• Title/Summary/Keyword: 소셜 빅데이터 분석

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Implementation of a Travel Route Recommendation System Utilizing Daily Scheduling Templates

  • Kim, Hyeon Gyu
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.10
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    • pp.137-146
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    • 2022
  • In relation to the travel itinerary recommendation service, which has recently become in high demand, our previous work introduces a method to quantify the popularity of places including tour spots, restaurants, and accommodations through social big data analysis, and to create a travel schedule based on the analysis results. On the other hand, the generated schedule was mainly composed of travel routes that connected tour spots with the shorted distance, and detailed schedule information including restaurants and accommodation information for each travel date was not provided. This paper presents an algorithm for constructing a detailed travel route using a scenario template in a travel schedule created based on social big data, and introduces a prototype system that implements it. The proposed system consists of modules such as place information collection, place-specific popularity score estimation, shortest travel rout generation, daily schedule organization, and UI visualization. Experiments conducted based on social reviews collected from 63,000 places in the Gyeongnam province proved effectiveness of the proposed system.

A Study on Customer Satisfaction for Courier Companies based on SNS Big data (소셜 네트워크 빅데이터 기반 택배업체 고객만족도에 관한 연구)

  • Lee, DongJun;Won, JongUn;Kwon, YongJang;Kim, MiRye
    • The Journal of Society for e-Business Studies
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    • v.21 no.4
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    • pp.55-67
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    • 2016
  • Global courier companies have been devoting to get more customers and profits with different service because of the worse profits from price competition. So, the effort of improving satisfaction of customers through improving courier service qualities is more important than any other time. However, the previous way to measure courier service has limitation that costs lots of time and money from off-line survey. This limitation could be overcome with less effort and costs if utilizing on-line social big data analysis and it is so helpful to improve competitiveness of courier companies. Therefore, I have collected comments from domestic and international courier companies from big data on social network service, analyzed the satisfaction of customers by R and verified the result by comparing with American Customer Satisfaction Index (ACSI) and Korea National Customer Index (NCSI) in this research. I found out the result depicts clear correlation between SNS analysis and customer satisfaction. This study can be the foundation to predict customer satisfaction easily by utilizing real time SNS information.

Development of Social Data Collection and Loading Engine-based Reliability analysis System Against Infectious Disease Pandemic (감염병 위기 대응을 위한 소셜 데이터 수집 및 적재 엔진 기반 신뢰도 분석 시스템 개발)

  • Doo Young Jung;Sang-Jun Lee;MIN KYUNG IL;Seogsong Jeong;HyunWook Han
    • The Journal of Bigdata
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    • v.7 no.2
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    • pp.103-111
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    • 2022
  • There are many institutions, organizations, and sites related to responding to infectious diseases, but as the pandemic situation such as COVID-19 continues for years, there are many changes in the initial and current aspects, and accordingly, policies and response systems are evolving. As a result, regional gaps arise, and various problems are scattered due to trust, distrust, and implementation of policies. Therefore, in the process of analyzing social data including information transmission, Twitter data, one of the major social media platforms containing inaccurate information from unknown sources, was developed to prevent facts in advance. Based on social data, which is unstructured data, an algorithm that can automatically detect infectious disease threats is developed to create an objective basis for responding to the infectious disease crisis to solidify international competitiveness in related fields.

Research on public sentiment of the post-corona new normal: Through social media (SNS) big data analysis (포스트 코로나 뉴노멀에 대한 대중감성 연구: 소셜미디어(SNS) 빅데이터 분석을 통해)

  • Ann, Myung-suk
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.2
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    • pp.209-215
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    • 2022
  • In this study, detailed factors of public sentiment toward the 'post-corona new normal' were examined through social media big data sentiment analysis. Thus, it is to provide basic data to preemptively cope with the post-COVID-19 era. For data collection and analysis, the emotional analysis program of 'Textom', a big data analysis program, was used. The data collection period is one year from October 5, 2020 to October 5, 2021, and the collection channels are set as blogs, cafes, Twitter, and Facebook on Daum and Naver. The original data edited and refined a total of 3,770 collected texts from this channel were used for this study. The conclusion is as follows. First, there is a high level of interest and liking for the 'post-corona new normal'. In other words, it can be seen that optimism such as daily recovery, technological growth, and expectations for a new future took the lead at 77.62%. Second, negative emotions such as sadness and rejection are 22.38% of the total, but the intensity of emotions is 23.91%, which is higher than the ratio, suggesting that these negative emotions are intense. This study has a contribution to the detailed factor analysis of the public's positive and negative emotions through big data analysis on the 'post-corona new normal'.

An Analysis of Visitor Responses Based on Instagram Hashtags (인스타그램 해시태그 기반의 전시관람경험에 대한 반응 분석)

  • Park, Jihyun;Seok, Ayoung;Yoon, Youngjun;Rhee, Bo-A
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2018.07a
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    • pp.369-372
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    • 2018
  • 박물관 3.0시대의 도래와 함께 박물관 경영 측면에서 빅데이터 분석, 그리고 공유와 개방의 관점 및 커뮤니케이션 플랫폼과 마케팅 도구로써 소셜 미디어의 영향력이 증대되고 있다. 모바일 애플리케이션이나 비콘에 의존했던기존의 박물관 빅데이터 분석과는 달리, 본 연구에서는 전시에 대한 인스타그램의 해시태그를 분석함으로써, 관람객 분석도구로써 인스타그램 해시태그의 효용성과 가치를 입증하는데 목적을 두고 있다. 이를 위해 최근 2년 동안 국내에서 개최된 다섯 개의 전시의 인스타그램 해시태그를 수집 및 시각화했다. 그 결과, 모든 전시의 인스타그램의 해시태그는 전시명, 전시장소, 전시회, 지역명, 작가명에 집중되었다. 결론적으로 인스타그램의 해시태그는 전시관람 경험에 대한 분석을 위한 빅데이터로 사용하는 것이 부적합했다. 또한 관람객 개발을 위한 도구로써 인스타그램 해시태그의 효용성과 가치는 입증되지 못한 반면, 노출형에 해당하는 해시태그의 정보 확산에 대한 잠재력은 확인되었다.

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Destination Image Analysis of Daegu Using Social Network Analysis: Social Media Big Data (사회연결망 분석을 활용한 대구의 관광지 이미지 분석: 온라인 빅데이터를 중심으로)

  • Seo, Jung-A;Oh, Ick Keun
    • The Journal of the Korea Contents Association
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    • v.17 no.7
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    • pp.443-454
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    • 2017
  • A positive destination image has an impact on the tourist arrivals and economic growth of the tourist destination. Recently, the content generated by sharing tourist experiences and destination information on the internet has been increasing. The online content has the potential to become a major tourist decision source and provide more in-depth materials and richer content to extract destination image, insight and tourist's perceptions of the destination. This study was designed to explore the destination image of Daegu online and draw lessons for successful image management in an era of big data. Text mining approach and social network analysis were conducted to extract destination image determining elements and assess the influence of the elements. The result showed that destination image elements related to tourist infra-structures and culture, history and art affected the overall destination image of Daegu. Destination marketers should make an effort to grasp these precise destination image and seek ways to boost competitiveness as a tourist destination.

A Model of Vital Signs Analysis based on Big Data using OCL (OCL을 이용한 빅데이터 기반의 생체신호 분석 모델)

  • Kim, Tae-Woong
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.23 no.12
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    • pp.1485-1491
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    • 2019
  • As the type and size of vital signs become extensive at the moment lately, a research is actively progressing to define vital signs as big data and analyze it. We generally use a similar method of processing big data on social network as a way to treat vital signs as big data. Vital Sign Big Data should be extracted as feature data, stored separately, and analyzed with various analytical instruments. In other words, it should ensure interoperability and compatability of data, and the index expression in analytical tools should be concise. For this end, I defined the vital sign as the standard meta-model base of HL7 in this dissertation, and I propose a model for analyzing vital signs using OCL, the OMG's standard mathematical specification language. In addition, the proposed model can be confirmed the applicability by figuring out the consumption of calories using ECG data.

A Review of Influencing Aronia Intake on Human Body in Korea (국내 아로니아 습취가 인체에 미치는 영향에 관한 문헌분석)

  • Nam, Soo-Tai;Yu, Ok-Kyeong;Jin, Chan-Yong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.05a
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    • pp.149-152
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    • 2017
  • Big data analysis is an effective analysis techniques of unstructured data such as internet, social network services, web documents generated in mobile environment, e-mail, and social data, as well as formal data well organized in the database. Thus, meta-analysis is a statistical integration method that delivers an opportunity to overview the entire result of integrating and analyzing many quantitative research results. Today, regardless of gender and age is increasing interest in whether you can lead a younger and healthier life. With this change of life which has been developed with a variety of functional health food. Aronia melanocarpa called black chokeberry is a fruit of berry plants belonging to the Rosaceae originally growing in the North America region. In the studies for factors related to quality characteristics and antioxidant activities as the extracts of Aronia in this study, which it is only targeted factors as total sugar, acidity, polyphenol, anthocyanin, antioxidant. Thus, we present the theoretical and practical implications of these results.

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A Study on Correlation Analysis of One-Person Housing Space Design Convergence Contents by Using Social Network Analysis (소셜 네트워크 분석 방법론을 활용한 1인 주거공간디자인 융합콘텐츠 상관관계 분석)

  • Park, Eun Soo;Kim, Ji Eun
    • Korea Science and Art Forum
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    • v.34
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    • pp.133-148
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    • 2018
  • Korea's housing structure is predicted that one-person housing will be the most common type of housing in Korea. Therefore, this study intends to derive contents for designing a one-person housing space considering the life of a rapidly increasing one-person householder. For this purpose, this study objectively derives the social, economic and cultural influencing factors of one-person households through big data analysis, and analyzed the correlation between contents using social network analysis methodology. In this paper, 60 core contents related to one person housing space were derived by applying big data analysis methodology. And through social network analysis, the most influential contents were derived from the space editing and space composition categories. This means that the residential space is an important part of the design idea that can flexibly respond to changes in the user's life. Based on this study, future research will focus on the concept and design methodology of one-person housing space.

A Comparative Analysis of Success Factors Between Social Commerce and Multichannel Distribution Using Text Mining Techniques (텍스트마이닝 기법을 이용한 소셜커머스와 멀티채널 유통업체 간 성공요인 비교 연구)

  • Choi, Hyun-Seung;Kim, Ye-Sol;Cho, Hyuk-Jun;Kang, Ju-Young
    • The Journal of Bigdata
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    • v.1 no.2
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    • pp.35-44
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    • 2016
  • Today there is a fierce competition between social commerce and multi-channel distribution in korea and it is need to do comparative analysis about success factors between social commerce and multi-channel distribution. Unlike the other studies that have only used survey method, this study analyzed the success factors between social commerce and multichannel distribution using text mining techniques. We expect that the result of the study not only gives the practical implication for making the competition strategy of the retailers but also contributes to the diverse extension research.

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