• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.4
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• pp.440-447
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• 2016

Faced with the recent global economic recession, academics looked to the industrial B2B and B2C markets as potential new growth engines. In the B2B market, focusing on the relationship with customers, the relationship benefits are important, and institutional factors will affect the relationship and relationship values with customers. In this study, the relationship values between South Korea and Taiwan are compared by considering their national characteristics. By applying a mixed research method based on sequential exploratory design, 6 relationship values (supplier knowhow, service support, time to market, delivery performance, personal interaction, and product quality) are extracted. In particular, South Korea and Taiwan give priority to supplier knowhow and service support, respectively. Our research findings have both theoretical and practical implications for other emerging countries, as well as developed countries.

• Proceedings of the Korea Society of Information Technology Applications Conference
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• 2003.06a
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• pp.1-1
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• 2003

• Distribution Business Review
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• no.3
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• pp.121-139
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• 2003

최근 내수경기의 불황에도 불구하고 지속적인 고성장세를 보이고 있는 TV홈쇼핑 시장에 대한 산업 전체적인 측면에서 경쟁요인을 분석하였다. 그 결과로써 정부와 업계에 향후 TV 홈쇼핑 시장의 발전 방향을 제시하고 국내 유통시장의 발전추세와 구조적 특성을 파악함으로써 정책적인 제언을 하고자 한다. 이를 위해 TV홈쇼핑 시장의 경쟁요인을 외부경쟁요인과 내부경쟁요인으로 분류하였다. 구체적으로 외부경쟁요인은 업태 특징에 의한 경쟁요인과 국내ㆍ외적 유통산업 변화추세에 따른 경쟁요인으로, 내부경쟁요인은 CATV 시청자구수의 변화, 신규사업자 진출, 시장집중도, 수익률 향상 전략, SO채널확보 및 투자 인터넷쇼핑몰 운영 등으로 분류하여 분석하였다. 이러한 TV 홈쇼핑 시장의 내부ㆍ외부경쟁요인의 도출을 통해 업계에는 효율적인 전략의 일환으로 인터넷쇼핑몰의 매출비중확대, M-Commerce와 B2B 전자상거래 부분으로의 사업확대, 온라인과 오프라인의 연계방안 강구를 통한 틈새시장개발, 고객정보 확보를 통한 CRM, SCM 활용 및 개발 등을 제시하고, 정부에는 업체간 경쟁유발을 통한 소비자의 편익증대, 경쟁확대로 인한 소비자 피해최소화, 유통 인프라에 대한 투자확대 및 제도 보완 등을 정책방향으로 제시하고자 한다.

• Journal of Industrial Convergence
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• v.2 no.2
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• pp.127-147
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• 2004

This paper examines the time-series relations among expected return, risk, and book-to-market(B/M) at the portfolio level. The time-series analysis is a natural alternative to cross-sectional regressions. An alternative feature of the time-series regressions is that they focus on changes in expected returns, not on average returns. Using the time-series analysis, we can directly test whether the three-factor model explains time-varying expected returns better than the characteristic-based model. These results should help distinguish between the risk and mispricing stories. We find that B/M is strongly associated with changes in risk, as measured by the Fama and French(1993) three-factor model. After controlling for changes in risk, B/M contains little additional information about expected returns. The evidence suggests that the three-factor model explains time-varying expected returns better than the characteristic-based model.

• Journal of Intelligence and Information Systems
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• v.22 no.4
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• pp.87-107
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• 2016

Understanding market convergence has became essential for small and mid-size enterprises. Identifying convergence items among heterogeneous markets could lead to product innovation and successful market introduction. Previous researches have two limitations. First, traditional researches focusing on patent databases are suitable for detecting technology convergence, however, they have failed to recognize market demands. Second, most researches concentrate on identifying the relationship between existing products or technology. This study presents a platform to identify the opportunity of market convergence by using product databases from a global B2B marketplace. We also attempt to identify convergence opportunity in different industries by applying Structural Hole theory. This paper shows the mechanisms for market convergence: attributes extraction of products and services using text mining and association analysis among attributes, and network analysis based on structural hole. In order to discover market demand, we analyzed 240,002 e-catalog from January 2013 to July 2016.

• Information Systems Review
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• v.6 no.1
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• pp.141-153
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• 2004

As $40%{\sim}60%$ of the construction project expense is used for the purchase and procurement of construction materials, construction companies are attracted by the promise of online procurement of construction materials through the B2B e-Marketplace. B2B e-Marketplace can save construction companies time and money spent through the off-line procurement. Construction B2B e-Marketplaces can energize the construction market dominated by major construction companies. It will expand the business scope of small and medium construction material suppliers and construction companies. Current B2B e-Marketplaces underperform in all industries due to low participation. Excluding some construction B2B e-Marketplaces led by major construction companies, most construction B2B e-Marketplaces show poor performance in terms of revenue and transaction. Researches are needed in the area of discovering the problems of current construction B2B e-Marketplace and identifying the factors for participating in the construction B2B e-Marketplace. This research conducts a case study to analyze the current status of construction B2B e-Marketplace.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.399-409
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• 2016

Recent automotive market is changing rapidly with eco-friendly, fuel-efficient, unmanned autonomous. In order to grow domestic automotive industry, various companies such as IT, marketing, advertising/PR, production/manufacturing, distribution have to need the fused global value chain(GVC) production system. The purpose of this study is that Small parts makers will look for support measures to enter the GVC of global automakers. To this end, to examine the status and cooperation between vehicle manufacturers and component suppliers in GVC. Part SMEs will look for Realistic and possible support policy direction needed to enter the carmakers GVC. In order that the small parts company have to enter the GVC of the car manufacturers in the automotive industry, the small parts company should understand the nature and governance of large corporations that operate the GVC, and develop a tailored strategy.

• Information Systems Review
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• v.21 no.2
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• pp.139-155
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• 2019

Recently, the domestic e-commerce market has achieved remarkable growth through the spread of e-commerce throughout the industry. Nevertheless, the ratio of e-commerce use by our small and medium-sized enterprises has turned out to be very low. The reason for this low participation rate of SMEs in B2B e-commerce market is due to various reasons, but also the lack of empirical performance measurement and evaluation considering the characteristics of B2B e-commerce market in which SMEs participate. Therefore, this study was intended to analyze the effectiveness of B2B e-commerce use of B2B e-commerce to companies that are provided in conjunction with e-Marketplace by public credit guarantee agencies with experience in use. To this end, 14 items related to finance derived through prior research were used to conduct management performance analysis and hypothesis verification from a financial perspective. The implications of this study are expected to be that an empirical performance analysis from the financial perspective of a B2B e-commerce guarantee Utilized company can be used as a basis for policymaking for the activation of the B2B e-commerce guarantee in the future, thus contributing to the establishment of a stable business environment by supporting the expansion of e-commerce by small and medium-sized businesses.

• Electronics and Telecommunications Trends
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• v.26 no.1
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• pp.89-98
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• 2011

OLED 조명은 점이나 선광원 뿐 아니라 넓은 면적의 패널조명도 구현이 가능해 두께 2~3mm의 초슬림 제품도 제작할 수 있고, 눈부심도 거의 없어 은은한 빛이 필요한 실내조명에 적합하다. 그리고 수은 납 등 중금속을 사용하지 않고 친환경 유기소재를 이용한 발광다이오드로 양극구조의 면광원 조명으로 차세대 환경친화적인 조명이며, 에너지 절감효과가 우수한 고효율 특성을 갖고 있어 LED 조명과 함께 기존 조명을 대체할 차세대 광원으로 주목을 받아 왔다. 본 고에서는 OLED 조명의 산업구조와 시장전망 및 국내외 업체들의 개발현황을 분석하고자 한다.

• Proceedings of the CALSEC Conference
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• 2001.08a
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• pp.111-119
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• 2001

1. 농촌의 낙후성 극복 ㆍ 농촌지역의 시공간적 특성에 따른 문화/교육 등의 낙후성은 지식/정보를 통해 극복 ㆍ정부의 농촌지역 정보 인프라 구축을 유도해내기 위한 농업정보화 추진 필요 2 유통개혁에 대한 국민적 기대 증대 ㆍ 농얼 유통산업을 위한 공동도매시장, 물류센터 등의 시설에 대한 집중 투자 및 유통부문 예산확대 ㆍ 농안법 개정 ㆍ 농수산물 품질관리법 제정 3. 유통구조의 변화 ㆍ 외국계 대형할인점 국내진출 가속화 및 중소유통업의 조직화 → Buying Power 강화 ㆍ 컴퓨터와 통신기술을 바탕으로 한 인터넷상거래. TV홈쇼핑 등 사이버 마켓의 급부상(중략)