• Title/Summary/Keyword: Korean Pop

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Advertising Effect of Wedding Internet Advertisement Types -Static, Pop-Up, & Flash Banners- (웨딩드레스 인터넷 광고유형에 따른 광고효과 -고정배너형, 팝업형, 플래쉬형 배너광고를 중심으로-)

  • Lee Seung-Hee;Chung Soyeon
    • Journal of the Korean Home Economics Association
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    • v.43 no.1 s.203
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    • pp.243-253
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    • 2005
  • The purpose of this study was to examine the advertising effects of wedding internet advertisement types such as Static, pop-up, and flash banners. The survey subjects were 604 unmarried female consumers, consisting 202 in the static banner group, 201 in the pop-up banner group, and 201 in the flash banner group. Descriptive statistics, ANOVA, and Duncan test were used for data analysis. In the results, regarding the attitude toward advertisement, pop-up banner was the most effective on the cognitive component, while static banner was the most effective on the behavioral component. Regarding the attitude toward brand, pop­up and flash banner advertisements were more effective than static banner. However, there were no significant differences between the 3 groups in purchasing intention. Based on these results, strategies for wedding dress internet advertisement were suggested.

Vocal Exercises for Reducing Vocal Damages Caused by Breathy Phonation in Pop Singing (실용음악의 기식성발성으로 인한 목소리 손상 최소화 연습방법)

  • Yu, Miran
    • Journal of the Korean Society of Laryngology, Phoniatrics and Logopedics
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    • v.28 no.1
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    • pp.14-16
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    • 2017
  • Pop singers frequently use breathy voice to express diverse emotion. Such method is the major factor that divides vocalization in pop and classical music. Using breathy voice too much for a long time could make singer short-winded, which might cause the voice injured. In order to prevent the problem, singers need to find resonance balance between high notes and low notes and among vowels. Moreover, they should take more attention when producing resonance in consonants with much air flow. Along with finding resonance balance, if skilled at controlling the volume of voice, singers can use the breathy voice selectively at the desired part, adjusting close quotient freely. Through this kind of approach, pop singers can develope their unique style of vocalization and avoid the vocal damage.

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A Study on Fashion illustration Based on Pop Art Technique (패션 일러스트레이션에서 보여지는 팝 아트적 표현 특성에 관한 연구)

  • Kim, Mi-Hyun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.4
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    • pp.659-668
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    • 2008
  • Today, Fashion illustration has been diversified in its usage and respotlighted in the significance of its artistry by artists' interpretation and subjective perspectives. The purpose of this study is to find out theoretical reestablishment of this extended expression sphere and possible expression coverage of Fashion illustration. First, based on the Fashion illustration works revealing expressive features of Pop Art, this study reviews major considerations of Fashion illustration, i.e. assemblage, silk screen and new possible perspectives respectively. Therefore, based on the reviews, this study seeks to deduce pop art characteristics of expression technique found in Fashion illustration. Expression modes of Pop Art are represented broadly by assemblage, silk screen and new perspectives. Based on corresponding case analysis, this study could come to find out the following expressive features of pop art revealed in Fashion illustration: First, it is found that contemporary Fashion illustration pursues unbounded expressions and unprecedented styles owing to material variety. Second, it is found that contemporary Fashion illustration tries to adopt new and experimental techniques including computer program. Third, it is found that Fashion illustration characterized mainly by expressive features of Pop Art shows and pioneer a wide variety of application spheres including commercials(ads), newspaper or magazine illustration and cartoon ads simply beyond designer's creative drawing. Furthermore, it is expected that Pop Art's expressive features shown in Fashion illustration will evolve through a fusion with various experimental techniques, and keep having cultural and artistic influence in the future as well.

Development of cultural product design based on Chochungdo by Shin Saimdang - Through the color expression of pop art - (신사임당의 초충도를 활용한 문화상품 디자인 개발 - 팝아트의 색채표현을 적용하여 -)

  • Song, Jaemin;Choi, Jongmyoung;Kim, Jiyoung
    • The Research Journal of the Costume Culture
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    • v.23 no.5
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    • pp.807-821
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    • 2015
  • The purpose of this study is to develop a design as a high value-added exportable industrial product by developing a cultural product, that can be accepted as having universal beauty by people in the Western cultural area. This is done by, re-analyzing it from a modern perspective after applying the color representation, used in pop art, to Shin Saimdang's Chochungdo (草蟲圖, insects on flowers) which clearly expresses Korea's national emotion and aesthetic consciousness. The research method depends upon developing cultural products such as scarfs, neckties, handkerchiefs, and folding fans, which are communicated in the global market The expressive technique of pop art is utilized after reconstructing the color sensation of pop art in the aesthetic dimension of the natural, physical, and formative beauty of Chochungdo based on the whole understanding of our country's genre of Chochungdo and Western pop art. With regard to the colors in the developed design, the basic colors were extracted and applied by selecting 10 pieces in the flower series, which were made with the silkscreen printmaking technique in the 1970s by Andy Warhol, a master in pop art. A work that integrates pop art, a global art trend, with Korean traditional culture is expected to highlight Korean traditional culture in the global cultural era.

A Basic Study for Digital Archiving of Hallyu Popular Culture Contents: Based on the Current Status of Digital Archives (한류 대중문화 콘텐츠의 디지털 아카이빙을 위한 기초연구: 디지털 아카이브 현황 조사를 바탕으로)

  • Baek, Jae-Eun
    • Journal of the Korean Society for information Management
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    • v.38 no.3
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    • pp.215-238
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    • 2021
  • Hallyu pop-culture contents which has influenced the world has sufficient preservation value as a cultural asset. However, there is still a lack of awareness of long-term preservation of Hallyu pop-culture contents and digital archiving is not in full swing, too. We requires accurate understanding of the concept, characteristics, format, media, and relationship of contents for digital archiving of Hallyu pop-culture content. Thus, this study analyzed and organized the concept, characteristics, and preservation subject of Hallyu pop-culture contents, as basic study for digital archiving of Hallyu pop-culture contents. In addition, we investigated the current status of digital archives (systems/institutions) of Hallyu pop-culture contents and Hallyu pop-culture contents, and presented basic proposal based on the problem factors.

Excessive CNO yield of the non-rotating massive Pop III stars

  • Kye, Changwoo;Yoon, Sung-Chul
    • The Bulletin of The Korean Astronomical Society
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    • v.41 no.1
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    • pp.76.1-76.1
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    • 2016
  • During the last decade, high-resolution spectra of many very metal-poor (VMP) stars have been observed and their surface compositions have been measured. The abundance patterns of the VMP stars strongly constrain the nucleosynthesis of Pop III stars because they born from material enriched by supernovae or wind ejecta of Pop III stars. The observations show overabundances of light elements like C, N, O, Na, Mg and Al and very low $C^{12}/C^{13}$ ratios. These results indicate that mixing between the H-burning and He-burning region occurred in Pop III stars. To explain these observational results, we performed 1D stellar evolution simulations for non-rotating Pop III stars with ZAMS masses ranging from $20M_{\Box}$ to $50M_{\Box}$ and various overshooting parameters. In our grid calculation, convective mixing between helium burning layers and the hydrogen burning shell generally occurred in models with masses less than $40M_{\Box}$ without rotation and these models show an excess of light element abundances. From this result, it is expected that we could explain the observed abundance patterns with convective mixing in non-rotating massive Pop III stars and we do not necessarily have to invoke rotational mixing.

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Exploring the Success Factors of K-POP Globalization: Utilizing the VRIO Model (K-POP의 세계시장 진출 성공요인 분석: VRIO 모형을 중심으로)

  • Shin, Dong-Seok;Nam, Sung-Jip;Nam, Myung-Hyun
    • Journal of Distribution Science
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    • v.13 no.2
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    • pp.55-62
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    • 2015
  • Purpose - This study aims to investigate the success factors pertaining to K-POPs from an analysis of the internal business environment. Much research has investigated Korean Moves or how to popularize them. The research mainly focused on aspects of Korean Moves. However, few studies have attempted to examine Korean Moves or K-POPs from a managerial viewpoint. The current research tries to investigate the success factors of K-POP from strategic perspectives, specifically utilizing internal resource based view perspectives. It differentiates itself by looking at the competitiveness of K-POP from the internal resources. Research design, data, and methodology - In the entertainment industry, where creativity is heavily stressed, competitiveness is often regarded within the organization as a form of intangible asset, knowledge, or technology that is often related with the organization's personnel. Some research has tried to reveal the competitiveness of K-POP using Porter's competitiveness of nations framework. Others utilize the adapted model of Porter's structure. However, these models only look at the outside environment, and not inside a firm's resource, knowledge, or capabilities. This research utilizes the VRIO model to examine the internal resources and capabilities of K-POP producers. The model measures whether a firm's internal resources and capabilities are valuable, rare, difficult to imitate by competitors, or organizable. The research covered businesses whose yearly revenue exceeds $10 Million in music planning and recording in South Korea. There were only thirteen such companies (one percent of the total population). Of these, companies for whom 20 percent or more of the sales revenue comes from the abroad are targeted. Only seven are selected and these participated in the research. In order to find a firm's internal resources, we conducted qualitative research methodology. Their business names and persons who participated in this research are not revealed due to case sensitive issues. Instead, we use unrelated initials for their names and their statements. Results - From the in-depth interview with top-tier K-POP producers and managers, the current research tried to identify resources and capabilities that helped to strengthen their competitiveness. These resources and capabilities are sought from the scope of the VRIO model, which looks at the internal resources and capabilities from the scope of value, rarity, imitability, and organization. Interviews with the top tier producers and managers reveal the internal success factors of K-POPs. We conclude that these resources and capabilities are from internally accumulated producing know-how, unique managing (training) system, and outstanding all-round entertainment capabilities of the performers. Conclusions - These results indicate that the core resources and capabilities of K-POP are robust. It will take a significant amount of time and money to imitate for followers, because these resources and capabilities are the result of time investment and are embedded into producers' and performers' know-how. Taking Luo (2000)'s argument, K-POP is in the second stage of the globalization process, which is configuring and allocation resource capabilities to a global scope.

Development of new materials for Point of Purchase Banner (신소재 고객유도 상품 개발)

  • Ha, Yan;Kim, Eun-Hee
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2012.05a
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    • pp.905-906
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    • 2012
  • In this paper, we develope new goods for helping of increasing income that tube arched POP by using PVC papers to PET plating films. General market is supported with high quality POP by using specified goods and increased value of goods. Also, it is easily developed with new material with re-combination of existing materials. The purpose of this paper is that good design and materials of POP spreads widely not only big markets but also small shops.

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Development of an Internet Based POP System (인터넷 기반 POP시스템의 구현)

  • Kim, Seong-Hun;Han, Young-Geun
    • IE interfaces
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    • v.12 no.4
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    • pp.567-574
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    • 1999
  • The use of POP(Point of Production) systems which help to report the realtime production information to the supervisor class and to send commands to the shop floor is increasing gradually. Future companies will need to break the limit of regions and to exchange information among remote-sited departments and companies located abroad. In order to achieve this goal, Internet which is growing remarkably nowadays will be the best tool. In this research, a prototype of the POP system based on Internet is developed using the Java language. The developed POP system can monitor production status by collecting information from shop floor through a web server and can control production equipments from remote sites.

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A Study about the Methodological Similarity of Robert Venturi's Works and American Pop Art in the Light of Visual Dissonance(1) (시각적 부조화를 통한 로버트 벤추리 건축과 팝아트의 방법적 유사성에 관한 연구(1))

  • Shin, Yoo-Rim;Yim, Seok-Jae
    • Journal of architectural history
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    • v.21 no.4
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    • pp.59-70
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    • 2012
  • This study aims to find methodical similarities between pop art and Robert Venturi's works. Pop art and Robert Venturi's works gave attention to periodical changes and wanted to communicate with the public. This study approaches a topic from psychological viewpoints, especially visual dissonance. The results are as follows: 1. Manufactured Products ; Commercial Ornaments ${\rightarrow}$ Character Changes in Experienced Stimulation 2. Daily Elements ; Traditional Elements(Classic) ${\rightarrow}$ Contextual Effect of Canonic Representation In these cases, visual dissonance attracted a lot of public attention, and people would develop new meanings of objet. Pop art and Robert Venturi's works indicated value change in post-industrial society, therefore, this study can help to understand the correlation.