• The Journal of Asian Finance, Economics and Business
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• v.5 no.1
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• pp.63-72
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• 2018

Social entrepreneurship is increasingly gaining interest in developing countries for the great benefits of society. In Vietnam, the concept of social entrepreneurship is still quite new. Entrepreneurial intention is regarded as a useful and practial approach for understanding actual entrepreneurial behavior. The purpose of this paper is to develop an integrated model based on planned behavior to examine the direct and indirect effect of perceived access to finance on social entrepreneurial intention. The confirm factor analysis to study the latent constructs underlying determinants of planned behavioral theory, perceived access to finance and social entrepreneurial intention. Then, it applies the technique of structural equation modeling to explore relationships among latent constructs. There is no direct relationship between perceived access to finance and social entrepreneurial intention. Perceived access to finance only indirectly increases entrepreneurial intention through attitude towards behavior and perceived behavioral. This study focuses on the perceptual factor of financial access that affects entrepreneurial intentions. The study does not cover other in-depth issues of social entrepreneurship such as decision making, leadership, personality traits, social capital, and human capital. To establish an environment with a strong social entrepreneurial intention, a focus on developing perceived access to finance is an extremely important factor. This study also suggests that attitude towards behavior and perceived behavioral have a strong impact to social entrepreneurship.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.2
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• pp.1225-1235
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• 2021

This study aims to analyze the influence of farmer characteristics, Ihsan attitude, economic conditions, and socio-cultural environmental support, and the number of family members on farmer behavior in meeting food needs in realizing household food security, with the role of the government as a moderator. This study is about the relationship between farmer behavior and their household food security. This research uses a quantitative research method involving 337 farmers from three villages located in three different sub-districts, namely Alang-alang village, Tragah sub-district, Mrecah village, Tanah Merah sub-district, and finally Gangsean village, Sepulu sub-district. The quantitative analysis approach consists of formulating problems, compiling models, obtaining data, finding solutions, testing solutions, analyzing results, and interpreting results. From the 7 hypotheses that were built, it was identified that there was 1 hypothesis that was not significant, namely the influence of the support of the socio-cultural environment on farmer behavior to meet the food needs of farmers' households. The attitude that is identified is still very rarely used in the context of agricultural human resources and at the same time is an inherent character of Madurese farmers which is an interesting part for researchers to study more deeply and become new or authentic in this research.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.5 s.142
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• pp.715-726
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• 2005

The purpose of this study was to identify the effects of the sensation seeking and body image on female adolescents' clothing behavior and hair style attitude. The data was collected from 390 high school girls living in Seoul, via a self·administered questionnaires, and were analyzed by frequency, factor analysis, reliability test, Pearson's correlation, and multiple regression. The results of this study was as follows : 1) Three factors of body images were self appearance evaluation, appearance orientation and fitness orientation. Five factors of clothing attitudes were fashion/clothing interest, clothing exhibition, social approval, psychological dependence on clothing and fashion leadership. And three factors of hair style attitudes were interest in hair style, individuality in hair style and dependency on hair designer. 2) As the result of analyzing the effects of sensation seeking and body image on clothing behavior, fashion/clothing interest was explained by appearance orientation and fitness orientation, and clothing exhibition by sensation seeking and appearance orientation, and social approval by appearance orientation, self appearance evaluation and body cathexis, and fashion leadership by appearance orientation, fitness orientation and self appearance evaluation, and clothing conformity to the self-entertainer by appearance orientation, sensation seeking and fitness orientation, and appearance related delinquency by sensation seeking, appearance orientation, fitness orientation, self appearance evaluation. 3) As the result of analyzing the effects of sensation seeking and body image on hair style attitudes, interest in hair style was explained by the factors such as appearance orientation, sensation seeking, fitness orientation, and body cathexis, and individuality in hair style by appearance orientation, sensation seeking and self appearance evaluation, and dependency on hair designer by body cathexis.

• Child Health Nursing Research
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• v.8 no.2
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• pp.152-163
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• 2002

This study was done to provide basic data to develop smoking prevention and non-smoking education program. Questionnaire were collected from 438 male, 474 female middle school students at Chunchon, Kwangwon-do from Sep 2, 2000 to Feb 28, 2001. The Questionnaire used to measure subjects' knowledge and attitude about smoking was Guideline for the content of tobacco smoking surveys of the general population by WHO. The collected data were analyzed by SPSS-Win program. The results were as follows. 1.The average score of knowledge about smoking of subjects was 57.01 on the basis of 100. 2. The average score of attitude about smoking of subjects was 63.54 on the basis of 100. 3. In knowledge about smoking, there were statistically significant difference according to subjects' grade(F=3.218, p=.041), thinking about smoking behavior(F=3.424, p=.017), harmfulness of smoking(F=17.202, p=.000), present drinking(F=3.555, p=.029) and in attitude about smoking, there were statisti cally significant difference according to subjects' grade(F=20.520, p=.000), sex(t= -5.073, p=.000), mother's smoking(t= -2.405, p=.035), brother's smoking(t= -5.022, p=.000), mother's schooling(F= 3.730, p=.024), having smoking friend or not (t=-9.357, p=.000), subjects' smoking experience (t=-12.363, p=.000), present smoking(F= 76.643, p=.000), quantity of smoking(F= 6.808, p=.001), period of stop smoking(F= 4.685, p=.004), beginning time of smoking (F=2.286, p=.049), thinking about smoking behavior(F=17.933, p=.000), harmfulness of smoking(F=58.360, p=.000), present drinking (F=58.071, p=.000). 4. There were significant relationship between subjects' knowledge and attitude about smoking(r=.469, p=.000).

• Nutrition Research and Practice
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• v.8 no.2
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• pp.205-212
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• 2014

BACKGROUND/OBJECTIVES: Dietary behavior and life stress in adolescence is related to growth rate and learning ability. This study was conducted to identify the relations between dietary habits, dietary attitude nutritional knowledge and life stress among high school girls in Korea and China. SUBJECTS/METHODS: The subjects of this study were 221 high school girls in Korea and 227 high school girls in China. The questionnaire were about dietary habits, dietary attitude, nutritional knowledge and life stress. RESULTS: The dietary habits of chinese girls were healthier than those of Korean girls with a significant difference (P < .001). There was no significant difference in dietary attitude between Korean girls and Chinese girls. Korean girls had more nutritional knowledge than Chinese girls with a significant difference (P < .001). Korean girls did less physical exercise but spent more time watching TV and using PCs, compared to Chinese girls. Korean girls' degree of confidence in nutrition information that they had learned and their performance in their real lives were low. Also, they had a low level of awareness of the need for nutritional education. There was no significant difference in life stress between the two groups. Dietary habits had a significantly negative correlation with life stress in both Korean and Chinese girls (P < .01, P < .001). As for Chinese students, dietary attitude had a negative correlation with life stress with a significant difference (P < .05). As for Korean girls, nutritional knowledge had a negative correlation with life stress with a significant difference (P < .05), which means as life stress was less, dietary habits were better. CONCLUSIONS: This study shows that effective nutrition education programs should include components that encourage application of learned nutrition information to real life, increase physical exercise and reduce life stress.

• Hwankyungkyoyuk
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• v.22 no.2
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• pp.23-42
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• 2009

The purpose of this study is to investigate the influences of water environmental program using PBL on pro-environmental behavior for 4th graders in elementary school. The results of this study are as follows. First, the experimental group is more effective in promoting the pro-environmental attitude compared with the control group. Second, the experimental group is more effective in promoting the pro-environmental behavior compared with the control group. Third, the experimental group is not more effective in promoting the pro-environmental knowledge compared with the control group. Fourth, students are concerned and interested in the environment and environmental problems of the daily-life. And, they presented positive attitude and active participation toward environmental preservation. So, the process of PBL using water environmental program showed that it promotes active learning participation and various action. In conclusion, the environmental education program through PBL program has a positive effect on pro-environmental attitudes and behavior of elementary school students. It is demanded that more intensive research on this study should be done, linking with teaching and learning method, as a follow-up activity.

• Journal of Korean Society of Rural Planning
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• v.24 no.2
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• pp.31-45
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• 2018

The study aims to predict the behavior of tourists in Hadong County, which is registered as KIAHS. Based on the theory of planning behavior, we intend to verify the theory of planned behaviour, which adds descriptive parameters of the perceived value and prior knowledge of an agricultural heritage. In detail, first, the perceived value and prior knowledge of tourists about an agricultural heritage understand the influence of tourists' Attitude. Second, we could see the role of the behavioral factors in the causal relationship of the planned behavioral theory. We have identified the planned behavioral theory that attitudes, subjective norms, and perceptual behavior controls affect the intention of the revisit. Hadong should remember that by sending and providing various information about Hadong Green Tea and World Agricultural Heritage sites, it is possible to elicit changes in visitor attitudes and revisit visits.

• Journal of the Korea Safety Management & Science
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• v.16 no.4
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• pp.257-262
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• 2014

Risk information may be one of the most important factor for worker's safe behavior because that safe behavior can be oriented by attitude based on risk information. Traditionally KAP(knowledge, attitude and practice) model was useful frame for the change of human behavior. Knowledge is formed by information through experience and education. Worker's health may be prevented by his or her own active safe behavior based on risk information. This paper is to investigate the effect of labor union on the provirion of risk information by labor union. Data for analysis is the third Korean Working Conditions Survey done by Occupational Safety and Health Research Institute in 2011. The sample size is 50,032 economic active person surveyed by household interview survey with structure questionnaire by trained interviewer. The difference of risk information provision among employees was tested by mean difference test. The level of risk information of employees of companies with labor union is higher than that with non labour union. This paper has some implication for the promotion of safe behavior of employees through risk information provision mediated by labor union. Some limitation of this study may be considered because of using the cross sectional survey data.

• Korean Journal of Health Education and Promotion
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• v.6 no.2
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• pp.40-57
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• 1989

The purpose of this study is to find factors associated with the preventive health behavior in the daily lives of housewives of a region in Korea, with a hope that knowledge on the health behavior obtained from this study can be of use in promoting practice of good health behavior of the people. The data this study was collected from 672 persons, randomly selected among residents in Wonseong-Dong Chu-nean City and BuanGun, Junbug. Chisquare test, Pearson's C. C., and Stepwise multiple regression are major statistical methods used in this study. Major findings are as fellows: 1) Health behavior of the respondents was found to be related to their characteistics such as residence. age, educational attainments, and standard of living. However, no statistical significant relation has been found between respondent's health behavior and their characteistics such as size of household living together with children or not, yes or no elderly living together. and yes or no Sick family menber. 2) The preventive health behavior of respondents were found to be significantly related to their interests in their own health status. But the association between the practice of certain health behavior and their recognition of their own health status was statistically insignificant. 3) Practice rates of certain preventive health behavior were found different depending their general knowledge on health(P<0.05). 4) Respondents had significantly different preventive health behavior depending on their attitude on health(P＜0.001). 5) Degree of contact with mass-media had shown to be significantly associated with preventive health behavior(P＜0.001). 6) In the stepwise regression analysis on preventive health behavior. independant variables representing attitude and knowledge on health and contact of mass-media all together explained 20.4 ％ of the variance of dependent variable.

• Korean Management Science Review
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• v.22 no.2
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• pp.109-133
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• 2005

The exponential growth of the on-line shopping mall has been the advent of buying and selling products and services over the internet. In these circumstances, this paper presents the importance of understanding and managing the purchasing behavior of on-line shopping mall customers. The main purpose of this research is to find out the antecedents of customer trust and to conceptualize and investigate the relationship between endogenous mediating variables(such as customer trust, attitude, loyalty, relationship involvement) and purchasing and/or repurchasing intention in internet shopping mall. The empirical findings are as follows : First, the three antecedents of customer trust( EC system characteristics, psychological propensity, and trustworthiness) had the positive effects on the formation of site trust. Second, we found out that there were direct or indirect relationships between the mediating variables and on-line purchasing and/or repurchasing intention. In Particular, the direct effects of customer attitude on customer loyalty and buying intention were rejected, but the indirect effects through relationship involvement were accepted. This means that the relationship marketing is probably more important for the success of internet shopping mall Third, there were no direct relationship between the mediating variables and the repurchasing intention, but most researches in the brick and mortar, the proposition are supported. This implies that repurchasing intention was intensified by the indirect path, such as site trust $\longrightarroe$ attitude $\longrightarroe$ involvement $\longrightarroe$ loyalty $\longrightarroe$ purchasing intention $\longrightarroe$ repurchasing intention. So, the internet marketers must make an effort not only to strengthen the direct casual linkage between them but also to consolidate the indirect connections leading to boost purchasing and repurchasing intention.