• 한국의류산업학회지
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• 제14권4호
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• pp.607-613
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• 2012

This study develops a Hanbok Jeogori pattern for middle-aged women with a 3D virtual-twin and virtual-garment simulation system. The including criteria for subjects in this study was a focus on women in their 50s, and a total of 345 females satisfying them were enrolled for 3D virtual model. Comparative Jeogori pattern, Baik & Choi's(2004) pattern, was selected for the development of Jeogori pattern. The results were: first, a new Jeogori pattern considerate of middle-aged women was developed. The basic numerical formula were: Front and back bust girth B/4+1.5, armhole depth B/4, sleeve width B/4, goedae width B/10-1.5 and git width 5.5. Second, according to the results of the new Jeogori patterns appearance evaluation, the new Jeogori pattern scored higher than the existing pattern in silhouette and ease amount, this confirmed that the new Jeogori pattern is appropriate for middle-aged women. Virtual models of production through data from 3D body scan, pattern draft, and virtual garment digital program were applied to a prototypic design method to enhance the fitness of ready-made Hanbok garments. This study serves as important basic data for ensuing studies that may utilize 3D Virtual Garment Simulation System with 2D patterns and for the future 3D Pattern Production Program development of Hanbok patterns.

• 패션비즈니스
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• 제20권1호
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• pp.142-156
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• 2016

Convergence of IT devices and fashion is enabling the industry to take fully different approaches in various areas including product planning, fabric selecting, distributing, and marketing. At the same time, it also transforms the definition of clothing itself. Convergence of IT technologies in the realm of fashion and textiles industries can create a powerful synergy through connection digital devices, such as mobile phone. In this context, this study attempts to suggest how IT technology can be efficiently harnessed through the usage of mobile devices in the planning stage of fashion materials, where the initial production plan of a clothing item is mapped out. This study ultimately aims to enhance the effectiveness of databases on fashion material information by using mobile devices to utilize NFC, an RFID technology having as much revolutionary power as Internet - which can be the convergence between IT and fashion across the software dimensions. To pursue this research, data on fashion material information regarding 200 woven fabric specimens were provided by textile companies. The information includes elements such as its composition, weight, width, yarn, density and sales report. These pieces of information were organized into a database. Drawing on this data, Android-based applications that allow smart phones to read off fabric information from NFC tags were developed for this study using two methods. The system works as follows: 1. NFC tag stickers are attached onto the hangers where 200 fabric samples are hanging. 2. The NFC tag stickers are tagged, or read off from a smart phone that support NFC functions. 3. Upon tagging, the Smart phone swiftly displays all information available on its screen - not only the aforementioned six elements, but also the image of the clothing item from the fabric in its finalized product form, and the video of the model wearing the item - for convenient view. The method harbors immense potential for the fashion industry in general, and will also be useful in those fields inside the industry that harness NFC technology.

• 한국항행학회논문지
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• 제21권2호
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• pp.206-211
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• 2017

최근 컴퓨팅 기기를 하나의 네트워크로 연결하여, 극대화한 차세대 디지털 신경망서비스를 제공하는 그리드 컴퓨팅은 PC나 서버, PDA 등 모든 컴퓨터를 네트워크로 연결해 하나의 거대한 가상 컴퓨터를 만든다는 것이다. 따라서 기상업무 분야에 적용될 그리드 컴퓨팅 구현 모델을 다음과 같이 제안한다. 첫째, 그리드 컴퓨팅을 이용하게 될 대상 작업은 중규모 이하의 수치 모델 개발 또는 테스트 운영에 필요한 작업들과 기상용 슈퍼컴퓨터의 최종 백업이다. 둘째, 그리드 컴퓨팅을 구성하게 될 자원은 운영 효율을 고려하여 본청에서 운영 중인 업무용 PC와 리눅스 서버들로 한정한다. 셋째, 네트워크는 LAN 구간으로 제한하는 것으로 고성능 컴퓨팅을 구현하는 방안을 제시하였다.

• 한국산학기술학회논문지
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• 제8권3호
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• pp.541-548
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• 2007

비즈니스 오퍼레이션의 핵심기능인 워크플로우는 비즈니스 프로세스(process)에서 공통적으로 나타나는 업무 절차의 핵심적인 요소와 이 요소들 간의 관계를 모델화한 것이다. 본 연구에서는 최근 우리 주변에서 쉽게 접하게 되는 건강진단 프로세스에서, 어떻게 워크플로우를 활용할 수 있을 가하는 방법에 초점을 맞추고 있다. 특히, RFID(Radio Frequency Identification) 태그가 부착된 PDA(Personal Digital Assistance)를 피검사자에게 제공하여 건강진단 프로세스의 완벽한 자동화를 실현하도록 하고 있다. 이를 위하여, 논문에서는 유비쿼터스 환경에서의 건강진단 프로세스를 실현하기 위한 소프트웨어 아키텍처의 설계와 아울러, 클래스의 구조 설계, 주요 메시지의 정의, 그리고 검사간 라우팅 알고리즘 등 구체적인 설계내용을 제안하고 있다. 다시말해, 건강진단 응용의 환경 및 서비스 시나리오에 대한 분석을 토대로, 자바와 같은 객체지향언어 환경에서 워크플로우 엔진과 건강진단 응용에 대한 소프트웨어 설계를 제안하고 있다. 본 연구의 결과는 도우미 중심적인 건강진단 프로세스의 무인화를 가능하게 하고, 나아가 많은 건강진단 센터들이 유비쿼터스 기반의 건강진단 프로세스를 현실화할 수 있을 것으로 사료된다.

• 패션비즈니스
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• 제16권2호
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• pp.88-107
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• 2012

Hybrid implies that elements in more than two are combined, and is what is merged and used complexly the technologies and materials in several fields according to the development in scientific technology and the progress in technology. In the formative and artistic aspect, the hybrid can be said to be phenomenon that two of mutually different genres are combined. The function and form in each genre, which were combined at this time, are remained wholly or partially, thereby revealing as well without hiding a fact of having been combined. In the digital communication era, the same time level was integrated into one culture, with destroying the temporal·spatial boundary. As for the objectives of this study, first, the aim is to suggest a model for researching into make-up by grasping the developmental process and the characteristics of hybrid art through considering an art theory of hybrid, which was shown in make-up. Second, the aim is to design make-up by analyzing trend by make-up style after applying the genre deconstruction in hybrid. The modern make-up design through genre-deconstruction characteristics beyond diverse plurality and genre could be known to be highlighted as aesthetic characteristic by a slight attempt as communication of open space, which connects culture and genre, which had failed to be recognized and was neglected. Through the results of this study, it could be known that there is infinite possibility in developing make-up design in line with modern sensation through aesthetic element and symbolic significance through genre deconstruction. Based on these findings, its significance can be said to be in substantially contributing to offering new sight to the design & formative characteristic and the expression mode in future make-up, to providing basic data, and to strengthening competitive edge of culture and art.

• 한국IT서비스학회지
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• 제14권3호
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• pp.1-18
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• 2015

Recent trends of mobile convergence has already brought about many changes in our digitally-powered society. Especially, taking advantage of strengths of existing mobile devices and smart phones have already been established as a primary standard in the business intelligence world. Such high-powered digital devices equipped with mobile convergence functions are getting more momentum as app stores are prevailing. Basically, the app stores are administered by smart phone manufacturers, creating a new business ecosystem among app developers and end-users. However, there are paucity of studies tackling an issue about how users' repurchase intention of the apps is influenced by the service qualities of the app stores. In this respect, this study aims to investigate the effect of app store service quality on users' satisfaction and repurchase intention. As the value of loyal customers is incomparably high in app commerce, winning customers' loyalty is vital to the success of app stores. In this study, a customer is defined as one who has purchased goods or services at least once from the app stores. The proposed research model includes a number of constructs such as app perceptions, customer service, perceived ease of use, design, promotion, perceived consumer risk and connectivity. Empirical results revealed that perceived consumer risk has a negative relationship with consumer's perceived repurchase intention. All the other variables-app perceptions, customer service, perceived ease of use, design, promotion, connectivity- are found to be positively related with the repurchase intentions.

• 패션비즈니스
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• 제21권6호
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• pp.47-65
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• 2017

This study is intended to compare an actual wedding dress being made completely through 3D software, and compare it with an actual dress of a real model by using collective tools for comparative analysis. The method of the study was conducted via a literature review along with the production of the dresses. In the production, two wedding dresses for the small wedding ceremony were designed. Each of the design was made into both 3D and an actual garment. The results are as follows. First, the 3D whole body scanner reflects the measure of the exact human body size, however there were some difficulties in matching what the customer wanted, because the difference of the skin color and the hair style. Second, the pattern of the dress is much more easily altered than it was in the real production. Third, the silhouette of the virtual and the actual person with the dress was nearly the same. Fourth, textile tool was much more convenient because of the use of real-time rendering on the virtual dresses. Lastly, the lace and biz decoration were flat, and the luster was duller than in reality. Prospectively, the consumer will decide their own design of variety through the use of the avatar without wearing the actual dresses, and they would demand what the another one desired, different from the presented ones by making the corrections by themselves. Through this process, the consumer would be actively participating in the design, a step which would finally lead to the two way designing rather than the one way design of present times.

• 산경연구논집
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• 제10권4호
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• pp.57-66
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• 2019

Purpose - Present study aimed at investigating the factors that may affect consumers' decision confidence and decision comfort inducing choice commitment taken place at the stage of post-decision/pre-outcome. This study explored whether there are positive effects of dominance and instrumentality of chosen product on the decision confidence, and also identified whether there are positive effects of choice easiness and goal achievement-related affect felt at the chosen product on the decision comfort. Research design, data, and methodology - Portable digital camera as experimental product was used. 260 data were collected from college students. Four were removed from the analyses because they did not complete the questionnaire. Eighteen were removed because they indicated not experiencing the camera in the past. 238 data were used at the analyses to verify hypotheses by structural equation model in AMOS 21.0. Results - First, both of the consumers' decision confidence and decision comfort positively affected choice commitment. Second, the dominance as well as the instrumentality had positive impact upon the decision confidence. Third, the choice easiness and goal achievement-related affect felt at the chosen product had positive impact on the decision comfort. In sum, present study identified the mediation roles of the decision confidence in the effects of both dominance and instrumentality of the chosen product on forming choice commitment, and also found the mediation roles of the decision comfort in the effects of choice easiness and goal achievement-related affect felt at the product on forming choice commitment. Conclusions - Focusing on the stage of post-decision/pre-outcome in decision making process, present study contributes to advancing the choice commitment theories by exploring the positive effects of both dominance and instrumentality of chosen product on the decision confidence, and by finding the positive effects of both choice easiness and goal achievement-related affect felt at the chosen product on the decision comfort. Marketers should promote their products' dominance and instrumentality by showing the superior roles of their product attributes in achieving consumption goal, and should help consumers feel comfort by making choice process easier and giving information that could help feel the goal achievement-related affect at their product chosen.

• Journal of Korea Trade
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• 제23권8호
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• pp.89-109
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• 2019

Purpose - We perform an empirical analysis of the effects of global consumer culture positioning (GCCP) in TV advertisements on consumer's brand evaluations (perceived quality, perceived price, and brand prestige) and attitude toward brand. Also, we analyze the moderating roles of consumer characteristics (ethnocentrism and level of product knowledge) in those effects. Design/methodology - This research is based on a survey of 210 randomly-selected university students in Seoul, Korea. The participants in the survey were shown a total of 8 TV advertisements of consumer goods of nondurable goods (fast food and carbonated drinks), and durable goods (sports shoes and digital camera), which included two advertisements for each product where one uses GCCP strategy while another uses LCCP strategy. We estimate the structural model using the AMOS 18.0 computer program. Findings - We find that GCCP has more positive effects on consumers' brand evaluations and attitude toward brand than LCCP in TV advertising. We also find that GCCP has stronger effects on brand evaluation and attitude toward brand in consumers with weak ethnocentrism and in those with a low level of product knowledge. Practical implications - Using GCCP in an advertisement is an effective way of improving consumer's evaluation of the brand and attitude toward the brand mainly when cosmopolitan consumers and consumers with low knowledge levels are segmented as targets. Originality/value - The study contributes to identify how and for what consumer groups' global brand positioning strategies in TV advertisements affect consumers' brand evaluations and their attitudes toward brands.

• 경영정보학연구
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• 제23권4호
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• pp.165-182
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• 2021

코로나19는 소비자의 소비패턴을 비대면 방식으로 전환시켰다. 소비패턴이 디지털화되면서 소비자는 자신이 스스로 해야 하는 일들이 수반되는 이른바 그림자노동을 수행하는 것이 일상이 되었다. 온라인 식료품 서비스 이용 과정에서 소비자가 그림자노동을 인식한다면, 이는 온라인 쇼핑 회피는 물론 다른 채널로의 전환에도 영향을 줄 수 있다. 이에 본 연구에서는 소비자의 그림자노동인식이 모바일 쇼핑회피와 채널전환의도에 어떠한 영향을 미치는지를 검증하고자 한다. 본 연구는 식료품 구독 서비스 경험이 있는 소비자 283명을 대상으로 온라인 설문조사를 통해 연구자료를 수집하고 PLS 분석을 통해 그림자노동인식에 대한 효과를 검증하였다. 분석결과, 사용자의 그림자노동인식은 모바일 쇼핑회피는 물론 채널전환의도에 긍정적인 영향을 미치는 것으로 나타났으며, 모바일 쇼핑회피 또한 채널 전환의도에 긍정적인 영향을 미치는 것으로 나타났다. 본 연구의 결과는 그림자노동 관련 연구와 모바일 쇼핑 서비스관련 연구분야에 학문적 기여가 가능하며, 플랫폼 및 큐레이션 기업에 실무적 시사점을 제안할 수 있다.