• 제목/요약/키워드: Influential Relationship

검색결과 715건 처리시간 0.027초

Effects of Tourism Marketing Communication on Destination Brand Equity (관광마케팅커뮤니케이션이 관광지 브랜드자산에 미치는 영향)

  • Ryu, Jae-Sook;Lim, Jae-Pil
    • The Journal of the Korea Contents Association
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    • 제12권2호
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    • pp.439-452
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    • 2012
  • This study is to analyse which tourism marketing communication influences on the tourism destination brand equity. Three factors of advertising, publicity, and the words of mouth of tourism destinations were set as tourism marketing communication in order to understand effects of tourism marketing communication on tourism destination brand equity, and tourism destination brand equity was deducted as three factors of brand awareness, brand image, and brand loyalty in order to understand each influential relationship. As a result of empirical analysis, advertising and publicity of tourism destination have positive influence on brand image and words of mouth about tourism destination has positive influence on all brand awareness and brand image. Brand awareness and brand image both have significant effect on brand loyalty, and it was verified that words of mouth about tourism destination among factors of tourism marketing communication has the highest influence.

Mediating Effects According to Family Type in the Complex Relationship between Psychological and Material Factors and Depression in the Elderly (노인의 심리적, 물질적 요인과 우울감, 복합관계에서 가족형태에 따른 조절효과분석)

  • Yang, Kyung-Hee;Jeong, Mun-Gyung
    • Journal of Digital Convergence
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    • 제13권7호
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    • pp.437-444
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    • 2015
  • The aim of this study is to investigate influential factors for depression with respect to mental health in the elderly and present the groups in order to develop intervention strategies with human for the prevention of depression and suicide. For this purpose, this study held interviews using a questionnaire targeting normal elderly above the age of 65 who did not use social welfare services living in Seoul, Gyonggi and Jeonnam. The data collected was analysed with the use of a frequency test, a descriptive statistical analysis, a correlation analysis and a multi-regression analysis. The results of the study show that the influence of psychological factors in the subjects on their depression was significant. That is, Depending on your type of psychological factors of family influences the sense of difference of melancholy. Second, the influence of material factors of the subjects on their depression was significant depending on their family type. That is, the influence of material factors in the elderly on their depression differed depending on family type.

Influences of Emotional labor and Ego-resilience on organizational commitment of Nurse

  • Park, Mi-Sook;Oh, Chung-Uk;Park, Yoon-Jin;Kang, Hye-Kyung
    • Journal of the Korea Society of Computer and Information
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    • 제23권5호
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    • pp.31-39
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    • 2018
  • In this paper, we purpose to describe the relationship and influencing factors among emotional labor, ego-resilience on organizational commitment on nurse. We employed a nonexperimental survey research design. The data included 160 nurses three hospitals in Chungchungbukdo and Kangwondo. The data were collected from 23th, August, 2016 to 15th, September using self-report, strutured questionnaires. The data were analyzed through ANOVA, t-test, Pearson correlation coefficient and multiple regression with SPSS 20.0. The results showed emotional labor, ego-resilience on organizational commitment averaged 3.80(out of 4), 2.81(out of 4), 3.86(out of 5). In terms of correlations, there was found to be a significant positive correlation between organizational commitment and ego-resilience(r=.418, p<.01) and negative correlation between organizational commitment and emotional labor(r=.309, p<.001). Age(${\beta}=.215$, p<.037), working department(${\beta}=-.209$, p<.011), emotional labor(${\beta}=.334$, p<.001), ego-resilience(${\beta}=.162$, p<.030) was largely influential in organizational commitment. The regression model explained 21.3% of organizational commitment. This study showed that organizational commitment of nurse was correlated with emotional labor and ego-resilience. On basis of these results, in order to increase organizational commitment on nurses, it is necessary to recognize the importance of emotional labor and ego-resilience, develop and adapt program reducing emotional labor, also increasing ego-resilience.

An Exploratory Analysis of Factors Affecting the Academic Stress of High School Students (고등학생의 학업스트레스에 영향을 미치는 요인 탐색)

  • Park, Jimin
    • Korean Educational Research Journal
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    • 제40권3호
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    • pp.1-16
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    • 2019
  • The purpose of this study is to explore the factors related to high school students 'academic stress. This study uses data from KEDI's(KELS 2013 6th). The data were analyzed using descriptive statistics, Pearson correlation analysis, and hierarchical analysis using the SPSS Statistics program. The results of the study are as follows. First, personal factors, social support factors, and family-related factors showed statistically significant correlation with academic stress. Second, personal factors, family-related factors, and social support factors were all found to have statistically significant effects on high school students' academic stress. After controlling the personal factors and family-related factors, the social support factors further explain the academic stress of high school students by two percent, and the most influential variable among social support factors was the relationship with their parents.

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The Relationship Study between the Academic Achievement in ICT Literacy Education and Multiple Intelligences of the Elementary School Students (초등학생의 ICT소양교육 학업 성취도와 다중지능의 관계 연구)

  • Kim, Do-Yun;Lee, Tae-Wuk
    • The Journal of Korean Association of Computer Education
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    • 제7권4호
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    • pp.103-110
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    • 2004
  • As the importance of learner-centered ICT education is emphasized, school education should move toward the direction of respecting individual learners' capability rather than fitting learners into a fixed frame. Such a view finds its theoretical ground in Gardner's multiple intelligences theory. Thus ICT literacy education in elementary school also needs to consider individual student's abilities and talents based on their multiple intelligences and apply appropriate education programs and teaching methods. In order to provide basic materials for this, the present study examined the correlation between children's academic achievement in ICT literacy education and their multiple intelligences and inquired into which intelligences are factors determining achievement in ICT literacy education. According to the results. logical-mathematical intelligence is in a significant correlation with academic achievement in ICT literacy education. and logical-mathematical intelligence and linguistic intelligence are the most influential factors on academic achievement in ICT literacy education.

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Determinants of Preschoolers' Self-determination: Focus on their Playfulness, Self-esteem, and Self-regulation (유아의 자기 결정력에 영향을 미치는 요인 :유아의 놀이성, 자아존중감, 자기조절력을 중심으로)

  • Park, Geun Joo;Seo, So Jung
    • Korean Journal of Childcare and Education
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    • 제9권5호
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    • pp.489-511
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    • 2013
  • The main purpose of this study is to examine the effects of preschoolers' levels of playfulness, self-esteem and self-regulation on their self-determination. Furthermore, the mediational effects of the children's self-esteem in the relationship between their playfulness and self-determination. To meet the purposes of this study, 126 preschoolers aged 6-7 years old who attended early childhood education and care settings were sampled. Data on the preschoolers' self-esteem, self-regulation, and self-determination were assessed by their teachers, and their playfulness was observed by one of the researchers in this study. The main results of this study were as follows. The most influential variable on the young children's self-determination was found to be their levels of self-esteem. Also, the preschoolers' self-esteem mediated the effects of the playfulness on their self-determination. Implications for research and practice were discussed along with the results of this study.

The Burden and Social Support of Mothers of Nephrotic Syndrome Patients (신증후군 환아 어머니의 부담감과 사회적지지)

  • 성미혜
    • Journal of Korean Academy of Nursing
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    • 제29권1호
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    • pp.84-96
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    • 1999
  • This study was conducted to identity the degree of burden and social support perceived by mothers of nephrotic syndrome patients. Also, relations between burden and social support were investigated to provide basis data for their family health and nursing intervention. The study subjects were mothers of nephrotic syndrome patients whose children were hospitalized in 2 Pediatric wards of University Hospital in Seoul and 1 in Pusan from Jun. 1, 1998 to Jun. 30, 1998. Burden measurement Instrument for this study was designed by the researcher and its basis in one developed by Montgomery et al.(1985) and the reliability was .78. Also. P.R.Q. Part I, II by Brandt and Weinert(1981) was used as social support measurement instrument and the reliability .71. The data analysis was done by SPSS, t-test, ANOVA Pearson correlation. The result were as follows. 1. Burden felt by mothers shows an average value of 60.82 (Maximum 86, Standard deviation 1.244). 2. Of the mother characteristics, the score of burden was high in case of no religion and low income. Of the patient characteristics, the score burden ranked as high MCNS, doing oral therapy, injection therapy at the same time and negative perceived patients condition. 3. The mean score of support was 77.54(Maximum 96, Standard deviation 1.096). 4. The main supporters were husband (the highest), brother, sister, health speciality and the subject expressed the highest satisfaction toward supporters in chronic disease. 5. Of the patient characteristics, the higher age group and the elder group showed high support. Also, positive perceived patient's condition, high support. 6. The relationship between burden and social support is not significant. In conclusion to the above study, the researcher suggests. 1. The Qualitative research to investigate influential factors on burden of family of nephrotic syndrome patients is needed.

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An Empirical Study on the Influential Factors to User's Continuos Usage and Recommendation of SmartPhone-Games (구조방정식을 이용한 스마트폰 게임의 지속적 사용의도와 추천에 미치는 영향에 관한 실증적 연구)

  • Kwon, Hyeog-In;Kim, Ho-Il;Choi, Yong-Seok
    • Journal of Korea Game Society
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    • 제11권6호
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    • pp.115-125
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    • 2011
  • Recently, a sharp increases of users of smartphone is not only cause an rapid growth smartphone-games market, but also secured it's position as a high value market. thus have to begets a multilateral study to the smartphone of newly-rising. however the earlier studies were researched previous smartphone, despite extended research is needed for smartphone-games. therefore the study's purpose is to draw a main factors it has a decisive effect for recommendation and sustainable-usage through recognizing the cause-and-effect relationship with purchase intention, purchase action, satisfaction, recommendation, and sustainable usage that based purchase-effect-factors of smartphone-games. for this study the questionnaire of 293 was taken. and structural equation model was adopted to analyze this study.

A Study on the Relationship between Customer Quality and Service Quality of Hotel Foods & Beverages (고객의 질과 호텔 식음료의 서비스 품질 간의 관계에 관한 연구)

  • Kim, Jong-Ok;Kim, Young-Ok
    • Culinary science and hospitality research
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    • 제10권1호
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    • pp.14-31
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    • 2004
  • The purposes of this study are to find influential factors on relations between customer quality and service quality of hotel foods & beverages, to find out factors influencing on customers' intention to revisit, to understand suggestive points in the side of operation of hotel's foods & beverages, and to offer basal materials for establishing marketing for hotel operators. The study results were proved followings; in factors of customer quality, the higher factors of customers' manner·etiquette, the higher pleasantness, trust, kindness, among factors of service quality of hotel foods & beverages. The higher factor of customers' social status, the higher typicalness, pleasantness, trust, kindness, among factors of service quality of hotel foods & beverages. The higher customers' economic level, the higher pleasantness, trust, kindness. The higher customers' manner·etiquette, customers' social status, customers' economic level, at corners selling foods & beverages in hotels, the higher typicalness, pleasantness, trust, kindness, among factors of service quality of hotel foods & beverages, the higher customers' intention to revisit. Therefore, in order to improve services of corners selling foods & beverages in hotels, customer quality must improve, and marketing strategies proper for maintaining improved customer quality. As customers think much of hotel employees' service quality, kindness, and care, kind and skillful employees need be distributed in hotels. In order to elevate quality of employees working at corners selling foods & beverages in hotels, which is adequate for images of hotels, supervisors of companies or relevant departments must implement the reward system to encourage hotel employees to work at parts adequate for employees' individual ability as well as get feeling of accomplishment, in order for employees to keep liveliness and self-confidence.

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Analysis of Influencing Factors on Commitment to a Plan for Physical Exercise among Korean Adults with Chronic Disease (만성질환자의 운동이행계획 수립에 미치는 영향 요인 분석)

  • Jang, Hee-Jung;Shin, Yun-Hee
    • Journal of East-West Nursing Research
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    • 제14권1호
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    • pp.87-97
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    • 2008
  • Purpose: The purpose of this study was to analyze the factors affecting those commitment to a plan for exercise among Korean with chronic diseases by Pender's health promotion model. Methods: The participants in this study were 315 Korean adults over 18 years of age with chronic diseases who were recruited in hospitals or public health centers in Korea. The instruments used in this study were individual characteristics instrument, Rosenberg's self-esteem scale, Ware's perceived health status, Profile of Mood States and Pender's commitment to a plan for exercises scale. Results: The results of analysis showed that Korean adults with chronic diseases were perceived with relatively low commitment to a plan for exercise while they were perceived with moderate self-esteem, health status, and mood. There were significant differences in the commitment to a plan for exercise according to education level and economic level. The positive relationship between self esteem, perceived health status, and commitment to a plan for exercise were significantly correlated. The experience for exercise was the most influential variable on commitment to a plan for exercise accounting for 40.3% among Korean with chronic diseases. Conclusion: For planning a targeted strategy to increase regular exercise among Korean adults with chronic diseases, nurses have to assess the prior experience of exercise of them. These nursing activities lead to improve their quality of life and encourage to control their symptoms.

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