Proceedings of the CALSEC Conference (한국전자거래학회:학술대회논문집)

Society for e-Business Studies (한국전자거래학회)
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The Research on the concept and characteristics of the Personal Community Service

  • Ahn, Joong-Ho (College of Business Administration, Seoul National University) ;
  • Chae, Min-Kyun (College of Business Administration, Seoul National University) ;
  • Yang, Ji-Youn (College of Business Administration, Seoul National University)
  • Published : 2005.03.23
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Abstract

This is the research on the new services which are called Korean blog, personal media, etc and which showed large increase in usage rate in 2004. In spite of this increase there has been no effort to conceptualize these services. So, we researched whether these new services constituted an independent domain, in what aspects they were different with other established services, how could we conceptualize them with an appropriate name, what were characteristics of them. We used Interview and Delphi method with the participation of professionals in charge of planning and operating these services in 4 major service providers.

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