• Asia pacific journal of information systems
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• v.11 no.4
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• pp.135-153
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• 2001

Internet business is transforming the current structure and way of shopping behaviors. As a frontier area of internet business, internet shopping mall industry is influenced by this trend. In this shopping situation, shopping objects and information on the object are separated, which makes consumers to decide on the contents and marketing function offered by the shopping mall. This study proposes an integrated model including the influencing factors on customer royalty in Internet shopping environments. Eight hypotheses are proposed based on previous research in Internet marketing and information systems. The results are quite supporting the model and hypotheses. The contents structure, marketing activities, and customer satisfaction in the internet shopping environment influence shopping experience, next purchases and reference to other people. The proposed model and empirical results would contribute to setting up strategy of Internet shopping mall industry, and also to future research in information systems and Internet marketing.

• Journal of the Economic Geographical Society of Korea
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• v.8 no.1
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• pp.107-130
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• 2005

The purpose of this study were to examine the spatial distribution and locational characteristics of the Internet movie industry, to seize the value chains of the Internet movie industry and distribution structure of the internet movies, and to analyze the vertical-horizontal linkages of the Internet movie firms and their spatial clustering. Recently, the Internet movie industry has developed rapidly due to the development of techniques related to movie contents, the broadband Internet and a wide expansion of the high speed communication network and the increase of demands on movie contents. It has been found that 74$\%$ of the Internet movie industry was concentrated in Seoul. Especially this industry was quite agglomerated in several dongs of Gangnam-gu such as Yoeksam, Nonhyeon, Daechi and Samseung. The proximity of the same or similar business firms was the primary locational factors that influenced on the Internet movie industry, followed by other factors such as convenience of transportation, the reputation of the place, and proximity of technically supporting firms. The Internet movie industry had the valve chain composed of 'contents suppliers $\rightarrow$ contents distributors $\rightarrow$ service providers', However, there were also a complex network of the VOD copyright owner, VOD syndicator, and service providers in each category of the value chain. This research clearly revealed that the localized clustering has been formed with the movie contents providers, technically supporting firms, client firms, and cooperative-affiliated business firms related to the Internet movie industry, Additionally, a very intimate network has been established within the clustering, inducing the enlargement of the market and decrease of costs, the co-sharing of tacit knowledge, and the synergy effect.

• Journal of the Korean Home Economics Association
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• v.44 no.5 s.219
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• pp.109-118
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• 2006

The purpose of the study is to analyze web-site content for activating internet apparel shopping malls. With a view to improving the transaction experience and efficiency for both shopping-mall managers and customers. According to RANKEY(rankey.com) and 100 HOT RANHNC(100hot.co.kr), 5 big internet apparel shopping malls were chosen, divided into 3 web-site criteria of Users' Interface Section, Informational Section, and Customer Satisfaction Section, and analyzed. The results of our analysis of the web-site contents are as follows: 1) Concerning Users' Interface Section, the structure of the first screen is complicated and confusing. 2) Concerning Informational Section, the specific image of shopping man is ambiguous to understand and differentiated product information is not properly given. 3) Concerning Customer Satisfaction Section, the customers are not encouraged to show any interest in the shopping mall. These three problems are easily observed in most of the internet apparel shopping malls. To develop the internet apparel shopping mall, the following methods to activate them need to be implemented.

• Proceedings of the Korea Contents Association Conference
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• 2004.11a
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• pp.101-109
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• 2004

Internet got into popularization by development of digitech today, and according as Internet user increases, advertisement that use internet is increasing. Specially, advertisement that use internet regardless of time customer and company both direction(interactive) communication possible because, image about special quality of product or company feature that can be active to customer and offer effectively have. There is charm that both direction communication that internet advertisement can attract to unspecified multitude internet connecter regardless of time this are available, internet user can do participation more easily. Interaction of Banner advert or different advertisement that form commentary of current internet advertisement is inert with internet posthumous work. It can become more efficient advertisement if take advantage of prognostication that most important element of game is interaction in internet advertisement. Investigator who aim in this point wishes to do on the basis of special quality of internet advertisement and interaction attribute of game and present actuality design process case of internet ad of game inclination.

• Information Systems Review
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• v.8 no.1
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• pp.125-139
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• 2006

Recently, as mobile internet users grow rapidly, mobile internet companies are experiencing a fierce competition to capture new customers. Under this business environment, they try to identify factors that make people use mobile internet in order to satisfy customers by providing better and diversified services. There has been enormous effort to analyze customers' behavior in choose and use mobile internet services. However, there is no one best methodology to identify factors to attract customers yet. Thus, the study applied the flow construct proposed by Csikszentmihalyi(1977) and expanded by Hoffman and Novak(1996) to identify environmental factors of internet which has impact on users' mobile internet usage. To implement the study, the following activities have been done: literature reviews on service acceptance model and flow structure, questionnaire survey, suggestion of the flow model on mobile internet, and hypothesis test. For the study, 242 out of 307 samples collected were statistically analyzed using SPSS 10.0, AMOS 4.0 statistics package. The findings of this study are as follows: First, mobile internet environment factors influencing on challenge of flow antecedent were media characteristics(use of convenience, transmission quality), contents characteristics(uniqueness, timeliness, simplicity). Second, mobile internet environment factors influencing on skill of flow antecedent were contents(uniqueness, timeliness, simplicity), charge(definiteness and diversity of charge), usage(security, instant connectivity). Third, challenge of flow antecedent had a significant effect on flow of mobile internet usage. But it was not statistically significant that skill has an influence on flow. This study discovered the relationship between mobile internet environment factors(media characteristics, contents characteristics, charge characteristics, usage characteristics) and flow experience of mobile internet users which would be a valuable insight for marketing strategies. Results shows that challenge of flow antecedent have a significant impact on flow experience in mobile internet environment. Additional, media characteristics, contents characteristics of mobile internet environment factors is positively correlated with challenge of flow antecedent. In other words, mobile internet companies should provide customers with diverse service and take a challenging attitude to get customers show aggressive attitude in mobile internet usage.

• Journal of Internet Computing and Services
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• v.3 no.6
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• pp.63-77
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• 2002

Recently, roost of the companies have, utilized internet with the purpose of business. According to this tendency, each company is exchanging various information and offering services of e-business through Web-Site. Contents on Web-Site are getting huge and the period of contents renewal is getting short. Consequently, each company is faced with many problems for the contents management because of specialization and fractionation of contents. A contents management system that creates, maintains and manages efficiently and conveniently contents on Web-Site toward solving these problems is very required. in this paper, we design and implement such a web contents management system. It also supports dynamic web page publication based on the XML components.

• Journal of The Korean Association of Information Education
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• v.8 no.4
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• pp.523-534
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• 2004

This study developed a system model to provide teachers unskilled in counseling with contents and methods of counseling so that they can counsel students addicted to the Internet. The system is composed of three modules, which are counseling contents module that provide contents and methods of counseling, counseling support module that maintains and provides information about students and the results of counseling, and evaluation support module that is for the diagnosis of Internet addiction and questionnaire evaluation. The system was applied to 30 elementary and secondary school teachers in their counseling of students addicted to the Internet. According to the result, we analyzed the problems of the developed system. Based on problems and suggestions raised by teachers participating in counseling, we modified this system model.

• Korean Parent-Child Health Journal
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• v.5 no.1
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• pp.90-100
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• 2002

Web sites on the internet are excellent information resources for the consumers to gain health care knowledge. Especially web sites related to child-care more increase recently. But a concern has emerged for the quality of contents contained on the child-care web sites. Lack of evaluation criteria have led to inaccurate and misleading child-care related publications on the Internet. For evaluating the quality and reliability of child-care related information on the Web, rating tool should be provided and developed. So, this article reviewed and investigated the elements to evaluate child-care sites on the internet. On the basis of the review of articles and the validity test about the contents, 16 preliminary items including purpose, contents, authority, feedback, design developed. Through the pilot study that apply the preliminary evaluating criteria to 20 evaluating criteria for child-care web sites developed. This evaluating criteria have 24 items and that were categorized to purpose(2 items), detail of contents(16 items), authority(2 items), feedback(2 items), design(4 items). The result of this study suggest that the evaluation criteria for child-care web sites may be useful for evaluating the quality of child-care web sites.

• Journal of Korean Elementary Science Education
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• v.35 no.2
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• pp.194-204
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• 2016

The purpose of this study is to find out the relationship between types and sources of background knowledges of elementary preteachers' questions about astronomy contents in the elementary science text books. Data were extracted from the preteachers' classes established in a university of education. The results are as follows. First, right background knowledges of questions were found in about 58% questions, wrong background knowledges 15%, and no background knowledges 26%. Second, it was found that 'school' as a source of background knowledges was found in 29% questions, 'friend' 21%, 'internet' 14%, 'book reading' 12%, 'others' 9%, 'TV' 7%, 'institute' 4%. In case of the type that right background knowledges have casual relation or correlation with question contents, 'book reading' and 'TV' sources rate increased, but 'internet' and 'others' decreased when compared to total questions. In the type which background knowledges are right and did not have casual relation or correlation with question contents, 'internet' source rate increased and 'friend' decreased. In case of the type that wrong background knowledges do not have casual relation or correlation with question contents, 'friend' and 'TV' sources rate increased, but 'school' and 'book reading' decreased. The type which background knowledges are right and did not have casual relation or correlation with question contents, 'internet' source rate increased and 'friend' decreased. In case of the type of no background knowledges, 'TV' and 'institute' source rate increased, but 'internet' and 'book reading' decreased. Third, the questions in 'Earth and Moon' unit have little background knowledges. The questions in 'solar system and stars' have background knowledges with no relation to the questions. Especially, in the unit 'changes of seasons', right background knowledges were found in more than half questions, but the contents of questions and background knowledges were not connected scientifically.

• Digital Contents
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• no.3 s.10
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• pp.77-82
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• 1994