• Journal of the Korea Fashion and Costume Design Association
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• v.22 no.4
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• pp.105-113
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• 2020

This study examines the effects of job stress on employees in the beauty service industry and the consequences on job satisfaction and organizational commitment. Based on the analysis of the job stress of beauty employees, the purpose of the study is to identify the beauty service industry's problems and present marketing implications. First, it was found that employees' job stress in the beauty service industry harmed job satisfaction. Beauty workers with a high job satisfaction increase the quality of service for customers, which can increase the customer's store loyalty, helping the beauty service industry's work performance, thereby further increasing job satisfaction by reducing job stress. Second, it was found that employees' job stress in the beauty service industry harmed organizational commitment. The higher the organizational commitment is, the more sense of belonging is created, which in turn can improve the work performance of the beauty industry workers and reduce the turnover rate. Therefore, it is necessary to find a way to increase organizational commitment by reducing beauty workers' job stress. Third, it was found that employees' job satisfaction in the beauty service industry had a positive effect on organizational commitment. These results show that the higher the job satisfaction related to the beauty worker's current job satisfaction, current salary satisfaction, satisfaction with the boss, satisfaction with the work environment, and passion for the job, the higher the organizational commitment.

• Journal of the Korean Applied Science and Technology
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• v.40 no.1
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• pp.81-87
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• 2023

This study aims to investigate the difference in customer commitment according to the demographic characteristics of hair salon customers and the relational benefits of hairdressing business that affect customer commitment. The questionnaire for empirical research was collected from customers of hair salon in Gyeongnam, and the analysis results are as follows. First, as a result of analyzing the difference in customer commitment according to the demographic characteristics of hair salon customers, customer commitment was statistically high in the group of college graduates or higher and the group of men. Second, as a result of analyzing the causal relationship between relational benefits and customer commitment, it was found that customization benefits, social benefits, and psychological benefits of relational benefits had a statistical effect on customer commitment. In particular, it was found that psychological benefits had the strongest effect on customer commitment.

• Fashion & Textile Research Journal
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• v.25 no.2
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• pp.241-247
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• 2023

This study sought to investigate the effect of academic satisfaction on the dropout intention of cosmetology undergraduates. Analyzing the effect of academic satisfaction on career dropouts showed that the sub-factors of academic satisfaction-evaluation satisfaction, class satisfaction had a statistically significant part effect. Analyzing the effect of academic satisfaction on psychological factors for dropping out showed that the sub-factors of academic satisfaction have a statistically significant effect. Furthermore, regarding the effect of academic satisfaction on environmental factors, the sub-factors of academic satisfaction have a statistically significant effect on wealth. High satisfaction was shown to have no statistically significant effect on dropout intention. The results of the study showed that the higher the degree of satisfaction with the evaluation and the degree of satisfaction with the course of beauty majors, the more negative (-) the impact on dropout. For cosmetology majors, academic satisfaction is a subjective emotion felt through study at university and major. Students with high academic satisfaction are more likely to love their school and their work, and positively influence their intention to stay in school and reduce student dropout rates. Intention to drop out indicates the intention to lose interest and purpose in cosmetology college students. This is directly linked to the dropout rate of school students and requires steady research. Through this research, we hope that active discussions will be held on academic satisfaction and intention to drop out of university students specializing in cosmetology.

• Fashion & Textile Research Journal
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• v.25 no.5
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• pp.634-642
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• 2023

This study aimed to investigate the influence of career barriers on employment decisions among high school students specializing in beauty-related field. The subjects of this study were 339 students attending beauty-specialized high schools in Gwangju Metropolitan City and Jeollabuk-do, and a self-written questionnaire was employed for conducting the research. This survey was conducted from April 4 to April 18, 2022. A total of 380 questionnaires were distributed, and 350 responses were collected. Of these, 339 questionnaires were considered for the final analysis, as the remaining 11 had incomplete or insincere responses. The results of this study are summarized as follows. First, the career barriers affecting high school students in beauty-specialized schools were categorized into eight factors: lack of interest, economic difficulties, financial support, interpersonal challenges, job information, anxiety about future, conflict with others, and lack of self-clarity. Second, when assessing the impact of career barriers on employment decision-making, it was observed that the level of employment decision-making had a statistically positive (+) effect, and the lack of interest had a negative (-) effect on the level of employment decision-making. Next, the significance of the regression model, considering the specific factors of career barriers in relation to employment confidence, was established as p<.001. Variables such as a lack of interest, limited access to job information, and lack of self-clarity had a negative (-) effect on the level of employment confidence, with a significance level of 0.05.

• Fashion & Textile Research Journal
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• v.26 no.2
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• pp.208-217
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• 2024

It has recently become difficult for college students majoring in cosmetology to gain employment after graduation. Under this circumstance, this study attempted to investigate students' academic achievements and employment preparation behavior based on their demographic characteristics. To accomplish this, a questionnaire survey was conducted involving 234 college men and women in Gwangju and Jeollanam-do from April 12 to 30, 2022. Out of an initial 260 questionnaires distributed, 250 were collected. Of these, 234 copies, excluding 16 poorly answered ones, were used for final analysis. The collected data were analyzed using frequency analysis, exploratory factor analysis, Cronbach's alpha, a t-test, and an F-test, employing SPSS 21.0, which revealed the following: First, concerning academic achievements based on demographic characteristics, a statistically significant difference was found in "motives to select the cosmetology department," "most important aspects for career decision," and "academic major-related license." Second, concerning employment preparation behavior, a statistically significant difference was observed in "academic year," "motives to select the cosmetology department," and "academic major-related license." The above findings confirmed a statistically significant difference in academic achievements and employment preparation behavior, ensuring a better understanding of academic achievements and employment preparation behavior. It is anticipated that those majoring in cosmetology would be more active in job preparation and ultimately obtain the profession they desire with a positive and healthy mindset.

• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.1
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• pp.17-27
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• 2009

The purpose of this study was to analyze the related to cosmetic studies and to offer the study directions. A journal selected for this study is The Korean Society of Cosmetology only registered on Korea Research Foundation. A total of 493 articles in journal of The Korean Society of Cosmetology were reviewed and analyzed carefully. The results of review and analysis were as follow: The articles of the Korean Society of Cosmetology were classified into varies sections by main subjects, which are Basic Science, Make-up, Hair, Skin, Cosmetic & Hair Product, Beauty History, Beauty Education, Fashion. From the groups of main subjects, it was then classified into secondary subjects. In the result of examined frequencies in main subject of the articles showed highest of 89 in basic science, 84 journals in Beauty Marketing related, 73 in Hair. And from the classified secondary subjects, highest frequencies showed in the study based on second in study based on Cosmetic of 46 and Aesthetician of 41 journals. The research trend in the field of cosmetics showed the quantitative increase of article publication in journals. However, the contents lacked in depth compared to subdivided fields and the target or the method of conduct researches were in disproportion. Therefore, clearness is necessary in definitions of the field of cosmetic study and the standard of division in each fields.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.4
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• pp.543-553
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• 2009

The purpose of this study is to identify the dimensions of beauty service benefit and to examine the effect of beauty service benefit on consumer's long-term relationship through consumer satisfaction. Beauty service benefit consists of three dimensions: emotional benefit, technical benefit and functional benefit. The aforementioned three dimensions of beauty service benefits have positive effects on consumer satisfaction. The effort of relationship continuity was a moderating variable among beauty service benefits, consumer satisfaction, and long-term relationship orientation. The findings of this study are expected to be used for developing and applying the program of consumer relationship management.

• Journal of the Korean Society of Fashion and Beauty
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• v.3 no.1 s.4
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• pp.13-19
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• 2005

It is apparent that managing a beauty salon lays weight on human resource due to its strudtural nature. Among others a beauty salon has, human resource nay be the most important which affects success of its business because most business of a beauty salon is fulfilled between man of 'customer' and man of 'employee'. Thus, this study analyzes on effects of job satisfaction by leadership styles. Besides, this study tries to find out what style of president's leadership is desirable to promote employee's job satisfaction. To sum up, findings are as follows. First, leadership with high consideration and structure shows a higher job satisfaction, an administrative policy, and working condition. Second, while the leadership styles do not influence duty.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.7
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• pp.778-788
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• 2003

This study aimed to review the influence of the World War I & II on the beauty culture which include toilette practices, cosmetic products and health habits. Literary materials were gathered and analyzed from books, journals and thesis concerning cosmetics, fashion and background history. Results are as follows: 1. Women's appearance gained social and official approval of its psychological and practical effect during the two wars and was regarded as an important strategy for the war. 2. The chemical industry helped to set forth an aggressive make up industry. 3. The orthopedic technique,1 of the war period resulted in the advancement of the plastic surgery business in the after war world. 4. After the First World War, the newly-risen American bourgeoisies' desire to show off their leisure activities provided from their wealth popularized suntan fast. 5. Strong, vital womanly beauty had been demanded in accordance with women's positive social Participation during the Second World War.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.4 s.163
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• pp.574-583
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• 2007

This study aimed to look into the features of the hair beauty service components and the effects of these elements on customer satisfaction and word-of-mouth intention. Subjects were 20's-40's women and survey methods such as frequency analysis, t-test, ANOVA, factor analysis, reliability analysis, and regression analysis were used. Results were as follows: First, hair beauty service were composed of eight factors such as facilities of hair beauty salon, employee's kindness, amusement facilities, light refreshments, guidance to a process of hair style, keeping service for personal belongings, reservation service, and customer management. Second, the effects on customer satisfaction was significantly affected by facilities of hair beauty salon, employee's kindness, guidance to a process of hair style, customer management, keeping service for personal belongings, light refreshments. Third, customer satisfaction with hair beauty service affected the word-of-mouth intention.