• Title/Summary/Keyword: Information characteristics of bulletin board

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The influence of Instagram's posts information attributes on acceptable intentions and word of mouth effect: focusing on college student in South Korea and the United states (인스타그램의 게시글 정보특성과 수용의도 및 구전효과의 영향관계 연구: 한국, 미국 대학생을 중심으로)

  • Park, Se-June;Cho, Seung-Ho
    • Journal of Digital Convergence
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    • v.13 no.9
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    • pp.115-128
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    • 2015
  • As generation of Web 2.0 comes in, enormous information of corporation from various platform are being produced. However, corporations should understand features of each platform and appropriate strategies in order to attract the public in the midst of such flood of information. Numerous studies have been conducted regarding SNS which has grown rapidly in recent but a study relating a specific medium is relatively in short. So this study analyzed how information of Instagram bulletin board is accepted in perspective of consumer in Korean and America, We examined the relationship between intention of acceptance and Word Of Mouth effect through meditating effect of information usefulness. To answer the research question, we conducted online survey with Korean and USA college students. The result showed that usefulness of the information was shown to the major intermediary variable between the information characteristics of bulletin board and the intention of acceptance intention and Word Of Mouth(WOM).

The Attitude Characteristics of Consumers using Internet & e-Biz - A Comparative Analysis on Korea & Japan's auction websites - (소비자의 Internet 및 e-Biz 이용에 대한 태도적 특성 -한국과 일본의 옥션 사이트 비교분석-)

  • So, Youn-Koung;Park, Sun-Young;Kim, Eu-Gene
    • Journal of Family Resource Management and Policy Review
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    • v.9 no.4
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    • pp.145-159
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    • 2005
  • The main purpose of this study is to statistically analyze the difference between Korea and Japan's consumer attitudes towards e-commerce through the use of auction websites. Here are the results. First, there was a significant difference between the Korean user's attitude and the Japanese user's attitude towards Internet usage; especially, the Japanese user's attitude towards convenience showed a much higher degree than that of the Korean user. Second, Korean users preferred brand image to price, while Japanese users preferred price to brand image. Third, both the Korean users and the Japanese showed a positive relationship between Internet usage and the use of e-commerce. In contrast to the Korean user's frequent use of the bulletin board, Japanese users tended to use the bulletin board less frequently.

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The Design and Implementation of a School Web-board System for Adaptive Web Site Construction (적응형 웹사이트 구축을 위한 학교용 웹보드 설계 및 구현)

  • Lee, Jeong-Hun;Jun, Woo-Chun
    • Journal of The Korean Association of Information Education
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    • v.8 no.3
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    • pp.375-384
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    • 2004
  • With the advance of information communication technology, specifically the Internet technology, most schools have developed their own Web sites for the communication of diverse parties such as students, their parents, teachers, and others. In spite of the wide spread of school Web sites, their bulletin board systems are usually developed under the Web-boards for developing ordinary sites without reflecting educational environments. The purpose of this research is to develop the Web-board system for schools, which can be applied to construct adaptive school Web sites. This Web-board system is designed to reflect the educational environments as well as the user characteristics under the idea of customization and optimization. The main advantage of this Web-board system is that it can allow easy access to the system through user-friendly interface, and also promote interactions among users through their personalized Web pages.

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A Study on the Preemptive Measure for Fake News Eradication Using Data Mining Algorithms : Focused on the M Online Community Postings (데이터 마이닝을 활용한 가짜뉴스의 선제적 대응을 위한 연구 : M 온라인 커뮤니티 게시물을 중심으로)

  • Lim, Munyeong;Park, Sungbum
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.219-234
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    • 2019
  • Fake news threaten democratic elections and causes social conflicts, resulting in major damage. However, the concept of fake news is hard to define, as there is a saying, "News is not fake, fake is not news." Fake news, however, has irreversible characteristics that can not be recovered or reversed completely through post-punishment of economic and political benefits. It is also rapidly spreading in the early days. Therefore, it is very important to preemptively detect these types of articles and prevent their blind proliferation. The existing countermeasures are focused on reporting fake news, raising the level of punishment, and the media & academia to determine the authenticity of the news. Researchers are also trying to determine the authenticity by analyzing its contents. Apart from the contents of fake news, determining the behavioral characteristics of the promoters and its qualities can help identify the possibility of having fake news in advance. The online community has a fake news interception and response tradition through its long-standing community-based activities. As a result, I attempted to model the fake news by analyzing the affirmation-denial analysis and posting behavior by securing the web board crawl of the 'M community' bulletin board during the 2017 Korean presidential election period. Random forest algorithm deemed significant. The results of this research will help counteract fake news and focus on preemptive blocking through behavioral analysis rather than post-judgment after semantic analysis.

Factors Influencing the Effects of Online Product Transformation : Online Shopping benefits, Electronic Word-of-Mouth, and Consumer Characteristics (온라인 제품전환 효과에 영향을 미치는 요인 : 온라인 쇼핑혜택, 구전, 소비자 특성을 중심으로)

  • Lee Yon-Jin;Park Cheol
    • Journal of Information Technology Applications and Management
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    • v.13 no.3
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    • pp.181-200
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    • 2006
  • The purpose of this study is to examine factors influencing online product transformation focusing on benefits of online shopping and word of mouth. Generally, it has been known that buying search goods is more proper than experience goods in the online. However benefits of online shopping and word of mouth make product transformation from experience goods to search goods and the product transformation promote the purchase of experience goods online. We developed a conceptual model of online product transformation including benefits of online shopping(e.g. good price and convenience), online word of mouth (e.g. bulletin board and consumer reviews), and consumer characteristics (e.g. innovativeness and Internet usage). Also, we suggest several research propositions on online product transformation. The implications for marketing strategies of experience goods and furher research direction are suggested.

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The Analysis of Internet Usage for Nutritional Information by Junior and High School Students in Seoul (서울 시내 중.고등학생의 인터넷 영양정보관련 실태분석)

  • 김혜영;양일선;이해영;강여화
    • Journal of Nutrition and Health
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    • v.36 no.9
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    • pp.960-965
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    • 2003
  • For the purpose of developing 'internet nutritional education program', this study analyzed the actual states of internet nutritional information of middle/high school students. Survey questionnaires were distributed from October 21, 2002 to October 26,2002 to a total of 564 students at three junior high schools and five senior high schools located in Seoul. The total number of questionnaires collected and used in our study was 479, which is 84.9% of the total questionnaires distributed. According to the survey results, we found significant difference in the nutritional information source between middle and high school students (p < 0.05) , and two groups responded that effective nutrition information material is 'electronic materials'. Most of the respondents connected with internet more than 1 times per day, but a large number of students were not experienced in using nutrition information of the internet. All groups were using nutrition information of the internet for homework, and satisfaction level of using nutrition information of the internet were an average. Effective methods for acquiring nutrition information of internet were 'educational game' for middle school students and 'bulletin board (Q & A)'for high school students. Moreover the factor analysis for internet nutritional information program's characteristics showed that 'instructing plans','contents of study & technical support','availability'and'interaction'were important considerations for developing internet nutritional information program. We found out through our analysis that was a strong need for a more practical and effective internet nutritional education program for middle and high school students.

Status and Need Assessment on Nutrition & Dietary Life Education among Nutrition Teachers in Elementary, Middle and High Schools (초·중·고등학교 영양교사의 영양교육 실태와 교육 요구도)

  • Oh, Na Gyeong;Gwon, Su Jin;Kim, Kyung Won;Sohn, Cheong Min;Park, Hae Ryun;Seo, Jung Sook
    • Korean Journal of Community Nutrition
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    • v.21 no.2
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    • pp.152-164
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    • 2016
  • Objectives: This study was conducted to investigate the status and need for nutrition and dietary life education among nutrition teachers at schools. These characteristics were analyzed if they were different between elementary schools and middle-high schools. Methods: Subjects were 151 nutrition teachers from 70 elementary schools, 41 middle schools and 40 high schools in 17 cities nationwide selected by two-stage stratified cluster sampling process. Survey questionnaires included the items on general characteristics, status and need assessment for nutrition and dietary life education. Chi-square test or t-test was used for data analysis by school groups. Results: Nutrition education was implemented at 65.7% of elementary schools and 51.9% of middle-high schools. Nutrition education was mainly performed in 'discretionary activities extracurricular activities' at elementary school and through 'newsletters, school homepage, foodservice bulletin board' at middle-high school (p<0.001). The most needed topic for nutrition education in nutrition teachers was 'healthy dietary habits and table manners' and this was not significantly different by school groups. Responses on adequate frequency (p<0.01), methods used for nutrition education (p<001), materials for nutrition education (p<0.001), information sources for nutrition education (p<0.001) were significantly different by school groups. Major tasks for activating nutrition education included 'securing the time for implementing nutrition education by reducing work loads' and 'developing standardized nutrition education materials' in schools. Conclusions: Nutrition education at schools might be activated by improving working conditions of nutrition teachers and developing the practical programs that reflect the needs of nutrition teachers.

Importance-performance Analysis of High School Students in Seoul towards Restaurant Service Attributes (서울지역 고등학생들의 외식서비스 특성에 대한 중요인지도와 수행만족도 비교)

  • Yang, Il-Sun;Lee, Jin-Mee;Cha, Jin-A;Han, Jae-Jung
    • Journal of the Korean Society of Food Culture
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    • v.11 no.5
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    • pp.663-671
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    • 1996
  • The purpose of this study was to compare high-school students importance and performance toward restaurant service attributes for the marketing strategy development. Specific objectives were to: a) investigate restaurant patronage characteristics of high school students; b) identify the difference of patronage behavior among three types of restaurants; and c) analyze the importance and performance among three types of restaurants. A questionnaire was developed and hand-delivered to 400 students enrolled 9th grade in 4 different high schools in Seoul. A total of 320 students (80%) was responded to this study. The questionnaire was composed of two parts with 47 restaurant service attribute statements. Results of this study were as follows: 1. A total of 57% was female and 61% of respondents spent less than ₩5,000 per week on eating out. 2. The frequency of visiting the low-priced restaurant was 8.9 times per week. 3. Reasons for being a patronage to low- (${\geq}$₩2,000) and mid-priced ( <₩2,000 and ${\geq}$₩5,000) restaurants were hunger, appointment, and seeking favorites with freinds but the reason for high-priced (<₩5,000) restaurants was celebrating special days with parents. 4. The main source of information for selecting restaurants was family and friends, T.V. advertising, and bulletin board. 5. For the low-priced restaurants, food, hygiene, price, and location were rated as important; location, price, menu, and food were rated as satisfied. 6. For the mid-priced restaurants, hygiene, food, price, and menu were rated as important; food, hygiene, service, and menu were rated as satisfied. 7. For the high-priced restaurants, hygiene, food, and atmosphere were rated as important; food, hygiene, atmosphere, and menu were as satisfied. 8. According to paired t-test, the score gap between importance and performance was the highest in the hygiene attribute; differences were high with the low-priced and low with high-priced restaurants.

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Visitor Usage and Evaluation of Interpretive Media in Chiaksan National Park (치악산국립공원 탐방객의 환경해설 매체 이용과 평가)

  • Cho, Woo
    • Korean Journal of Environment and Ecology
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    • v.20 no.1
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    • pp.9-19
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    • 2006
  • This study was conducted on the visitors regarding their usage and evaluation state of the interpretive media which is utilized as a self-guide environment interpretation for the purpose of accumulating basic data for the park management. A questionnaire survey was chosen and the 275 valid samples among them were analyzed. The socioeconomic and behavioral characteristics of the visitors turned out to be similar with the results from another visitor survey in the same site. Among those who used the interpretive media, the largest proportion(77%) used the information board resources of the park; the usage rate of interpretive labels of woody plants, interpretive signs of cultural assets, and LED signs were shown to be relatively high. The usage of park brochures, park web sites, visitor center exhibits, and bulletin boards were less than 40% each. Visitors were asked to evaluate the importance and performance of the nine interpretive medias using a Likert Scale whose value ranges from one to five. The result recorded averaged above 4, which proved that the respondents were perceiving the importance of all forms of interpretive media greatly. The performance of interpretive media was also evaluated as affirmative, except the visitor center exhibits.

Exploration on the Instructional Strategies for Network-Assisted Cooperative Learning (통신망기반 소집단 협동학습의 실천적 전략탐색)

  • Choi, Seoung-Hee;Jun, Young-Cook
    • The Journal of Korean Association of Computer Education
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    • v.3 no.1
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    • pp.31-41
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    • 2000
  • Since the use of computer-mediated communication(CMC) systems has been steadily increasing in the teaching and learning environments, this study attempted to describe some of instructional strategies which can be employed as a medium of cooperative learning. One of the best way to conduct network-assisted instruction is to embed such a medium into cooperative learning. Network-assisted cooperative learning maximizes students' own learning and each other's learning using CMC, in which students can actively participate in their learning processes. The characteristics of CMC-transmission and search of information, interactivity, time and place independence-assist and enhance cooperative learning. In this study, the instructional strategies for cooperative learning via CMC are suggested as following: (1) choose the instructional goals, (2) structure positive interdependence, (3) select guidelines for grouping, (4) train cooperative skills to students, (5) set up the environments such as electronic bulletin-board, and (6) develop assessment tools. Finally, this study suggests that potentials of network-assisted cooperative learning can be realized by providing environments and thinking tools for cooperative learning. Appropriate theory and practice need to be followed up to support the cooperative learning systems.

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