• Title/Summary/Keyword: 실제적 소비

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A Preliminary study on the space marketing strategy following the consumer depending on ages (소비 연령층에 따른 공간마케팅 전략을 위한 기초조사연구)

  • Kim, So-Yeon;An, Se-Yun;Lee, Hyun-Soo
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2008.10a
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    • pp.139-142
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    • 2008
  • 본 연구는 소비연령층에 따른 소비 형태와 기업의 공간마케팅 전략사례를 분석하고자 한다. 이를 통하여 실제 공간마케팅에 활용될 수 있는 방향을 제안할 수 있는 기초적 자료로서의 역할을 하는데 그 목적을 둔

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LPG산업 경쟁력과 정부의 역할

  • Jeong, Gyu-Hun
    • LP가스
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    • s.102
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    • pp.4-5
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    • 2006
  • 실제로 프로판은 서민연료임에도 특별소비세가 40원/kg이 부과되고 있으며, 이는 당초 특소세 부과취지에 맞지 않으므로 폐지해야 한다는 의견이 지배적이다.

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The study on the consumer behavior pattern in digital environment (디지털 환경에서의 소비자 유형 구분과 그 특성에 대한 탐색 -디지털 라이프스타일에 대한 코드의 발견-)

  • Whang, Sang-Min;Kim, Jee-Yeon;Ryu, Ki-Tae
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.624-628
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    • 2008
  • The purpose of this study is to investigate the "map of mind" or subjectivity regarding consumption behaviors of consumers in the digital environment. This study investigated the values and psychological and behavioral characteristics that motivate consumption for each types of consumers in digital environment. 76 Statements were selected from literature review and popular press articles that introduced consumption related phenomena. A total of 33 participants included experts on digital consumption and lay person, The results indicated that there are 6 groups representing Korean consumption patterns in digital environment: Digital Modernist, Digital Boomer, Digital Chic, Digital Ludens, Digital Conservative, and Digital Renaissance. This research is meaningful in that it provides a framework to view the diverse consumption behaviors in a more holistic rather than independent perspective, considering psychological aspects such as personal values and lifestyles.

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A Memory-Aware Dynamic Voltage Scaling (메모리 특성을 반영한 동적전압변경 기법)

  • 최진욱;차호정
    • Proceedings of the Korean Information Science Society Conference
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    • 2004.10a
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    • pp.541-543
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    • 2004
  • 배터리의 용량이 제한적인 핸드헬드 시스템에서의 주요 전력소비원인 프로세서의 전력소비를 절감시키기 위한 동적전압변경 기법에 관련한 많은 연구가 이루어지고 있으나, 프로세서에 집중된 DVS는 MPEG클립 재생과 같은 멀티미디어 응용프로그램에 있어서 빈번히 발생하는 프로세서와 주 메모리간의 상호작용은 충분히 설명하지 못하고 있다. 본 연구에서는 주 메모리와 프로세서간의 상호작용을 반영한 동적 전압변경을 제시하고 실제 시스템에서의 구현 결과를 제시함으로써 메모리인지 동적전압변경 기법이 멀티미디어 응용에 있어서 고전적 DVS방법보다 QoS를 유지하면서 부가적인 전력 절감을 할 수 있음을 보인다.

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Technical Improvements of the Projection of Household Health Care Expenditure (보건의료 가책소비지출 추계 개선방안에 관한 연구)

  • Rho, Sang-Youn
    • The Korean Journal of Applied Statistics
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    • v.23 no.1
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    • pp.1-11
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    • 2010
  • This study aims to improve the more confident and efficient projection method that is to estimate the Number of Household per Family scales(NHF) in projecting the Household Heath care Expenditure(HHE). For this purpose, this paper suggested three results of the research. First, because projecting the NHF does not reflect the recent socio-demographic trends in the process of projecting the National Health Expenditure(NHE),the prior projection results have serious problem in the confidence and political availability. Second, the projection results about the HHE might be underestimated relative to the real one. Third, in order to estimate the more confident and efficient estimates of the HHE, the estimated NHF reflecting the socio-demographic trend must be used to project the one. There is an alternative method that the NHF and the increasing or decreasing rate of them which are regularly surveyed and suggested by the KOSIS should be used to project the process.

특집 - 2009 양계업 결산 - 계열화사업에 대한 재조명 -

  • Kim, Jae-Hong
    • KOREAN POULTRY JOURNAL
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    • v.41 no.12
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    • pp.102-105
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    • 2009
  • 지난 해 전 세계적인 금융쇼크로 인해 올해 국내 육계산업에도 적지 않은 영향을 끼쳤다고 볼 수 있다. 고환율로 인해 수입닭고기가 시장에 형성되지 못하고 정부에서는 농산물의 원산지표시제를 시행함으로써 국내산 닭고기 소비에 영향을 주었다. 더구나 우리 양계농가의 노력으로 올해는 고병원성 조류인플루엔자가 발생하지 않아 닭고기 소비도 꾸준함을 보였다. 하지만 외국에서 전량 수입되는 사료는 국제곡물가격의 인상으로 농가의 수당생산비가 상대적으로 증가되는 양상을 보였고 수입원자재도 동반상승하여 육계농가는 이중고를 겪어야만 했다. 뿐만 아니라 종계의 생산성 하락으로 병아리가격이 연중 700~800원으로 형성됨에 따라 실용계병아리의 품질이 관심의 대상이 되었으며 이런 현상은 당분간 지속될 것으로 보인다. 가금신종질병이 전국적으로 발생함에 따라 실제적으로는 육계농가의 수익은 평년보다 그리 높지 않은 것으로 파악된다. 이렇게 2009년은 육계인에게는 다사다난했던 한해로 기록될 것이며 한 해 동안 일어났던 4가지 이슈들을 정리해보았다.

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The analyses of duplicated contents of 'Consumer Life' area in Technology & Home Economics and other subject textbooks for middle and high school students (중·고등학교 기술·가정 교과서와 타 교과 교과서의 '소비생활' 영역 중복 내용 분석)

  • Lee, Jung Yoon;Yu, Nan Sook
    • Journal of Korean Home Economics Education Association
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    • v.27 no.4
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    • pp.121-140
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    • 2015
  • The purposes of this study were to analyze the duplicated contents of 'Consumer life' area of Technology & Home Economics and other subject textbooks for the middle and high school students. It focused on textbooks compiled following the 2009 revised curriculum. To achieve the purposes of this study, "Technology & Home Economics I II", "Social studies I II", and "Ethics I II"textbooks for middle school and "Technology & Home Economics", "Social studies", and "Life & Ethics" textbooks for high school were analyzed based on the criteria for analyses of 'Consumer life' area. The results were as follows. First, the analysis of duplicated contents in Technology & Home Economics and other subjects (Ethics, Social studies) for middle school revealed that Technology & Home Economics textbook had the most proportion of 'Consumer Life' area, followed by Social studies and Ethics. The duplicated content elements in Technology & Home Economics, Ethics, and Social studies textbooks for middle school were 'consumer decision making', 'consumer information', 'economic impact of consumption', 'food life and sustainability', and 'consumption and sustainability'. Secondly, as a result of the content analysis of textbooks for high school Technology & Home Economics, Social studies, and Life & Ethics according to the criteria of analysis, it was found that Technology & Home Economics textbook had the most proportion of 'Consumer Life' area, followed by Life & Ethics and Social studies. The "content elements" 'food life management and consumption environment', 'desire of consumption', 'economic impact of consumption', 'changing factors and characteristics of consumer culture', and 'consumption and sustainability' were commonly found in all three textbooks. In this way, the 'Consumer life' area of Technology & Home Economics is thought to play a central role in teaching the 'Consumer Life' area because of its strength that contains detailed contents about consumer life for adolescent consumers who will apply it to everyday life. Based on the result of this research, it is needed to consider articulation of 'Consumer life' area of secondary schools for the future curriculum development of Technology & Home Economics to reduce the duplicated contents and to help the adolescents develop the ability to solve consumption problems they may encounter in real life and grow up to be rational adult consumers.

An Analysis of Retail Channel Consumption: Focusing on the Reduced Consumption at Hypermarkets (유통채널 소비 분석: 대형마트 소비 감소를 중심으로)

  • Park, Jin Young;Kim, Hyoung Joong
    • Journal of Digital Contents Society
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    • v.18 no.7
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    • pp.1357-1366
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    • 2017
  • In the context of domestic consumption environment changes such as expansion of smartphones and increase of single-person households, hypermarket, which was the mainstream of the existing retail market, have recorded negative growth for the last three years due to declining sales. And it is not enough to analyze the influence relationship with other retail channels or investigate the cause of consumption movement. In this study, we analyzed the decline in the growth rate of hypermarket by demographic variables, consumption time, etc. And logistic regression analysis revealed the relationship between the decrease in consumption of hypermarket and the change in the proportion of sales of other retail channels. In addition, we surveyed consumers who have decreased consumption of hypermarket based on actual card consumption data to determine why they choose different retail channels. This is significant in that the result of quantitative analysis of changes in retail channel consumption and the result of qualitative reasoning converged to give a stereoscopic view of consumption.

A Modeling of Cylindrical Vibration Gyroscope using Electromagnetic Force (전자기력을 이용한 실린더형 진동 자이로스코프의 모델링)

  • 권혁성;이학성
    • Proceedings of the IEEK Conference
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    • 2003.07c
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    • pp.2597-2600
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    • 2003
  • 본 논문은 소형화, 저가, 저 소비 전력의 특성을 가지는 전자기력을 이용한 실린더형 진동 자이로의 기존의 기계적 모델링이 실제 자이로스코프의 특성과 부합하지 않음을 개선하기 위해 전자기적 해석을 포함하여 기존의 기계적 모델링보다 성능을 향상시켰다. 전자기적 해석은 실린더의 진동 운동에 인해 실린더 내부에 발생된 기전력 성분 측정과 자이로스코프의 전기적 해석이다. 기전력 성분은 자이로 센싱 저항이 실린더 유무에 따른 전압 값 변화로 확인하였다. 전자기적 해석을 포함한 제안된 모델링을 통해 이론적인 자이로스코프의 특성이 실제 자이로스코프 특성에 부합되고 기존 모델링 특성보다 우수함을 비교를 통해 입증하였다.

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The Effects That the Physical Environment in Shops has on the Customers' Emotion and Royalty (점포내 물리적 환경이 소비감정 및 충성도에 미치는 영향)

  • Kim, Jun-Whai;Kim, Dong-Il
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.157-170
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    • 2014
  • Professional coffee shops are trying to increase customers' satisfaction and to invite more customers by providing the differentiated services. The existing researches show that the effects which the physical environment in shops has on customers' satisfaction and word of mouth intention are appealing to people's attention. In comprehensively examining the studies related to the physical environment, they can be summarized into two main perspectives, that is, the direct effect that the physical environment has on customers' satisfaction, quality perception, and other customers' responses (purchase desire, revisit intention, etc.) and the indirect effect that the physical environment has on customers' responses by means of customers' emotion or value perception. This research established 4 hypotheses by sampling 321 customers of those who have visited professional coffee shops, and empirically analyzed them. The empirical analysis carried out the structure analysis of covariance by using SPSS 17.0 statistics package and AMOS 17.0. As a result of the hypothesis qualification, the other hypotheses excluding one little hypothesis were adopted. The one refused hypothesis is that the only symbolism of the environmental elements in shops doesn't influence the customers' emotion positively (+). This is considered as a very unexpected result, and yet many customers who visit coffee shops express the symbols of professional coffee shops using the expressions such as 'bean coffee shop' or 'star coffee shop', but these expressions seem not to influence customers' mind positively in practice.