• Title/Summary/Keyword: Business logic

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A Study on Public Interest-based Technology Valuation Models in Water Resources Field (수자원 분야 공익형 기술가치평가 시스템에 대한 연구)

  • Ryu, Seung-Mi;Sung, Tae-Eung
    • Journal of Intelligence and Information Systems
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    • v.24 no.3
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    • pp.177-198
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    • 2018
  • Recently, as economic property it has become necessary to acquire and utilize the framework for water resource measurement and performance management as the property of water resources changes to hold "public property". To date, the evaluation of water technology has been carried out by feasibility study analysis or technology assessment based on net present value (NPV) or benefit-to-cost (B/C) effect, however it is not yet systemized in terms of valuation models to objectively assess an economic value of technology-based business to receive diffusion and feedback of research outcomes. Therefore, K-water (known as a government-supported public company in Korea) company feels the necessity to establish a technology valuation framework suitable for technical characteristics of water resources fields in charge and verify an exemplified case applied to the technology. The K-water evaluation technology applied to this study, as a public interest goods, can be used as a tool to measure the value and achievement contributed to society and to manage them. Therefore, by calculating the value in which the subject technology contributed to the entire society as a public resource, we make use of it as a basis information for the advertising medium of performance on the influence effect of the benefits or the necessity of cost input, and then secure the legitimacy for large-scale R&D cost input in terms of the characteristics of public technology. Hence, K-water company, one of the public corporation in Korea which deals with public goods of 'water resources', will be able to establish a commercialization strategy for business operation and prepare for a basis for the performance calculation of input R&D cost. In this study, K-water has developed a web-based technology valuation model for public interest type water resources based on the technology evaluation system that is suitable for the characteristics of a technology in water resources fields. In particular, by utilizing the evaluation methodology of the Institute of Advanced Industrial Science and Technology (AIST) in Japan to match the expense items to the expense accounts based on the related benefit items, we proposed the so-called 'K-water's proprietary model' which involves the 'cost-benefit' approach and the FCF (Free Cash Flow), and ultimately led to build a pipeline on the K-water research performance management system and then verify the practical case of a technology related to "desalination". We analyze the embedded design logic and evaluation process of web-based valuation system that reflects characteristics of water resources technology, reference information and database(D/B)-associated logic for each model to calculate public interest-based and profit-based technology values in technology integrated management system. We review the hybrid evaluation module that reflects the quantitative index of the qualitative evaluation indices reflecting the unique characteristics of water resources and the visualized user-interface (UI) of the actual web-based evaluation, which both are appended for calculating the business value based on financial data to the existing web-based technology valuation systems in other fields. K-water's technology valuation model is evaluated by distinguishing between public-interest type and profitable-type water technology. First, evaluation modules in profit-type technology valuation model are designed based on 'profitability of technology'. For example, the technology inventory K-water holds has a number of profit-oriented technologies such as water treatment membranes. On the other hand, the public interest-type technology valuation is designed to evaluate the public-interest oriented technology such as the dam, which reflects the characteristics of public benefits and costs. In order to examine the appropriateness of the cost-benefit based public utility valuation model (i.e. K-water specific technology valuation model) presented in this study, we applied to practical cases from calculation of benefit-to-cost analysis on water resource technology with 20 years of lifetime. In future we will additionally conduct verifying the K-water public utility-based valuation model by each business model which reflects various business environmental characteristics.

Product Form Alignment Method Based on the Analysis of Formative Parameter Disposition (조형변수 성향 분석에 의한 정합적 제품 형태 전개 방법)

  • 김현
    • Archives of design research
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    • v.17 no.2
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    • pp.279-288
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    • 2004
  • Corporate design activities have expanded from being exclusive and passive responsibilities to active participation in planning, marketing, technology and corporate brand image differentiation for successful business. Thus the communications between designers and other functions come to include critical decision making, information sharing, and objective reasoning. Given that design activities now have to involve various functions in product development, the styling-related design process, which is still developed by designer's intuition and experience, poses as an obstacle not just between various functions involved, but even within the design function. To overcome this obstacle and to lead more effective design decision process, a means for product form development assessment and management is necessary. This research proposes a foundation for managing and assessing product form based on the hypothesis and demonstration of discovering a system of formative factor and order a product form expresses that can be shared as an objective and logical system. As a result of this demonstration, the form as a unique visual expression and the factors related to the form and its co-relationship are examined. The factors are called formative parameters and the system is named as the product form alignment method. Based on the logic derived from the system, the process for developing an image that aligns with the predefined goal is explained. The method defines a balance between a designer's intuitive creativity and the extracted logic, which can act as a basis for designers to share design language among themselves and for communication between design and other functions. Based on this system, designers are able to align design work with the set goal, and focus and limit the range of form development, which is anticipated to result in lead-time reduction and minimizing unnecessary obstacles and mistakes.

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Multi-Criteria Group Decision Making under Imprecise Preference Judgments : Using Fuzzy Logic with Linguistic Quantifier (불명료한 선호정보 하의 다기준 그룹의사결정 : Linguistic Quantifier를 통한 퍼지논리 활용)

  • Choi, Duke Hyun;Ahn, Byeong Seok;Kim, Soung Hie
    • Journal of Intelligence and Information Systems
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    • v.12 no.3
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    • pp.15-32
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    • 2006
  • The increasing complexity of the socio-economic environments makes it less and less possible for single decision-maker to consider all relevant aspects of problem. Therefore, many organizations employ groups in decision making. In this paper, we present a multiperson decision making method using fuzzy logic with linguistic quantifier when each of group members specifies imprecise judgments possibly both on performance evaluations of alternatives with respect to the multiple criteria and on the criteria. Inexact or vague preferences have appeared in the decision making literatures with a view to relaxing the burdens of preference specifications imposed to the decision-makers and thus taking into account the vagueness of human judgments. Allowing for the types of imprecise judgments in the model, however, makes more difficult a clear selection of alternative(s) that a group wants to make. So, further interactions with the decision-makers may proceed to the extent to compensate for the initial comforts of preference specifications. These interactions may not however guarantee the selection of the best alternative to implement. To circumvent this deadlock situation, we present a procedure for obtaining a satisfying solution by the use of linguistic quantifier guided aggregation which implies fuzzy majority. This is an approach to combine a prescriptive decision method via a mathematical programming and a well-established approximate solution method to aggregate multiple objects.

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The Emergence of General Programming Channels and the Formation of Entertaining Media-Political Sphere A New Pattern of Structural Coupling between the Political and the Media Systems (종합편성채널의 부상과 오락적 정론장(政論場)의 형성 정치-미디어 체계 간 구조적 접속의 새로운 양상)

  • Jung, Junehee
    • Korean journal of communication and information
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    • v.77
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    • pp.73-107
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    • 2016
  • The general programming channels, newly introduced around the beginning of the 2010s, have grown into powerful journalistic agencies, the far-reaching social influences of which are not confined by the economic effects within the South Korean media industry. They are now rendered to become part of major socio-political institutions that try to secure their privileges based on broadcast journalism, and to widen their business opportunities through those special kind of social practices. This research has taken a path of theoretical endeavour to devise a conceptual framework that will effectively lead to a series of academic investigation into the socio-political characteristics of general programming channels. To this end, specific attention is paid to such theoretical and conceptual resources as the instrumentalization of media by the politics, the political sociology of media power, media-political parallelism, and the structural coupling between the political and the media systems. This paper suggests that general programming channels have emerged as a new interface that accommodates and actualizes the structural coupling between the two societal subsystems, and in the course of that, they undercut the vulnerable basis of media public sphere, effectively replacing it with entertaining media-political sphere constructed and managed by themselves. This sphere is where the media system's logic and the poltical system's logic are intertwined, simutaneously accelerating not only the mediatization of the politics but also the politicization of the media.

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Understanding of Metaverse Platform Ecosystem: Focusing on the Theory of Double Lines and Five Elements (메타버스 플랫폼 생태계의 이해: 양선오요소(兩線五要素) 이론을 중심으로)

  • Lee, Seoyoun;Chang, Younghoon
    • Knowledge Management Research
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    • v.23 no.2
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    • pp.15-35
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    • 2022
  • With the development of virtual and augmented reality technologies, the metaverse, a digital world that provides an immersive feeling like the real world, is overgrowing. Many IT companies such as Naver, Facebook (Meta), and NVIDIA are developing innovative technologies and launching the Metaverse platform and related products on the market. However, even though it is a new business in which many global big tech companies are aggressively investing, the results are not yet precise compared to the market expectations, and the rate of increase in the number of users is gradually slowing down. This can be attributed to the lack of consideration and understanding about how to grow the metaverse ecosystem and operate & harmonize various users/components from the time the metaverse platform was designed. In order to propose a better solution to these problems, this study adopts the yin-yang and five elements theory, which was created to understand the operation logic and logic of the human world for thousands of years. This research would like to propose a theory of double lines-five elements by defining two essential spaces of the metaverse platform, online and offline, and five essential elements constituting the metaverse platform. This study intends to provide a theoretical lens on how to design and operate a platform through the double lines and five elements theory and the concept of coexistence and polarity between the five elements.

Development of Systematic Process for Estimating Commercialization Duration and Cost of R&D Performance (기술가치 평가를 위한 기술사업화 기간 및 비용 추정체계 개발)

  • Jun, Seoung-Pyo;Choi, Daeheon;Park, Hyun-Woo;Seo, Bong-Goon;Park, Do-Hyung
    • Journal of Intelligence and Information Systems
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    • v.23 no.2
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    • pp.139-160
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    • 2017
  • Technology commercialization creates effective economic value by linking the company's R & D processes and outputs to the market. This technology commercialization is important in that a company can retain and maintain a sustained competitive advantage. In order for a specific technology to be commercialized, it goes through the stage of technical planning, technology research and development, and commercialization. This process involves a lot of time and money. Therefore, the duration and cost of technology commercialization are important decision information for determining the market entry strategy. In addition, it is more important information for a technology investor to rationally evaluate the technology value. In this way, it is very important to scientifically estimate the duration and cost of the technology commercialization. However, research on technology commercialization is insufficient and related methodology are lacking. In this study, we propose an evaluation model that can estimate the duration and cost of R & D technology commercialization for small and medium-sized enterprises. To accomplish this, this study collected the public data of the National Science & Technology Information Service (NTIS) and the survey data provided by the Small and Medium Business Administration. Also this study will develop the estimation model of commercialization duration and cost of R&D performance on using these data based on the market approach, one of the technology valuation methods. Specifically, this study defined the process of commercialization as consisting of development planning, development progress, and commercialization. We collected the data from the NTIS database and the survey of SMEs technical statistics of the Small and Medium Business Administration. We derived the key variables such as stage-wise R&D costs and duration, the factors of the technology itself, the factors of the technology development, and the environmental factors. At first, given data, we estimates the costs and duration in each technology readiness level (basic research, applied research, development research, prototype production, commercialization), for each industry classification. Then, we developed and verified the research model of each industry classification. The results of this study can be summarized as follows. Firstly, it is reflected in the technology valuation model and can be used to estimate the objective economic value of technology. The duration and the cost from the technology development stage to the commercialization stage is a critical factor that has a great influence on the amount of money to discount the future sales from the technology. The results of this study can contribute to more reliable technology valuation because it estimates the commercialization duration and cost scientifically based on past data. Secondly, we have verified models of various fields such as statistical model and data mining model. The statistical model helps us to find the important factors to estimate the duration and cost of technology Commercialization, and the data mining model gives us the rules or algorithms to be applied to an advanced technology valuation system. Finally, this study reaffirms the importance of commercialization costs and durations, which has not been actively studied in previous studies. The results confirm the significant factors to affect the commercialization costs and duration, furthermore the factors are different depending on industry classification. Practically, the results of this study can be reflected in the technology valuation system, which can be provided by national research institutes and R & D staff to provide sophisticated technology valuation. The relevant logic or algorithm of the research result can be implemented independently so that it can be directly reflected in the system, so researchers can use it practically immediately. In conclusion, the results of this study can be a great contribution not only to the theoretical contributions but also to the practical ones.

Methodology Using Text Analysis for Packaging R&D Information Services on Pending National Issues (텍스트 분석을 활용한 국가 현안 대응 R&D 정보 패키징 방법론)

  • Hyun, Yoonjin;Han, Heejun;Choi, Heeseok;Park, Junhyung;Lee, Kyuha;Kwahk, Kee-Young;Kim, Namgyu
    • Journal of Information Technology Applications and Management
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    • v.20 no.3_spc
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    • pp.231-257
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    • 2013
  • The recent rise in the unstructured data generated by social media has resulted in an increasing need to collect, store, search, analyze, and visualize it. These data cannot be managed effectively by using traditional data analysis methodologies because of their vast volume and unstructured nature. Therefore, many attempts are being made to analyze these unstructured data (e.g., text files and log files) by using commercial and noncommercial analytical tools. Especially, the attempt to discover meaningful knowledge by using text mining is being made in business and other areas such as politics, economics, and cultural studies. For instance, several studies have examined pending national issues by analyzing large volumes of texts on various social issues. However, it is difficult to create satisfactory information services that can identify R&D documents on specific national issues from among the various R&D resources. In other words, although users specify some words related to pending national issues as search keywords, they usually fail to retrieve the R&D information they are looking for. This is usually because of the discrepancy between the terms defining pending national issues and the corresponding terms used in R&D documents. We need a mediating logic to overcome this discrep 'ancy so that we can identify and package appropriate R&D information on specific pending national issues. In this paper, we use association analysis and social network analysis to devise a mediator for bridging the gap between the keywords defining pending national issues and those used in R&D documents. Further, we propose a methodology for packaging R&D information services for pending national issues by using the devised mediator. Finally, in order to evaluate the practical applicability of the proposed methodology, we apply it to the NTIS(National Science & Technology Information Service) system, and summarize the results in the case study section.

Analysis on value research trend and building the resource and competence based research framework for value creation (가치 연구의 동향 분석 및 가치창출에 대한 자원 및 역량기반 연구체계 구축)

  • Park, Changhyun;Lee, Heesang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.4
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    • pp.1923-1931
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    • 2014
  • A value creation is understood as important business strategy these days in both academics and industry. But this phenomenon is not fully understood based on systematized framework. In this paper, we summarized value research trend based on exploratory research and inductive reasoning by exploring both international and domestic journals. And we built a research framework that can analyze value creation between supplier and customer. Value research prior to 2004 is primarily divided into values of goods or services and relationship values. After 2004, service-dominant (SD) logic has been outlined. There are other research trends to see the relationship value in terms of relationship benefits and relationship in the network or supply chain. 4 critical resource types (financial resource, knowledge resource, efficiency resource, and intellectual resource) and 5 competence types (relational capability, collaboration capability, innovation capability, managing capability) are constructed as principal factors for value creation from inductive reasoning based upon a resource-based view (RBV) and a competence-based view (CBV). The research framework was built based on 4 resources and 4 competences.

A Study on Rural Women Leader's Action in Pattern and Doing in Style Based on Self Motivation Control (여성농업인 리더의 사고행동 패턴과 직무지향 특성에 관한 일 고찰)

  • Gim, Gyung-Mee;Lee, Jin-Young;Choi, Yoon-Ji
    • Journal of Agricultural Extension & Community Development
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    • v.13 no.1
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    • pp.209-225
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    • 2006
  • According to shift of the political focus from agricultural productivity to social development, it has been increased importance of local leader in rural society. Especially rural women leader's role has been increased not only in agricultural business but also in social activity of locality. Although a lot of leadership study related to rural community development, it has been very scarcely study about leader's action in pattern or doing in style based on psychological scale. Therefore this a kind of pilot study on that. For this data, it was gathered from 24 female farmer leaders of a federation group in 2005. In this study, to define the action in pattern or doing in style of leader, it was adopted to Ozasz Yoshihisa's scale which is consisted of 40 items into 8 types. From analysis of female farmer leader's action in pattern or doing in style, most of them were belong to volunteer type, generalist type, farmer type. This menas most of them were head toward maintenance of the present status, keeping one's balance, adaptation oneself to new environment, or acceptance the logic of events, not trying to innovate. But it was not clear that any variable has a relation in the action in pattern or the doing in style, for definition of variables, it should be more detailed study.

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A Variability Design and Customization Technique for Improving Generality (일반성 향상을 위한 가변성 설계 기법 및 커스터마이제이션 기법)

  • Kim, Chul-Jin;Cho, Eun-Sook
    • Journal of Korea Multimedia Society
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    • v.9 no.8
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    • pp.1076-1085
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    • 2006
  • It is difficult to design a component to satisfy several domain requirements and almost impossible to support a specific business logic completely. To satisfy this requirement, there need white box components rather than black box components. So, in this paper, we propose the variability design technique and the customization technique that can support the various requirements of domains. The initial variability of the component is designed at the CD (component development) phase and the customization technique is used for further application of the variability. In the paper, the behavior variability design and customization techniques are used for altering component behavior. As the components that have been developed using the variability technique can easily be re designed during the development of the applications, the variability of the components can be generalized further.

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