• Title/Summary/Keyword: Commercial media

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Types and Physicochemical Characteristics of the Nursery Media Used in Major Strawberry-Farming Regions (주요 딸기주산지에서 이용되는 육묘배지 종류 및 이화학적 특성)

  • Park, Gab-Soon
    • Journal of Environmental Science International
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    • v.25 no.6
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    • pp.889-895
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    • 2016
  • In Danseong-myeon (myeon is a subdivision of), Sancheong-gun, and Sugok-myeon, Jinju City, pot seedling culture was used at the rates of 100% and 62%, respectively. Root restriction seedling culture was used relatively more frequently than pot seedling culture in Yangchon-myeon, Nonsan City, Guryong-myeon, Buyeo-gun, and Wolsan-myeon, Damyang-gun. Open-field seedling culture was used at the rates of 80% and 54% in Samnangjin-eup (eup is a subdivision of a gun), Miryang City and Ssangnim-myeon, Goryeong-gun, respectively. In Danseong, Sancheong, and Sugok, Jinju, granite soil was used as the medium for pot seedling culture at the rates of 90% and 80%, respectively. In Yangchon, Nonsan, Wolsan, Damyang, and Ssangnim, Goryeong, commercial bed soil and coir dust were used for seedling culture at the rates of 73%, 64%, and 60%, respectively. At the main production sites, the use of granite soil for seedling culture, highest rate in 2000-2005, continued to decrease; in 2011-2013, granite soil was used at the rate of 37%, while commercial bed soil and coir dust were used at the rates of 32% and 14%, respectively. The bulk density of commercial bed soil, expanded rice hulls, and coir dust was $0.11-0.16g/cm^{-3}$. Coir dust was the lightest material but had the highest and, 36.7% and 21.8%, respectively. In sandy loam soil and granite soil was low. The pH of all growth media was between 5.4 and 7.0, and the values were in the range of $0.15-0.66dS{\cdot}m^{-1}$. However it was necessary, to adjust the pH levels and enhance the of expanded rice hulls, sandy loam soil, and granite soil. Similarly, the fertilizer concentration and air permeability of coir dust need to be adjusted.

Factors Influencing Internet Media Credibility among College Students (대학생들의 인터넷 미디어 신뢰도에 영향을 미치는 요인 고찰 - 미디어 리터러시 역량을 중심으로)

  • Kim, Yon-Jong;Ahn, Jung-Im
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.438-449
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    • 2019
  • This study explored the perception of internet media credibility and influencing factors among college students who are routine users of internet-based media. Media literacy competences are of primary interest among others in that users' media literacy such as information evaluation, critical understanding of media, and information sharing are assumed to be related to media credibility. The results of analysis revealed critical understanding ability to be statistically significant and consistently influencing factor. Users with more critical view on media ownership, represented reality, commercial intention of media seemed less likely to trust internet media. Whereas media use motive for information was found to be a strong predicting factor, motive for pleasure showed no relationship with credibility. Based on the findings, suggestions for new research and limitations of the study were discussed.

A Study on Expression Method and Characteristic of Transparency of the Surface in Current Commercial Space (현대 상업건축공간에 있어서 표피의 투명성 표현방법과 이미지 특성에 관한 연구)

  • Park Chan-Il;Cho Mi-Na
    • Korean Institute of Interior Design Journal
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    • v.14 no.6 s.53
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    • pp.66-74
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    • 2005
  • The purpose of this study analyzes an expression method and a characteristic of transparency of a surface in commercial space, and it is to show an index of a surface design. We did image evaluation by SD method for the commercial space which directed transparency to a surface as the method. We used a factor analysis and cluster analysis to get the image characteristic and type of the expression methods. As a result, we got six following expression methods and design indexes. (1) Transparency expression of a surface by a multiple layer. (2) Transparency expression of a surface by unification with a structure. (3) Transparency expression of a surface by transparency of materials. (4) Transparency expression of a surface by a combination of various materials. (5) Transparency expression of a surface by unification of the image media. (6) Transparency expression of a surface by transparency transformation of materials. We think that it will be able to make use of these results as a design index for the surface design of a commercial space in the future.

Practical Implementation and Performance Evaluation of Random Linear Network Coding (랜덤 선형 네트워크 코딩의 실용적 설계 및 성능 분석)

  • Lee, Gyujin;Shin, Yeonchul;Koo, Jonghoe;Choi, Sunghyun
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.40 no.9
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    • pp.1786-1792
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    • 2015
  • Random linear network coding (RLNC) is widely employed to enhance the reliability of wireless multicast. In RLNC encoding/decoding, Galois Filed (GF) arithmetic is typically used since all the operations can be performed with symbols of finite bits. Considering the architecture of commercial computers, the complexity of arithmetic operations is constant regardless of the dimension of GF m, if m is smaller than 32 and pre-calculated tables are used for multiplication/division. Based on this, we show that the complexity of RLNC inversely proportional to m. Considering additional overheads, i.e., the increase of header length and memory usage, we determine the practical value of m. We implement RLNC in a commercial computer and evaluate the codec throughput with respect to the type of the tables for multiplication/division and the number of original packets to encode with each other.

The Production of Xanthan from Brewer's Spent Grain

  • Rajiv Chetia;Bhriganka Bharadwaj;Rahul Dey;Biswa Prasun Chatterji
    • Microbiology and Biotechnology Letters
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    • v.51 no.4
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    • pp.449-456
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    • 2023
  • Sugar or dextrose increases the cost of production of xanthan gum by Xanthomonas campestris. Brewers' Spent Grain (BSG) was chosen as a source of fermentable sugars. BSG is a significant industrial by-product generated in large quantities from the breweries. Primarily used as animal feed due to its high fiber and protein content, BSG holds great potential as an economically and ecologically sustainable substrate for fermenting biomolecules. This study explores BSG's potential as a cost-effective carbon source for producing xanthan, utilizing Xanthomonas campestris NCIM 2961. An aqueous extract was prepared from BSG and inoculated with the bacterium under standard fermentation conditions. After fermentation, xanthan gum was purified using a standard protocol. The xanthan yield from BSG media was compared to that from MGYP media (control). The fermentation parameters, including pH, temperature, agitation and duration were optimized for maximum xanthan gum yield by varying them at different levels. Following fermentation, the xanthan gum was purified from the broth by alcoholic precipitation and then dried. The weight of the dried gum was measured. The obtained xanthan from BSG under standard conditions and commercial food-grade xanthan were characterized using FTIR. The highest xanthan yields were achieved at 32 ℃, pH 6.0, and 72 h of fermentation at 200 rpm using BSG media. The FTIR spectra of xanthan from BSG media closely resembled that of commercial food-grade xanthan. The results confirm the potential of BSG as a cost-effective alternative carbon source for xanthan production, thereby reducing production costs and solid waste.

An Empirical Analysis of Influencer's Posting Strategies in Social Media (소셜미디어에서의 인플루언서 포스팅 컨텐츠 전략)

  • Kim, Sulim;Lee, Heeseok;Yang, Heedong
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.41-57
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    • 2020
  • This study investigates the posting strategies of influencers for sales: what kind of contents should the influencers provide and how? Influencers used to have seven days of advertising period before the event date (sales begins) and provide both (or either) commercial and (or) non-commercial contents. Some influencers have large number of followers, while others have very small followers. We empirically investigated whether the sequence of posting the commercial and non-commercial contents influence sales, and whether such effects are susceptible to the size of followers. Through the analysis of 1,153 events of 298 influencers on Instagram, we found that commercial contents are more important than non-commercial contents for both small and large influencers. In more detail, the quantity of commercial contents is very important for the large influencers, while the quality of commercial contents is important for small influencers.

A Legal Problems on the Protection of Personal Data and Privacy in the Electronic Commercial Transaction (전자상거래 계약에 따른 개인정보보호에 있어 법적 문제점에 관한 연구)

  • Lee, Hak-Seung
    • International Commerce and Information Review
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    • v.1 no.2
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    • pp.249-271
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    • 1999
  • This article deals with concept and theory of privacy and personal data on the basis of understanding of this matter, Especially concerns the infringement and protection of privacy and personal data that is violated by new media and electronic commercial transaction through case study and research of literature. The article seek to find out the resolution of legal problems on the protection of privacy and personal data. The resolution is in other words, that privacy and personal data protection law shall be established as a part of efforts to protect personal data and to activate electronic commercial transactions.

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U-Commerce in Service Space : Business Model Analysis and Case Study (서비스 공간에서의 유비쿼터스 상거래 비즈니스 모델 분석 및 사례연구)

  • Lee, Hyun-Seok;Lee, Kyoung-Jun
    • Journal of Intelligence and Information Systems
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    • v.14 no.2
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    • pp.45-61
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    • 2008
  • Previous U-Commerce researches have dealt with the business support systems for traditional commerce space such as real world shopping malls. This paper investigates U-Commerce business models in service space. The McDonald's Touch-Order case is analyzed from business model perspective and the Media-Embedded Place business model is introduced as a U-Commerce business model for value creation in service space. The media-embedded place business model attaches auto-identification tags to tables or billboards, triggers commercial transaction through the tags, and shares the revenues and the incentives among the place owners and commerce/content providers. This paper analyzes its scenario and applications and illustrates the profitability analysis using so-called 'tag evaluation model'.

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Understanding the Adoption of T-Commerce in Telecommunications-Broadcasting Convergence Environment (통신 방송 융합 환경에서의 T-Commerce 수용 모델에 관한 연구)

  • Ahn, JoongHo;Kim, Eunjin;Park, Chulwoo
    • Knowledge Management Research
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    • v.10 no.2
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    • pp.15-33
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    • 2009
  • Telecommunications-broadcasting convergence in the domain of IT is a representative phenomenon that is expected to provide the saturated existing markets with a new source of profit. Especially, T-Commerce combines familiarity of TV and immediacy of the Internet which are expected to cover all the users familiar with each media and expand the existing commercial transactions. Telecommunications-broadcasting convergence in Korea, however, is focusing on technical and regulatory aspects so that research on the real users is not up to the mark yet. This is the most fundamental problem in hampering growth in the corresponding service and market. Thus, we are proposing an adoption model on T-Commerce to rapidly expand the convergence service through understanding the potential users. Perceived utilitarian and hedonic values, perceived interactivity, media substitution and personal innovativeness have been examined as the factors influencing the users' intention to adopt a new convergence service. As a result of empirical analysis, it is verified that perceived utilitarian and hedonic values and personal innovativeness directly influenced the users' intention to adopt whereas perceived interactivity had indirect affect on them. T-Commerce service providers should not only emphasize on the benefit that the older media could not provide the users with, but also provide them with more pleasure and entertaining experience during the course of satisfying the users' needs to distinguish T-Commerce from the other existing media.

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A Study on the Success Factors of K-Pop by Big Data Analysis -Focusing on the U.S. Music Market- (빅데이터 분석을 통한 케이팝 성공요인 분석 -미국음반시장을 중심으로-)

  • Kim, Ji Yean
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2015.11a
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    • pp.31-34
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    • 2015
  • The U.S. music market is a lucrative market for many foreign musicians due to its sheer size and it continues to play a leading role in the world music industry. However, it is a challenge to gain entry into that market and an even greater challenge to achieve success and fame within it. In fact, changes in the media paradigm have allowed for musicians to be able to independently produce their own songs and promote them globally. Some scholars address that the media paradigm shifting from traditional outlets to new outlets gives a chance to bypass traditional gatekeepers when entering the U.S. music market. Based on this scenario, this article examined two songs from Korean singer, Psy: Gangnam Style and Gentleman as a single case study. Utilizing Google Trends as a source of information, this study examined how each song's recognition among American music fans was different based on radio spins on Top 40 commercial radio stations. This article sheds new light on radio, which has been neglected due to the media paradigm shift, and presents how radio programmers are part of a complicated gatekeeping process which ultimately decides which songs are to gain popularity.

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