and discuss what message contents drive more engagement in social media. This research contributes to the academic literature and managers by providing new insights on how to design CSR messages for effective communications in social media.

User-Centric Conflict Management for Media Services Using Personal Companions

  • Shin, Choon-Sung;Yoon, Hyo-Seok;Woo, Woon-Tack
    • ETRI Journal
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    • v.29 no.3
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    • pp.311-321
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    • 2007
  • In this paper, we propose a user-centric conflict management method for media services which exploits personal companions for the harmonious detection and resolution of service conflicts. To detect conflicts based on the varying characteristics of individual users, the proposed method exploits the unified context describing all users attempting to access media services. It recommends and mediates users' preferred media contents through a shared screen and personal companions to resolve the detected conflicts. During the recommendation, a list of preferred media contents is displayed on the shared screen, and a personally preferred content list is shown on the user's personal companion comprising the selection of media contents. Mediation assists the selection of a consensual service by gathering the users' selections and highlighting the common media contents. In experiments carried out in a ubiHome, we observed that recommendations and mediation are useful in harmoniously resolving conflicts by encouraging user participation in conflict situations.

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