• Journal of the Korean Operations Research and Management Science Society
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• v.29 no.2
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• pp.97-116
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• 2004

Recently, e portion of on-line stock brokerage has been rapidly increased to be more than 50%, on the basis of contracted money. The usage of wCTS(Web Based Cyber Trading Systems) has now got into the steady state over the initial diffusion stage, which means wCTS has got more-than-half customer base in on-line service. Therefore, brokerage service providers have their competitive strategic focus on customer retention through the enhancement of customer loyalty. This study provides framework and survey results on explanation of wCTS user's loyalty, what and how factors affect wCTS user's loyalty. We adopt the results of early studies on information technology acceptance and diffusion such as TAM(Technology Acceptance Model) and IDT(Innovation Diffusion Theory). We also referred loyalty theory of marketing area and studios on CTS usage. We categorized explanation factors as three groups characteristics of users, characteristics of system, social environment. And we assumed that these three factors could affect the loyalty through two parameters : customer satisfaction and trust to the system. This study firstly shows that the ease of use and usefulness, the major factors of TAM. can also be applied to the loyalty of wCTS with resulting that the usefulness is more important than the ease of use In wCTS. Secondly, it shows that the innovative and risk-sensitive user has the lower degree of loyalty. Thirdly, it shows that the satisfaction and trust impact the loyalty simultaneously, the trust particularly impacts more strongly than the loyalty, due to the characteristics of monetary transaction in wCTS. This study provides meaningful results to the other on-line EC service fields as a first empirical research regarding the loyalty to wCTS which is a typical on-line EC service.

• Human Ecology Research
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• v.56 no.6
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• pp.555-571
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• 2018

This study identified the characteristics of fashion rental service users as well as analyzed their purchase decision-making processes. A qualitative investigation was conducted through in-depth interviews with 13 women in their 20s-30s who have experienced renting fashion items due to a high interest in fashion. The results of the study are summarized as follows. The need recognition stage analyzed ventilation by mass media, SNS impact, curiosity, saving shopping time and money, awareness of situational necessity, and creation of various styles. The information search stage analyzed how users obtained information from 2 different sources of nonmarketer-dominated sources and marketer-dominated sources. The pre-purchase stage analyzed the evaluation of alternatives in which study participants used 2 evaluation criteria for fashion rental services and fashion rental items. The purchase stage analyzed how participants wait and select desired items (when receiving the notification of rentable items) or select alternative products. The consumption stage examined the usage frequency and usage method. The study divided the post-consumption evaluation stage into 2 categories for evaluation: personal feelings and service. The post-consumption behavior stage analyzed how participants displayed WOM, eWOM and purchase rental product behavior. Clothing shopping orientation of study participants is displayed in 5 dimensions of brand-seeking propensity, individuality-seeking propensity, economic efficiency-seeking propensity, rationality-seeking propensity, and pleasure-seeking propensity. This study identified three main characteristics in the study participants: interest in the fashion, favorable attitude toward used fashion items, consciousness of others.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.33 no.3
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• pp.295-324
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• 2022

This study analyzed the operation status of the military library and e-book service in order to improve the soldiers' access to the reading environment and to suggest a plan to revitalize the military library. As a result of the survey, it was found that it is necessary to improve the environment such as the IT environment, devices, and time allowed for access to activate the use of e-books. According to the interview results, problems such as low usage rate and awareness of the digital library, the use of different e-book viewers and management systems for each distributor when distributing e-books, and the dissemination of e-books for the management and accessibility of the Armed Services Editions in library were raised. In order to activate the e-book service of the library in the military, diversify e-book service promotion and education programs, activations such as establish standards for the e-book operating system for each county, use platforms and devices to promote e-book operation and use, and construction of e-book service using Armed Services Editions were derived.

• The Journal of Society for e-Business Studies
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• v.18 no.3
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• pp.159-175
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• 2013

Recently, as real-time availability of e-commerce data becomes possible, the requirement of real-time analysis of e-commerce increases significantly. In the real-time analysis of e-commerce data, it is very important to efficiently process continuous join queries between an e-commerce data stream and disk-based large relations. In this paper, we propose an efficient method for processing a continuous join query between an e-commerce data stream and multiple disk-based relations. The proposed method improves the service rate significantly, while reducing the amount of required memory substantially. Through analysis and various experiments, we show the efficiency of the proposed method compared with the previous one in terms of service rate and memory usage.

• The Journal of Society for e-Business Studies
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• v.15 no.2
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• pp.37-53
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• 2010

As mobile communications service is growing every single year in Korea, it has pulled the interest of many researchers as wells as the executives. This research is aimed to find out factors of the mobile market that affect the utilization of mobile communication. We adopted a survey method with a pinpointed focus on how users' profile and individual experience relates with the utilization of mobile communication. For this objective, first, we primarily analyzed the mobile users' characteristics and service usage patterns. Then, we developed a conceptual model and hypotheses that are empirically examined using a covariance structure analysis, which will contribute to investigating critical success factors in mobile business. Some suggestions constitute the remaining part of this research. First, user characteristic is an important factor that affects the amount expended for mobile service. Second, user experience is another critical aspect that is highly linked with mobile payment. In alignment with our research, we propose user characteristics such as age and income, and user experience about mobile internet usage and mobile contents usage are of great significance in devising both near- and long-term mobile business strategy.

• The KIPS Transactions:PartC
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• v.8C no.5
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• pp.597-606
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• 2001

In this paper, we propose the delay sensitive traffic and a high bandwidth QoS service in order to supply real-time traffic such as VoIP, multimedia service. We use IntServ over DiffServ network to supply end-to-end QoS service in the IETF. We define the proposed QoS services which are Best, Good, Default service. We analyze the performance using NS simulator with end to end QoS service in IntServ over DiffServ network. The proposed billing system uses the Accounting, Authentication, Authorization (AAA) functions of RADIUS protocol and proposes the dynamic pricing method according to network usage state using end-to-end QoS of IntServ over DiffServ network. In order to secure billing system, we design and implement audit trail system by the IEEE POSIX.1E standard.

• Proceedings of the CALSEC Conference
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• 2005.03a
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• pp.180-185
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• 2005

This is the research on the new services which are called Korean blog, personal media, etc and which showed large increase in usage rate in 2004. In spite of this increase there has been no effort to conceptualize these services. So, we researched whether these new services constituted an independent domain, in what aspects they were different with other established services, how could we conceptualize them with an appropriate name, what were characteristics of them. We used Interview and Delphi method with the participation of professionals in charge of planning and operating these services in 4 major service providers.

• Journal of Korea Multimedia Society
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• v.20 no.11
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• pp.1793-1802
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• 2017

In the recent years, IT and Network Technology has rapidly advanced environment in accordance with the needs of the times, the usage of the smart learning service is increasing. Smart learning is extended from e-learning which is limited concept of space and place. This system can be easily exposed to the various security threats due to characteristic of wireless service system. Therefore, this paper proposes the improvement methods of smart learning system security by use of faults analysis methods such as the FTA(Fault Tree Analysis) and FMECA(Failure Mode Effects and Criticality Analysis) utilizing the consolidated analysis method which maximized advantage and minimized disadvantage of each technique.

• Journal of Korea Society of Digital Industry and Information Management
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• v.9 no.4
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• pp.81-94
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• 2013

Recently, the dramatical increasement of personal information infringement makes the government strongly enforce the laws. The Key-point of law enforcement is the DB encryption. Nevertheless, DB encryption is the one of the hardest thing in the organization's security measures. The purpose of this paper is suggesting alternative means of residence numbers and showing the possibility of indicator usage for safety measures. This research suggested the best ways to make a decision through a before and after comparison of the DB encryption cost of the inherent identification number elimination in "Social Welfare consolidation service system". When this research result was applied in "Happiness-e-Um system", we found that the alternative means are more efficient than the residence number for encryption cost, system revision time and so on.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.18 no.2
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• pp.125-131
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• 2018

The analysis and comparison on the usage of public cremation facilities located in Seoul through online reservation service of ehaneul funeral information system by area from Jan. 1, 2011 to Dec. 31, 2017 showed that among 314,877 in the number of bodies using the facilities, 225,828 (or 71.7%) belonged to Seoul citizens and 89,049 (or 28.3%) belonged to people living in other area than Seoul, such as Goyang city, Gyeonggi-do and other local governments. Therefore, there appeared that the Seoul citizens could not get the timely cremation service but instead extended the funeral service to 4 to 5 days or had to go to the remote area for cremation. This trend gets severe every year. To solve these problems, it is recommended that Seoul city government makes effort of constructing or expanding the public cremation facilities in cooperation with other local government of the area whose residents show high rate of using Seoul public cremation facilities and that Seoul city government expands or builds its own public cremation facilities in mid- and long-term. In addition, the local government of other area around Seoul needs to expand their use rate of their own (4) public cremation facilities or raise the creation fee for the residents from other areas, thus trying to dispersing and controlling the demand for the cremation.