• Title/Summary/Keyword: 서비스 비즈니스 혁신

Search Result 157, Processing Time 0.029 seconds

A Study on e-Healthcare Business Model: Focusing on Business Ecosystem Approach (e헬스케어 비즈니스모델에 관한 연구: 비즈니스생태계 접근 중심으로)

  • Kim, Youngsoo;Jung, Jai-Jin
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.14 no.1
    • /
    • pp.167-185
    • /
    • 2019
  • As most G-20 countries expect medical spending to grow rapidly over the next few decades, the burden of healthcare costs continues to grow globally due to an increase in the elderly population and chronic illnesses, and the ongoing quality improvement of health care services. However, under the rapidly changing technological environment of healthcare and IT convergence, the problem may become even bigger if not properly recognized and not properly prepared. In the context of the paradigm shift and the increasing problem of the medical field, complex responses in technical, institutional and business aspects are urgently needed. The key is to derive a business model that is appropriate for businesses that integrate IT in the medical field. With the arrival of the era of the 4th industrial revolution, new technologies such as Internet of Things have been applied to eHealthcare, and the need for new business models has emerged.In the e-healthcare of the Internet era, it became a traditional firm-based business model. However, due to the characteristics of dynamics and complexity of things Internet in the Internet of things, A business ecosystem-based approach is needed. In this paper, we present and analyze the major success factors of the ecosystem based on the 3 - layer structure of the e - healthcare business ecosystem as a result of research on e - healthcare business ecosystem based on emerging technology such as Internet of things. The three-layer business ecosystem was defined as (1) Infrastructure Layer, (2) Character Layer, and (3) Stakeholder Layer. As the key success factors for the eHealthCare business ecosystem, the following four factors are suggested: (1) introduction of the iHealthcare concept, (2) expansion of the business ecosystem, (3) business ecosystem change process innovation, and (4) business ecosystem leadership innovation.

Development of Web Based Business Process Management System for Small and Medium Sized Enterprise (중소기업을 위한 웹기반 비즈니스 프로세스 관리 시스템 개발)

  • Seo, Chang-Gap;Park, Young-Jae
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.14 no.4
    • /
    • pp.153-162
    • /
    • 2009
  • Innovation, especially business process innovation, has evolved into a core focus area for all successful organizations. To ensure long-tenn survival, an enterprise must place innovation at the top of daily business operations to drive desired revenue stability and growth. Business Process Innovation is a key success factor for the next generation enterprise. Companies need to nurture an environment that encourages and enables process innovation. Business Process Management (BPM) must become the focal point of innovation initiatives. But the most BPM solutions are for large company. The cost is too high to build for small and medium sized company. We need the light and easy BPM solution for small and medium sized company. In this paper, we introduce the SESS which is BPM solution for small and medium sized company.

The Study on Service Model and Case Study of Internet Bank (인터넷 뱅킹의 사례분석을 통한 서비스모델 구현에 관한 연구)

  • Lee, Je-Hong
    • The Journal of Information Technology
    • /
    • v.5 no.3
    • /
    • pp.97-119
    • /
    • 2002
  • It is Study Service Model for Case Study of Internet Bank. With most major full service banks having launched transactional Internet banking, attention is shifting to the realities of managing the Internet channel as a profitable component of an overall delivery strategy. In addition to examining Case Study and Internet Bank Model. Services of Internet Banking available through the Internet are as follows. 1. credit card loans, personal loans. 2. high-yield financial products. 3. insurance products. 4. securities products. 5. Case study of Foreign Internet Banking(ING, BNP, HSNC, City Bank). The study reviewed fields, including financial services, customer service, Website formation and design, convenience of use and system safety, Internet Banking Model, and many related areas. Internet Banking earned high marks in most fields. This Study review focuses on the following: Understanding and meeting consumer expectations for us ability, site performance and functionality. Integrating the Internet channel into overall marketing, product delivery and customer service strategies. Strategies to increase customer satisfaction with Internet Banking and to attract new Internet bankers. therefore this study review activity model concretion of Internet Banking Model and Case Study.

  • PDF

Service Model Research of Bicycle-sharing based on Mobility-as-a-Service (MaaS) (MaaS(Mobility-as-a-Service)기반 공유자전거 서비스 모델연구)

  • Yang, Wang;Lee, Sung-pil
    • Journal of Service Research and Studies
    • /
    • v.9 no.4
    • /
    • pp.19-40
    • /
    • 2019
  • Mobility as a Service is a service conception to achieve the intelligent transportation system. Its aims to improve the travel experience. In one platform, it connects various transportation modes to offer service and users only need to pay in one time for the whole travel. But the single MaaS platform easily faces the problems such as low user traffic, low retention rate and the access to markets of the this service is still unfound. From the perspective of bicycle-sharing, this research makes the MaaS concept into bicycle-sharing to build a better service model. The bicycle-sharing combine with the MaaS concept is innovative in business model, travel model and service architecture. In addition, this research also tests users' expectations for service model. The research shows that MaaS-based bicycle-sharing could offer flexible and convenient travel experience in the aspects of combined transportation, travel, transfer and payment, and it also makes it possible to make travel services according to need, and sustainable transport.

A Comparative Study on the Evolution Stage of E-Commerce & Smart Commerce Service Focused on the Extended Spiral Evolution Model (E-커머스, 스마트 커머스의 단계별 진화에 따른 비교 연구 - 나선형 진화 모형의 확장을 중심으로)

  • Lee, Sang-Ok;Lee, Sang-Ho
    • Journal of Digital Contents Society
    • /
    • v.18 no.7
    • /
    • pp.1281-1291
    • /
    • 2017
  • This study examines the evolution of e-commerce industry over the past 20 years until the emergence of a new type of commerce, smart commerce, focused on Facebook. The researcher explained the evolutionary process step by step, focusing on the evolution of business model, evolution of platform, evolution of customer service value, analysis and evaluation, applying spiral evolution theory, Based on the axes, we applied the exploration and exploitation theory from the viewpoint of the operator and the user, analysis of innovative technology and customer feedback, and proposed an innovative business model. And researchers expect that theoretical and practical contribution of e-commerce industries and policies, through study of industry evolution.

A Study on the K-service Considering Homo Ludens in the Era of King JeongJo (정조시대의 호모 루덴스로 고찰하는 K-서비스 연구)

  • Hye-Jung Jun;Young-Kwan Lee
    • Industry Promotion Research
    • /
    • v.8 no.3
    • /
    • pp.125-136
    • /
    • 2023
  • This study tried to establish a system of service paradigm by re-examining the Korean play culture through the people who play in the era of King Jeongjo and revealing the integration of modern service culture. The results of this study are as follows. First, King Jeongjo inspired the autonomy and creativity of the participants through the patronage of Changdeokgung Palace and led the renaissance era of Joseon as a creative play. The creative play of the service industry is reborn as a place of innovation that realizes development through a communicative intellectual network. Second, the 60th birthday Jin Chan-yeon and the aesthetics of slowness that evoke artistic play are the language of innovation that transcends language and culture. Artistic play becomes a channel of communication to share happiness with people around the world based on absolute beauty and aesthetic sensibility. Third, Jeongjo was a humanist in Joseon. This humanistic ideology leads to humanistic religion. K-service, which uses religious play as a medium, has a turning point towards healing and happiness as all participants in the service experience sacredness. There is an implication in that it pioneered a service culture by presenting a new paradigm by combining play and service, and laid the groundwork for building a unique area in global business.

Customer Model Analysis for UCC Knowledge Sharing Service : A Case (UCC 지식 동영상 공유 서비스의 고객 모델 분석 사례)

  • Yoon, Eun-Jung;Lee, Kyoung-Jun
    • Journal of Intelligence and Information Systems
    • /
    • v.15 no.1
    • /
    • pp.15-30
    • /
    • 2009
  • As knowledge is now being distributed and shared through the Internet not only in the form of text but also in that of video, UCC (User Created Content) knowledge video sharing services have emerged on the Internet such as Instructables.com. This paper deals with a UCC knowledge video service in real world and reports the case of analyzing its customer model. The knowledge video sharing service can be considered as both a kind of discontinuous innovation, which requires knowledge provider's technical ability of creating and editing UCC video, and a value network, which matches UCC providers and consumers therefore brings network effect, we first adopt the Chasm theory as the base of the customer model and refine the customer model referencing the Technographics, which is also an Internet-refinement of the Chasm model. Finally, non-customer analysis of Blue Ocean strategy is applied for exploring potential customers of the service.

  • PDF

The Influence of Open Banking Characteristics on Intention to Use Open Banking (오픈 뱅킹의 특성이 오픈 뱅킹의 사용의도에 미치는 영향 )

  • Oh, Eun-Hae
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.9
    • /
    • pp.312-321
    • /
    • 2021
  • With the full implementation of open banking in which both banks and fintech companies participate, changes in the whole society such as new types of products, services, and businesses are taking place. Whenever new systems and environments change, research on technology acceptance by system users has been continued, and this study also verified how the characteristics of open banking affect the perceived ease of use and usefulness of the Technology Acceptance Model, and the intention to use open banking. As a result of the study, it was found that both information provision, service interactivity, and system stability had a significant effect on perceived ease of use, usefulness, and intention to use open banking. In the future, open banking may bring significant benefits to data sharing, financial access, banking infrastructure, product innovation and pricing, but it is also expected to bring unexpected damage. Therefore, domestic financial institutions should actively cope with the situation where the business environment is greatly changing due to the digital environment change, and at the same time actively foster fintech companies and promote innovation in the financial industry.

A Study on the Resistance Factors for Mobile Easy Remittance Service Acceptance - Based on the Switching Cost and Innovation Resistance Model (모바일 간편송금서비스 수용에 대한 저항요인 연구 : 전환비용과 혁신저항모형을 중심으로)

  • Jeong, Seok Chan;Jeon, Hwa Mok
    • The Journal of Information Systems
    • /
    • v.28 no.3
    • /
    • pp.59-81
    • /
    • 2019
  • Purpose The purpose of this study is to investigate the resistance factors interfering the acceptance factors of the mobile easy remittance service focusing on the switching cost and the innovation resistance model. Design/methodology/approach This study focuses on revealing the resistance factors of the mobile easy remittance service acceptance. The resistance factor is designed consisting both consumer characteristics and service characteristics in the Innovation Resistance Model. Furthermore, the effect of resistance factors on the innovation resistance and acceptance intentions were detected by moderating the switching cost. Findings According to the empirical analysis result, this study investigated the effect of resistance factors on innovation resistance and acceptance intention for the mobile easy remittance service. The results of this study as follows; (1) The consumer's inherent innovativeness did not significantly affect the innovation resistance and acceptance intention. (2) The attitude toward existing services and complexity significantly affected innovation resistance in direct manner, thus affecting the acceptance intention in indirect manner. (3) The perceived usefulness significantly affected both the innovation resistance and the acceptance intention in direct manner. (4) The perceived risk only effected the acceptance intention. (5) The switching cost had a moderating effect on the innovation resistance and acceptance intention.

How Should Service Innovation Strategy be Aligned with Business Strategy? : Focused on the Moderating Effect of IT Capability (서비스혁신 전략과 비즈니스 전략 간 연계와 정보기술 역량의 조절효과에 관한 연구)

  • Ryu, Hyun-Sun;Lee, Jae-Nam
    • Journal of Information Technology Services
    • /
    • v.14 no.2
    • /
    • pp.195-229
    • /
    • 2015
  • Service innovation is considered a new way to gain competitive advantage and enhance firm performance. However, service innovation does not always guarantee the desired outcome. The effective organization and management of well-planned service innovation practices, which are consistent with the firm's business environment, become a critical challenge for service innovation success. In addition, an increasing number of studies have focused on the role of information technology (IT) capability in service innovations. Most studies on service innovation have focused on the influences of the strategic alignment and IT capability separately. In contrast, the current study combines them by investigating the positive moderating effect of IT capability on the alignment between business strategy and service innovation strategy. Based on data collected from 183 service firms in Korea, we first explore the effect of service innovation strategies when coupled with different business strategies on better firm performance. We then investigate the moderating effect of IT capability on the relationship between strategic alignments and firm performance. Empirical evidence indicates that a synergistic effect between alignment and IT capability on firm performance exists. Firms that have aligned service innovation strategy with business strategy should consider improving their organizational IT capability to ensure substantial leverage.