• The Journal of Economics, Marketing and Management
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• v.10 no.4
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• pp.1-12
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• 2022

Purpose: The purpose of this study is to explore how customers perceive virtual mirror technology in the 4th industrial revolution environment. In particular, this study investigated how virtual mirror technology affects customer satisfaction and intention to use that are rarely examined in previous studies. Research questions include how proposed variables including sensory stimulation, enjoyment, product quality, telepresence, interactivity, and immersion affect satisfaction and intention to use and how satisfaction affects intention to use. Research design, data and methodology: This study conducted an online survey and applied factor and regression analyses to test hypotheses. Results: The results of this study found that effects of sensory stimulation, telepresence, and immersion on satisfaction were significant, while effects of enjoyment, product quality, and immersion on intention to use were significant. Therefore, variables affecting satisfaction and intention to use were different, while effects of immersion were significant both on satisfaction and intention to use. Conclusions: This study concluded that the role of virtual mirror technology helps customers determine product quality and increase satisfaction level, while it also helps customers enjoy shopping and increase intent to use the service. The results of this study provide how to foster better relationship with customers by applying advanced technologies.

• Journal of Digital Convergence
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• v.6 no.4
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• pp.113-121
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• 2008

This paper aimed to exam relationship of lohas image, customer satisfaction, switching barrier, revisit intention to fast food store. To accomplish this purpose, this study examined previous studies and summmarized. 400 questionaries were distributed to the people living in Daegu/Gyeong-Buk 381 questionaries were obtained and 331 data were analyzed by frequencies, correlation, multiple regression, The results of this study are as follows; First, it is shown that lohas image have a positive influence on the customer satisfaction(p<0.001). Second, it is shown that lohas image have a positive influence on the switching barrier(p<0.001). Third, it is shown that customer satisfaction have a negative influence on the switching barrier(p<0.57). Fourth, it is shown that lohas image have a positive influence on the revisit intention(p<0.05). Fifth, it is shown that customer satisfaction have a positive influence on the revisit intention(p<0.001). Sixth, it is shown that switching barrier have a positive influence on the revisit intention(p<0.001). This study, however, have limitations in obtained sample and area. The future study should consider these limitations to improve model applicability in practice.

• Proceedings of the KIEE Conference
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• 2000.11a
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• pp.180-183
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• 2000

The Battery Energy Storage System(BESS) has lots of advantages such as load levelling, quick response emergency power(spinning reserve), frequency and voltage control, improvement of reliability, and deferred generation and transmission construction. The economic feasibility requires justification from the customer side of meter to promoting the dissemination of BESS nationally. In this paper, we proposed the economic assessment model of customer owned Battery Energy Storage System(BESS) which is complemented and improved the existing model. The proposed model is applied to the typical customer type(light-industrial commercial, and residential) which are taken from the statistical analysis on the load profile survey of Korea Electric Power COmpany (KEPCO). The economic assessment performed for each customer type to justifying their economic feasibility of BESS installation from the economic measures such as payback period, overall benefits, ROI, and ROR. The results of this paper are useful to the customer investment decision making and the national energy policy & strategy.

• Journal of Digital Convergence
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• v.14 no.1
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• pp.275-284
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• 2016

This study is to find out the casual relationship among nursing organization culture, job satisfaction, and organizational commitment that affects customer orientation. The participants were 261 hospital nurses. Data were collected through questionnaires and analyzed using SPSS and AMOS programs. The result of this study can be summarized as follows. First, job satisfaction, and organizational commitment showed a direct effect on customer orientation of hospital nurses. Second, nursing organization culture, Job satisfaction, showed an indirect effect on customer orientation of hospital nurses. This implies that, to achieve enhancing of hospital nurses' customer orientation, enhancing job satisfaction, organizational commitment while simultaneously nursing organization culture for an organization is more effective.

• Industrial Engineering and Management Systems
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• v.14 no.2
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• pp.111-121
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• 2015

A correct information of customer returns ratio under e-commerce is not always shared between supply chain (SC) members. Also, it is important issue for SC members to handle the unsold products in a market. This paper discusses the impact of information sharing of customer returns ratio on an optimal sales strategy including resale of customer returns and buyback policy for a SC under e-commerce with a manufacturer and a retailer. A retailer sells a single product and resells the resalable customer returns in the same market. A manufacturer produces the products and buys back the unsold products as to their quality from the retailer. The integrated SC (ISC) determines the optimal product order quantity to maximize the expected profit of the whole SC. The decentralized SC (DSC) makes the optimal decisions for order quantity and the wholesale price of products to maximize the expected profit of each SC member. The effect of information sharing is discussed between SC members under ISC and DSC. The analysis numerically investigates how information sharing of the returns ratio affects the optimal decision and the expected profits under ISC and DSC. Besides, effect of SC coordination to encourage the shift to ISC is discussed.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.50
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• pp.163-185
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• 2011

The purpose of this paper is to suggest competitiveness promotion factors of korean Parcel Express Service Industry. This study considered in terms of three competitiveness promotion factors which are a firm's subjective factors, a industrial environment factors, and a governmental policy factors. According to analysis results of the factors, a firm's subjective factors(4.07 score) are scored the most ones of competitiveness promotion factors of korean Parcel Express Service Industry, to be compared with a industrial environment factors(3.89 score), with a governmental policy factors(3.76 score). Therefore, first of all, korean Parcel Express Service firms have to promote competitiveness through as follows : (1) speedy meeting to customer's needs, (2) to promote customer service, to reduce delivery lead time, (3) to procure reliability of Parcel Express Service with customers mutually, (4) strategy of global Parcel Express Service.

• Proceedings of the KIEE Conference
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• 1999.07b
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• pp.800-802
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• 1999

The meters for low voltage customer presently being used in Korea are all mechanical type and there is strict limitation on applying various customized tariff structure. Recently low voltage solid state meter is under development by several makers of the watt hour meter in Korea. Also, KEPCO has a plan to use the solid state meter for low voltage customer to reduce peak power. So, this paper suggests the needed function of low voltage solid state meter considering electricity tariff policy.

• Journal of Korean Institute of Industrial Engineers
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• v.32 no.2
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• pp.120-125
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• 2006

Since Korean government has implemented the "Number Portability System" in the domestic mobile communications market, mobile communication companies have been striving to hold onto existing customers and at the same time to attract new customers. This paper presents a competing risk model that considers the characteristics of a customer in order to predict the customer's life under the "Number Portability System." Three competing risks considered are pricing policy, quality of communication, and usefulness of service. It was observed that the customers who pay more are less sensitive on pricing policy younger people are less sensitive than older people to the quality of communication and women are more sensitive than men to the degree of usefulness of service. We expect that the result of this study can be used as a guideline for effective management of mobile phone customers under the Number Portability System.

• Journal of the military operations research society of Korea
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• v.22 no.2
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• pp.153-165
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• 1996

This paper presents an order releasing algorithm for an AMS. Order release policy determine order releasing time to shop floor so as to improve order management and shop performance. The proposed order releasing algorithm can cope with the dynamic environment of orders(e.g. change or cancel of order) flexibly and fastly, by processing individual order and exchanging the information(e.g. compeletion time or lateness of order, etc) with customer. And the objective of the order releasing algorithm is the observance of the due-date, therefore, it can provide customer with a reliability of order. Computer simulation is used to obtain the makespan of order which is the input data of the order releasing algorithm. The eight candidate part dispatching rules are simulated to selected an effective part dispatching rule for the computer simulation. By using the best effective part dispatching rule, the computer simulation is conducted to determine order releasing time.

• Proceedings of the KIEE Conference
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• 1998.07b
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• pp.760-762
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• 1998

Due to the reinforcement of government's DSM(Demand Side Management) policy. Solid State Meter was introduced in Korea since 1993 and it is applied to the high voltage customer exceeding 100kW in order to equalize daily load curve. In recent days, KEPCO has a Plan to use the Solid State Meter which has a data recording and remote meter-reading function for low voltage customer to introduce the real-time pricing system and reduce peak power in the near future. So, this paper suggests the specification and function of Solid State Meter.