• 품질경영학회지
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• 제34권4호
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• pp.65-77
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• 2006

This study try to find the service quality factors of internet-based lecture and in-class lecture on the university level. The service quality factors of internet-based lecture are information quality and system quality factors which affect education service value, and customer satisfaction. This affects the service performance. The service quality factors of in-class lecture are tangibility, reliability, responsibility, assurance and empathy factors also affect education service value and customer satisfaction. This leads to service performance. This result will be helpful to enhance the service quality of university level lectures.

• 한국컴퓨터정보학회논문지
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• 제26권7호
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• pp.119-126
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• 2021

COVID-19의 장기화에 따라 상당 기간 원격강의가 이어질 것으로 예상되는 현실에서 원격강의 품질과 학습자 만족에 영향을 미치는 요인에 관한 연구는 반드시 필요하다. 본 연구의 목적은 원격강의품질(시스템품질, 정보품질, 서비스품질, 상호작용품질)과 자기효능감 및 학습자 만족의 관계를 알아보고, 원격강의의 효과적인 운영을 위한 이론적, 실무적 시사점을 제시하고자 한다. 원격강의 수강 대학생을 대상으로 설문조사가 이루어졌으며 197개의 설문지를 실증분석에 사용하였다. 수집된 데이터의 분석을 위해 SPSS 25.0과 AMOS 21.0을 이용하였다. 그 결과; 첫째, 원격강의품질(시스템품질, 정보품질, 서비스품질, 상호작용품질)은 자기효능감에 긍정적인 영향을 미치는 것으로 나타났다. 둘째로, 원격강의품질(시스템품질, 정보품질, 서비스품질, 상호작용품질)은 학습자 만족에 긍정적인 영향을 미치는 것으로 나타났다. 셋째, 자기효능감은 학습자 만족에 긍정적인 영향을 미치는 것으로 나타났다. 분석 결과를 바탕으로 본 연구의 시사점과 한계점을 제시하였다.

• 실천공학교육논문지
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• 제6권2호
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• pp.71-76
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• 2014

대학, 기업 및 학원에서 제공하는 교육 서비스의 질을 향상하기 위해서는 주요 활동인 강의의 품질 개선이 필수적이다. 강의 수행 후 수강생에 의해서 평가되는 강의평가 설문 데이터는 강의 품질을 측정하고 개선할 수 있는 좋은 도구로서, 대부분 간단한 통계분석을 통해 처리되고 있다. 본 연구는 강의평가 설문 데이터를 SOFM (Self-Organizing Feature Map) 신경망과 C4.5와 같은 분석도구를 사용하여 분석함으로써 수강생의 만족도와 강의 성과 관련한 특징을 보다 정확하게 파악하고 개선이 필요한 강의 품질 요소를 구체적으로 도출하여 강의 품질을 효율적으로 개선할 수 있는 방안을 제시하였다. 본 연구에서 제시한 방안을 국내 기업의 사내 강의에 적용한 결과, 만족도와 강의 성과 관점에서 미흡한 3개의 수강생 그룹에서 개선이 필요한 총 강의시간, 강의 자료, 강의 시간표 구성 요소를 개선하여 강의 품질이 향상되는 것을 확인하였다.

• 유통과학연구
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• 제13권3호
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• pp.41-49
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• 2015

Purpose - Universities are placing a greater emphasis on relationship management as a source of competitive advantage due to increasingly competitive environments and social changes. The purpose of this study is to analyze the relationships among education service quality, relationship quality, and relationship performance from the perspective of service distribution. In other words, this study is focused on the role of education service quality with regard to relationship management. In this study, education service quality is divided into lecture, job assistance, student-faculty interaction, student-student interaction, facility welfare, and scholarship welfare quality components; relationship quality is composed of satisfaction and commitment; and relationship performance is divided into recommendation and defection intentions. Research design, data, and methodology - This study aims to identify how the various elements of education service quality affect satisfaction. Further, it aims to test the relationships among satisfaction, commitment, recommendation intentions, and defection intentions. Distribution and marketing students were randomly selected for the experiment. Out of the 380 administered questionnaires, a total of 361 respondents provided complete and usable data. The sample consisted of 232 males (64.3%) and 129 females (35.7%). The variables of the proposed model were measured through assessments that were measured on a 5-point Likert scale. Using Lisrel 8.7, a structural model was analyzed and the path coefficients were estimated. Results - The overall fit of the model was acceptable (χ2=1121.8 (df=603, P=0.00), GFI=0.967, NFI=0.974, CFI=0.981, RMR=0.021). The results generally supported the hypothesized relationships of the proposed model, except for Hypothesis 1. First, lecture, job assistance, student-faculty interaction, student-student interaction, and facility welfare quality were revealed to have positive effects on satisfaction. In particular, lecture and facility welfare quality had the strongest effects on satisfaction. However, scholarship welfare quality did not significantly affect satisfaction; this means that Hypothesis 3-2 was not supported. Second, satisfaction was positively related to commitment and recommendation intentions but it was negatively related to defection intentions. Third, commitment was positively related to recommendation intentions but it was negatively related to defection intentions. Conclusions - This study emphasizes the influence of education service quality on satisfaction in the long-term. In addition, this research has the following implications for university relationship management. First, the findings suggest that the various dimensions of education service quality have differing effects on satisfaction. In particular, lecture and facility welfare quality are found to be the most important factors in increasing the level of satisfaction. Therefore, university managers need to prioritize enhancing lecture quality and upgrading educational facilities. Second, satisfaction also improves through job assistance systems and opportunities for social interactions. Therefore, university managers should reinforce their job skills programs and should provide opportunities for social relationships to develop. Finally, it is important for university managers to take a relationship approach to maximizing relationship performance. Therefore, university managers should work to increase student recommendations and prevent their defections based on satisfaction and commitment.

• 대한치위생과학회지
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• 제4권2호
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• pp.53-65
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• 2021

Background: To survey and analyze awareness and recognition during a non-face-to-face lecture, and satisfaction with among dental technology students. Methods: Total 179 undergraduates were surveyed from the Department of Dental Technology. Frequency analysis, cross analysis, independent sample t-test, correlation analysis, and multiple regression analysis were used for analyzing statistics. Results: Overall satisfaction with the non-face-to-face lecture was the highest (p=.037) while watching a recorded lecture in the theory curriculum subject. In the case of practical subjects, satisfaction with face-to-face lectures appeared to be higher (p=.039) compared to non-face-to-face lectures. Factors influencing the recognition of non-face-to-face lecture quality included awareness of a place to conduct a class and of face-to-face delivered lecture quality, satisfaction with face-to-face lecture, and satisfaction with non-face-to-face lecture. Factors affecting satisfaction with a non-face-to-face lecture included a place to conduct a class, the most effective theory non-face-to-face class method, the method of having been experienced the most among non-face-to-face lecture methods, and the recognition of non-face-to-face lecture quality. Conclusions: Future educational environment should include combined face-to-face and non-face-to-face lectures. An efficient educational indicator will be needed to evaluate learners' assessments and opinions about online classes, followed by its application to teaching methods.

• 품질경영학회지
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• 제42권1호
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• pp.63-70
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• 2014

Purpose: This article introduces a case study of using Taguchi Method to improve lecture satisfaction. Developed by Taguchi Genichi, this method has its strength in finding the control factor that is robust against noise factor. Finding the condition for such control factor has an effect of reducing the dispersion of the Lecture satisfaction. Methods: There are various factors in university classrooms. The factors which influenced the Lecture Satisfaction are analyzed by control factors and noise factors, control factors which is controllable are lecture completeness and thoroughly test the degree of supervision and noise factors which is not controllable is degree of physical and psychological Lecturer tired, then the experiment is conducted as guided by Taguchi's experimental design, one semester are experimented by eight professor with 2 classes, after discussion of the results the optimal lecture condition is suggested. Results: To improve Lecture Satisfaction under noise factor of physical and psychological Lecturer tired, optimal condition are that lecture completeness have scenario note during lecture and thoroughly test the degree of supervision have two proctors during test. Conclusion: In this paper, we have succession case by applying Taguchi methods in Lecture Satisfaction. We can apply to improve service by applying the Taguchi methods. In the future we hope to have many succession cases.

• 품질경영학회지
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• 제38권2호
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• pp.161-170
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• 2010

Diffusion of e-learning has been accelerated according as the convenience and effectiveness have been increased rapidly due to the advancement of information technology. However, there has been few studies on systematic evaluation of its performance. SERVQUAL model was applied to evaluate the service quality of a 100% on-line lecture opened in a major Korean university. Two classes, one for 71 undergraduate students, the other for 79 graduate students, were opened for the lecture. The gaps between the expected service and the perceived service scores were compared with respect to sex, age, and e-learning experience. Although the gap score of male and female students were not different significantly, the gap scores among the other comparative groups were different. The perceived score of the older group with more than thirty ages was lower than that of the younger group. It seems that the older group evaluated the score based on the practical use of the subject since they are part-time students with jobs. Also, the perceived score of the group with previous e-learning experience was higher than that of the group with no e-learning experience. It seems that the experienced group evaluated it compared with the previous e-learning satisfaction. As it might be expected, the groups with higher perceived scores had stronger intention to recommend the e-learning lecture to other students.

• 한국산학기술학회논문지
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• 제18권6호
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• pp.103-109
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• 2017

본 논문은 교육서비스품질이 대학이미지, 학생만족, 구전에 미치는 영향을 분석하며, 대학이미지, 학생만족, 구전 간의 영향관계를 조사하였다. 274부의 설문지가 가설검정에 사용되었으며, 2차 구조모형 분석을 실시하였다. 분석 결과, 첫째, 교육서비스품질이 대학이미지, 학생만족, 구전에 긍정적인 영향을 미치는 것으로 나타났고, 교육서비스품질의 하위차원을 검정한 결과 상대적 영향정도는 교수방법, 강의내용, 교수태도, 의사소통 순으로 나타났다. 둘째, 대학이미지가 학생만족과 구전에 긍정적인 영향을 미치는 것으로 나타났고, 대학이미지는 학생만족에 상대적 영향을 미치는 것으로 나타났다. 이 결과는 대학이미지에 대한 만족도가 교육성과에 대한 만족에 직접적인 영향을 주는 선행연구결과와 부분적으로 일치하는 것으로 나타났으며, 학생만족은 긍정적으로 형성된 대학브랜드 이미지를 보유한 대학은 고객만족을 창출하여 경쟁우위를 확보하게 됨을 알 수 있다. 셋째, 학생만족이 구전에 긍정적인 영향을 미치는 것으로 나타났다. 마지막으로 교육서비스품질 하위차원의 요인적재 값에서 교수방법(0.972)과 강의내용(0.934)이 가장 중요한 요인으로 확인되었으며, 대학이미지, 학생만족, 구전에 대해 이들의 영향이 다른 요인들보다 크다는 것을 의미한다. 따라서 대학기관은 대학이미지, 학생만족, 구전 등의 성과를 향상시키기 위해 학생들의 관점에서 교육서비스품질의 교수방법과 강의내용을 강화해야 한다.

• 한국콘텐츠학회논문지
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• 제19권8호
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• pp.584-597
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• 2019

본 연구는 NCS 기반 교육에서 교육서비스품질의 구성차원은 무엇이며, 학생충성도와 취업자신감에 어떠한 영향을 미치고 있는지를 알아보고자 하였다. 분석결과, NCS 기반 교육에서 교육서비스품질의 구성차원은 교수학습 강의, 대학명성, 교육프로그램, 학사행정서비스, 교육시설의 5가지였으며, 교육서비스품질 구성차원 중 교수학습 강의와 학사행정서비스가 직무능력에 큰 영향을 미치고 있는 것으로 분석되었다. 또한 교육서비스품질과 직업기초능력은 학생들의 학교에 대한 충성도와 취업에 대한 자신감에 중요한 요인으로 분석되어 중요한 성과변수임이 증명되었다.

• 품질경영학회지
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• 제43권4호
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• pp.489-498
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• 2015

Purpose: This paper proposes S-NS diagram. S-NS diagram helps us find core factors which improve customer satisfaction. Methods: S-NS diagram draws a scatter diagram based on marks obtained from surveys consisting of several questions on satisfaction and non-satisfaction at the same time. S-NS diagram is divided into the 4 regions. We focused on region B which is High satisfaction and high non-satisfaction shown in S-NS diagram. Region B is the areas for needs to improve. Results: S-NS diagram can find few important factors which affect customer satisfaction. We improve Lecture Satisfaction using S-NS Diagram. Conclusion: S-NS diagram has been proven to be an effective method for improving customer satisfaction with a lecture satisfaction improvement example. We know S-NS diagram can use many fields including manufacture and service areas.