• Title/Summary/Keyword: 할인 제시 유형

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Analysis of the Introduced Contents and the Nature of Science on the History of Science in Elementary School Science Textbooks according to the 2009 Revised Curriculum (2009 개정 초등 과학교과서의 과학사 도입 내용과 과학의 본성 분석)

  • Park, Sangwoo;Chung, Wonwoo;Park, Kyungmi
    • Journal of Science Education
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    • v.39 no.2
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    • pp.221-238
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    • 2015
  • The purpose of this study was to analyze the introduced contents and the nature of science on the history of science in elementary school science textbooks according to the 2009 revised curriculum. For this purpose, first of all, the frequency of contents of history of science in 8 kinds of science textbooks in elementary school is analyzed by grade cluster and content part. Analysis framework for analyzing the introduced contents on the history of science was characterized with three-dimensional combination of the context, the role and the types(Park, Lee, & Lee, 2011). Analysis framework for the nature of science on the history of science was developed by Leite(2002) and revised by Choi (2005) and Kim(2010) and complemented under one expert in science education. The results of this study are as follows: First, the frequency of contents of history of science in textbook is 26 and it were not equally distributed into science textbooks in elementary school as a result of the analysis by grade cluster and content part. Second, with three-dimensional combination framework only 13 kinds were used in all 48 different types through analyzing the textbooks. It implies that ways of introducing contents of history of science into textbooks were limited to certain types. Third, the nature elements of science were not equally distributed on the history of science in elementary school science textbooks. In conclusion, in order to understand the nature of science through the history of science and to foster scientific literacy ultimately, it implicates that it is need to present various kinds of the history of science for one theme in consideration about the grade cluster and content part. Also more multilateral approach is need to introduce equally distributed into textbooks to reflect the elements of the nature of science.

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Diagnosis of Scoping and Type of Review on the Marine Environmental Impact Assessment for Ocean Energy Development Project (해양에너지개발사업 환경영향평가 검토유형 및 중점평가사항 진단)

  • Lee, Dae In;Kim, Gui Young;Tac, Dae Ho;Yi, Yong Min;Choi, Jin Hyu;Kim, Hye Jin;Lee, Ji Hye;Yoon, Sung Soon
    • Journal of the Korean Society for Marine Environment & Energy
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    • v.18 no.3
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    • pp.179-188
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    • 2015
  • This study reviewed the type of the project and developmental plan related to ocean energy development in the coastal land boundaries and the ocean, and suggested the efficient scoping method through the diagnosis of the key items of environmental impact assessment (EIA) in the coastal area. The major projects are the construction of tidal power plant, tidal current power plant, and offshore wind power plant in the public water, and also those are the construction of solar power plants in the coastal land boundaries. While the project plans on a large scale such as the construction of tidal power plant, it is important to consider both property of usefulness of the designated areas and harmony analysis with marine space availability based on the adequacy of the site selection and relevance of plan with the master plan for reclamation and strategic environmental assessment (SEA). And also it needs to be considered the careful checkup on the EIA checklist referring to the type of project, effective post-monitoring, and suggestion of mitigating methods to minimize the environmental impacts during the stage of actual environmental impact assessment. Introduction of a system of integrated marine environmental impact assessment should be considered for reasonable and effective manage to developmental projects on the marine spatial area.

The Effect of Public Technology Value on Technology Transfer Performance (공공 기술가치가 기술이전성과에 미치는 영향에 관한 연구)

  • Jo, Dong-Hyuk;Choi, Sung-Ho;Kim, Suk-Kyu;Lee, Hyun-Joo
    • Journal of Digital Convergence
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    • v.16 no.3
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    • pp.189-199
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    • 2018
  • This study was intended to identify the factors effecting the business performance of the firms that received public technology transfer and to suggest implications on the basis of the results. For this purpose, the author empirically analyzed the influence of the technology value on the business performance of the firms using the business data of the firms on the basis of quantitative data. Furthermore, the author analyzed the differences in perception of technology value and business performance according to type of firms and type of technology transfer. As a result of this study, it was found that the more advanced technology, the more positive influence on business performance of the firms, and that there was no difference in perception of business performance whereas there was difference in perception of technology value according to the type of firms and technology transfer. This study is meaningful in that through this study the author has confirmed the importance of technology value to enhance competitiveness of technology transfer companies and strategic direction for successful implementation of technology transfer.

A study on the renewal design development of marketing strategy (마케팅 전략에 따른 리뉴얼 디자인 전개에 관한 연구)

  • 신홍재;함재룡
    • Archives of design research
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    • no.16
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    • pp.1-14
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    • 1996
  • As the marketing strategy of corporations has been changing in various ways, the type of new product development has also bC'en changing in dim~rent ways. The types of changes include, among oiller things, product development. wit.h a new concept., revolut.ionary product development., new brand product. development., improvement. of existing product. and development. in model changes. The design development has similarly advanced with the growth in scient.ific approach in t11e design process of new product. development. in relat.ion t.o each t.ype of product development.. Ilowever, in view of the design approach or st.rat.egy for each t.ype, different. kinds of method of development is necessary. In order to increase t.he life cycle of an existing product. which has reached its mature stage and to respond t.o the changes 111 time t.hrough product improvement., it is becoming more imtxJrl.ant for Ule corporation to confonn wiU1 the changes in time by being able to sat.isfy the consumer! s needs, way of thinking and luxury inclination by utilizing the changes in design. However, it is very difficult to decide on a design using different development. methods which would clearly meet such neL'

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Exploring framing effect and repetition effect of the persuasive message on moral decision making in conflict of interest (이익충돌 상황에서 설득 메시지의 프레이밍 및 반복에 따른 도덕적 의사결정 탐색)

  • Saeyeon Seong;Kyong-mee Chung
    • Korean Journal of Culture and Social Issue
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    • v.24 no.4
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    • pp.541-562
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    • 2018
  • Conflict of interest (COI) is one of the dominant circumstantial factors of moral corruption across various fields. Several management strategies have been proposed to prevent self-interested decision making in COIs. Among these strategies, message persuasion has been considered as a practical and effective approach. Prior studies have found that framing and repetition are two of the major factors in the persuasion effect of message. However, their effect on moral decision making in COI has not been well explored. The purpose of this study was to compare the differential effects of positively framed message and negatively framed message, and secondly, to investigate how the effectiveness of persuasive message changes through repetitive exposures. A total of 63 participants were randomly assigned to one of 3 framing conditions: positive framing, negative framing, and no-message condition. Prior to the on-line experiment involving a consultation task, differently framed persuasive message were presented to the participants. This process was repeated four times in a row. The results showed that participants with positive-framing message were less likely to provide self-interested consultation than participants in the no-message condition. Also, a U-shaped quadric relation between repetition and self-interest consultation was found. Implications and limitations are further discussed.

Typology for Cooperative Relationship between Large and SMEs and Implication for Government Policy in Korea : Focused on technology and marketing Cooperation (한국 대중소기업 프로젝트 협력 유형과 정책과제 : 기술, 마케팅 협력의 정책적 함의)

  • Choo, Shi-Gak;Jeon, Sang-Gil;Roh, Jin-Soo
    • Journal of Digital Convergence
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    • v.10 no.2
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    • pp.25-36
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    • 2012
  • Over the last few years, despite the government's ongoing efforts for cooperative relationship between large firms and small and medium-sized enterprises(SMEs), their effectiveness is limited. In addition, the academic researches for addressing practical policy alternatives are also insufficient. This study aims to suggest the practical policies for cooperative relationship between large firms and SMEs. To this end, we suggest typology to know how collaboration process between large firms and SMEs for technology commercialization project with the utilization of dimensions of technology and marketing cooperaton is, and analyse the characteristics of each type, and examine the present situation of collaboration between large firms and SMEs in Korea and then finally, derive government policy guidelines. Through this research, we suggest theoretical framework to reinforce national industry competitiveness under growing global competition through suggesting how SMEs take survival basis, and also how large firms collaborate with SMEs.

Cultural Orientation and Leadership of Multinational Corporations Impact on Organizational Effectiveness (다국적기업의 문화지향성과 리더십이 조직효과성에 미치는 영향에 대한 분석)

  • Lee, Jung-Ah;Choi, Young-Bong
    • International Commerce and Information Review
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    • v.14 no.3
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    • pp.351-379
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    • 2012
  • Understanding the cultures of other countries is not as fast as the speed of internationalization. As globalization advances, interest and research on the characteristics of national culture differences have been increasing. One of the important challenges for business leaders is the ability to understand and deal with cross-cultural management. But there is a lack of research on cross-cultural management and suitable type of leadership. In order to achieve this objective, this study, adopts Hofstede cultural dimensions, and finds the impact of these kinds of leadership on organizational performance. Feminism, collectivism, power distance, and uncertainty avoidance were classified into four factors of cultural orientation that affect the selection of initiating structure and consideration leadership. In this research, among virtue factors of leadership, structure initiation and leadership consideration are focused on how to affect organizational effectiveness of the result factor by national culture. This research has concentrated on how leadership-styles among national-cultures have influence on organizational-effectiveness.

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Improvement on the Non-standardized Name Use of Chinese Granite for Korean Building Constructions (건축공사용 중국산 화강석의 명칭혼란 개선방안)

  • Kim, Jae-Yeob;Lee, Ung-Kyun
    • Journal of the Korea Institute of Building Construction
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    • v.15 no.1
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    • pp.81-87
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    • 2015
  • The purpose of this study is to analyze the problem of confusing the names of Chinese granite used in Korean construction work and suggest the improvement plans for them. Interviews of the experts from the stone company, studies on the existing research literature, and analyses of construction work documents of the 23 construction works which used Chinese granite were carried out to analyze the real condition of name confusion of granite stone. In the analytical result of the real condition, name confusion was classified into 4 types and problems derived from it were done into 4 ones. An additional survey was carried out targeting 34 masonry experts to draw the improvement plans based on the analytical results of the real condition of name confusion. The results show that the most fundamental solution is to continue to make efforts to use exact names when main agents related to construction works communicate with each other regarding Chinese granite stone and the process to make out construction contract documents.

Neighborhood Region Connection Development with Core Tourist Area Visitor Behavior Characteristics (핵심관광지 방문객 유형분석을 통한 인근지역 연계개발 : 강화도 중심)

  • Kwon, Dong-Keug
    • The Journal of the Korea Contents Association
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    • v.10 no.10
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    • pp.398-407
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    • 2010
  • The purpose of this study is to explain the neighborhood region "gimpo northwest area" connection development make use of a core tourist area "kanghwado" of visitor behavior characteristics. this is a foundation data for research of kanghwado behavior characteristics. For this research, the description of the current study were as follows. First kanghwado revisitors of high potentialities visit gimpo northwest area. so its demanded same or different attraction development and make an target marketing from kanghwado revisitors. Second the gimpo northwest keep the accent on development history and experience education of housewives families. Third publicity board parking area and infrastructure is demanded on the 48th street. Forth Han river and Imjin river meeting point gimpo north area, each other kanghwado gimpo west put opposite Yeomha river there can see point the west sea. therefore we need waterside attraction.

A Study on the Effectiveness of Pet Naming Types Using Celebrity Endorser (유명인을 이용한 제품 애칭화 유형에 따른 소비자 반응 연구)

  • Kim, Hyejin;Cho, Chang-Hoan
    • The Journal of the Korea Contents Association
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    • v.17 no.1
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    • pp.532-549
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    • 2017
  • This study identifies the pet-name using the celebrity's endorser and the pet-naming effect by the subject of creating brand identity. For this study, pet-naming types are made up of 3 types(non pet-named/pet-naming by company intention/pet-naming by customer's word of mouth). As the results of this study, pet-naming types affects the perceived value. The perceived value has a perfect mediating effect between pet-naming types and consumer response. Also, the level of informative interpersonal influence has significant interaction effect between pet-naming types and perceived value. The research, therefore, reaches several important conclusions. First, when the pet-naming types were consisted, customer's brand identity creating phenomenon was included. Second, pet-naming types affects the confirmed perceived value which is the customer's view. Third, susceptibility to interpersonal influence was differently identified with normative interpersonal influences and informative interpersonal influences. Furthermore, this study analyzes the market's behavior trends, and in extend the progression of pet-name marketing.