• 제목/요약/키워드: 잠재적 요인

검색결과 957건 처리시간 0.04초

The effect of creativity, absorptive capacity and strategic orientation on the distribution strategy of foreign market entry : Focused on Game Industry (해외시장 진입전략에서 창의성과 흡수역량, 전략적 지향성이 미치는 효과에 대한 연구: 게임산업을 중심으로)

  • Park, Young-Eun
    • Review of Culture and Economy
    • /
    • 제17권2호
    • /
    • pp.29-62
    • /
    • 2014
  • Game industry, one of cultural-content industry which is considered as a typical knowledge-based industry and creative industry, is not like the overseas expansion of traditional manufacture, and has different strategy and performance of export expansion through product or project-based strategy. Therefore, it should be approached by each content unit, and necessary to look at the factors that make their decision makings of foreign market entry vary. This study focuses on discovering creativity, absorptive capacity and strategic orientation(market orientation and innovation orientation) which affect the difference of distribution's decision making of entry into foreign market in game industry This paper examined 252 cases of online games in order to investigate creativity, absorptive capacity and strategic orientations for each foreign market and what entry type(among licensing, joint distribution, exclusive distribution) they chose according to the products developed in team level. This helps us analyze the factors affecting market orientation and innovation orientation in the perspectives of creativity and absorptive capacity in comprehensive way, and notice the phenomena which use different foreign distribution strategy though there are company incorporated abroad and their results. This study supplements the limit of the existing Resource-Based View, Resource-Dependent View, and traditional international business theories such as Transaction Cost Theory or OLI Paradigm(Eclectic Framework), and proves how company could reduce asymmetry of uncertainty and information in creative industry and whether they accomplish successful overseas expansion according to strategic orientations.

A Study of the Characteristics of Tourism SNS Information and the Influence of Social Capital on the word of Mouth Intention Through the Immersion (관광 SNS 정보 특성과 사회적 자본이 몰입을 통해 구전의도에 미치는 영향 연구)

  • Kim, Dae-Seok;Seo, Young-Wook
    • Journal of Korea Entertainment Industry Association
    • /
    • 제14권7호
    • /
    • pp.27-41
    • /
    • 2020
  • The purpose of the project is to identify the relationship between the sub-factors of SNS information characteristics (information quality, information reliability) and the impact of immersion on social capital (connected capital) on word of mouth intention, and to present measures to revitalize the tourism industry using the results obtained. The study conducted empirical analysis on 326 adults aged 19 and older. The results of the study are as follows: First, it has been confirmed that the sub-factors of SNS utilization (information quality, information reliability) have a positive effect on immersion. Second, immersion has been verified to have a significant influence relationship on the degree of word of mouth intention. Third, it was analyzed that social capital has positive interrelationships with immersion and word of mouth intention. Based on these findings, social network services (SNS) in the tourism industry can be used as basic data to attract potential tourism customers in the future by providing efficient information on tourism products by utilizing social network services (SNS) in the development of tourism contents and marketing strategies, and it is meaningful in that it is intended to help the tourism industry in practice.

The Development on Core Competency Model of Scientist and Its Verification for Competency-Based Science Gifted Education (역량 중심의 과학 영재 교육을 위한 과학자의 핵심 역량 모델 개발 및 타당화)

  • Park, Jae-Jin;Yoon, Jihyun;Kang, Seong-Joo
    • Journal of Gifted/Talented Education
    • /
    • 제24권4호
    • /
    • pp.509-541
    • /
    • 2014
  • There was a great need to consider a core competency-based approach as a new direction of the science education for gifted students according to the value and vision of the 21st century knowledge-based societies. Therefore we developed a core competency model of scientist and examined its validity as a prerequisite for a core competency-based education of science gifted students. In order to this, the survey was conducted after developing questionnaire through the theoretical review of the various resources such as paper, book, and newspaper articles and the qualitative analysis of the behavioral event interview, and then an exploratory factor analysis was performed to validate the factor structure based on the results of the survey. The results revealed that the core competency model with the 5 cluster units of competency and the 15 core competencies was potentially constituted. And the reliability, convergent validity, and discriminant validity of the core competency model were verified through the confirmatory factor analysis. The cognitive cluster consisted of 5 competencies and they were as follows: creative, comprehensive, exploratory, analytical, and conceptual thinking competency. The achievement-orientation cluster consisted of 3 competencies and they were as follows: initiative, preparation & problem solving, and strategic influence competency. The scientific attitude cluster consisted of 3 competencies and they were as follows: flexible thinking & attitude, passion for research, and views about science competency. The personal effectiveness cluster consisted of 2 competencies and they were as follows: diverse experiences and global attitude competency. Finally, the networking cluster consisted of 2 competencies and they were as follows: personal understanding and communication competency. Findings were expected to provide the basic data for developing programs and establishing strategies based on the core competency as well as introducing the core competency model of scientist to science education for gifted students effectively.

A Structural Equation Model on Quality of Life in Hemodialysis Patients (혈액투석환자의 삶의 질 구조모형)

  • Kang, Seung-Ja;Seo, Nam-Sook
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • 제20권7호
    • /
    • pp.589-598
    • /
    • 2019
  • This study was conducted to build a structural equation model explaining factors that affect hemodialysis patients' quality of life to test the goodness of fit of the model and identify directly and indirectly significant paths. To accomplish this, 230 patients receiving hemodialysis registered at study hospitals in G Metropolitan City and M City were randomly selected, and 201 were used in the final analysis. Data were collected using a self reporting questionnaire from February 1 to March 31, 2014. SPSS WIN 18.0 was used for descriptive statistics and correlation analysis of the general characteristics and for reliability analysis of the research tools. In addition, AMOS 18.0 was used for confirmatory factor analysis of latent variables, to determine the goodness of fit of the hypothetic model, and hypotheses testing. The results of this study were as follows: the fit of the modified model was 41.32, GFI = .96, AGFI = .92, RMR = .04, NFI = .96, CFI = .91 and TLI = .95. Twelve out of the 22 research hypotheses that were improved and improved were statistically significant. The results indicated that hemodialysis patients' quality of life was influenced directly by self-efficacy, depression, and self-care behavior, and indirectly by sleep disturbance, stress, fatigue, and family support. These variables explained 58.6% of the variation in quality of life. Overall, these findings suggest that nursing interventions for hemodialysis patients require strategies for managing patient depression and for increasing self-efficacy and self-care behavior to improve quality of life.

Design of Sidewalk Landscape Considering Human Sensibility (인간의 감성을 고려한 보도경관 설계모형에 관한 연구)

  • Lee, Byeong-Ju;Park, Sang-Myeong;Nam, Gung-Mun
    • Journal of Korean Society of Transportation
    • /
    • 제24권6호
    • /
    • pp.119-127
    • /
    • 2006
  • Recently. there are demanding a better sidewalk environment considering side of psychic as well as physical factors as the rapid growth of cities and improvement of traffic consciousness. Also. it needs to give a better sidewalk environment because those pedestrians evade a sidewalk space with minimum Physical design standards. So. we think very important that get a grip what makes Pedestrian feel a comfort and amenity in sidewalk above all. In this study, we carried out a cognition experiment of sidewalk environment on considering the human's psychic with Sensibility Ergonomics and the survey method using SD (Semantic Differential) scale. And we made a recognition evaluation model of sidewalk landscape and sensibility recognition model of sidewalk design factors using LISREL model that analysis sensibility recognition of sensibility adjective by SD scale. In results, we found out a possibility of the design with comfort and amenity in sidewalk environment as considering Sensibility Ergonomics, and an importance of harmonious green environment as a roadside tree etc. above all.

Message Attributes, Consequences, and Values in Retweet Behavior : Based on Laddering Method (메시지 특성, 행위의 결과, 추구 가치에 기반한 리트윗 행위 : 래더링 기법을 이용한 탐색적 연구)

  • Kim, Hyo
    • The Journal of the Korea Contents Association
    • /
    • 제13권3호
    • /
    • pp.131-140
    • /
    • 2013
  • Assuming that roles of traditional mass media are also shown in Twitter services, the study aims at exploring Twitter users' motives and rationales in re-tweet behavior. Based on the laddering interview method, the study gathers data on (1) message attributes (what kinds of messages do you re-tweet?); (2) consequences (what kinds of consequences are you expecting when you re-tweet?); and (3) values (what are the ultimate values in your re-tweet behavior?). The most repetitive value occurring in participants' retweet was feeling "sympathy" and "sharing" rationales. For such rationales, participants oftentimes utilize messages with "agenda" and "information" that are relative to themselves. Messages with "helping" to help others also frequently showed up in their retweet rationales. Known as liberalists' rationales, "communal consciousness", and "calling for others' action" are also shown, but not as frequent as "feeling sympathy and sharing. A total of 48 items from the analyses were used in a subsequent study as variables to identify factors (dimensions) of retweet motivation.

A Legislative Device for the University's Safety Management System in Terms of Crisis Management Perspective (위기관리관점에서 대학의 안전관리 법제 방안)

  • Bae, Dae-Shik
    • The Journal of the Korea Contents Association
    • /
    • 제8권4호
    • /
    • pp.183-196
    • /
    • 2008
  • This research will mainly focus on security issues in a university campus and delve into the risk factors and its characteristics due to the extreme polarization growth, and ultimately conduct research on legislative issues regarding safety & security management. A university campus is a miniature of the society, concentrated with human resources, material resources and knowledge information resources. It is also a region in which various underlying risk factors threaten these resources. However, due to the insensibility of danger and carefree indolence, these risk factors have been ignoring, leaving university campus amidst a "dead zone." Currently, a systematic and synthetic measures not only for safety inside the laboratory but also for the new type of crimes such as cyber crimes and motiveless crime due to extreme polarization, stress, uneasiness about the future, increase of mental illnesses, and drug abuse are urgently required. Therefore, I would like to introduce a legislative program in a crisis management perspective that can prevent universities from danger and protect the resources which would ultimately create a new security system.

A Study on Parking User's Perception for Vitalizing the Shared Parking in Residential Priority Parking Areas (거주자우선주차구역내 공유주차 활성화를 위한 이용자 의식 분석 연구)

  • Kim, Hee Sun;Oh, Seung Hoon;Kang, Tae Euk
    • KSCE Journal of Civil and Environmental Engineering Research
    • /
    • 제39권1호
    • /
    • pp.45-53
    • /
    • 2019
  • As the urbanization progresses, the demand for parking in large cities surges compared with that for parking lots. However, the space for securing a parking lot in a large city is physically limited and a budget problem also arises. Therefore, a shared parking system that can utilize existing parking lots is becoming important. This study was carried out to analyze the parking area efficiently for the residents parking area. As a result of the questionnaire survey, it was the most frequent passage to work / commuting and business purposes. The most important factors in parking were 'Parking charge', 'Walking distance to the destination after parking', 'Parking lot searching time' Approximately 46 % of the respondents were female. As a result of the quantitative analysis of the factors influencing the potential use of the intention to use as a dependent variable, it was analyzed that the policy was effective to reduce the parking fee to less than 500 won per 10 minutes and take about 3-6 minutes to search.

A Study on The Relationship Between Technological Innovation, Technology Absorption Capacity, and Business Performance in Ship Parts Manufacturing (선박 부품 제조업의 기술혁신, 기술흡수역량과 경영성과 상호 간의 관계 연구)

  • Lee, Dong-Gyun
    • The Journal of the Korea Contents Association
    • /
    • 제22권2호
    • /
    • pp.617-629
    • /
    • 2022
  • This study empirically analyzed the mediating effect of technology absorption capacity in the relationship between technological innovation of ship parts manufacturing companies on business performance. Through this, it will be possible to provide implications for improvement plans for management strategy establishment related to technology development in the future. In order to achieve the purpose of this study, R&D, marketing, production·A total of 362 people working in manufacturing and finance/accounting departments were selected as subjects for this study. As a result of this study, it was found that technological innovation and technology absorption capacity of ship parts manufacturing companies have a positive (+) effect on business performance. The conclusion based on these research results is that the potential absorption capacity and realized absorption capacity constituting technology absorption capacity are judged to be the main key factors between technological innovation and management performance, such as continuous technological capacity accumulation. From a practical point of view, the ship parts manufacturing industry needs to focus on its ability to absorb smart parts process technology.

Anthracnose of Strawberry: Etiological and Ecological Characteristics, and Management (딸기 탄저병: 병원·생태학적 특징 및 방제)

  • Myeong Hyeon Nam;Je Hyeok Yoo;Tugsang Yun;Hakhun Kim;Hong Gi Kim
    • Research in Plant Disease
    • /
    • 제29권3호
    • /
    • pp.205-219
    • /
    • 2023
  • Anthracnose caused by Colletotrichum spp. is a major disease of strawberry plants worldwide. The anthracnose of strawberries in Korea has occurred in most cultivated strawberry varieties since its first report in 1990. Although many studies and efforts have been made to control the disease, anthracnose continues to affect strawberry yields in Korea. In this review, we introduced various management methods to control anthracnose in strawberries, such as identifying pathogens and environmental factors involved in this disease, understanding the importance of latent infection, and developing diagnostic techniques and control methods. Through this review, we propose that researchers can elucidate a comprehensive and practical approach to control anthracnose by understanding this disease and developing strategies to prevent its spread, ultimately benefiting strawberry farmers.