• 한국산림과학회지
• /
• 제53권1호
• /
• pp.56-61
• /
• 1981

1980년(年) 10월(月)에 183명(名)의 산주(山主)로부터 수집(蒐集)한 조사자료(調査資料)에 따라, 사회경제적변수(社會經濟的變數)(S.E.S., 연령(年令), 교육수준(教育水準))의 계층별백분율(階層別百分率)에 의하여 사유림경영(私有林經營)의 협업화(協業化)에 대한 산주태도(山主態度)를 분석(分析)하고, 각변수(各變數)의 계층성(階層性)을 구명(究明)하기 위하여 변수계층간(變數階層間)의 유의차(有意差)를 카이자승법(自乘法)으로 검정(檢定)한 결과(結果)를 요약(要約)하면 다음과 같다. 1. 여러 가지 사유림경영방안(私有林經營方案)중에서, 협업경영(協業經營)이 가장 바람직하다는 산주(山主)의 비율(比率)은 17.5%에 지나지 않았으며, 각변수(各変數)의 카이자승치(自乘値)는 교육수준변수(教育水準變數)만이 1%수준(水準)에서 유의적(有意的)이었다. 2. 일단, 사유림협업체(私有林協業體)가 설립(設立)되면, 61.8%의 산주(山主)가 이에 참여(參與)할 의사(意思)가 있는 것으로 반응(反應)하였으며, S.E.S. 와 교육수준(教育水準)이 높아질수록, 그리고 연령(年令)이 낮은 계층(階層)일수록 참여의식(參與意識)이 높다. 계층간(階層間)의 유의차(有意差)는 모든 변수(變數)에서 나타났다. 3. 세 가지 형태(形態)의 협업체(協業體) 중에서, 57.4%의 산주(山主)가 제한협업체(制限協業體)를 바라고 있으며, 변수(變數)의 계층성(階層性)은 교육수준(教育水準)에서만 나타났다. 4. 협업체구성원(協業體構成員)에 대하여는 산주(山主)의 희망(希望)에 따라 자율적(自律的)으로 가입(加入)시켜야 한다는 산주(山主)가 44.8%이었다. 자율적가입(自律的加入)을 바라는 산주(山主)는 S.E.S., 연령(年令) 및 교육수준(教育水準)이 낮아질수록 많아지는 경향이 있으나, 계층성(階層性)은 S.E.S. 변수(變數)에서만 나타났다. 5. 약(約)60%의 산주(山主)가 협업체운영방식(協業體運營方式)으로서, 자율적협업체(自律的協業體)를 바라고 있으며, 계층간(階層間)의 유의차(有意差)는 연령변수(年令變數)에서만 나타났다. 6. 지금까지의 분석(分析)에 의(依)하면, 세 가지 요인(要因)이 모두 산주태도(山主態度)에 영향을 미치고 있었으며, 그 중에서도 가장 중요(重要)한 요인(要因)은 교육수준변수(教育水準變數)로 나타났다. 그러나, 산주태도(山主態度)와 관련(關聯)되는 요인(要因)은 전달매개변수(傳達媒介變數), 사회참여변수(社會參與變數)등 여러 가지가 있음으로 이에 대한 종합적(綜合的) 구명(究明)이 필요할 것으로 보인다.

• 유통과학연구
• /
• 제14권8호
• /
• pp.113-121
• /
• 2016

Purpose - This paper aims to examine the impact of buyer-supplier cooperation on suppliers' trust on buyers and the moderating role of buyers' governance mechanism between the sharing activities and trust. Research design, data, and methodology - An integrated research model is designed to materialize the research hypotheses. First, the impact of buyer-supplier cooperation is empirically analyzed by looking into how the sharing activities, in the field of information, resource, and knowledge, of buyer with supplier will affect the trust of supplier on buyer. Second, the moderating effect of contract-based governance mechanism of buyer is empirically analyzed. Third, the influence of trust on innovation performance of suppler is empirically analyzed. Results - Our findings provide supporting evidence for some of our hypotheses. First, all of the sharing activities are significantly influential, but in different degree, to trust of supplier. Second, contract-based governance mechanism of buyer have a moderating effect on the relationship between sharing activities and trust, positively in resource-sharing activities, negatively in information-sharing activities, not significant in knowledge-sharing activities. Third, supplier's trust on buyer positively affects supplier's own innovation performance. Conclusions - The strategies applied in supply chain management have become important as the competition among firms has shifted from competition between individual firms to competition between supply chains. A customer's sharing activities with its supplier may contribute to an increase in innovation performance. The supplier's information-sharing activity with its customer could affect its information-sharing activities with its main supplier. Cooperative activity with a partner in the supply chain is cultivated and amassed into relationship knowledge, and this study shows that the cooperative relational knowledge related to information-sharing activities enables firms to participate in sharing activities with their main suppliers. Increasing evidence shows that sharing various activities between buyer and supplier improves trust and performance outcomes, and enables firms to maintain competitive advantage. From the perspective of knowledge theory, external knowledge is becoming more important in firms' innovation activities, because innovative knowledge is acquired primarily through interaction with another organization. In addition, relationship learning could be an important tool in absorbing the supplier's core technology, information, expertise, and core competencies, increasing relational value.

• Asia Marketing Journal
• /
• 제16권2호
• /
• pp.39-57
• /
• 2014

There has been recognition of the increasing importance of cooperation as an element of marketing strategy. Such cooperation is confined to four levels based on product development, sales promotion, pricing arrangements, and place (or distribution) mechanisms as the usual marketing 4Ps mixed (Varadarajan 1986). At present, however, little is known about the nature of tie-in promotion as a cooperative sales promotion comparing three other levels. The primary goal of this study is to examine the effect of consumer - tie-in promotion relationship on loyalty. The construct of consumer - tie-in promotion relationship is based on the previous research on consumer-brand relationship. In addition, this study divides the concept of loyalty into host brand loyalty and partner brand loyalty to reflect the characteristics of tie-in promotion including program in order to determine the effect of the consumer - tie-in promotion relationship on loyalty. The results showed that the three dimensions of the consumer - tie-in promotion relationship (i.e., commitment, intimacy, and interdependence) had significantly positive effect on program loyalty. The effect of program loyalty is significantly on both host and partner brand loyalty. This study empirically tested the relationships among consumer - tie-in promotion relationship, program loyalty, host brand loyalty, and partner brand loyalty, and then compared with the difference in the suggested model for the target customers and non-target customers. As a result, for target customers, intimacy and interdependence among dimensions of consumer - tie-in promotion relationship had significantly positive influence on program loyalty. In case of non-target customers, however, commitment and interdependence among dimensions of consumer - tie-in promotion relationship had significantly positive influence on program loyalty. Also, program loyalty had significantly positive impact on host brand loyalty and partner brand loyalty in both target and non-target customers. This study has significance in that it addresses the need to identify research and academic implications by analyzing the consumer - tie-in promotion relationship to determine the relationship between tie-in promotion and loyalty, which has not been clearly described by previous studies. Furthermore, this study builds a foundation for firms and managers actively using tie-in promotion to establish tie-in promotion strategies that can maximize loyalty for both host and partner brands from the consumers' point of view.

• 정보교육학회논문지
• /
• 제7권1호
• /
• pp.69-79
• /
• 2003

초등학교에서의 궁극적인 교육 목표는 학생의 학습과 일상생활에 필요한 기초능력의 배양과 바람직한 기본생활습관의 정착에 있으며 이를 효과적으로 지도하기 위해서는 아동에 대해 가장 영향력 있는 부모와의 협력이 절대적으로 필요하다. 본 연구에서는 학부모의 적극적인 교육 참여를 유도하고, 동반자적 협력관계를 구축하기 위한 방안으로, 자녀들의 학교생활을 학부모에게 적극적으로 안내해주기 위한 학교생활정 보안내 시스템을 설계 구현하고자 한다. 학교생활정보안내 시스템은 교사와 학부모 모두에게 아동에 대한 올바른 이해를 돕고, 나아가 당면한 문제 해결을 위한 상호 협력 관계 기반을 조성함으로써 아동의 기본생활습관을 바람직하게 정착시키는데 많은 도움이 될 수 있을 것이다.

• 대한치과의사협회지
• /
• 제46권5호
• /
• pp.308-314
• /
• 2008

The risk of temporomandibular joint disorder (TMD) can be increased during dental treatment due to excessive mouth opening and change of occlusion. The aim of this study is to find the relationship between dental treatment and TMD in the patients who developed TMD after dental treatment. The subjects of this study were 21 patients, who developed TMD after dental treatment and were treated with active TMD therapy in Seoul National University Bundang Hospital from June 2003 to February 2007. The subjects were examined with preceding dental treatment, symptom, diagnosis, treatment method of TMD and prognosis of TMD. The obtained results were as follows. 1. Preceding dental treatments were : Implant treatment, 14 cases ; Tooth extraction, 3 cases and others. 2. TMD symptoms were : pain on TMJ, 12cases : Sound on TMJ, 3cases ; Mouth opening limitation, Headache and others. 3. Diagnoses of TMD were : Synovitis and/or capsulitis, 10 cases ; 8 cases of Internal derangement and others. 4. Most TMD were treated by stabilization splint. 5. Prognoses of TMD were : Improvement, 6cases ; sustained 11 cases. In conclusion, the risk of TMD is increased during implant treatment. Prognoses of TMD after dental treatment were bad. It might be that these patients were non-cooperative and have distrust of dental treatment. Because the overloading on TMJ is possible in dental treatment of patients with underlying TMD, prior explanation and knowledge TMJ treatment are very important in these cases.

• 한국수산과학회지
• /
• 제46권6호
• /
• pp.851-855
• /
• 2013

To determine the status of sunfish fishery, fishing places, body size, weight, etc. were investigated from 2010 to 2012 in Busan Cooperative Fish Market. Most of the sunfish were caught by large purse seine around Jeju island, and the fishing ground of sunfish were reached from Heuksando in the southern Yellow Sea to Guryongpo in the southern East Sea. The range of total length (TL) of the sunfish caught by purse seine was 55-271 cm, and the estimated length-weight relationship was $BW=8E-06TL^{3.3797}$. From the relationship, the weight of 50 cm in total length was estimated to be ca. 4 kg, TL 100 cm was ca 46 kg, TL 200 cm was ca 478 kg, and TL 271 cm was estimated to be 1,336 kg.

• 한국정보시스템학회지:정보시스템연구
• /
• 제28권4호
• /
• pp.131-153
• /
• 2019

Purpose This study examines the roles of firm-level IT competence in the relationship between marketing orientation and marketing performance in the context of Chinese SMEs. To achieve this goal, this study presents and empirically tests a model of how competitor orientation and customer orientation can be exploited to positively influence marketing performance through IT competence. Design/methodology/approach The competitor orientation and customer orientation are based on the market orientation construct developed by Trainor et al. (2011). IT competence re based on the market orientation construct developed by Reitz et al. 2018) and the marketing performance are based on the performance construct developed by Hooley et al., (2005). To complete the investigation, we conducted a survey in China from February 2019 to April 2019. Randomly contacted 150 Chinese SMEs, including SMEs of all sizes and types. To test our hypotheses, partial least squares (PLS) method was employed. Findings The findings indicate that customer orientation is antecedent to IT competence, while competitor orientation has no significant relationship with IT competence. This study provides a better understanding of the connection between IT competence and firm performance. So companies should focus on shaping customer-oriented culture and training IT competence.

• Journal of Sport and Applied Science
• /
• 제4권2호
• /
• pp.31-43
• /
• 2020

Purpose: The purpose of this study is to provide fundamental information for professional sports and economy activation of cities, to explore mutual cooperative constructive relationship, and to investigate the Impact of Korean professional volleyball teams brand personality on city brand equity. Research design, data, and methodology: The study collected 500 survey responses and analyzed 478 surveys except for 22 which did not complete all items. For analyzing data, frequency, reliability, exploratory factor analysis, t-test, One-Way ANOVA, correlation, Multiple Regression were computed. Results: First, in difference in brand personality and city brand equity, due to gender, age, region of fan, significant difference were shown statistically in team image by gender, in honesty, interest and obdurability of brand personality by age, and in local community contribution, development possibility and sports facility of team image. Also, all factors show significant difference in region of fan. Second, regarding the impact of brand personality on city brand equity, honesty and capacity were shown to affect every factor of city brand equity, interest affected city image, and obdurability affected city perception. Conclusion: Professional teams need to develop win-win relationship with local community and seek to build positve image towards community fans via distinctive strategies for positioning.

• 수산경영론집
• /
• 제44권2호
• /
• pp.83-100
• /
• 2013

This survey was conducted with crewmen on large purse seines in order to increase satisfaction of crewmen. The degree of fulfillment of internal marketing on crewmen (internal communication, empowerment, welfare benefits, management support, and reward system), satisfaction of crewmen, turnover intention, recommendation intention and need for achievement were examined. 200 surveys were distributed and 150 surveys were returned, among which insincere responses were excluded to analyze 146 responses. The results are as follows. First, factors of internal marketing that influence satisfaction of crewmen include empowerment, welfare benefits, and reward system. Second, turnover intention was reduced and recommendation intention was increased with increasing satisfaction of crewmen. Third, while need for achievement moderated the relationship between satisfaction of crewmen and turnover intention, it did not moderate the relationship between satisfaction of crewmen and recommendation intention. In other words, stronger need of crewmen for achievement causes greater negative(-) effect of crewmen's satisfaction on turnover intention.

• International Journal of Advanced Culture Technology
• /
• 제6권1호
• /
• pp.15-22
• /
• 2018

The main purpose of the research is to examine the mediating effect of cooperation with the police on compliance with the law in the causal relationship between procedural justice and police legitimacy and criminal deterrence. This research employs a survey questionnaire to evaluate procedural justice, police legitimacy, cooperation with the police, and compliance with the law. The number of subject of the study is 312 citizens residing in Daegu metropolitan city and some cities of Gyeongsangbuk-do province. The study employs Structural Equation Model by using AMOS 24 to analyze the mediating effect of cooperation with the police on compliance with the law. As the result of analysis, the mediating effect of cooperation with the police on compliance with the law is statistically significant at the level 0.01. The key findings of this study is that in the community-based policing, cooperation with the police and compliance with the law are very important determinants in controlling and deterring crimes and the police need to reinforce a cooperative relationship with residents to reduce crimes through strengthening the willingness of compliance with the law.