• 제목/요약/키워드: Exhibition Value

검색결과 174건 처리시간 0.031초

Understanding Consumer Perceptions of Luxury Vintage Fashion

  • Tungyun Liu;Sijun Sung;Heeju Chae
    • 아태비즈니스연구
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    • 제14권1호
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    • pp.41-57
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    • 2023
  • Purpose - The purpose of this study is to research how the different types of experiences affect consumer's recognition in terms of luxury vintage fashion products, and what kinds of value consumer can achieve. Design/methodology/approach - The study is based on the means-end chain (MEC) approach for an in-depth understanding of consumers' recognition systems through conducting the laddering interview technique. Above all, the research conducted a pilot test to gain attributes of consumer experiences about luxury vintage fashion products from Korean and Taiwanese. Findings - It is found that not only by actual purchase, experience without purchasing also can lead to consumers' self-fulfilment and self-accomplishment, which filled the lack of relevant literature in the luxury vintage industry. In addition, the study sorted out the channels that consumers approach LVF products, which provide a classification reference for future research related to the luxury vintage consumer. Research implications or originality - As consumers can gain a lot kind of value through LVF products, luxury brands can attract consumers by using vintage as a market strategy. For luxury marketers, by running LVF shopping mall online or opening LVF stores, not only allow consumers' attach with LVF products but also can further lead to the purchase behaviors. In addition, consumers who are interested in LVF are those who are aware of the authenticity, uniqueness, and rarity of the brand. Due the fact, these consumers may be interested in the topic of sustainability.

시각구조분석을 통한 벽의 구성과 특성에 관한 연구 -회화위주 전시공간을 대상으로- (A Study on The Composition and Characteristics of WaIls through Visual Configuration Analyses - Focusing on the Exhibition Space for Paintings -)

  • 이종숙;박종원
    • 한국디지털건축인테리어학회논문집
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    • 제8권2호
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    • pp.57-64
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    • 2008
  • The walls of art museums become the background of exhibits, and they form a unit space depending on the of each exhibit. In addition, the walls are configured and presented depending on the rhythm of space, or the structure of an axis. In this study, according to the axis composed for each unit space, the presentation methods of walls were classified as follows: The central type, the skewed type, the crossed type, the one-side corridor type, and the two-way corridor type. By analyzing visual configurations formed by the arrangement of each unit space, the value and the hierarchy of walls are discussed To analyze the classified types with the physical change of unit space, the factors of visual integration, connectivity, depth, and visual axis are compared, and various configurations of walls and space change are applied.

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Fabric Dyeing with Indigo and Japanese pagoda tree for Color mixture (II) - Treatment on Protein Fibers -

  • An, Sun-Young;Bae, Jung-Sook;Huh, Man-Woo
    • 한국염색가공학회지
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    • 제22권4호
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    • pp.306-313
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    • 2010
  • To achieve color diversification of natural dyeing, color mixture dyeing with Indigo and Japanese pagoda tree is applied to wool and silk fabrics. After dyeing with Japanese pagoda tree extract solution of 5~25%(o.w.f.), the indigo dyeing was carried out up to four times. Alternatively after repeat dyeing with indigo one to seven times, the dyeing with Japanese pagoda tree extract solution was applied in 5 steps(5~25%). In color mixture dyeing, the dye uptake of wool fabrics appears higher than that of silk. The sequence of Japanese pagoda tree extract dyeing after Indigo dyeing was generally higher dye uptake compared with that of Indigo dyeing after Japanese pagoda tree extract dyeing. For wool and silk fabric, the pre-dyeing with Japanese pagoda tree solution was more effective for color diversification but the pre-dyeing with Indigo was more effective for the exhibition of intermediate color shade.

2015 밀라노 페어를 통해 본 가구디자인 문화 연구 - 기업의 장수 제품과 리뉴얼 디자인을 중심으로 - (A Study on the Culture of Furniture Design in Consideration of Milano Fair 2015 - Focusing on corporate longevity products and renewal design -)

  • 김경원;김건수;김정호;김종서
    • 한국가구학회지
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    • 제26권3호
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    • pp.241-251
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    • 2015
  • Milano Fair is the most authoritative event in the world and the most noticeable exhibition for expecting stream of furniture design and future. Companies and designers, who participate in this event, pioneer independent market through the creative and creative products based on their own identity. Their competitiveness in the market comes from the identity of the brands and it is possible when making continuous efforts to make competitiveness by differentiated designs and products. Upright design culture will be made when respecting the value of designers and designs, making the history and tradition and striving for new challenges and pioneerings.

한국 소형(小型) 비행장(飛行場) 시설(施設)의 활용성(活用性) 증대(增大)에 관한 연구(硏究) (A Study on the Improvement for Availability of the Small Airport Facilities in Korea)

  • 이강석;강훈
    • 항공우주정책ㆍ법학회지
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    • 제14권
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    • pp.331-379
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    • 2001
  • The purpose of this study is provide better suggestions to utilize the small aircraft by examining current situations of those airports. Then, the results of this study should help explain about the Availability of the airports for small aircraft in view of airplane exhibition, air-sports activity fields for aviation sports population, aviation theme park, and aviation-related education facility. This study examines current situations of the small airports for small aircraft which have been limited in their utility and compares the airports at the same level abroad. By examining these airports, this paper can make suggestions for the Availability of the small airports. Significance of the study lies in providing businessmen planning to invest the small airports and owners of airports with profitable consequences. At the macro level, it is expected to have a more effective development of land and an increase of aviation market value.

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약초자원 홍보관 계획 (Plan for Public Information Museum of Herb Resources)

  • 차상기
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2004년도 추계학술발표대회 논문집
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    • pp.149-152
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    • 2004
  • Currently, with the development of an advanced industrial form, attention to human life has risen gradually. On the basis of aboves, Oriental medical industry has been achieved revolutionarily, and moreover the new word 'Well-being' has been born due to the value of life and attention to health. All who live in the 21-century have worried about problem with health and well-being, and the substitute medical science centering around the Oriental medicine has come up as the major concern, not to speak of the Oriental the West. Domestically, Research and attention to the Oriental medicine has increased, and its importance has appeared. At the moment, locally self-governing groups have taken an active step to study the genetic resources centering around locally- breedy wild medicinal herbfor their economy growth. Accordingly, in the historic view, to discover our medicinal herb's essence and to supply professional, systemical infomation of herb genetic, the necessity of professional exhibition museum can come up. under the above circumstances, I propose the public information museum in local area.

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대형백화점의 B 브랜드 리뉴얼 계획안 (A plan for a renewal design of an inner shop at a department store)

  • 김혜자
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2005년도 추계학술발표대회 논문집
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    • pp.221-222
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    • 2005
  • Nowadays, the consuming society, the quality of wideness is increasing as the economic life level increases. Modern's any of large department stores, playing a very important role in the middle of our consuming culture, is creating a new life culture and life patterns including producing a new consuming value, too. This is a plan for a renewal design of an inner shop at a department store for brand launching in Seoul, which was planed to escape from the brand's own cold color to show up the product's color using indirect illumination. It was also considered clients' path lines who may keep at a distance to come into an expensive brand's store by designing the whole area as a show room, so there a window display and a harmony with the products let the shop be well functionalized.

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전시회 참여 고려요인이 전시회 평가에 미치는 영향에 관한 연구 (The Influence of the Pushing and Pulling Factor on Exhibition Quality Evaluation)

  • 박찬욱;이승훈;강인원
    • 지식경영연구
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    • 제11권4호
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    • pp.67-77
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    • 2010
  • MICE (Meetings, Incentive travels, Conventions, and Exhibitions) segment is one of the fastest growing segments of the tourism industry today. Especially, the government promotes the convention business as a strategic industry given its growing importance as a high value-added export. The push-pull factor conceptual frameworks were used to identify motives that lead firms to attend conventions. Furthermore, the authors assess firms' service quality, preference, reliability, and positional advantage of Korea Electronics Show(KES). Using data from a number of Korean trading firms, the authors find considerable results and conclude by discussing recommendation for the convention industry.

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고령친화용품 체험공간에 대한 가치 평가 (Value Evaluation on the Experience Space of the Age-friendly Product)

  • 오찬옥;주수현;진재문;김수영
    • 디자인융복합연구
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    • 제16권3호
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    • pp.17-37
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    • 2017
  • 본 연구는 고령친화용품 체험공간의 확대 설치를 위한 근거를 파악하기 위해 체험공간에 대한 경험유무에 따른 가상가치를 평가하였다. 추정방법은 고령자 152명을 대상으로 조건부 가치측정 방법인 이중경계형(double-bounded dichotomous choice) 로그로짓모형(log-logistic model)과 로그노말모형(log-normal model)을 적용하였다. 추정결과, 로그로짓모형의 절단평균은 3,401원, 평균은 4,937원으로, 로그노말모형은 절단평균이 3,433원, 평균은 4,144원으로 나타났다. 체험공간이 삶의 질과 산업육성을 위해 필요성이 높음에도 지불의사에 대한 부정적 답변이 많았으며 체험공간의 미경험자가 가치를 상대적으로 높게 평가하였다. 체험공간 추가설치의 문제는 체험공간에 대한 가치평가의 제고뿐만 아니라 복합 기능의 도입, 다양한 고령친화용품 구비, 개인맞춤형 지원, 나아가 접근 편의성과 서비스 수준을 제고해야 할 필요성을 보여주었다.

서울시 대학생의 소비가치 유형과 예술상품 소비 -공연예술 및 미술전시회 관람을 중심으로 (Types of Consumption Values and Art Appreciation of University Students in Seoul)

  • 조수현;이연숙
    • 가족자원경영과 정책
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    • 제10권1호
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    • pp.83-105
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    • 2006
  • The purposes of this study were to classify types of consumption values and to examine 5 types of art appreciation of university students in Seoul. Five types of art appreciation included fine art exhibition(including photographs, architects, calligraphy works), classical and opera performance, traditional Korean music performance, drama and musical performance, dance performance. The sample for this study consisted of 422 university students of five universities in Seoul. The data were collected using the structured questionnaires. The statistical methods used for the analysis were descriptive statistics, chi-square, factor analysis, and cluster analysis. The major findings are as follows. 1. The result of factors for consumption values of students emerged four factors. These were called as 'materialism', 'honor centered', 'family centered', 'hedonism' value. 2. The cluster analysis was conducted based on these four factors. The result showed 3 groups of consumption value which were called as 'material' honor value group', 'family value group', 'hedonic value group'. 3. The consumption value of university students did not significantly differ according to their demographic variables. 4. The behavior of art appreciation of university students significantly differed by their demographic characteristics and consumption value. The material' honor valued group showed the least chances to make decisions on art appreciation for one's own, which reflected that this group appreciate art to satisfy their honors rather than to enjoy art itself. They also showed the most chances to consider the renownedness of the art work or artists among three groups. And they showed the least chances to pay for the tickets for art appreciation, all of those meant that they appreciate arts unvoluntarily in situational condition. The family valued group showed the most chances to pay for the tickets when they appreciate arts. And therefore they were most susceptible for the prices. The hedonic valued group showed the most interests in art. They decided to appreciate art for their own, and they considered the contents and the highness in the level of the art the most when they appreciate art. And they show the most intention of participation in drama/musical performances, which reflect their interests in hedonic values. Based on these results of this study concluded that the consumption values of university students affected their behavior of art appreciation. Thus, university students' behavior on art appreciation can be effectively developed by education according to their consumption values.

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