• Title/Summary/Keyword: Managerial Analysis

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A Study on the Effects of Internal Marketing Factors to Job Satisfaction, Emotional Labor, and Organizational Commitment of the Elderly Care Facility Employee (노인요양시설 종사자들의 내부마케팅 요인이 직무만족, 감정노동 및 조직몰입에 미치는 영향에 관한 연구)

  • Lee, Jae-Sun;Lee, Seung-Hee
    • Journal of Digital Convergence
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    • v.15 no.4
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    • pp.251-258
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    • 2017
  • The purpose of this study is to analyze the effects of internal marketing factors on organizational commitment and emotional labor in the elderly Care Worker. The data are collected through structured questionnaires. The Subjects of the final analysis is 191 persons working in the elderly care facilities in Gyeongnam and Gyeongbuk provinces. Hypothesis testing of the research model is performed using AMOS 18.0. The main results of this study are as follows. Internal marketing factors influenced only internal communication and management support for job satisfaction, internal support for managerial support for emotional labor, internal communication and management support for organizational commitment. The results of this study suggest that in order to enhance the organizational commitment of long-term care workers, it is important not to strengthen internal marketing capacity but to increase job performance first, and secondly, to improve job performance, It is necessary to establish a more diversified research on the variables of service quality of job satisfaction and emotional labor.

A Study of Market Segmentation for Menu Evaluation of Chinese Tourist (중국관광객의 메뉴개발을 위한 시장세분화에 관한 연구)

  • 강진희;정용주;최안효
    • Culinary science and hospitality research
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    • v.7 no.2
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    • pp.157-179
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    • 2001
  • Today the number or Chinese tourist visiting Korea is expected by 60% more than the number of them in the last year trunks to Chinese government's new policy on opening international trip. Overriding the striking perception of the new Chinese tourism market, the pre-research on this matter is not remarkable so far. It is expected that the theoretical base on the subject should be concrete. the purpose of the article is to provide the out-and-out information including the chinese market, the change of circumstance in China. Futhermore the study is proposed to offer valuable factor evaluating Chinese tourist to choose Korean restaurant and the relational consideration of the menu between estimation and satisfaction at the restaurant during their stay in Korea. In order to achieve the purpose of this paper, it is gore ahead of the literature review including the previous research on the menu of Hotel & Restaurant The major field research is to build a frame of the paper and present the model to release my humble theory. The 1imitation of the study was to make much of the literature basis due to insufficient previous research on the issue, The study would be framed into 6parts 1ike introduction, literature review, analysis of present coalition in China, major study including exploitative research, suggestion and dissuasions & conclusion. After the exploitative research, the study was approached to make findings through the questionnaires designed to find the relationship factor between chinese tourist's evaluation and satisfaction in the Hotel and Restaurant. According to the finding, chinese tourist tend to prefer the group ranging resonable-price and Japanese dishes to other group. They also interested the certain recipe including fish and vegetable. The evaluation menu is directly related to the satisfaction of Chinese tourist and we need a substantial managerial insight on it when the menu is already designed.

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Development of Rehabilitation and Management Techniques for Old Water Distribution Systems (기존 상수도 노후관망의 개량 및 관리 기법의 개발)

  • 김중훈;김종우
    • Water for future
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    • v.29 no.3
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    • pp.197-205
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    • 1996
  • Flow carrying capacity of water distribution systems is getting reduced by deterioration of pipes in the systems. The objective of this study is to develop a managerial decision-making model for the rehabilitation of water distribution systems with a minimum cost. The decisions made by the model also satisfy the requirements for the discharge and pressure at demanding nodes in the system. The replacement cost, pipe break repair cost, and pumping cost are considered in the economic evaluation of the decision along with the break ratio and interest ratio to determine the optimal replacement time for each pipe. Then, the hydraulic integrity of the water distribution system is checked for the decision by a pipe network simulator, KYPIPE, if the discharge and pressure requirements, the decision made for the optimal replacement time is revised until the requirements are satisfied. The model is applied to an existing water distribution system, the Metropolita Water Supply Project (1st Phase). The result shows that the decisions for the replacement time determined by the economix analysis are accepted as optimal and the hydraulic integrity of the system is in good condition.

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A theoretical study on Determinants of National Competitive Advantage (산업의 국제경쟁력 결정요인에 관한 이론적 관찰)

  • 이학헌;민성규
    • Journal of the Korean Institute of Navigation
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    • v.19 no.1
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    • pp.49-69
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    • 1995
  • What is the national competitive power\ulcorner What are the determinants of national competitive advantage\ulcorner In order to find these problems, this study was initiated theoretically through the international trade theory and international managerial strategic theory. The flow of studies, in connection with these competitive advantage, come into industries competitive advantage from national competitive advantage. It is understood that the flow of studies is based on the change of paradigm about the international industry environment. Today, the international industry environment has been changed into vigorous situation with the new trade system such as globalization, UR negotiation, WTO system instead of GATT. Among these environments, all enterprises in any industries should try to enhance their benefit, income profits and develop their management strategy, because it is essential for them to keep and make a profit in order to be competitive against all other rivaling enterprises. According to researchers and the ages of history, the concept and determinants of competitive advantage have been dissimiliar as followings. 1) Theory of absolute advantage : Absolute Product Cost. 2) Theory of comparative advantage : Comparative Product Cost. 3) Theory of reciprocal demand : the Reciprocal Demand Structure. 4) Theory of Hechsher-Ohlin : Factor Endowment. 5) Paradox of Leontief : the Quality of Factor Endowment. 6) Theory of technological gap : R & D. 7) Technological gap model : The Technological Gap. 8) Theory of the product life cycle : Product Life Cycle. 9) Christensen's study : Firm's character & manager's character. 10) Monopolistic Advantage Theories : Monopolistic Advantage 11) Electic theory : Ownership, location and internalization specific advantages. 12) Theory of value chain : Cost advantage, Differentiation, Focus. However all these theories have the limit of illustration regarding today's competitive situation, the Porter's theory shows well the determinants of competitive advantage with competitive strategy. Therefore, the analysis of the competitive advantage for maritime industry should be studied by the determinants of competitive advantage of nations

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A Study of the Impact of Knowledge Sharing and Utilization on the Characteristics and Joint Performance of the Participants in an International Joint Ventures

  • Lee, Won-Hee;Moon, Jae-Young
    • Journal of the Korea Society of Computer and Information
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    • v.24 no.11
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    • pp.187-193
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    • 2019
  • The study is to investigate the impact of the knowledge sharing and utilization among the participants in international joint ventures on the characteristics and the joint venment performance of the participants. The specific areas of the investigation for significant impacts of knowledge sharing & utilization by international joint ventures are contract compliance, motivation & willingness for business participation, management autonomy, organizational culture and the joint performances, and the characteristics that are unique to the participants in international joint ventures are empirically investigated as well. The findings of the empirical analysis are as follows: knowledge sharing & utilization has positive impacts on the areas of contract compliance, management autonomy, motivation & willingness for business participation and organizational culture, and, in return, the areas of contract compliance, managerial autonomy, and motivation & willingness for business participation appeared to have positive effects on their joint venture performances.

Analysis of Organizational Effectiveness Antecedents: Focus on Human Resource Management Practice and Moderating Effect of Firms' the Status Quo

  • KIM, Boine;CHO, Myeong Hyeon
    • East Asian Journal of Business Economics (EAJBE)
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    • v.9 no.4
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    • pp.1-15
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    • 2021
  • Purpose - In a difficult time for a firm, it seems impossible to change circumstances by a firm. Nevertheless, the firm must do whatever it can do by however it can do. Therefore, the purpose of this study is to analyze the effect of HRM practice on organizational effectiveness with the status quo of the firm as a moderator. Based on the result of this study, the managerial implication could be suggested as a contextual response to each status quo of the firm in improving and managing organizational effectiveness by HRM practice. Research design, data, and methodology - This study measured organizational effectiveness with employee satisfaction and organizational commitment. HRM practice includes two HR management areas, HR system, and HR attitude. HR system includes education & training and additional wage welfare. HR attitude includes employee stress and empowerment. As for the status quo of the firm, this study considered three construct; firm feature, strategic feature, environment change feature. This study analyzed 397 employees of 24 company data from the 7th HCCP of KRIVET. Result - Hypothesis 1 through Hypothesis 3 were partially supported. The results of this study suggest that to increase organizational effectiveness(job satisfaction and organizational commitment), employee stress and education & training participation need to be managed. And circumstance of an organization as given the Status Quo of the firm needs to be managed differently like firm size, environment change in demand, and technology. Conclusion - This study suggests best-practice implications based on the result between HRM practice and organizational effectiveness. And also suggest differentiation in management to increase the best-fit in management.

The Impact of Chinese Cultural Dispositions on the SNS eWOM Behavior (중국소비자의 문화성향이 SNSs 구전행동에 미치는 영향)

  • Lee, Youkyung
    • International Area Studies Review
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    • v.15 no.3
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    • pp.493-511
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    • 2011
  • This study investigate the impacts of Chinese consumers' cultural dispositions on the WOM behaviors in SNS. Specifically, cultural dispositions in the individual-level, collectivism and uncertainty avoidance, were examined as potential predictors of eWOM behaviors in SNSs. Hypotheses are tested with a sample of 164 university students in Shanghai, China. The results of the structural equation analysis reveal that chinese consumers' collectivism in the individual-level positively affects the opinion seeking behavior. And chinese consumers' uncertainty avoidance in the individual-level positively affects the opinion seeking behavior and negatively affects the opinion giving behavior. Lastly, the opinion giving behavior positively affects the pass along behavior. Theoretical and managerial implications for Internet marketers in China were presented and discussed.

An Analysis on the Process of Policy Formation of Smart Farms Dissemination applying Multiple Streams Framework (다중흐름모형(MSF)을 적용한 스마트팜 확산 정책형성과정 분석)

  • Jeong, Yunyong;Hong, Seungjee
    • Journal of Korean Society of Rural Planning
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    • v.25 no.1
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    • pp.21-38
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    • 2019
  • Korean agricultural industry has weakened as demand for domestic agricultural products has declined due to accelerating market liberalization, aging and shrinking of rural population, and stagnating rural households' incomes. On the other hand, as the forth industrial revolution unfolds in earnest, tremendous changes are expected, and those changes won't be confined to certain industries but would shaken the world we know of entirely. Smart farm, which is one example of the fourth industrial revolution, is increasingly being recognized as a new growth engine for the future as smart farm and the science and technology behind it, not the size of arable land, will determine competitiveness of the agricultural industry and drive agricultural productivity and managerial efficiency. In consideration that John W. Kingdon's Multiple Streams Framework has recently been presented as an important theoretical model in the policy field, this study analyzed problem stream, policy stream, and political stream in the process of forming the smart farm policy, and looked into what role the government played as policy entrepreneur in policy window. The smart farm policy was put on policy agenda by the government and was approved when the government announced the Smart Farm Plan together with relevant ministries at the 5th Economy-Related Ministers' Meeting held in April 2018. This suggests that change of the government is the most critical factor in political stream, and explicitly indicates the importance of politics in formation of an agricultural policy. In addition, actual outcome of the policy and how policy alternatives that will enhance people's understanding will support it seem to be the key to success. It also shows that it is important that policy alternatives be determined based on sufficient discussion amongst stakeholders.

Analysis of Factors Affecting Company Growth using PLS Structural Equation (PLS 구조방정식을 이용한 기업성장 영향요인 분석)

  • Seong, Byungho;Kim, Taesung
    • Journal of the Korea Convergence Society
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    • v.10 no.9
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    • pp.209-219
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    • 2019
  • This study analyzed the impacts and factors of the government's local industry upbringing policy on business growth. We analyzed the effect of product innovation and technological innovation on business competence, external cooperation level, R&D investment, and corporate growth using PLS(Partial Least Squares) structural equation. The results show that management competence and external cooperation level have a significant effect on firm growth and that there is a moderating effect between beneficiaries and non-beneficiaries. Management competence affects product innovation. Product innovation was analyzed to have mediating effects on firm growth. Finally, the policy direction of increasing managerial capacity is presented, and the limitations and future research directions are suggested.

A Study on the Effect of Social Enterprise Types on Performance and Sustainability - Focused on Work Integration of Social Enterprise (사회적기업 유형이 성과와 지속가능성에 미치는 영향에 관한 연구 - 일자리 제공형을 중심으로)

  • Lee, JinMin;Lee, SangShik;Kim, JongWeon
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.6
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    • pp.139-152
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    • 2018
  • The purpose of this study is to analyze the factors that are necessary for the social enterprise providing jobs and social service provision which is the original purpose pursued by the social enterprise and to examine what factors affect the performance of the social enterprise. The objective is to analyze the factors that are necessary for companies to be sustainable. As a result of the analysis, it is necessary to make efforts to strengthen managerial capacity of managers in order to increase social performance in the case of work integration social enterprises and to improve the business environment so that self - reliance can be made without relying on the support of government or local government. It is necessary to look for a plan.