• Journal of Intelligence and Information Systems
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• v.17 no.4
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• pp.1-17
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• 2011

In order to maintain customer satisfaction and to remain productive and efficient in today's global competition, mass customization is adopted in many leading companies. Mass customization through product family and product platform enables companies to develop new products with flexibility, efficiency and quick responsiveness. Thus, product family strategy based on product platform is well suited to realize the mass customization. Product family is defined as a group of related products that share common features, components, and subsystems; and satisfy a variety of market niches. The objective is to propose a product family design strategy that provides priority weights among product components by satisfying customer requirements. The decision making process for a new product development requires a multiple criteria decision making technique with feedback. An analytical network process is adopted for the decision making modeling and procedure. For the implementation, a netbook product known as a small PC which is appropriate for the product family model is adopted. According to the proposed architecture, the priority weight of each component for each product family is derived. The relationship between the customer requirement and product component is analyzed and evaluated using QFD model.

• Journal of the Institute of Electronics Engineers of Korea SD
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• v.42 no.2 s.332
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• pp.89-96
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• 2005

In this paper, we propose a customer premise platform for processing multimedia data service on the ATM network. The proposed platform has a specific AAL2 processor that includes AAL2 protocol and scheduler algorithm so as to off-load large potion of burden from host processor and make it easy to process multimedia data from the ATM network in real time compared with conventional platform in which AAL/ATM tasks are processed by software. The ATS scheduler that is implemented based on 2-level time slot ring provides a simple and efficient method for scheduling data of VBR-rt, UBR and CBR traffics. TMS320C5402 DSP is used to process voice-related tasks such as voice compression and voice packet manupulation and AAL2 processor is implemented on $0.35\;{\mu}m$ process line. We implemented the customer premise equipment for VoDSL service and tested the proposed platform on a test bed network. The experimental results show that the proposed equipment has the call success rate of $97\%$ at least and provides voice service of toll-qualify.

• Journal of KIISE:Information Networking
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• v.29 no.1
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• pp.31-39
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• 2002

The VPN(Virtual Private Network) is a private network constructed logically on a public network infrastructure. There have been numerous studies to support the VPN services by using different technologies such as IP in IP, GRE, L2TP, MPLS and so on. Among these technologies, MPLS has shown many merits in aspects of QoS, security, and management, compared with other technologies. As an enhancement of the VPN that is controlled by MPLS PE(Provider Edge) routers, this paper presents the VPN controlled by MPLS CE(Customer Edge) routers. The functional architecture of the CE based VPN and operations of the CE routers are described along with the performance comparison of CE based MPLS VPN. It has been shown that the CE based VPN has more advantages than PE based VPN with respect to independency, scalability, security, and complexity.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.14 no.12
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• pp.4706-4724
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• 2020

With various structured data, such as the company size, loan balance, and savings accounts, the voice of customer (VOC), which is text data containing contact history and counseling details was analyzed in this study. To analyze unstructured data, the term frequency-inverse document frequency (TF-IDF) analysis, semantic network analysis, sentiment analysis, and a convolutional neural network (CNN) were implemented. A performance comparison of the models revealed that the predictive model using the CNN provided the best performance with regard to predictive power, followed by the model using the TF-IDF, and then the model using semantic network analysis. In particular, a character-level CNN and a word-level CNN were developed separately, and the character-level CNN exhibited better performance, according to an analysis for the Korean language. Moreover, a systematic selection model for optimal text mining techniques was proposed, suggesting which analytical technique is appropriate for analyzing text data depending on the context. This study also provides evidence that the results of previous studies, indicating that individual customers leave when their loyalty and switching cost are low, are also applicable to corporate customers and suggests that VOC data indicating customers' needs are very effective for predicting their behavior.

• Journal of KIISE:Information Networking
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• v.32 no.2
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• pp.220-235
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• 2005

Internet Service Quality has been constantly the center of attention to Internet Service Providers. The KII project plan (Korea Information Infrastructure) aims to build broadband backbone networks mainly through optical fiber cables and ATM switches and to Provide the government ministries, local authorities and non-profit organizations with high-speed, highly capable broadband access to these networks at reasonable rates. The KB service model, however, is different from other Internet Service models much in the same way SP (Service Provider) and NP (Network Provider) differ from each other. In this paper, we evaluate KII service according to various customer satisfaction indicators under the methodologies and categories as put forth in both the ACSI (American Customer Satisfaction Index) and SEM (Structural Equation Model). We use a structural equation model (SEM) to demarcate the Korea Information Infrastructure Customer Satisfaction Index (KIICSI) in relation to network service quality. The results of our study suggest some strategies for the KII Project need to be modified and effectively implemented in order to increase the satisfaction level of the KII customers.

• Journal of the Economic Geographical Society of Korea
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• v.23 no.2
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• pp.147-165
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• 2020

The aim of this study is to find out Korean electronic industries' production network in Hanoi Red River Delta, Vietnam and its change based on customer-following overseas expansion. In-depth interviews with Korean subcontractors were conducted to examine the characteristics of customer-following overseas expansion of Korean subcontractors. Korean subcontracting corporations in electronic industries have expanded into Vietnam as the suppliers to Korean transnational corporations. Since 1990s, Korean corporations have invested into Vietnam but since late 2000s its industrial and geographical concentration has been shifted from textile and clothing industries in Southern Vietnam to electronics in Northern Vietnam. The customer-following overseas expansion of the subcontractors has emerged in three aspects: physical proximity, asymmetrical inter-firm relations and organizational embeddedness. During the process of customer-following overseas expansion, Korean electronic industry production network was transplanted into Vietnam and partially modified. This is because the company's hierarchy and difficulties in changing its trading relationship have affected the process of advancing into overseas markets. Korean transnational corporations seek to establish a stable suppliers through expansion accompanying with its subcontractors, and providing financial and non-financial support to its subcontractors.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.26 no.12C
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• pp.225-232
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• 2001

In this paper, we describe a mechanism that supports the mobility service for VPN(Virtual Private Network) users on MPLS(Multiprotocol Label Switching) network. The MPLS VPN considered in this study is controlled by CE(Customer Edge) routers. In such a VPN, CE routers have additional functions to support mobile VPN users, i.e., Home Agent function, foreign Agent function, Correspondent Agent function. This mechanism is applied when a VPN node moves to other site of the saute VPN, or when it moves to other site of a different VPN, or to a non-VPN site. We perform a simulation study to compare the performance of CE based MPLS VPN with that of PE(Provider Edge) based MPLS VPN with mobility support.

• Journal of Information Technology Services
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• v.22 no.1
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• pp.43-56
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• 2023

With the development of the e-commerce market, various types of products continue to be released. However, customers face an information overload problem in purchasing decision-making. Therefore, personalized recommendations have become an essential service in providing personalized products to customers. Recently, many studies on GCN-based recommender systems have been actively conducted. Such a methodology can address the limitation in disabling to effectively reflect the interaction between customer and product in the embedding process. However, previous studies mainly use implicit feedback data to conduct experiments. Although implicit feedback data improves the data scarcity problem, it cannot represent customers' preferences for specific products. Therefore, this study proposed a novel model combining explicit and implicit feedback to address such a limitation. This study treats the average ratings of customers and products as the features of customers and products and converts them into a high-dimensional feature vector. Then, this study combines ID embedding vectors and feature vectors in the embedding layer to learn the customer-product interaction effectively. To evaluate recommendation performance, this study used the MovieLens dataset to conduct various experiments. Experimental results showed the proposed model outperforms the state-of-the-art. Therefore, the proposed model in this study can provide an enhanced recommendation service for customers to address the information overload problem.

• International Journal of Computer Science & Network Security
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• v.23 no.7
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• pp.101-108
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• 2023

Decision Support Systems (DSS) is an Information Systems (IS) application that aids in decision-making processes for many business concepts and Customer Relationship Management (CRM) is one of them and it depends on the firm's tasks for developing and retaining customers while achieving their satisfaction and enhancing the sense of belongingness for their products and services. Profit maximization, the process of customer value, and building strategic values for the firm are the three empirical benefits of CRM that are achieved through analytical, operational, and direction (AOD) capabilities respectively. This research focuses on the application of DSS models of what-if analysis (WIA) for CRM at (AOD) and also shows the dependence on the Information Success model (ISM). Hypothetical data are analyzed for (AOD) by three types of (WIA) to attain CRM and profit maximization and this analytical method can be used by any customer-oriented firm as a general model and for the purpose of the study we have compared the CRM between patients and hospital management.

• Asia pacific journal of information systems
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• v.30 no.2
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• pp.284-307
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• 2020

Customer engagement has been the main objective of brand companies in their marketing through social networking sites (SNS). Facebook is the most popular platform for SNS marketing, especially for companies that try to engage with their customers by providing various values through their brand pages (i.e., brand communities). The management of brand pages, therefore, becomes "the means" by which to achieve the result ("the end") of SNS marketing, and visitors to the brand pages (i.e., brand communities) then come to have a favorable attitude toward the brand. Based on a "means-ends" framework, this study examines the development of engagement between customers and brands in terms of brand page engagement as the means objective and brand attitude as the ends objective in the context of Facebook. This study further examines the antecedents and consequences of brand page engagement based on the customer value theory with two-stage data collection. This study contributes to the literature by explaining the roles and effects of brand page engagement in SNS marketing. This study further provides guidance to SNS providers and practitioners on SNS marketing strategies.