• Journal of the Korean Society of Clothing and Textiles
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• v.48 no.4
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• pp.657-672
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• 2024

This experimental study aimed to investigate the determinants of fashion products donation intentions built on two consumer attributions: strategic and value-driven motives. While consumers may perceive that the underlying motivations of a firm's CSR initiatives are to sincerely help society, they may also believe that such initiatives are strategically motivated and that the firm only engages in CSR to improve its corporate image. Therefore, this study tested how extrinsic factors (consumer monetary and non-monetary- benefits for participating in a donation campaign) and intrinsic factors (i.e., altruistic attitudes) influenced perceived value- and strategic-driven motives, which in turn promote donation intentions. An analysis of 268 responses revealed that monetary benefits, such as offering discount coupons, increased consumers'perception of strategic motives, while non-monetary benefits, such as offering a ring and acertificate, enhanced their perception of value-driven motives. In addition, consumers who tended to have a positive altruistic attitude were more likely to perceive value-driven motives, and this orientation also directly increased donation intentions. These findings also confirmed that only value-driven motives promoted donation intentions. However, consumer benefits did not directly affect donation intentions. The findings of this study suggest valuable managerial implications as well as academic contributions.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.6
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• pp.2717-2726
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• 2013

This study was conducted in order to analyze the theories behind external protective factors. In particular, it sought to understand the influence of adolescent resilience on learning motivation. Students of a public high school located in Gyeonggi Province participated in various questionnaires during the week of March 5th, 2013. Frequency analysis, one-way ANOVA (analysis of variance), correlation analysis, and multiple regression analysis were utilized to analyze the acquired data. The results revealed that when family relationships were strong and local community expectations were high, the students' 'attention to implementation processes,' one aspect of intrinsic motivation to learn, was also high. 'Suitable levels of adventurousness and risk-taking,' another aspect of intrinsic motivation to learn, was high when school expectations were also high and when relationships at the school level were weaker. The study results verified that the theory that intrinsic motivation to learn can be enhanced by strengthening external factors to protect adolescent resilience. This study is significant in that it establishes theoretical grounds to address adolescent issues, to develop programs to prevent school dropouts, and to apply the results to future legislative policies.

• The Journal of the Convergence on Culture Technology
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• v.10 no.4
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• pp.133-144
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• 2024

The purpose of this study is to enhance the competitiveness of jewelry distribution company by analyzing the effect of workers' motivations on workers' job engagement and workers' job engagement on job satisfaction and organizational commitment.A survey was conducted from October 2023 to November 2023 for workers of jewelry distribution company in Korea. Factor analysis and Regression analysis were performed on the collected 242 questionnaires using the SPSSWIN ver. 18.0 program. As a result of the analysis of this study, first, the intrinsic (enjoyment, challenge, achievement) and extrinsic motives (recognition, rewards, promotion) of jewelry distribution company worker had a positive effect on job engagement (absorption, dedication, vitality). Second, the job engagement of worker had a positive effect on job satisfaction. Third, the job engagement of worker had a positive effect on organizational commitment.

• Smart Media Journal
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• v.12 no.3
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• pp.85-92
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• 2023

This study was conducted to investigate the motives and effects of artists and teachers who participated in the ' Explore Life through Art' support project for school education by theme of culture and arts. As a result of research analysis using online survey and in-depth interview research method, it was found that both intrinsic and extrinsic motives have a complex effect on artists and teachers' motivation to participate in the project. As for the effectiveness of participating in the project, the trust between artists and teachers and the contribution of education were positive, but the trust and satisfaction with the institution were negative. In order to increase the effectiveness of the project, it is required to improve the operation and management of the operating institution. Motivation and effectiveness of project participation are important factors in improving the quality of a project, and it is hoped that this study will serve as a basis for practical discussions on the role of operating institutions and projects.

• Journal of Creative Information Culture
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• v.7 no.4
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• pp.187-196
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• 2021

This study was conducted as a study on the SW career education of students from underprivileged areas, which is a necessary condition for SW education to become a universal education or where research has not been conducted. Therefore, this study conducted a SW career selection model using structural equations for 2,231 students in grades 3 to 6 in 6 schools located in the marginalized areas of eup/myeon. As a result of the study, it was analyzed that the intrinsic SW learning motive of students from underprivileged areas did not affect their SW career choice, whereas the external SW learning motive was analyzed to affect their SW career choice. This is inferred that the intrinsic SW learning motive does not affect the SW career choice due to the lack of SW experience of students in underprivileged areas. The correlation between internal and external SW learning motivation was analyzed to be significant. In the future, as students from the underprivileged class have more SW education experiences, research should be conducted on how internal SW learning motives affect SW career choice and how external SW learning motives support internal SW learning motives.

• The Journal of Economics, Marketing and Management
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• v.5 no.1
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• pp.21-26
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• 2017

Purpose - This study extracts performance-reward factors based on the previous studies related to Herzberg's two-factor theory and performance-reward and proposes a research method to identify how these factors have an influence on task performance directly related to production performance and contextual performance that has an indirect influence. Research Design, Data, and Methodology - This study draws performance-reward factors through Focus Group Interview(FGI), classifies them into economic/uneconomic and direct/indirect factors, draws maintenance/improvement factors and unnecessary ones through IPA, and maximizes the effectiveness of performance-reward factors. Results - It also identifies how performance-reward factors have an influence on internal and external motives based on previous studies, classifies performance-reward factors into task performance and contextual performance and identifies the influence relationship between these, and proposes a research model to identify the roles of equity sensitivity based on equity theory. Conclusion - The findings from this study are expected to lay the groundwork for drawing various methods to reduce the turnover rate of employees and be important resources for reinforcing the competitiveness of businesses by classifying the performance -reward factors that may cause internal and external motives from the small and medium-sized manufacturing perspective and presenting methods to identify if these have an influence on task performance and contextual performance.

• Journal of Christian Education in Korea
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• v.64
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• pp.173-202
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• 2020

This study was conducted in order to investigate the structural relationship bewteen the learning participation motive effect on servant leadership in the church family ministry program and the sense of community. First, analyizing previous studies, a structural model was developed. Then, in the effort of verifying the structural model, 607 responses out of 700 questionnaires distributed into nationwide churches and institutes participating in church family ministry program were collected as target data. Informations on learning participation motive, servant leadership, and sense of community were collected through the questionnaires after the church family ministry program. In order to study the structural relationship between the servant leadership effect on learning participation motive and the sense of community, the collected data were analyzed according to structure equation model analylsis. As a result, the structural model this study suggested was found proper. Accordingly, it was verified that the sense of community carrying the effect of intrinsic and extrinsic motives, two of learning participation motives, affected servant leadership. Also, it was verified that the subfactors of the sense of community played important role in enhancing servant leadership in cause and effect relationship between learning participating motive and servant leadership. Therefore, in church family ministry program, it can be suggested that moderating sense of community under the consideration of participants' intrinsic and extrinsic motives makes moderating the level of learning participation motive possible.

• Journal of Digital Convergence
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• v.11 no.12
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• pp.725-734
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• 2013

This paper aimed to verify the current status of adolescents' donations and predictors influencing their donation behaviors. First, the result revealed that adolescents' donations were higher in the order of time, material, and talent donation. Second, donation motives, attitude towards donation, self-esteem, a sense of community, and trust in charitable organization were positively correlated. Third, the predictors of material donation behaviors of adolescents were gender, age, extrinsic motives, attitude towards donation, sense of community, and trust in charitable organization. And the predictors of time donation behaviors were gender and sense of community, and those of talent donation were age, intrinsic motives and sense of community. The strategies for the activation of adolescents' donations were suggested.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.11 no.3
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• pp.221-228
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• 2018

This study aimed to analyze the impact of the motives of college students for choosing majors on career decision-making with self-efficacy used as a mediation effect, and to utilize the results as data for career counseling for college students. To do so, a research survey was conducted from November 1, 2017 to November 30, 2017, and based on the non-random convenience sampling technique, questionnaires were distributed to 1,300 students (2nd, 3rd, and 4th-year students) of five 4-year universities located in G Province. For frequency analysis and hypothesis testing, a multiple regression analysis and 3-step mediation effect analysis were used and the results of the analyses were as follows. The results of the analysis of the mediation effect of career self-efficacy on the impact of intrinsic motive on planning style showed that goal selection had a complete mediation effect. Given these results, it is necessary that educational institutions and society provide students, even during middle and high school years, with opportunities to discover their aptitudes and interests, and an educational system should be established to pave the way for students to be well prepared for and make decisions about the work they will do.

• Journal of Distribution Science
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• v.17 no.3
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• pp.49-55
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• 2019

Purpose - The purpose of this study was to develop a motivation scale for participation sport tourism and to produce implications of potential use of MSPST for sport tourism distribution emphasizing the needs of sport tourists and the functions required to satisfy those needs. Research design, data, and methodology - The Motivation Scale for Participation Sport Tourism (MSPST) was developed in three stages. A literature review generated 8 dimensions with 42-items in the first stage. Second, an expert review phase refined the initial item pool, which resulted in 35 items. Result - Exploratory factor analysis was employed to produce an 8-factor, 28 item pool. The reduced version was confirmed via structural equation modeling, indicating an acceptable model of fit. The final MSPST consisted of 8 dimensions of motivation, including friendship, family, solitude, challenges, intrinsic, achievement, nature, and competition. Conclusions - The MSPST is a valid and reliable scale of tourists' motives for participating in sports. The results supported the suggested measures of motives associated with participation sport tourism regarding construct, convergent and discriminant validity. A body of knowledge about motives provides insights for policy-makers seeking to support distributional industries for sport tourism and finally to promote economy on both regional and national levels.