• The Journal of the Korea Contents Association
• /
• v.8 no.8
• /
• pp.65-73
• /
• 2008

Web-based Promotion of companies have several advantages: They can publicize the brand image in various ways; they enable consumers to learn the information of products in the round with interests; they can stretch out their marketing targets to the whole world. In order to make an effective delivery of their information in such promotion websites, interaction with their consumers is an important factor, for which understanding Interactive Storytelling is essential. The purpose of this thesis is to study Interactive Storytelling which enables us to have effective interaction with consumers in making promotion websites of companies. For this, this thesis analyzes examples of Interact Storytelling focused on it have story promotion websites on the basis of the five steps for internet marketing promotions: attraction of visitors, attraction of interests and participations, acquisition of the information of customers, grasp of the needs of customers, and an offer of values classified by customers.

• Journal of The Korean Association of Information Education
• /
• v.19 no.4
• /
• pp.509-516
• /
• 2015

As the interest in Education for Sustainable Development (ESD) increases worldwide in and around UNESCO, the aids for IT equipment and the donations for educations to developing countries are being active. Through Powerpoint-based teaching and learning contents simply authored by teachers, Mischief can be used to help many children in self-driven class activities. In this paper, we developed an additional program to control mouse pointers of Mischief with image files, size, and speed factors. Then we applied them to elementary students for enhancing their interest and participation to class activities.

• Journal of Digital Contents Society
• /
• v.14 no.2
• /
• pp.235-245
• /
• 2013

Recent national attention on English conversation continued, smartphone game has emerged into the mainstream of game industry. In this study, smartphone serious game that combines english conversation learning and smartphone game for learning english conversation was designed and implemented. English sentence patterns separated words, phrases, and sentences was able to learn step-by-step and repeatedly. Also, Throughout the game of different type by stage was to provide interested. Test results were discovered the problem not causing continuous user interest. To compensate for this, study of a game changes element and difficulty adjusting will be followed.

• The Bulletin of The Korean Astronomical Society
• /
• v.36 no.1
• /
• pp.79.1-79.1
• /
• 2011

비형식교육의 장인 과학관은 전시물과 그 전시물을 설명한 판넬 등을 통하여 교육적 기능을 담당한다. 비형식 교육의 중요성 때문에, 과학관 전시는 전시물과 내용이 관람자와 교감하고 상호작용해야 할 뿐만 아니라 관람자에게 설득적으로 구성될 필요가 있으며, 하나의 공간에서 학습과 휴식이 어우러지면서 즐거움을 제공할 수 있어야한다. 이러한 과학관 전시의 요구사항을 충족시키기 위하여 가장 우선적으로 도입할 수 있는 방법이 스토리텔링이다. 스토리텔링은 '이야기하다'로서 관람객들에게 흥미 유발의 기능을 가지며, 그 효과가 단순 나열식보다 훨씬 크다. 하지만 스토리텔링기법에도 지식과 정보량에 있어서는 단점이 있다. 이것을 보완하기 위한 한 방법으로 전시물 설명에 논증 기법의 도입이 대두되고 있다. 즉, 거시적인 관점에서는 스토리텔링을 이용한 하나의 스토리를 도입하는 한편, 미시적인 관점에서는 논증의 구조를 따른 설명문을 이용한다면, 관람객들에게 흥미와 함께 지식과 정보를 모두 줄 수 있다. 이 연구에서는 논증과 스토리텔링의 조화된 결합을 통해 과학관의 전시를 재배열하는 작업을 수행하였다. 거시적인 관점과 미시적인 관점에서의 점검기준으로 영국의 자연사 박물관과 국립과천과학관 자연사관 우주와 지구관의 전시물의 구조를 분석 하였다. 그 결과 영국의 자연사 박물관과는 달리 국립과천과학관의 전시물은 스토리 내용, 설명문의 내용, 체험위주의 전시물이 부족하였다. 따라서 현 과천과학관의 전시물에 대해 스토리텔링과 Booth 등(2008)과 Lawson(2003)의 논증과의 조화를 도입하는 것이 바람직하다.

• Proceedings of the Korea Information Processing Society Conference
• /
• 2014.11a
• /
• pp.1159-1162
• /
• 2014

광고 시장 / 채널은 새로운 매체로 전환이 급격히 빠른 분야이다. 과거 TV, 신문 등과 같은 전통적인 매스미디어에서, 현재는 인터넷 및 모바일 광고와 디지털 사이니지를 통한 옥외광고가 주를 이루고 있다. 이에 따라 지속적인 마케팅 패러다임의 변화, 광고시장 / 로봇(서비스형, 지능형) 시장의 성장세를 기반으로 디지털 사이니지와 이동로봇을 결합하여 광고효과를 극대화 시킬 수 있는 커뮤니케이션 마케팅 기반의 신개념 광고기기(Mobile Digital Signage Robot 이하 MDSR)를 제안한다. MDSR의 기본 목표는 로봇이 설정된 루트를 자동으로 이동하며 주변상황을 인지하여 상황에 맞는 광고를 노출시키는 데에 있다. 또한 사용자의 관심을 유도하는 인터랙티브 기능과, 커뮤니케이션 콘텐츠를 탑재하여 주위 사람들의 이목을 집중시키며, 광고노출빈도가 높아지고 흥미유발에 기여하여 광고효과를 극대화 시키고, 이용자 편의성을 제고시킨다. 본고에서는 마케팅 / 디지털 사이니지 / 로봇시장의 실태와 현황을 알아보고, MDSR개발을 위한 HW 필요 탑재부품의 성능정보 수집 및 평가, 로봇 이동제어 및 상황인지와 광고전환을 위한 핵심 SW 알고리즘 개발, 마케팅 전략 및 활용 시나리오, 기대효과 분석 등을 연구해 MDSR 제작 및 활용 방법 등을 살펴본다.

• Journal of Korea Game Society
• /
• v.19 no.2
• /
• pp.111-122
• /
• 2019

This study investigated the psychological effects of using a serious game with young learners in the English classroom compared with those of a dictionary application. A tablet PC-based serious game was created for the training of English phoneme discrimination for Korean 6th graders, and its psychological effects were measured using a paper-based survey and face-to-face interviews. The overall results revealed that the serious game had more positive psychological effects on young learners than the dictionary app. These findings provide supporting empirical evidence for using serious games in English classrooms.

• The Journal of the Korea Contents Association
• /
• v.8 no.12
• /
• pp.366-374
• /
• 2008

The purpose of this study was to analyze pre-service elementary school teacher's enjoyment factors experienced in PE classes. In order to achieve the purpose of this study, 30 students attending in G University of Education were selected in this study and data were collected through open-ended questionnaire and in-depth interviews. As a result of the analysis, this study have classified the enjoyment factors of pre-service teachers in PE classes. First, happiness of achievement through physical activity Second, inspiration of self-confidence through praise Third, variety of program presentation for arouse interesting Fourth, desire expression to aggressive physical activity Fifth, personal relationship of PE teacher Sixth, enjoyment of community spirit and interaction.

• Journal of Engineering Education Research
• /
• v.14 no.1
• /
• pp.74-81
• /
• 2011

In this paper, the author researched to enhance course outcomes while increasing the interest in engineering design through the 'Introduction to Engineering Design Course'. Deviating from the current practice of engaging in content-oriented lectures, the redesign of the weekly lecture has been conducted with a focus on learning achievement in order to enhance design competency, teamwork and communication skills, which are the goals of the PO3, PO6 and PO7, respectively. Moreover, assessment tools have been developed according to learning achievement, and rubrics, the measurement criteria, have been defined according to the respective assessment tools, along with course goals for learning achievement and results analysis. To enhance course learning achievement, as well as to induce interest in and satisfaction with the 'Introduction to Engineering Design Course', a design project utilizing a Boe-Bot robot has been carried out. An evaluation on learning achievement and lecture has identified an increase in learning achievement and interest in design in comparison with that of previous lectures.

• Journal of Science Education
• /
• v.34 no.2
• /
• pp.268-278
• /
• 2010

The purpose of this study was to develop the paper model of protein synthesis process in order for students to learn more effectively the protein synthesis, and to examine learning effects of instruction using it in high school biology. For this study, 117 students of 12th grade were sampled from a high school in Daejeon metropolitan city. The students were divided into two groups; the control group(n=58) were taught the protein synthesis by explanation-based traditional teaching method, and the experimental group(=59) were taught them by using protein synthesis model. Instruction using the model of protein synthesis process was more effective in improving the students' academic achievements and motivating interests in their learning than the traditional intruction. The class using the models can be another effective teaching method to teach students abstract and complicated concepts like protein synthesis process.

• The Journal of Korean Association of Computer Education
• /
• v.17 no.4
• /
• pp.23-32
• /
• 2014

The nature of complex modern society inevitably creates intricate problems that can be solved by the computational and logical reasoning. The programming education in Informatics can effectively raise the ability of computational thinking. The paper proposes and evaluates a STEAM curriculum that can draw the interest and attention of students. The curriculum educates the multi-disciplinary knowledge from science, music and informatics, and it was designed to have group discussions with self-directed study. The experiments were performed with $4^{th}{\sim}6^{th}$ grade gifted students in Informatics from elementary schools. The Arduino was used as the experiment environment. The experiment results reveal that the interests in Informatics and programming have been escalated after the STEAM class; 75% of students expressed the surge of interest in computers and 93% of students responded positively to the Arduino-based class. The effectiveness of the experiment outcomes was validated with t-test.