• Smart Media Journal
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• v.7 no.4
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• pp.99-105
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• 2018

It is often the case that products or services on the market are causing problems, which hurt the business and image of the company. Responding appropriately to the problem and minimizing the damage is very important to business organizations. This study collected and analyzed the news articles related to the recall of the Galaxy Note 7, which was developed and launched by Samsung Electronics, one of the smartphone market leaders. Based on the issue lifecycle, the characteristics of the news were expressed by stages and the contents of the news were analyzed and visualized using association rules. The results of this study are expected to help business organizations to understand the changes and trends of issues and search for counter measures.

• Korea Trade Review
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• v.44 no.1
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• pp.207-220
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• 2019

In the context of export-oriented growth strategy, Korea has promoted the conclusion of FTAs and 16 FTAs have entered into force or concluded so far. Despite of these efforts, the expansion of the global value chain (GVC) has resulted in fragmentation of production processes and international companies have been struggling to meet the criteria for determining the rule of origin. In order to overcome these difficulties, some foreign FTAs have been introducing cross-cumulation of origin. In this paper, we try to examine empirically whether the easing of the rules of origin using cross-cumulation contributes to the increase in actual value-added exports. we quantify the effects of cross-cumulation included in the EU-Vietnam FTA on Korean exports of the textile through a gravity model using the concept of value-added export. Based on the analysis results, the proportion of value-added exports in Vietnam increased by adoption of cross-cumulation of origin, which consequently resulted into an increase in total exports. This paper tries to draw several implications for the rules of origin in Korea's FTAs including cross-cumulation considering the export value chain of Korea.

• The Journal of Society for e-Business Studies
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• v.14 no.4
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• pp.315-332
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• 2009

In logistic environments, a process, in that it manages the flow of materials among partners, involves more than one organization. In this regard, a logistic process, as a combined process consisting of multiple sub processes, needs to be managed with controling interaction among partners. In achieving systematic management of a logistic process, traditional Business Process Management (BPM) cannot be used for the entire flow, since it lacks the ability to manage interactions among partners. Particularly in logistic environments where RFID technologies are used, how to deal with the connection between RFID event and logistic flow has not been properly addressed. To overcome this limitation, this paper proposes a new method of managing multi-organizational logistic processes based on RFID events. We define inter-workflow pattern, and suggest ECA(Event-Condition-Action) rules for auto triggering of logistic processes. To adjust the rules to RFID events, we invent RFID-based ECA rules using complex event. A prototype system has been developed for the purpose of demonstrating the effectiveness of our approach.

• International Journal of Computer Science & Network Security
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• v.22 no.2
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• pp.424-435
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• 2022

When the owners of the intellectual property rights of digital content have lost control over it in the digital environment, there emerged fears that the intellectual property laws, especially copyright law, would not be effective as in the material (Offline ) world. The reason is that the digital environment helps to reproduce copies in high quality and at almost no cost, while copyright law protection has been limited to programs embedded in CDs. According to copyright laws, the owner of the program did not have the right to prevent buyers of the initial physical copy of the program from copying and reselling it to more than one individual without the permission of the original owner. As a result, business owners have invented the idea of licensing digital content and programs instead of selling them. They set out terms that serve their commercial interests regardless of their abuse to intellectual property laws or even the rules of the traditional contract to sell a material property. The abuse has resulted from the way those terms are concluded and the heavy rules that are unfair to consumer rights. Therefore, business owners insisted on dealing with the website and its programs and digital content as material property. Here raises the question of whether the website and its digital content are subject to the protection of copyright law or the rules of the traditional contract or licensing contracts. As the answer to this question affects the protection of consumer rights, is it possible to find a balance between it and the protection of the owners of digital programs' rights.That is what we will discuss in this paper.

• Asia Marketing Journal
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• v.14 no.4
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• pp.35-56
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• 2013

The era of globalization provides us with both opportunities and threats. The success of a multinational corporation depends largely on its ability to adapt itself to new market environment. We believe that understanding and implementing multicultural PR strategy can be a key to the multinational corporations' success in foreign markets. We argue in this paper that even a global iconic company such as Google needs to focus on how to understand local consumers' needs and preferences before formulating and implementing PR strategy. Having a global hit product or service is not sufficient enough to be successful in some foreign markets. It is especially more evident in the industries where companies deal with individual consumers, and perceptions and sentiments play a large role in their purchase decisions. The objective of this research is to find out the relationship between multicultural PR strategy and business performance. Therefore, our main hypothesis is; better implementation of multicultural PR strategy by a multinational corporation will result in higher performance in the foreign markets. To prove the relationship between multicultural PR strategy and performance, we designed a framework that uses Rudan's (2004) five rules for multicultural PR strategy. It is a contribution to the business academics as there are very few studies that directly focus on and analyze the multicultural aspects of a multinational company's PR strategy. Through our research, we found strong evidence that there is a positive relationship between the level and effectiveness of a company's multicultural PR strategy and its performance in the foreign markets. This offers some meaningful implications to the managers of the multinational corporations and those who are considering going into a foreign market for the first time. We also suggested a way of measuring the implementation of multicultural PR strategy. By applying five rules for multicultural PR strategy to Google's PR activities, it allowed us to convert qualitative information into quantitative data. This kind of tool can be helpful for multinational corporations that want to evaluate their own PR activities.

• Journal of Information Technology Services
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• v.15 no.4
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• pp.25-39
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• 2016

The drone is an unmanned aerial vehicle which has no human pilot. Drones can be classified into military drones, commercial drones, and personal drones by usage. Also, drones can be classified from large-sized to nano-sized drone by size and autonomous, remote controlled drone by control type. Especially, military drones can be classified into low-altitude drones, medium-altitude, and high-altitude drones by altitude. Recently, the drone industry is one of the fast growing industries in the world. As drone technologies have become more advanced and cost-effective, Korean government has set its goal to become a top-level country in drone business. However, the government's strict regulation for drone operations is one of the biggest hurdles for the development of the related technologies in Korea and other countries. For example, critical problems for drone delivery can be classified into technical issues and institutional issues. Technical issues include durability, conditional awareness, grasp and release mechanisms, collision avoidance systems, drone operating system. Institutional issues include pilot and operator licensing, privacy rules, noise guidelines, security rules, education for drone police. This study analyzes the trends of the drone industry from the viewpoint of technology and regulation. Also, we define the business areas of drone utilization. Especially, the drone business types or models for public sector are proposed. Drone services or functions promoting public interests need to be aligned with the business reference model of Korean government. To define ten types of drone uses for public sector, we combine the business types of government with the future uses of drones that are proposed by futurists and business analysts. Future uses of drones can be divided into three sectors or services. First, drone services for public or military sectors include early warning systems, emergency services, news reporting, police drones, library drones, healthcare drones, travel drones. Second, drone services for commercial or industrial services include parcel delivery drones, gaming drones, sporting drones, farming and agriculture drones, ranching drones, robotic arm drones. Third, drone services for household sector include smart home drones.

• The Korean Journal of Archival Studies
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• no.8
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• pp.96-136
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• 2003

To understand modern society, I think we should know both public records and corporate records. However, the business archives are in private sector for their great importance of current value. The corporates expect cost-benefit effect, management of the business archives are relatively inferior. In this article, I would study the archival management in the POSCO, a similar public corporation, through the archival theory and the research papers for the business archives management in the United States. I examined the POSCO's records category and management department to prescribe in the POSCO's related rules. And I map out organizational status of the POSCO Museum in the POSCO I examined activities of the POSCO's archives acquisition method about the records which left out the records management rules, unavoidably scattered and lost, or the records related the POSCO are created outer the corporation. I made up arrangement scheme of the archives with it and gave the code to mix the character and the figure. In accordance with the arrangement scheme of archives, I extracted the description elements of organizational structure and function and of real records. The former is guide level and the latter is in detail. The POSCO Museum used the business archives to publish the corporate history and to exhibit, but in another corporation, usage of the business archives was various, it is contacted current activities of the corporation. Through the case study, the archivist in the corporate archives developed the contemporary values to use the archives of the corporation. And I presented the potential of the POSCO's Museum to become corporate archives in the POSCO.

• Journal of Digital Convergence
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• v.16 no.11
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• pp.363-372
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• 2018

The objective of this study is to derive specific classification rules that could be used to prevent individuals with Metabolic Syndrome (MS) from developing diabetes. Specifically, we aim to identify rules which classify individuals with MS into those without diabetes (class 0) and those with diabetes (class 1). In this study we collected data from Korean National Health and Nutrition Examination Survey and built a decision tree after data pre-processing. The decision tree brings about five useful rules and their average classification accuracy is quite high (75.8%). In addition, the decision tree showed that high blood pressure and waist circumference are the most influential factors on the classification of the two groups. Our research results will serve as good guidelines for clinicians to provide better treatment for patients with MS, such that they do not develop diabetes.

• Korean small business review
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• v.42 no.1
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• pp.57-77
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• 2020

In Korea, various schemes have been implemented to prevent the outflow of technology, but they do not bring practical effects. In general, we focus on follow-up measures such as strong punishment in case of violation of the law. In terms of proactive prevention, it is not shown to have any real preventive effect, even though it includes such matters as imposing security measures on companies or conducting a survey. this paper examines the need to strengthen the protection of business secrets by reviewing the employment rules between companies and workers presented in the Labor Relations Act and the Labor Standards Act as a realistic alternative. In most companies, even though the employment rule is the highest standard of private regulations, the employment rule has no matters on the prevention and protection of technology leakage. The employment rules require all employees working for companies to agree and notify in the Labor Standards Act, so it is necessary to reflect them as standards in the standard employment rules because it shows that all employees of the company can have a common sense of security and present legal compliance with security-related documents, such as security pledges and security-related guidelines and procedures.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2003.05a
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• pp.884-888
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• 2003

In this paper, we introduce the hybrid data mining mechanism based in association rule and fuzzy neural networks (FNN). Most of data mining mechanisms are depended in the association rule extraction algorithm. However, the basic association rule-based data mining has not the learning ability. In addition, sequential patterns of association rules could not represent the complicate fuzzy logic. To resolve these problems, we suggest the hybrid mechanism using association rule-based data mining, and fuzzy neural networks. Our hybrid data mining mechanism was consisted of four phases. First, we used general association rule mining mechanism to develop the initial rule-base. Then, in the second phase, we used the fuzzy neural networks to learn the past historical patterns embedded in the database. Third, fuzzy rule extraction algorithm was used to extract the implicit knowledge from the FNN. Fourth, we combine the association knowledge base and fuzzy rules. Our proposed hybrid data mining mechanism can reflect both association rule-based logical inference and complicate fuzzy logic.