• 제목/요약/키워드: Group Behaviors

검색결과 2,097건 처리시간 0.023초

판촉지향성에 따른 의류상품 쇼핑관련행동과 판촉이용행동 (Analyzing Consumer Behavioral Characteristics with Sales Promotion Orientation: Differences in Shopping and Promotion Usage Behaviors)

  • 이영미;박경애
    • 대한가정학회지
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    • 제41권4호
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    • pp.45-56
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    • 2003
  • The purpose of this study was to segment consumers based on sales promotion orientation and examine the differences between the consumer segments on shopping behaviors and promotion usage behaviors. A total of 462 responses collected from a questionnaire survey to subjects aged over 20s were analyzed. Cluster analysis on sales promotion orientation identified four groups including rational group(21%), active group(28%), insensitive group(22.1%), and interest group(28.9%) of sales promotion. ANOVA revealed significant differences among the four groups on shopping behaviors(information seeking, store visit, and clothing purchase) and promotion usage behaviors(the usage level of sales promotion, impulse buying, brand switching, and store switching). The active and interest groups were more actively seeking information than the other two groups were. The active group was most affected by sales promotion showing the highest impulse buying and brand and store switching behaviors, and the interest group was most active on store visit and clothing purchase. The insensitive group was the least engaged in all the behaviors.

간호사가 지각하는 간호관리자의 돌봄-배려행위와 동료 간 돌봄-배려행위가 재직의도에 미치는 영향 (Influence of Nurse Manager and Peer Group Caring Behaviors as Perceived by Nurses on Intention to Retention)

  • 공문연;김정희
    • 간호행정학회지
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    • 제23권2호
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    • pp.191-200
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    • 2017
  • Purpose: This study was conducted to identify the influence of nurse manager and peer group caring behaviors as perceived by nurses on intention to retention. Methods: The participants for this study were 229 nurses who had worked for over 6 months in general hospitals located in J province. Survey data were analyzed descriptive statistics and t-tests, ANOVAs with $Scheff{\acute{e}}^{\prime}s$ post-hoc testing, Pearson's correlation coefficients, and hierarchical regression analysis. Results: The scores for 'manager and peer group caring behaviors' and intention to retention were all at a moderate level, although the subjects perceived 'peer group caring behaviors' as higher compared to 'manager caring behaviors'. There were significant differences in 'manager caring behaviors' scores by suitability for present working department and employment status and in 'peer group caring behaviors' scores by suitability for present working department. The factors influencing nurses' intention to retention were religion, suitability for present department, clinical experience of over ten years, 'manager caring behaviors', and 'peer group caring behaviors' Conclusion: To improve nurses' intention to retention, it may be necessary to alter the transfer and arrangement strategies of their working environments to better consider nurses' aptitude and competence, and thereby increase both manager and peer group caring behaviors.

자유놀이 상황에서 5세 유아의 놀이집단 가입에 관한 연구 (Preschoolers' naturalistic entry behaviors and the responses of the play group in relation to the structural characteristics of the group)

  • 김송이;이재선
    • 대한가정학회지
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    • 제44권10호
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    • pp.35-45
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    • 2006
  • The purpose of this study was to investigate preschoolers' entry behaviors into a play group and the responses of the play group in relation to the structural characteristics of the group in a natural situation. The entry behaviors of 43 preschoolers and the responses of the play group were time-sampled. In addition the structural characteristics, including size and sex composition of the play group, and existence of a friend in the group, were checked. The following results were obtained. (1) The subjects used frequently participating behavior and wandering behavior among their entry behaviors. The wandering behavior increased and the participating behavior decreased as the size of the play group increased. Also, the subjects used wandering behaviors in the mixed group more than in the same-sex group or opposite-sex group. There was no difference in the entry behaviors according to the existence of a friend in the group. (2) The play group ignored 56% of the entry behaviors, and accepted 38% of them. The positive response of the group increased with decreasing size of the play group, whereas the entry bids were increasingly ignored as the size of the group increased. The mixed group ignored the entry bids more than the same-sex or opposite-sex group did. Also, in the presence of a friend in the group, the play group responded more positively than the group with no friend did.

여고생의 분노 및 대인관계위치와 집단따돌림(괴롭힘)행위와의 관계 (The Relationship between Anger, Personal Relationship Position and Bullying Behaviors in High School Girls)

  • 박미영;김은경
    • 한국간호교육학회지
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    • 제8권1호
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    • pp.7-16
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    • 2002
  • Purpose : The purpose of this study was to examine the relationship between the high school-girls' trait-state anger, personal relationship position in class and bullying behaviors, and to develope the nursing intervention to prevent the damages of young people's mind according to the bullying conditions. Method : The objects of this study chose from the girls high schools in 'D' city and 233 students answered the questions. The data were collected from June. 11 to 20. 2001. The major instruments used for this study were Trait Anger-State Anger Scale(Chon, 1995) to inquire the level of anger and Bullying Behaviors Scale(Kim, 2000) and personal relationship position in class. Statistical analysis for the research included descriptive statistics, t-test and correlational analysis, and for the analysis of data the SPSS program was used. Result : The results of this study were summarized as follows: 1) Total participant's trait anger had a positive correlation with state anger and bullying behaviors. Also, state anger was positively correlated to bullying behaviors. 2) The participants in the classes with perceived bullying phenomenon showed higher score of trait anger and bullying behaviors than those in the classes with non-perceived bullying phenomenon. 3) According to personal relationship position of the class, central group of the classes with perceived bullying phenomenon showed higher score of trait anger and bullying behaviors than those of the classes with non-perceived bullying phenomenon. 4) Also, central group of the classes with perceived bullying phenomenon showed higher score of bullying behaviors than peripheral group in the same classes. 5) The peripheral group of the classes with perceived bullying phenomenon showed higher score of bullying behaviors than those of the classes with non-perceived bullying phenomenon. 6) Central group's trait anger of the classes with perceived bullying phenomenon had a positive correlation to state anger and bullying behaviors. Also, central group's state anger was positively correlated to bullying behaviors. conclusion : In conclusion, the level of trait anger and state anger in high school girls affected to occur the bullying behaviors in students and especially, the trait anger in central group students was primary factor for the effect.

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보건교육방법이 본태성 고혈압 환자의 건강행위 이행에 미치는 효과 (Effect of Health Education Method for Korean Patients with Essential Hypertension on Their Compliance with Health Behaviors)

  • 손경욱;유왕근
    • 보건교육건강증진학회지
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    • 제21권2호
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    • pp.215-231
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    • 2004
  • The purpose of this study was to examine what factors affected patients who suffered from essential hypertension compliance with health behaviors, to help build a successful strategy to step up their compliance with health behaviors, and to seek effective ways to implement health education programs for patients with chronic disease. The subjects in this study were 60 people selected from among the patients who were diagnosed by physicians as having essential hypertension in S General Hospital in the city of P from April 10 through July 30, 2000, after health education was provided four times a month. The quasi- experimental design based on a control group pretest-posttest design was employed. The subjects were divided into three groups of 20 patients each: one was an experimental group to receive education in one-to-one interview, another was an experimental group to receive education as a group, and the third was a control group. The two experimental groups learned the same material through different methods, and the control group was given the same teaching materials and asked to comply with health behaviors on their own without instruction. After the three-week education was implemented in different ways, their compliance with health behaviors was measured. Collected data was analyzed by t-test, paired test, one-way analysis of variance, correlation analysis and regression analysis procedures. The findings of this study were as follows: 1. Concerning the effective type of health education, the group education produced the best results, followed by the one-to-one interviews and the sole use of print media. 2. Regarding the effect of compliance with health behaviors, the group- educated group got the highest score in compliance with health behaviors, but blood pressure lowered more significantly in the individual interview group. And the compliance with health behaviors had a significant negative correlational relationship with both systolic and diastolic blood pressure. 3. Parameter that had most significant correlational relationship with compliance with health behaviors was health locus of control, followed by self-efficacy and health perception. But there was no significant correlational relationship between compliance with health behaviors and knowledge of hypertension. 4. As a result of analyzing the impact of knowledge of hypertension, health locus of control, self-efficacy and health perception on compliance with health behaviors, self-efficacy was found to exercise most influence. Above-mentioned findings suggested that group education or one- to-one discussion would be more effective for health care for hypertension in koreans, as they could serve to have patients realize their own responsibility for health and to motivate their compliance with health behaviors, and there was a need to more positively utilize educational intervention for patients with chronic diseases, which could elevate not only compliance with health behaviors but self-efficacy.

건강의식과 환경의식이 환경친화적 의류 구매 및 처분행동에 미치는 영향 (Impacts of health and environment consciousness on pro-environmental clothing purchasing and disposal behaviors)

  • 김용숙
    • 복식문화연구
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    • 제22권3호
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    • pp.371-382
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    • 2014
  • The purposes of this study were to categorize of pro-environmental clothing purchasing and disposal behaviors and to identify impacts of health and environment consciousness on pro-environmental clothing purchase and disposal behaviors. The subjects were homemakers (n=381), and they were segmented into LOHAS group, environment conscious group, unconscious group, and wellbeing group according to their health and environment consciousness. Older homemakers were included in LOHAS group and environment conscious group. And these homemakers performed pro-environmental clothing purchasing and disposal behaviors better than wellbeing group or unconscious group. Health consciousness was positively related with the second-hand clothing purchasing and recycling. Environment consciousness was positively related with clothing made with organic, natural or functional materials, or the second-hand clothing purchasing, and recycling of the second-hand clothing. There was a need to develop continuing education programs to strengthen homemakers' health and environment consciousness, or to upgrade their pro-environmental clothing purchase and disposal behaviors.

General Behaviors and Perching Behaviors of Laying Hens in Cages with Different Colored Perches

  • Chen, D.H.;Bao, J.
    • Asian-Australasian Journal of Animal Sciences
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    • 제25권5호
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    • pp.717-724
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    • 2012
  • Color is one of the perch properties. This study was conducted to investigate the general behaviors and perching behaviors in laying hens under different group size (stocking density), and to understand the perch color (black, white or brown) preference of hens during the night. A total of 390 Hyline Brown laying hens was used, and randomly allocated to three treatments: individual group (G1), group of four hens (G4), and group of eight hens (G8), respectively. There were 30 replicates in each group. The hens in G1, G4 and G8 groups were put into the test cages in which three colored perches were simultaneously provided and allowed for four days of habituation in the new cages. Hens behaviors were recorded using cameras with infrared light sources for the following periods: 8:00 to 10:00; 14:00 to 16:00; 19:00 to 21:00; 23:30 to 0:30 on the fifth day after transferring the birds into the test cages. The behaviors of hens in every time period were collected and analyzed, and hens positions on the test perches during mid-night were recorded. The results showed that, group size (stocking density) had significant effect on most of the general behaviors of laying hens except exploring behavior. There were great differences in most of the general behaviors during different time periods. In the preference test of perch color during night, the hens showed no clear preference for white, black or brown perches. For perching behaviors, perching time and frequency of transferring from one perch to another was higher on black perches than on white or brown perches in individual groups. In G4 groups, the hens spent more time on white perches during daytime and more frequent transferring during night compared with black or brown perches. The frequency of jumping upon and down from white perches was higher in G8 groups. It can be concluded that although the group sizes in the cage significantly affected most of the general behaviors, we found that no preference of perch color was shown by the caged laying hens in the different group sizes tested in this study.

암환자의 대응양식에 따른 자가간호행위 비교연구 (Comparison of the Self-Care Behaviors according to Mental Adjustment to Cancer)

  • 오복자
    • 종양간호연구
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    • 제9권2호
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    • pp.136-144
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    • 2009
  • Purpose: This study was to compare the differences in self-care behaviors between the group with fighting spirit and the group with helplessness. Methods: This study utilized a cross-sectional descriptive design. A total of 97 ambulatory cancer patients completed the Mental Adjustment to Cancer (MAC) scale by Watson et al. (1988) and Self Care Behaviors Scale by Oh et al. (1997). The data was analysed using frequency, percentage, t-test, ANOVA, Pearson's correlation and stepwise multiple regression. Results: Fighting spirit group were found to conduct self-care behaviors more compared to the helplessness group (t=3.346, p<.0001). The score of the self-care behaviors in fighting spirit group was 4.42 out of a total score of 7 and that of helplessness group was 3.85. There was a significant difference (p<.0001) in self-care behaviors according to the level of faith and performance status. Fighting spirit ($R^2$=0.120, p<.0001), performance status ($R^2$=0.078, p=.001) were predictive of self-care behaviors. Conclusion: Cancer patients' mental adjustment is correlated with the degree of self-care behaviors. Having fighting spirit is one of the most adaptive techniques that cancer patients could use in adjustment to the life with cancer.

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중학생의 성취수준별 의사 개념적.분석적 행동 분석 - 2005년 국가수준 수학 학업성취도 수행평가 결과를 중심으로 - (The analysis of the pseudo-conceptual or pseudo-analytical behaviors according to the achievement levels - The result of the National Assessment of Educational Achievement in 2005 -)

  • 김선희;원유미
    • 한국수학교육학회지시리즈A:수학교육
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    • 제47권1호
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    • pp.11-25
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    • 2008
  • The characteristics of the pseudo-conceptual or the pseudo-analytical behaviors according to the achievement level(i.e. advanced group, proficient group, basic group, and below-basic group) in grade 9 are as follows. The pseudo-conceptual or pseudo-analytical behaviors to get credit from teachers become conspicuous in lower achievement level. The high achieving students showed more pseudo-conceptual or pseudo-analytical behaviors without undergoing the process of reflection or control. The proficient group was short of control in computation, and the advanced group didn't control well in representation. The proficient group tended to depend on a past successful algorithm and behave habitually. Therefore, it is needed to teach mathematics according to the characteristic of pseudo-conceptual or pseudo-analytic behaviors shown in each achievement level.

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피드백이 주유소 직원의 고객 서비스 행동에 미치는 효과에 대한 검증 (The Effects of Feedback on Customer Service Behaviors in a Gas Station)

  • 소용준;이계훈;오세진
    • 대한안전경영과학회지
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    • 제12권4호
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    • pp.265-272
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    • 2010
  • This study examined the relative effects of weekly and daily group feedback on the customer service behaviors in a gas station. Participants were four employees providing full services to the customers. Four target service behaviors, which were identified from the job description for the employees, served as the dependent variables. The data were collected by a supervisor. The independent variable was the frequency of group feedback on the four service behaviors: weekly and daily group feedback. An ABC within group design was adopted. After baseline (A), the weekly group feedback condition (B) was introduced. In the next phase, the daily group feedback condition (C) was introduced. Both weekly and daily group feedback were presented in a graph form and posted at a conspicuous location. Results showed that both weekly feedback and daily feedback conditions were effective in increasing the target behaviors. And, there was difference in the effects between the two conditions.