• The Journal of Society for e-Business Studies
• /
• v.18 no.2
• /
• pp.27-46
• /
• 2013

To reduce time to market for converged services, the service provider needs to combine external services and internal processes together, and IT architecture for converged services has to support it. Service Oriented Architecture (SOA) enables the development of a converged service by combining external services and internal processes effectively. However, it is difficult for the existing SOA methods to support the evolution of a converged service, even though the service which consists of the converged service changes over time. In this paper, we argue that a method for profile-based dynamic service binding is required to support evolution of converged services. In order to identify requirements for the proposed method, a business scenario with a smart athletic equipment is given. We then present the concept and architecture of the method for profile-based dynamic service binding to meet the identified requirements. We also demonstrate a prototype implementation for evaluating the proposed method.

• Asia pacific journal of information systems
• /
• v.20 no.4
• /
• pp.125-147
• /
• 2010

This paper Introduces an electronic auction service to be provided on Interactive TV (T-auction). This converged service is expected to much enhance the quality of the service to current online auction users through vivid visualization and live Interactive experience. Our study focuses on how the characteristics of the interactive TV-based shopping platform can affect users' attitudes towards the converged service. To develop our proposed research model, we extended the technology acceptance model and integrated it with a hedonic factor, or perceived enjoyment to reflect the dual characteristics of the converged system. We also adopted the variable of intermediary trust In the service as a critical mediating determinant for a successful commutations-mediated commerce. The research model was verified with an empirical study conducted on 970 Korean online auction users. Results show that both trust and perceived usefulness positively affect user adoption of the service. Trust had not only a direct effect on users' attitudes toward T-auction but also an indirect one by mediating the service quality, information quality, perceived enjoyment and ease of use. Meanwhile, the hedonic factor of T-auction contributes to increasing both the level of the intermediary's trust and its perceived usefulness. Users' enjoyment also was found to help form a positive attitude toward T-auction services. Theoretical and practical implications of this study for current e-auction service providers and potential t-auction service providers are also discussed.

• Journal of Communications and Networks
• /
• v.13 no.3
• /
• pp.286-297
• /
• 2011

A novel converged optical network unit (ONU)-base station (BS) architecture has been contemplated for next-generation optical-wireless networks. It has been demonstrated through high quality studies that data traffic carried by both wired and wireless networks exhibit self-similar and long range dependent characteristics; attributes that classical teletraffic theory based on simplistic Poisson models fail to capture. Therefore, in order to apprehend the proposed converged architecture and to reinforce the provisioning of tightly bound quality of service (QoS) parameters to end-users, we substantiate the analysis of the QoS behavior of the ONU-BS under self-similar and long range dependent traffic conditions using custom queuing which is a common queuing discipline. This paper extends our previous work on priority queuing and brings novelty in terms of presenting performance analysis of the converged ONU-BS under realistic traffic load conditions. Further, the presented analysis can be used as a network planning and optimization tool to select the most robust and appropriate queuing discipline for the ONU-BS relevant to the QoS requirements of different applications.

• Spatial Information Research
• /
• v.21 no.6
• /
• pp.23-32
• /
• 2013

Recently, there has been much interest in the converged platform that enables the harmonized collection, integration, exchange, presentation and analysis of various kinds of marine information by using the ICT means. Regarding such the converged platform, S-100 standards including the international hydrographic data model are being announced and various studies have been published based on the S-100 standards. However, the existing studies have presented simple solutions for only given problems on the converged service of the maritime information. They could not propose the design concept of the converged platform which makes it possible to provide the standardized and integrated services among the geospatial data, the real-time maritime data, and the next ENC. Therefore, we propose design and implementation details of the converged service platform for the geospatial and the maritime data based on the S-100, WMS, WMTS, WPS, SOS standards. The proposed platform has advantages of supporting both the S-57 and the S-101, supporting the converged services of heterogeneous geospatial data and ENC data, supporting the real-time services of sensor data such as weather, AIS, and CCTV, and supporting the development of various kinds of maritime systems such as ECDIS, ECS, VTS based on the WebApp service. Finally, we proved the effectiveness of our proposed platform through the actual implementation of the converged service of geospatial data, S-101 data, and KWeather data.

• ETRI Journal
• /
• v.27 no.6
• /
• pp.759-767
• /
• 2005

This research is to substantially analyze the economic value of portable Internet (WiBro), WCDMA High Speed Downlink Packet Access (HSDPA), WiBro+VoIP, and WiBro+DMB regarded as the next generation of broadcasting. Based on the empirical analysis of economic values, we provide the optimal paths of converged communications and broadcasting services related to WiBro. 1,000 Internet users in the Seoul and Gyeonggi areas were surveyed in their homes. The collected survey was calculated as an accurate economic value distribution for relevant services, and the average and mean were taken using a parametric logit model, semi-parametric Spike model, and nonparametric Turnbull and Kernel estimations in order to analyze the contingent economic value of the amount offered to the subjects of the analysis. The contingent value analysis results varied slightly according to the different methodologies; however, all showed the following common features. The economic value of WiBro, Internet-based WCDMA, VoIP, and DMB with WiBro appeared to be similar. Therefore, if WiBro and WCDMA (HSDPA) form a competitive relationship, the types of bundled services offered as portable Internet service and the supply point of such bundled services are expected to emerge in a strategic plan for stimulating service markets and the prior occupation of the market.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• v.9 no.2
• /
• pp.643-646
• /
• 2005

In this paper, we present a service model which serves multimedia contents to end consumer(End-user) that have various mobile communication terminals under a communication & broadcasting converged environment that broadcasting and communication networks are linked. A main feature of this service model is that it has a distribution structure that deliver to end consumer via adaptation of content from production of contents offering End to End (E2E) media QoS and personalized contents consumption. The proposed service model may be used as a reference model for distribution of multimedia content in communication & broadcasting converged environment in the future.

• Proceedings of the Korea Technology Innovation Society Conference
• /
• 2001.11a
• /
• pp.37-57
• /
• 2001

Digital technology enhanced the improvement of technological aspects in the both broadcasting and telecommunications industries. The infrastructures of each industry converged to one, which impacts not only on technology but also on the broadcasting service. The current broadcasting service is characterized by one-way service, but it'll changed to be customized, or two-way service that reflects the interest of customers. This change requires a new standard to categorize and analyze the future broadcasting service converged and market structure, differing from the present standard based on the transmission channels. This study aims at forecasting the demand of interactive TV service as a representative broadcasting service in the near future, and analyzing the market structure of the broadcasting services. We assume that the present broadcasting and information and telecommunications services such as terrestrial, cable TV, satellite, digital TV services and high-speed broadband service have strong relationship with interactive TV service. First we use Bass diffusion method to predict the diffusion curve of the present five services. Then we analyze the relationship between the present services and interactive TV service by Delphi method. Finally we estimate the potential subscription number of interactive TV service based on the relationship among the services and diffusion parameters.

• Journal of Information Technology Applications and Management
• /
• v.17 no.2
• /
• pp.187-205
• /
• 2010

This study takes a holistic approach to understand the diffusion of IPTV services by combining the adoption-diffusion model and the use-diffusion model of innovation. IPTV service, a leading digital converged application coupling media content with telecommunications, has been recently launched commercially in Korea. We created a structural model of adoption-diffusion, using the perceived easeof-use and usefulness of TAM(Technology Acceptance Model) as mediating variables, and a structural model of use-diffusion, with the rate of use and the variety of use as mediating variables. To empirically analyze these models, non-users of IPTV were surveyed using the adoption-diffusion model to identify factors influencing their intention to subscribe to the service. Meanwhile, users of IPTV were surveyed using the use-diffusion model to determine the factors that influence their satisfaction with the service and their intention to re-use it. Under the adoption-diffusion model, we found that trialability, household innovativeness and perceived risk were the determinants of user satisfaction with IPTV, and perceived ease-of-use, the mediating factors. Under the use-diffusion model, complementarity and communication were shown to be the determinants of users' satisfaction with IPTV, and variety of use, the mediating factor. We also found that consumers' intention to re-use IPTV was strongly influenced by its relative advantage and perceived risk.

• Journal of Communications and Networks
• /
• v.8 no.4
• /
• pp.475-479
• /
• 2006

In Korea, we witness vivid evidences of changing trend in communication that insist the emergence of new networking architecture. To accommodate the changing trend and to hold current strong position in global IT industry, Korea have launched broadband convergence network (BcN) initiative. BcN vision for Korea is to be the first in the world to realize converged network infrastructure and ubiquitous service environment. In this paper, we have introduced the concept and the vision of BcN with a viewpoint of a new paradigm to prepare future-proof communication environment. And then, we have disclosed BcN research and development (R&D) activities including R&D philosophy, R&D phases, and key technologies required. Also, we have discussed current development issues in three technology branches including service and control technology, unified transport technology, and next-generation access technology.

• Journal of Advanced Navigation Technology
• /
• v.15 no.6
• /
• pp.1000-1007
• /
• 2011

Home Networking will be implementing the interactive network by home appliances over wireless/wireline network framwork. That is, Home appliances, which are being operated within home space configure the network through wireline/wireless network infrastructure for interworking and interacitive services by external internet access. Based on home networking, smarthome is home space where can use automatic telecommunication and interactive service by home appliances. we can call smarthome based on home networking infrastructure as the conceptual gateway for evolving future converged space like u-city. From simple home control service to home automation service over home networking infrastructure, smarthome service is evolving to up-to-date intelligent life environment in growth of IT technology. however, its service model development was based on supplier-centered based on advanced IT technology. because of this situation, smarthome service has not been acknowledged IT underprivileged people as well as IT early-adaptor. so, this research paper will consider and try to find out what will be the feasible factors to make the best service for IT underprivileged people.