• Title/Summary/Keyword: Customer Policy

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An Efficient Two-Phase Heuristic Policy for Acceptance Control in IaaS Cloud Service (IaaS 클라우드 서비스 수락제어를 위한 효율적인 2단계 휴리스틱 정책)

  • Kim, Moon Kyung;Choi, Jin Young
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.38 no.2
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    • pp.91-100
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    • 2015
  • In this study, we propose an efficient two-phase heuristic policy, called an acceptance tolerance control policy, for Infrastructure as a Service (IaaS) cloud services that considers both the service provider and customer in terms of profit and satisfaction, respectively. Each time an IaaS cloud service is requested, this policy determines whether the service is accepted or rejected by calculating the potential for realizing the two performance objectives. Moreover, it uses acceptance tolerance to identify the possibility for error with the chosen decision while compensating for both future fluctuations in customer demand and error possibilities based on past decisions. We conducted a numerical experiment to verify the performance of the proposed policy using several actual IaaS cloud service specifications and comparing it with other heuristics.

A Study for Analysing Key Factors for Establishing the Omni-Channel Customer System in a Financial Enterprise Using ANP (ANP 모형을 이용한 금융기업의 옴니채널 고객 시스템의 중요 구축 요소 분석)

  • Hwang, Hyun-Cheon;Kim, Woo-Je
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.43 no.1
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    • pp.50-60
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    • 2020
  • The omni-channel customer system is the communication system between enterprise and customer via multiple channels such as mail, email, SMS, and mobile. The omni-channel customer system complements each other channel through the integration of each channel. The purpose of this research is to derive key factors and calculate the weights that a financial enterprise considers when adopting the omni-channel customer system. For this research, we analyzed the request for proposal documents used for the omni-channel customer system implementation projects in the financial enterprise. Also, we derived, classified, and stratified the key factors to be considered for the introduction of the omni-channel customer system in the financial enterprise. As a result of analyzing the key factors, customer experience, operations, and security were identified as the components of the top category in introducing the omni-channel customer system in the financial sector. Furthermore, the weight for each key factor was calculated by using ANP. As a result of ANP, operations, customer experience, and security were important in order. Also, the degree of easiness for connecting with other systems and the various abilities for representing the contents of the omni-channels were derived as the important key factors.

The Impact of Nonconforming Items on (s, S) Inventory Model with Customer Order Reservation and Cancellation

  • Takemoto, Yasuhiko;Arizono, Ikuo
    • Industrial Engineering and Management Systems
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    • v.8 no.2
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    • pp.72-79
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    • 2009
  • The ultimate goal of inventory management is to decide the timing and the quantity of ordering in response to uncertain demands. Recently, some researchers have focused upon an impact of distortions in the information, e.g., customer order cancellation, on an economical inventory policy. The customer order cancellation is considered a kind of distortions in demands, because a demand that is eventually cancelled is equivalent to a phony demand. Also, there are some additional distortions in the inventory information. For instance, the procurement of suppliers may include some nonconforming items as a result of imperfect production and inspection by the suppliers, and/or damage in transit. The nonconforming item should be considered a kind of distortions in the inventory information, because the nonconforming item is equivalent to a phony stock. In this article, we consider an inventory model under the situation that customers can cancel their orders and the procurement of suppliers may include some nonconforming items. Then, we introduce the customer order reservation into the inventory model for the purpose of avoiding the costly backlogs, because the customer order reservation gives retailers a period to fulfill customer's requests. We formulate a periodic review (s, S) inventory model and investigate the economical operation under the situation mentioned above. Further, through the sensitivity analysis, we show the impact of these distortions and the effect of the customer order reservation on the inventory policy.

A Study on the IT Infrastructure of Korean Apparel Industry (국내 의류업계의 IT 인프라 구조에 관한 연구)

  • Choi, In-Ryu
    • The Research Journal of the Costume Culture
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    • v.17 no.3
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    • pp.512-522
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    • 2009
  • The purpose of this study is to analyze IT infrastructure of Korean apparel industry in order to enhance business effectiveness and customer's satisfaction in information society with global networks. For this study, the questionnaires were distributed to 57 apparel industries in Korea. The data were analyzed by factor analysis, descriptive statistics, Cronbach's alpha coefficient, multi regression analysis. The results of this study are as follow: First, Considering the apparel industry, construction of information system is essential for assistance of information policy and utilization of information. Understanding of e-business policy affects profits of suppliers. Second, Apparel industry with higher information policy has higher productivity with flexibility. Third, Apparel industry which has close relationship with suppliers has better customer support. Flexible scheduling and production line are important factors for quick response of customer's order and need.

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Business Performance Impact Caused by Display Restriction of Customer Information Identifier: Focusing on Domestic Securities Business (고객정보 식별자 표시제한으로 인한 업무영향에 관한 연구 - 국내 증권 업무를 중심으로 -)

  • Shin, Sangchul;Lee, Youngjai
    • The Journal of Information Systems
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    • v.22 no.4
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    • pp.49-69
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    • 2013
  • Recently, enterprises have reinforced security control in order to prevent infringement of personal information and abuse of customer information by insiders. However, the reinforcement of security control by enterprises makes it difficult for internal users to perform business by using a business information system. There is, therefore, a need for research on various fields, which makes it possible to establish an appropriate security control policy while minimizing an impact on business. The present research verifies and analyzes an impact on difficulty in business of internal users using customer information, which is caused by security control performed by display restriction on customer information identifiers. The present research is intended to academically develop a technique for statistically analyzing an impact degree and a causal relationship between security control and an impact on business, which is a dichotomous variable, and to practically contribute to the establishment of an efficient security policy in consideration of an impact on business when an enterprise applies security control. A research target was internal business information systems of domestic securities enterprises, data was collected by questionnaire, and verification/analysis was performed by logistic regression analysis.

Remark on the Problems of Survey Methods Applied to Customer Satisfaction for Discount Stores (대형 할인매장 고객만족 설문조사 방법에 대한 제고)

  • 손소영;장종상
    • Journal of Korean Society for Quality Management
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    • v.26 no.2
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    • pp.93-105
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    • 1998
  • Many large scale discount stores try to enter the market in newly developed city areas. In order to sucessfully increase the market share, it is essential for them to understand customers' needs. In doing so, various forms of survey methods are often used and survey forms can influence respondents' decision. The main objective of this paper is to check consistency of different survey methods in terms of deriving the expected market share. In this paper, we a, pp.y two survey forms for both AHP and conjoint analyses using a randomized complete block design. Using AHP, we compare Kim's club, Carf, E-mart and Macro in terms of the following four customer attributes: parking facility, size of store, business hours, and special pricing policy. In conjoint analysis, we estimate the part-worth of each level of the customer's attribute so that one can design the best store which would optimizethe customer's attribute so that one can design the best store which would optimize the customer's utility. Empirical comparison results indicate very low consistency between the two methods. It implies the importance of verification methods of survey. We also analyze the impact of special pricing policy using a meta analysis. It turns out that older customers are a, pp.rently more sensitive to pricing policy.

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A Study on Effects that Service Factors of Telecommunication Company and Switching Benefit Influence to the Customer Satisfaction and Switching Intention (이동통신사 서비스 요인과 전환혜택이 고객만족도와 전환의도에 미치는 영향에 관한 연구)

  • Gu, Seung Hwan;Kang, Ho Seok;Jang, Seong Yong
    • Korean Management Science Review
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    • v.31 no.2
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    • pp.87-103
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    • 2014
  • This study looks for the service factors influencing to conversion among the domestic telecommunication companies and finds out the effect which the switching benefit affect the customer satisfaction and the switching intention. Eight service factors of the telecommunication company such as usability, call quality, terminal quality, auxiliary service, rates, after service, application and brand image are selected and verified using the structural equation model. Auxiliary service, rates and brand image give positive (+) effects to the customer's satisfaction, but the application gives negative (-) effects to the customer's satisfaction. Switching benefit affects significantly to the switching intention, but not to the customer satisfaction. The customer satisfaction gives a positive effect to the switching intention. The telecommunication service factors influence to customer satisfaction and switching intention, and switching benefit also influences to switching intention. It was analyzed that the significant influencing service factors were a little different among the telecommunication companies.

Indicators of Customer Value for the National Technology Information Service

  • Lee, Sun-Young;Suh, Sang-Hyuk;Lee, Byeong-Hee
    • Asian Journal of Innovation and Policy
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    • v.3 no.2
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    • pp.245-261
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    • 2014
  • Knowledge, technology and information have special characteristics different from the ones of normal consumer products and services. Especially the value of such information varies according to external elements such as the provided environment, their method of utilization, and the level and purpose, etc. of the user. In this study, the indicators of information customer value are developed and measured to enhance customer-based values with efforts for making new customers and maintaining existing customers. The result is as follows: 14 customer value indicators were developed. Among the indicators, value gained versus effort, reduced time for research idea investigation and savings in time searching for equipment, and tools and materials got the highest score, which means that time-saving effects were the most important. The field study of this paper was conducted from information users in the field of national R&D, and thus future studies could be conducted in various industries in many countries to attain generalized results.

Influence of Public R&D Information Service Image on the Value and Satisfaction of Users

  • Lee, Sun Young;Suh, Sanghyuk
    • Asian Journal of Innovation and Policy
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    • v.6 no.2
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    • pp.192-205
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    • 2017
  • The aim of this study is to investigate the relative impact of the image of information service on customer's perceived value and satisfaction of R&D information. It also seeks to assess the moderating effect of service users' skills on the value of the service image on the customer. For this purpose, a field study was conducted on users of a public R&D information service called NTIS (National Technology Information Service) in Korea. The findings show that the information service image has a significant impact on customers' perceived value and satisfaction. In addition, customers' perceived value is found to be an important indicator in strengthening customer satisfaction. Findings also reveal that individual personal computer skills moderate the relationship between service image and information value. Further research is needed to strengthen the independent variable in view of the increasing pressure to improve public service quality and customer management.

Study on Organizational Performance: Focused on Public Institutions (조직성과에 대한 인식연구: 공공기관을 중심으로)

  • Lee, Hyangsoo;Lee, Seong-Hoon
    • Journal of Digital Convergence
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    • v.15 no.3
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    • pp.47-54
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    • 2017
  • In this study, the organizational performance is divided into the policy perspective, the customer perspective, and the internal viewpoint rather than the financial perspective. The public institutions selected as examples of this study are public institutes under the Ministry of Environment, which are established to promote environmental industry development and environmental technology development projects, and promote the dissemination and practical use of developed environmental technologies. The public institutions that were the target of the study were concerned about how to define organizational performance and how to improve organizational performance. In addition, the institutions were interested in measuring performance in terms of customers and policies rather than financial performance. As a result of this study, it was found that the public institutions which were the subject of study were not very high in terms of policy, customer, and internal performance. In order to enhance the organization's policy performance, customer performance and internal performance, it is necessary to communicate smoothly among the members of the organization, horizontal organizational structure, encourage participation in the client's policy process, and redesign the business process from the customer's perspective.