• Journal of Korean Society of Transportation
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• v.31 no.6
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• pp.67-89
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• 2013

This study is to perform empirical analysis on observational before-after studies in Naive Method, Comparison Group(CG) Method and Empirical Bayes(EB) Method, and to compare with their results and to propose ways to apply to evaluation researches. For this purpose, the evaluation of road safety audit executed on Y$\breve{o}$ng-dong freeway in 2005 and 2006 was performed. As a result, all three methods have showed improved effects due to safety treatments. The safety effectiveness of Naive method is the largest, CG Method is the second and EB method is the last. The results of Naive method are overestimated due to the trend of reducing traffic accidents and those of CG method are affected by the external casual effects of comparison group. In the EB method, as "regression to the mean" phenomenon are controlled by reference group's accident model, it's result is relatively more accurate than that of other methods. In the conduct of evaluation studies, the analysts have to understand the pros and cons of each evaluation method. And after leading the survey on accident trends of related all sites, evaluation analysis is performed to be able to minimize bias.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.6
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• pp.209-218
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• 2017

This study examined the influence of social support (social support from family, social support from friends), psychological behavioral characteristics (self-esteem, interpersonal dependency, locus of control), and stress on the depression levels of college students. The study subjects were 546 college students in D city. The survey was conducted using a self-administered questionnaire in October 2015. As a result, the depression levels were significantly higher in the group showing lower family and friends' social support, self-esteem, and locus of control, while it was significantly higher in the group showing higher interpersonal dependency and stress. The depression levels of the subjects showed a negative correlation with family and friends' social support, self-esteem, and locus of control, but a positive correlation with interpersonal dependency and stress. Covariance structure analysis revealed an increase in the depression levels of college students when the awareness of the stress source was higher, and when the awareness of social support or psychological behavioral characteristics was lower. These results suggest that the depression levels of college students would be increased when the social support and psychological behavioral characteristics are low, and when stress is high. In particular, it was influenced much more by stress than other factors. Therefore, to decrease the depression levels of college students, it would be necessary to put efforts to understand their main stress sources and then reduce them.

• The Journal of the Korea Contents Association
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• v.8 no.3
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• pp.225-233
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• 2008

The purpose of this study is to investigate the relationship between leisure motives of private guards and their sports participation, verify the casual relationship between its variables, and finally present the need of leisure activities for them and related politic data. The subjects are the private guards who work for a private guard company in Seoul in 2007, Except the data having inadequate answers among the 200 copies which are collected by stratified cluster random sampling, the data of total 193. The result of reliability analysis check up was here below; Chronbach's ${\alpha}= .835$. SPSSWIN 15.0 program is used for the reliability and correlation analysis of the questionnaire. The followings are the conclusions from this investigation through above methods and procedures. First, leisure motives affect the experience of sports participation; the more relaxational motives are, the less the experience of sports participation is. Second, leisure motives affect the degree of sports participation; the more motives of recognizing competence are, the more the frequency of sports participation is; the more intellectual motives are, the longer the period of sports participation is; the more relaxational motives are, the less the intensity of sports participation is, while the more motives of recognizing competence are, the more the intensity of sports participation is.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.19 no.1
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• pp.208-217
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• 2018

This study was designed to examine the influence of academic stress, anxiety, interpersonal dependency, and hopelessness on female high school students and their level of depression. The study subjects were 684 students attending an all-female high school in C city. Data were collected by self-administered questionnaires between November 1st, 2016 and December 31st, 2016. The data were analyzed using the SPSSWIN(ver. 21.0) program. The mean values of the level of depression were analyzed by the t-test and ANOVA. The correlation coefficientswereobtained by Pearson correlation analysis and acovariance structure analysis was performed on the factors affecting the level of depression. It was found that the level of depression among all of the subjects was significantly higher within the group with a higher level of academic stress, anxiety, interpersonal dependency, and hopelessness. Thus, the level of depression was positively correlated with the levels of academic stress, anxiety, interpersonal dependency, and hopelessness. The factor that had the most influence on depression was the anxiety factor, followed by interpersonal dependency and academic stress. This result suggests that the level of depression in female high school students has a causal relationship with academic stress, anxiety, interpersonal behavioral characteristics, and hopelessness. Therefore, the most effective strategy to reduce the level of depression among female high school students would appear to be efforts to decrease their academic stress, anxiety, and interpersonal dependency.

• Journal of Distribution Science
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• v.18 no.3
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• pp.77-85
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• 2020

Purpose: This study examined marketing value as online word-of-mouth media in the foodservice industry, and it did research on online word-of-mouth (e-WOM) communication marketing schemes using mass communication in the industry. The study is also intended to investigate the impact of electronic word-of-mouth (e-WOM) information and communication on product awareness risks, benefits, and word-of-mouth (WOM) impacts on restaurant consumers. Research design, data, and methodology: The analysis was conducted on a valid questionnaire of 425 menu product consumers. The survey was conducted for two months in March 2019. The collected data was analyzed using SPSS and hierarchical regression analysis was applied. Results: It did empirical research on the reciprocal casual relations to online and the existing word-of-mouth communication that have to be preceded to understand characteristics of online word-of-mouth communication for the purpose of this study. The result is summarized as follows. First, the online word-of-mouth (e-WOM) effect on product recognition risk shows the statistically significant effect of information sender characteristics, information recipient characteristics, and online word-of-mouth (e-WOM) communication on product recognition risk. Second, the influence of online word-of-mouth (e-WOM) on product risk benefits shows that the information sender characteristics, the information receiver characteristics, and online communications have a statistically significant effect on product risk benefits. Third, online word of mouth risk recognition had a statistically significant effect on word of mouth acceptance. Fourth, online risk benefit had a statistically significant positive effect on word of mouth (WOM) effect. Conclusions: The communication between online word of mouth (e-WOM) sender and recipient had a positive influence on the product evaluation and attitude change in the foodservice industry, and the word-of-mouth (WOM) effect affected financial and non-financial performance. The results mentioned above indicated that the communication between the sender of the information and the receiver of the information had a positive effect on the product evaluation and attitude change of the menu consumer, and the word-of-mouth (WOM) result affected the financial. Therefore, the online word-of-mouth (e-WOM) effect has a positive effect on the word-of-mouth (WOM) effect of menu products when performed simultaneously and positively between the information sender and the information receiver.

• The Journal of the Korea Contents Association
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• v.12 no.5
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• pp.415-430
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• 2012

Under fastly moving businese circumstance, it is very important to retain par excellence human resource and innovation. The purpose of this study is to find out casual relationship among self-efficacy, job embeddedness, innovative behavior, and organizational citizenship behavior, which is dependent variable. With the help of information technology. To verify hypotheses such statistical analyses as factor analysis, reliability test, and path analysis by AMOS 18.0. The population of this study is employees of super deluxe hotels in korea and they are divided into two categories such as front-of-the-house and back-of-the-house respectively with same numbers. In case of mutual relationship between self-efficacy and innovative behavior, self-control and task difficultness factors significantly influence innovative behavior in case of front-of-the house employees and vice-versa in those of back-of-the-house. In case of interactive relationship between self-efficacy and organizational citizenship behavior, slightly different results are revealed between front-and back-of-the-house employees, employees, i.e. all factors are significantly related in former but not in latter.

• Journal of the Korean Home Economics Association
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• v.35 no.3
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• pp.287-305
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• 1997

The purpose of this study was to analyze a causal effect on the housewife's leisure activity participation, leisure expenditure and leisure life satisfaction. Data was collected 249 housewives in Pusan. Data were analysed using descriptive statistics, one-way Anova, multiple regression, Pearson's correlation and path analysis. The main findings of the research were as follows: First, there were significant differences in leisure activity participation according to socio-demographic and economic variables. Physical type showed significant differences when housewife was 30's and unemployed, size of family was 3 and 4, age of the lastborn child was under 6, occupation of husband was professionals and technicians, educational attainment of housewife was under highschool graduate, pattern of housing was collective, income was higher. There were significant differences that occupation of husband was professionals and technicians, educational attainment of housewife was over junior college graduate, pattern of housing was collective, income was higher in self-developing type. restful type showed significant differences when housewife was 40's, age of the lastborn child was under 13-18, educational attainment of housewife was under highschool graduate. There were significant differences that housewife was unemployed in home-oriented type. There were significant differences that housewife was 30's and unemployed, size of family was 4, age of the lastborn child was under 6, occupation of husband was market and sales worker, educational attainment of housewife was over junior college graduate, pattern of housing was collective in time-spending type. Second, there were significant differences in leisure time, leisure expenditure and leisure life satisfaction according to socio-demographic and economic variables. Leisure time showed significant differences when housewife was unemployed, age of the lastborn child was under 13-18, occupation of husband was service, educational attainment of housewife was under highschool graduate, income was higher. Leisure expenditure showed significant differences when housewife was 30's, size of family was under 3, age of the lastborn child was under 6, occupation of husband was senior officials and manager, educational attainment of housewife was over junior college graduate, pattern of housing was collective, income was over 5,000,000 won. There were significant differences that housewife was unemployed in leisure life satisfaction. Third, casual effect was path analysed according to path model. Employment and unemployment of housewife, income and occupation of husband (product & transport equipment operator) had an effect on phycial type. Age of housewife, employment and unemployment of housewife and occupation of husband (product & transport equipment operator) had an effect on children-concerned type. Age of housewife had an effect on social-concerned type. Education of husband, income, age of lastborn child and occupation of husband (professor and teacher) had an effect on self-developing type. Age of lastborn child, employment and unemployment of housewife and occupation of husband(product & transport equipment operator) had an effect on children-concerned type. Age of lastborn child and children number had an effect on religious-social type. Employment and unemployment of housewife had an effect on home-oriented type. Age of housewife, education of husband had an effect on time-spending type. Restful type, employment and unemployment of housewife, and occupation of husband(service) have an effect on leisure time. Income, leisure time, self-developing type, children concerned type and occupation of husband(senior officials and manager) had an effect on leisure expenditure. Leisure expenditure, self-developing type, employment and nemploymentof housewife, income had an effect on leisure life satisfaction.

• The Research Journal of the Costume Culture
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• v.15 no.3 s.68
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• pp.394-404
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• 2007

The purpose of the study was to analyze the difference in knitwear purchasing behaviors of female college students in the U.S., Korea, and China. It was developed questionnaire that included knitwear purchasing behavior that is fashion information sources, evaluation criteria of knitwear products, store attributes of knitwear, knitwear buying places, and purchasing experience of foreign-made knitwear. The final sample used in this study consisted of 119 female college students in U.S., 150 female college students in Korea, and 217 female college students in China. Aged from 18 to 33. ANOVA, factor analysis, Duncan's multiple range test, frequency, and percentage as analysis methods were used. The results of the study were as follows. The preference of knitwear among the respondents was shown highly. This result is due to a world-wide trend of casual clothing, and is to prove, that knitwear is that made with flexibility, drape, and stretch, is the item that is able to satisfy consumer's desires. Knitwear preference of knitwear the U.S. respondents was shown highly, and buying intention of them was also high, not only for sweaters and t-shirts but for pants, skirts, jackets, coats, and dresses as well. Knitwear information the U.S. respondents considered important, was not only purchasing experience but also shop display and magazine advertisements. By evaluating criteria of knitwear, the U.S. respondents considered good fit, design, color, and comfort important, and they didn't consider the country of origin important. By store attributes of knitwear, the U.S. respondents specially considered the display, variety, price level, and sale frequency of merchandise. The respondents of China was shown higher than them of Korea in the intention of all items. Knitwear information the China respondents considered important, was not only purchasing experience but also shop advertisements of Newspaper and magazine and fashion articles in Newspaper and magazine. By evaluating criteria of knitwear, the China respondents considered good fit, design, color, and comfort important, and they considered fiber content and the country of origin higher than the respondents of U.S. By Store attributes of knitwear, the China respondents specially considered product knowledge and friendliness of sales personnel, Layaway payment plan, Brand names, New Fashion, and Dressing Facilities higher than the respondents of U.S. or Korea.

• Journal of Korean Society of Transportation
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• v.25 no.1 s.94
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• pp.93-105
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• 2007

To raise transit ridership, it is necessary to expand transit facilities in long term Plans and to raise passengers' satisfaction by improving bus service qualify in short term Plans. In this study, the relationship between bus driver job satisfaction and Passenger service Performance is analyzed. The results of the study indicate that a driver s job satisfaction has an influence on accident rates. However, even when job satisfaction is not very high, if food resting facilities and Policies ave Provided then the Probability of an accident tends to decrease. To improve job satisfaction, several things should be done, such as stabilizing employment, creating fair company policies, improving overall employee welfare, and enhancing driver achievement from working. The satisfaction from salary is also an important factor and drivers are satisfied when they earn more money relative to other companies' drivers and when they aye satisfied with their salary increases. Therefore, creating appropriate monetary incentives would be a food policy for improving bus driver job satisfaction. This study serves as pilot research to make a foundation for further research about job satisfaction in the public transit field.

• Korean Journal of Construction Engineering and Management
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• v.7 no.5
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• pp.64-76
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• 2006

Korea's overseas construction industry has been rather depressed by the weakened profitability as well as the sharp decrease of the market shares due to the lack of international competitiveness and the declined international market. There exist a lot of various risks in performing the overseas construction, and especially EPC projects, which entail complicated process from different parts, also require a sophisticated procurement and management skill. Subsequently, to survive in the competitive international market, we need to establish strategies to select potentially profitable projects at the initial stage of bidding process and to mitigate the high degree of risk exposure through contract negotiation and its adjustment. This research discusses the trend of environment in international construction markets. Then, it identifies the key factors that affect the profitability significantly through the structured surveys from 59 actual overseas projects, and it analyzes the key factors by using statistical methods. This research provides the profitability evaluation bases, with which overseas construction participants can forecast and analyze the risk more systematically, by eliciting profit-influencing factors using the result of statistical analysis, literature review and structuring their cause-and-effect relationships. The profitability casual hierarchy structure describes the profitability factors' hierarchy in details and their interrelationships. It also enables us to find out critical factors directly related to profitability aggravation through a qualitative and quantitative analysis. Ultimately, with this hierarchy structure as the base, the research will suggest how to develop the quantitative profitability forecasting model.